Item 5. Market for Registrant’s Common Equity
Item 5. MARKET FOR REGISTRANT’S COMMON
EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASE OF EQUITY SECURITIES.
Market Information
The Company’s Common Stock is currently
traded in the over-the-counter market and quoted under the symbol FGCO. The following are the high and low sales prices for the
Company’s Common Stock for the periods reflected below:
Fiscal Year Ended September 30, 2018
High
Low
First Quarter
$ 1.50
$ 0.04
Second Quarter
$ 0.50
$ 0.06
Third Quarter
$ 0.33
$ 0.05
Fourth Quarter
$ 0.10
$ 0.05
Fiscal Year Ended September 30, 2019
High
Low
First Quarter
$ 0.10
$ 0.07
Second Quarter
$ 0.54
$ 0.08
Third Quarter
$ 0.40
$ 0.17
Fourth Quarter
$ 0.51
$ 0.18
The above prices reflect inter-dealer prices,
without retail mark-up, mark-down or commissions and may not represent actual transactions.
Holders
The approximate number of stockholders
of record of the Company’s Common Stock on September 30, 2019 was 74.
Dividends
The Company has never paid any cash dividends
on its common stock, and it is anticipated that none will be paid in the foreseeable future.
Recent Sales/Issuance of Unregistered Securities
On September 30, 2019, the Company entered into a
merger agreement with Forta, to acquire Forta in exchange for Company stock. The merger is awaiting FINRA approval. When
approved, the Forta shareholders will own more than 50% of the Company. John Pollock will remain the largest individual
shareholder.
During the year ended September 30, 2018
an aggregate of 100,000 shares of the Company’s common stock have been sold for $100,000.
During the year ended September 30, 2019
the Company issued 5,598,133 shares of common stock in exchange for $1,007,664 in promissory notes.
The sales of the securities identified
above were made pursuant to privately negotiated transactions that did not involve a public offering of securities and, accordingly,
the Company believes that these transactions were exempt from the registration requirements of the Securities Act pursuant to Section
4(2) thereof. Each investor represented that such investor either (A) is an “accredited investor,” (B) has such knowledge
and experience in financial and business matters that the investor is capable of evaluating the merits and risks of acquiring the
shares of the Company’s common stock, or (C) appointed an appropriate person to act as the investor’s purchaser representative
in connection with evaluating the merits and risks of acquiring the shares of the Company’s common stock. The investors received
written disclosures that the securities had not been registered under the Securities Act and that any resale must be made pursuant
to a registration or an available exemption from such registration. All of the foregoing securities are deemed restricted securities
for purposes of the Securities Act.
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The Company’s option grants were
effected pursuant to Rule 701 promulgated under the Securities Act.
Repurchases of Equity Securities
The Company did not repurchase any of its
equity securities during the years ended September 30, 2019 or 2018.
Item 6. SELECTED FINANCIAL DATA.
Not applicable.
Item 7. MANAGEMENT’S DISCUSSION AND
ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.
Forward-Looking Statements
The following Management’s Discussion
and Analysis of Financial Condition and Results of Operations (“MD&A”) is intended to help you understand its historical
results of operations during the periods presented and its financial condition. This MD&A should be read in conjunction with
its financial statements and the accompanying notes and contains forward-looking statements that involve risks and uncertainties
and assumptions that could cause its actual results to differ materially from management’s expectations. See the sections
entitled “Forward-Looking Statements” and “Risk Factors” above.
Plan of Operations
Financial Gravity is a parent company
of best of breed financial services companies including brokerage, wealth management, estate planning, family office services,
risk management, business and personal tax planning, business consulting, and financial advisor services. Financial Gravity's
mission is to synergistically bring together companies that create symbiotic advantages to each other in order to bring a complete
financial experience to the clients that we serve.
Financial Gravity’s Subsidiaries:
Financial Gravity Holdings, Inc.
Dissolved February 13, 2019.
Financial Gravity Operations, Inc .
Dissolved February 12, 2019.
Sofos, Inc. (formerly Financial Gravity Wealth, Inc.)
After saving
thousands in taxes, clients are happy to trust us with the management of their wealth, especially when treated to a different
wealth management experience. Sofos is a Registered Investment Advisory firm. An RIA is an advisor or firm engaged in financial
planning and wealth management business and is registered either with the Securities and Exchange Commission “SEC”
or state securities authorities. An RIA has a fiduciary duty to his or her clients, which means that he or she has a fundamental
obligation to provide suitable investment advice and always act in the clients’ best interests.
The Department
of Labor’s fiduciary rule is officially dead. The fiduciary rule, also known officially as the “Conflict of Interest”
rule, stated advisers have to give conflict-free advice on retirement accounts, putting their clients’ needs ahead of their
own potential compensation.
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Although the Department
of Labor’s Fiduciary Rule was struck down by the Fifth Circuit Court, we will still maintain the fiduciary standard as a
company, because we think it is best for the client.
