Item 1A. Risk Factors
Item
1A. Risk Factors
Except
as set forth below in this Item 1A and the Risk Factors included in our previous filings made with the SEC, there have been no material
changes to our risk factors from those disclosed in “Part I. Item 1A. Risk Factors” in the Form 10-K filed with the SEC on
March 12, 2025.
10
Management
has concluded that there is substantial doubt about our ability to continue as a going concern, and our condensed financial statements
for the quarter ended September 30, 2025 includes an explanatory paragraph as to our ability to continue as a going concern, which could
prevent us from obtaining new financing on reasonable terms or at all.
Because
we have had recurring losses and negative cash flows from operating activities, substantial doubt exists regarding our ability to remain
as a going concern at the same level at which we are currently performing. Accordingly, our condensed financial statements for the quarter
ended September 30, 2025 includes an explanatory paragraph as to our potential inability to continue as a going concern. The doubts regarding
our potential ability to continue as a going concern may adversely affect our ability to obtain new financing on reasonable terms or
at all.
We
have only recently transitioned to a commercial stage medical device company in the United States, which may make it difficult for you
to evaluate the success of our business to date and to assess our future viability.
We
only recently launched the CGuard Prime Carotid Stent System in the United States following FDA approval in June 2025. Consequently,
any predictions you make about our future success or viability may not be as accurate as they could be if we had more experience commercializing
the CGuard Prime Carotid Stent System in the United States. To be profitable, we will need to successfully transition our focus to expand
our commercialization capabilities through our direct sales organization and build our distribution capabilities to support the commercial
launch of the CGuard Prime carotid stent system in the United State. Ultimately, we may not be successful in such a transition.
CGuard
Prime has been commercially launched in the United States and we have limited experience selling, marketing or distributing products
in the U.S. The timing of uptake and distribution efforts are unpredictable and there is a risk that we may not achieve and sustain commercial
success for the CGuard Prime.
In
July 2025, we announced the official commercial launch of CGuard Prime in the U.S. following FDA approval in June 2025, and we are currently
executing on an independent commercialization plan for CGuard Prime in the U.S. As part of our plan, we have, and continue, to build
out sales, marketing and distribution capabilities and engaged with a contract manufacturer. Historically, prior to the commencement
of our commercialization activities in the U.S., we did not have experience in manufacturing, selling, marketing or distributing products
in the U.S. To be able to successfully commercialize CGuard Prime, if at all, we may need to further develop our existing manufacturing,
sales, marketing and distribution capabilities, which is expensive and time-consuming, or enter into arrangements with third parties
to perform these services.
In
October 2024, we established our global headquarters in Miami, Florida to support the U.S. commercial launch of the CGuard Prime carotid
stent system. During 2024, we started the build-out of the infrastructure for commercial operations in the U.S. designed to support the
commercialization of the CGuard Prime carotid stent system. In addition, to support our anticipated production growth in connection with
the commercialization of the CGuard Prime carotid stent system, we have engaged Aptyx Interventional Systems (“Aptyx”), a
contract manufacturer that is a developer and manufacturer of complex components and devices for the life sciences, to transfer the manufacturing
of CGuard Prime finished goods to full-scale production at their ISO Class 7 cleanroom facility in North Carolina.
There
are risks involved in establishing our own sales, marketing and distribution capabilities and partnering with a third party manufacturer.
We must commit significant financial and managerial resources to develop a marketing and sales force with technical expertise and with
supporting distribution capabilities. Factors that may inhibit our efforts to commercialize our products directly and without strategic
partners include:
●
our
inability to recruit and retain adequate numbers of effective manufacturing, sales and marketing personnel;
●
the
inability of sales personnel to obtain access to or persuade physicians to use our stents;
●
the
inability to price our products at a sufficient price point to ensure an adequate and attractive level of profitability;
●
the
difficulty of obtaining reimbursement from governmental and commercial payers;
●
the
lack of complementary products offered by sales personnel, which may put us at a competitive disadvantage relative to companies with
more extensive product lines; and
●
unforeseen
costs and expenses associated with creating and sustaining an independent manufacturing, sales and marketing organization.
We
are continuing to expand our commercialization capabilities and to build our distribution capabilities to support the commercialization
of the CGuard Prime carotid stent system. We expect that it will take time for this team to generate significant sales momentum, if it
does so at all. We may not be successful in recruiting and retaining the manufacturing, sales and marketing personnel necessary to sell
CGuard Prime, and we may not be successful in marketing CGuard Prime, which would have a material adverse effect on our business, financial
condition and results of operations.
In
addition, other factors that have and may continue to inhibit our efforts to successfully commercialize CGuard Prime in the United States
include our ability to access key health care decision makers, price CGuard Prime at a sufficient price point to ensure an adequate and
attractive level of profitability, and maintain sufficient financial resources to cover the costs and expenses associated with creating
and sustaining a capable sales and marketing organization and related commercial infrastructure. If we are not successful in setting
our marketing, pricing and reimbursement strategies, recruiting and maintaining effective sales and marketing personnel or building and
maintaining the infrastructure to support commercial operations in the United States and elsewhere, we will have difficulty successfully
commercializing CGuard Prime in the U.S. market, which would adversely affect our business and financial condition.
