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Snacks, not soda, are PepsiCo's profit engine: Frito-Lay brands like Lay's, Doritos, and Cheetos join Quaker foods alongside the beverage lineup of Pepsi, Gatorade, and Mountain Dew. Unlike Coca-Cola, it owns most of its own bottling operations.
PEPSICO INC (PEP) is a beverages company. Piotroski F-Score 4/8. 6 insider Form 4 filings in the last 90 days. Fundamentals from SEC filings; prices are end-of-day.
Led by Ramon Laguarta · see pay & career →
EOD daily bars · delayed, not real-time · data: DatabentoCharting by TradingView Lightweight Charts™
XBRL company facts, SEC EDGAR. TTM = last four reported quarters. Valuation ratios arrive with a price source — we don't fake quotes.
FY ending 2025-12-27 vs 2024-12-28. original 1968 formula; calibrated on manufacturers, read financials/REITs with care
A plain-English read on PEP plus an auto-SWOT — built from PEP's SEC filings and market data, every point cited, nothing invented. Educational, not investment advice.
Four AI analysts — a bull, a bear, a risk manager, and a PM — debate PEP using only the SEC-filing and market facts below. Every point cites its evidence; nothing is invented. This is educational research, not investment advice.
Educational only — not financial advice. Data from SEC EDGAR public filings; no live market data is shown. Figures reflect the company's own reported XBRL facts and may lag.
| Willemsen EugeneCEO, International Beverages | SELL | $1.1M | view → |
| Laguarta RamonChairman and CEO | SELL | $4.7M | view → |
| Keith Alan SelfU.S. Representative · TX-03 | BUY | $1,001 - $15,000 | filed 2026-06-30 |
| Yacktman Asset Management (Donald Yacktman) | $314.9M | 4.2% of portfolio |
Projected from PEP's own SEC 8-K filing history — the year-over-year reporting pattern (~50% land the exact day, ~90% within a week). No analyst estimates, no scraped calendars, nothing invented. It upgrades to a confirmed date + time the moment PEP files its announcement.
PEP has rallied after 5 of its last 8 earnings reports.
Earnings reactions have been moderate.
PEP has traded higher after most recent earnings releases.
A more typical earnings reaction has been approximately ±4.7%.
Realized close-to-close history only — no options-implied move, no analyst estimates.
| Reported | Close-to-close |
|---|---|
| 2026-07-09 | -3.6% |
| 2026-04-16 | +1.8% |
| 2026-02-03 | +7.1% |
| 2025-10-09 | +8.1% |
| 2025-07-17 | +5.8% |
| 2025-04-24 | -6.2% |
| 2025-02-04 | -3.1% |
| 2024-10-08 | +3.2% |
Earnings dates are the company's 8-K Item 2.02 filings (SEC). Reactions from Databento EOD.