Only 5% of all
financial planners are RIAs. The advantage of the RIA model is lower cost to the client. Also, since RIAs are not compensated by
commissions on financial products, their advice is considered less biased and more accurate. Coupled with tax savings, its status
as a RIA makes the Company very attractive to the most profitable clients.
MPath Advisor Resources, LLC (formerly Financial Gravity
Business, LLC) (“MPath”) MPath is an insurance marketing organization and provides insurance products and services
to insurance agents or agencies.
Financial Gravity Ventures, LLC
This entity in the Company’s corporate
family employs its merger strategy to acquire talent and build wealth for Financial Gravity Companies, Inc. and acquired companies.
As mentioned earlier, Financial Gravity is pursuing several acquisition opportunities.
Tax Master Network, LLC
Tax Master Network “TMN” was
a key acquisition in fiscal year 2016. TMN supports over 300 CPA and Enrolled Agent professionals, training them to add crucial
tax planning services to support clients. Not only did this acquisition bring high-end tax planning to Financial Gravity, but the
TMN customer base adds significant business development opportunities for Financial Gravity Wealth. The Company developed the Certified
Tax Master® for this group and rolled out new client systems in mid-2016. TMN also provides tax services through its “Tax
Blueprint®” system which identifies several strategies for lowering the client's taxes.
Financial Gravity Tax, Inc. has
no current operations. It sold its bookkeeping and tax preparation business October 31, 2019, and all other operations are consolidated
into TMN.
Sash Corporation dba Metro Data Processing
Sash Corporation dba Metro Data Processing,
based in Tulsa, OK was the Company’s first acquisition and Metro Data Processing is based in Tulsa, OK. The client list
was sold to ADP in 2018. This entity is now inactive and awaiting dissolution.
Results of Operations for the year ended September 30, 2019
compared to the year ended September 30, 2018
Revenues
For the year ended September 30, 2019, revenue increased $188,055
to $4,075,048 from $3,886,993 for the year ended September 30, 2018. The principal drivers for this are an increase in insurance
sales commission of $300,773, offset by a decrease in Tax BluePrint sales of $179,800.
Operating Expenses
Professional services expenses include
consulting fees, legal expense, professional fees, and business consulting. Professional services expenses decreased $683,437
to $141,835 for the year ended September 30, 2019 from $827,272 for the year ended September 30, 2018. Professional and consulting
expenses decreased by $521,502 in 2019 compared to 2018.
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Depreciation and amortization expenses
include depreciation on fixed assets and amortization of definite lived intangibles. Depreciation and amortization expenses increased
$75,948 to $189,070 for the year ended September 30, 2019 from $113,122 for the year ended September 30, 2018. The increase is
primarily due to a one-time charge, in 2019, to amortization related to the impairment of a Trade Name, in the amount of $69,300.
General and administrative expenses decreased
$214,092 to $533,805 for the year ended September 30, 2019 from $747,897 for the year ended September 30, 2018. The largest changes
were a decrease in travel of $158,957 and bad debt expense $21,876.
Marketing expenses decreased $135,401 to
$131,529 for the year ended September 30, 2019 from $266,930 for the year ended September 30, 2018. The decrease is primarily due
to consolidating outside vendors used and bringing marketing efforts in-house.
Salaries and wages expenses increased
$242,248 to $3,501,744 for the year ended September 30, 2019 from $3,259,446 for the year ended September 30, 2018. The increase
is primarily due to an increase in stock option expense of $158,331, and an overall increase in commissions of $149,817.
The Company experienced a decrease in net
loss of $897,147 to a net loss of $623,485 for the year ended September 30, 2019 from a net loss of $1,520,632 for the year ended
September 30, 2018, primarily attributable to the reasons noted above.
Significant Accounting Policies
Certain critical accounting policies affect
the more significant judgments and estimates used in the preparation of the Company’s consolidated financial statements.
These policies are contained in Note 1 to the consolidated financial statements.
Use of Estimates and Assumptions.
The preparation of consolidated financial
statements in conformity with accounting principles generally accepted in the United States of America requires management to make
estimates and assumptions that affect reported amounts of assets and liabilities and disclosure of contingent assets and liabilities
at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reported period.
Actual results could differ from those estimates.
Revenue Recognition and Accounts Receivable.
Investment management fees are recognized
as services are provided by the Company. Investment management fees include fees earned from assets under management by providing
professional services to manage clients’ investments. Revenues are recognized in the period earned.
Services income is recognized as consulting
and other professional services are performed by the Company. Income is recognized as services are delivered.
Commission revenue is derived from the
sale of premiums on life insurance policies held by third parties. The revenue is recognized as received from the insurer, issuer.
Revenue represents gross billings less
discounts, net of sales tax, as applicable. Amounts invoiced for work not yet completed are shown as deferred revenue in the accompanying
consolidated balance sheets.