If
we are unable to establish and maintain our own manufacturing, sales, marketing and distribution capabilities or enter into successful
arrangements with third parties to perform these services, our future product revenues and profitability may be materially adversely
affected. If we are not successful in commercializing CGuard Prime in the United States, we may be required to collaborate or partner
with a third-party medical device or biotechnology company with existing products. To the extent we collaborate or partner, the financial
value will be shared with another party and we will need to establish and maintain a successful collaboration arrangement, and we may
not be able to enter into these arrangements on acceptable terms or in a timely manner in order to establish CGuard Prime in the U.S.
market. To the extent that we enter into co-promotion or other arrangements, any revenues we receive will depend upon the efforts of
third parties, which may not be successful and are only partially in our control. In that event, our product revenues may be lower than
if we marketed and sold our products directly with the highest priority, and we may be required to reduce or eliminate much of our commercial
infrastructure and personnel as a result of such collaboration or partnership.
11
CGuard
Prime, or any other product candidate that may receive marketing approval in the future, may fail to achieve the degree of market acceptance
by physicians, patients, third-party payors and others in the medical community necessary for commercial success and the market opportunity
for CGuard Prime or any other product candidate may be smaller than our estimates.
CGuard
Prime, or any other product candidate that may be approved in the future by the appropriate regulatory authorities for marketing and
sale, may fail to gain sufficient market acceptance by physicians, patients, third-party payors and others in the medical community.
Physicians are often reluctant to switch their patients from existing medical devices even when new and potentially more effective or
convenient products enter the market.
Efforts
to educate the medical community and third-party payors on the benefits of CGuard Prime over its competition have required significant
resources and may not ultimately be successful. If CGuard Prime, or any other product candidate that may be approved in the future for
marketing and sale in the future, does not achieve an adequate level of market acceptance, we may not generate significant revenues and
we may not become profitable. The degree of market acceptance of CGuard Prime, or any other product candidate that may be approved in
the future, will depend on a number of factors, including:
●
the advantages of the product compared to competitive products;
●
the number of competitors approved for similar uses;
●
the relative promotional effort and marketing success of us as compared with our competitors;
●
how the product is positioned in physician treatment guidelines and pathways;
●
the prevalence and severity of any side effects;
●
the efficacy and safety of the product;
●
our ability to offer the product for sale at competitive prices;
●
the product’s tolerability, consistency of performance, convenience and ease of administration compared to alternative product;
●
the willingness of the target patient population to try, and of physicians to utilize, the product;
●
limitations or warnings, including use restrictions, contained in the product’s approved labeling;
●
the strength of sales, marketing and distribution support;
●
the timing of market introduction of our approved products as well as competitive products;
●
adverse publicity about the product or favorable publicity about competitive products;
●
potential product liability claims;
●
changes in the standard of care for the targeted indications of the product; and
●
availability and amount of coverage and reimbursement from government payors, managed care plans and other third-party payors.
In
addition, the potential market opportunities for CGuard Prime and any other product are difficult to estimate precisely. Our estimates
of the potential market opportunities are predicated on many assumptions, including industry knowledge and publications, third-party
research reports and other surveys. While we believe that our internal assumptions are reasonable, these assumptions involve the exercise
of significant judgment on the part of our management, are inherently uncertain and the reasonableness of these assumptions has not been
assessed by an independent source. If any of the assumptions prove to be inaccurate, the actual markets for our therapeutic candidate
could be smaller than our estimates of the potential market opportunities.
12
If
the commercial launch of CGuard Prime in the United States for which we established a direct sales organization and distribution capabilities
is not successful for any reason, we could incur substantial costs and our investment in our direct sales organization and distribution
capabilities would be lost if we cannot retain or reassign our sales, marketing, market access and medical affairs personnel.
To
achieve commercial success for CGuard Prime in the United States, we have expended and anticipate that we will continue to expend significant
resources to support our direct sales organization and distribution capabilities. There are risks involved with establishing our own
sales, marketing, distribution, training and support capabilities. For example, recruiting and training sales and marketing personnel
is expensive and time consuming and could delay our ability to focus on other priorities. If the commercial launch of CGuard Prime in
the United States is not successful for any reason, this would be costly, and our investment would be lost if we cannot retain or reassign
our sales, marketing, market access and medical affairs personnel or terminate on favorable terms any agreements entered into with third
parties to support our commercialization efforts.
Factors
that may inhibit or limit our efforts to commercialize CGuard Prime in the United States on our own include:
●
our
inability to train and retain adequate numbers of effective sales, marketing, training and support personnel;
●
the
inability of sales personnel to obtain access to physicians, including key opinion leaders, or to educate an adequate number of physicians
of the benefits of CGuard Prime over alternative treatment options; and
●
unforeseen
costs and expenses associated with establishing and maintaining an independent sales, marketing, training and support organization.