Tax Master Network has 3 types of services
that are charged and collected on a month to month subscription basis (Tax Master Network basic membership, All-Stars coaching,
and Wire Service weekly broadcast email). None of these programs come with a long-term commitment or contract, and there is no
up-front payment beyond the monthly subscription fee. Cancellations are processed within the month requested and memberships are
closed at the end of the period for which the most recent payment was made. Members are not entitled to refunds for unused memberships.
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Trade accounts receivable are carried only
for subscription revenues not received in the period they apply to. The allowance for doubtful accounts was $0 and $21,876 as of
September 30, 2019 and 2018, respectively.
In the normal course of business, the Company
extends credit on an unsecured basis to its customers, substantially all of whom are located in the United States of America. The
Company does not believe that it is exposed to any significant risk of loss on accounts receivable.
Stock-Based Compensation.
The Company recognizes the fair value of
the stock-based compensation awards as wages in the accompanying statements of operations on a straight-line basis over the vesting
period based on the Black-Scholes option pricing model based on a risk-free rate of 1.50% to 2.89% in 2019 and 1.49% to 2.55% in
2018, dividend yield of 0%, expected life of 10 years and volatility of 25.32% to 34.05%.
Liquidity and Capital Resources
As of September 30, 2019, the Company had
cash and cash equivalents of $36,053. The increase of $3,833 in cash and cash equivalents from September 30, 2018 was due to net
cash provided by operating activities of $89,640, net cash used in investing activities of $43,582, and net cash used in financing
actives of $42,225.
Net cash provided by operating activities
was $89,640 for the year ended September 30, 2019, compared to $1,097,020 net cash used in operating activities for the year ended
September 30, 2018. The net cash provided by operating activities for the year ended September 30, 2019 was due to net loss of
$623,485, adjusted primarily by the following: increases in depreciation and amortization of $75,948, stock based compensation
of $364,814, stock options issued in exchange for services and in Trade accounts receivable, $131,470. The Net operating loss was
also adjusted for decreases in accounts payable – trade of $127,997, decrease in accounts receivable related party, $1,791,
decreases in prepaid expenses, $13,647, decreases in accrued expenses, $75,283, and increases in deferred revenue, $33,333.
Net cash used in investing activities
was $43,582 for the year ended September 30, 2019, compared to net cash used in investing activities of $60,639 for the year ended
September 30, 2018. The Company purchased more equipment and trademarks during the year ended September 30, 2018.
Net cash used in financing activities
was $42,225 for the year ended September 30, 2019, compared to net cash provided by financing activities of $745,459 for the year
ended September 30, 2018. Financing activities for the year ended September 30, 2019 consisted primarily of borrowings from Notes
payable of $202,205 and payments on notes payable of $248,703.
As shown below, at September 30, 2019,
its contractual cash obligations totaled approximately $560,786 all of which consisted of operating lease obligations and debt
principal.
Payments due by period
Contractual obligations
Less than 1 year
1-3 years
4-5 years
Total
Notes payable
$ 13,393
$ 23,534
$ –
$ 36,927
Operating leases
123,144
304,212
32,584
459,940
Line of Credit
63,919
–
–
63,919
Total contractual cash obligations
$ 200,456
$ 327,746
$ 32,584
$ 560,786
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The accompanying consolidated financial
statements have been prepared assuming that the Company will continue as a going concern, which contemplates the Company will need
additional financing to fund additional material capital expenditures and to fully implement its business plan. There are no assurances
that additional financing will be available on favorable terms, or at all. If additional financing is not available, the Company
will need to reduce, defer or cancel development programs, planned initiatives and overhead expenditures as a way to supplement
the cash flows generated by operations. The Company has a backlog of fees under contract in addition to the Company’s accounts
receivable balance. The failure to adequately fund its capital requirements could have a material adverse effect on its business,
financial condition and results of operations. Moreover, the sale of additional equity securities to raise financing will result
in additional dilution to the Company’s stockholders and incurring additional indebtedness could involve the imposition of
covenants that restrict its operations. Management, in the normal course of business, is trying to raise additional capital through
sales of common stock as well as seeking financing from third parties, via both debt and equity, to balance the Company’s
cash requirements and to finance specific capital projects.
Off Balance Sheet Transactions and Related Matters
Other than operating leases discussed in
Note 8 to the consolidated financial statements, there are no off-balance sheet transactions, arrangements, obligations (including
contingent obligations), or other relationships with unconsolidated entities or other persons that have, or may have, a material
effect on financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital
expenditures or capital resources of the Company.
Item 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES
ABOUT MARKET RISK.
Interest Rate Risk. The Company’s
business is leveraged and, accordingly, is sensitive to fluctuations in interest rates. Any significant increase in interest rates
could have a material adverse effect on its financial condition and ability to continue as a going concern.
Item 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY
DATA.
The financial statements required by this
item are included in this report in Part IV, Item 15.
Item 9. CHANGES IN AND DISAGREEMENTS WITH
ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE.
None.
Text extracted from the filing as submitted to EDGAR. Formatting, tables and exhibits are simplified for reading; the original document is authoritative for anything you rely on.