If
our direct sales organization and distribution capabilities fail, or are otherwise unsuccessful, it would materially adversely impact
the commercialization of CGuard Prime in the United States, impact our ability to generate revenue and harm our business.
If
there are significant shifts in the political, economic and military conditions in Israel and its neighbors, it could have a material
adverse effect on our business operations and ability to reach profitability.
Our
current manufacturing facility, certain of our key personnel and one of our offices are located in Israel. Our business is directly affected
by the political, economic and military conditions in Israel and its neighbors. Since the establishment of the State of Israel in 1948,
a number of armed conflicts have occurred between Israel and its neighboring Arab countries, Hamas (an Islamist terrorist militia and
political group that controls the Gaza strip), Hezbollah (an Islamist terrorist militia and political group based in Lebanon) and other
terrorist organizations active in the region. These conflicts have involved missile strikes, hostile infiltrations and terrorism against
civilian targets in various parts of Israel, which have negatively affected business conditions in Israel.
In
October 2023, Hamas terrorists infiltrated Israel’s southern border from the Gaza Strip and conducted a series of attacks on civilian
and military targets. Hamas also launched extensive rocket attacks on Israeli population and industrial centers located along Israel’s
border with the Gaza Strip and in other areas within the State of Israel. These attacks resulted in extensive deaths, injuries and kidnapping
of civilians and soldiers. Following the attack, Israel’s security cabinet declared war against Hamas and a military campaign against
these terrorist organizations commenced in parallel to their continued rocket and terror attacks. In January 2025, Israel and Hamas entered
into a ceasefire agreement, which remained in effect until March 18, 2025, when hostilities resumed. As of October 9, 2025, Israel and
Hamas entered into a renewed ceasefire agreement calling for a permanent end of the war. However, there are no assurances that such as
agreement will hold. While the conflict has created heightened security concerns, disruptions to business operations, and economic instability,
the ceasefire may contribute to improved regional stability. However, the security situation remains fluid, and any renewed military
actions, restrictions, or government-imposed measures could adversely affect our operations, supply chains, and financial condition.
Since
the commencement of these events, there have been continued hostilities along Israel’s northern border with Lebanon (with the Hezbollah
terror organization) and on other fronts from various extremist groups in region, such as the Houthis in Yemen and various rebel militia
groups in Syria and Iraq. In October 2024, Israel began limited ground operations against Hezbollah in Lebanon, and in November 2024,
a ceasefire was brokered between Israel and Hezbollah, but there are no guarantees as to whether the agreement will hold or whether further
hostilities will resume.
In
addition, in April 2024 and October 2024, Iran launched direct attacks on Israel involving hundreds of drones and missiles and has threatened
to continue to attack Israel and is widely believed to be developing nuclear weapons. In June 2025, in light of continued nuclear threats
and intelligence assessments indicating imminent attacks, Israel launched a preemptive strike directly targeting military and nuclear
infrastructure inside Iran, aimed at disrupting Iran’s capacity to coordinate or launch further hostilities against Israel, as
well as to degrade its nuclear program. In response, Iran launched multiple waves of drones and ballistic missiles at Israeli cities.
While most of these attacks were intercepted, several caused civilian casualties and damage to infrastructure. While a ceasefire was
reached between Israel and Iran in June 2025 after 12 days of hostilities, the situation remains volatile. A broader regional conflict
involving additional state and non-state actors remains a significant risk. Iran is also believed to have a strong influence among extremist
groups in the region, such as Hamas in Gaza, Hezbollah in Lebanon, the Houthi movement in Yemen and various rebel militia groups in Syria
and Iraq. These situations may potentially escalate in the future to more violent events which may affect Israel and us.
In
connection with the Israeli security cabinet’s declaration of war against Hamas and possible hostilities with other organizations,
several hundred thousand Israeli military reservists were drafted to perform immediate military service, including five full time employees
in Israel of ours. Although many of such military reservists have since been released, including all our employees, they may be called
up for additional reserve duty, depending on developments in the war in Gaza and along Israel’s other borders. Military service
call ups that result in absences of personnel from us for an extended period of time may materially and adversely affect our business,
prospects, financial condition and results of operations. As of the date hereof, we currently have 66 full-time employees located in
Israel.
Since
the war broke out on October 7, 2023, our operations have not been adversely affected by this situation. However, we currently manufacture
our CGuard at our facility in Tel Aviv, Israel. If there were a disruption to our existing manufacturing facility or our ability to procure
raw materials and ship our products, we would have no other means of manufacturing and distributing CGuard until we were able to restore
the manufacturing and distribution capability at our facility or develop alternative manufacturing facilities and distribution capabilities.
13
While
the intensity and duration of the security situation in Israel have been difficult to predict, as were the economic implications on our
business and operations and on Israel’s economy in general, the ceasefire marks a potential shift towards stability in the region.
If sustained, this could reduce the risk of disruptions to our business and the Israeli economy in general. However, if the war is renewed
or expands to other fronts, such as Lebanon, Syria and the West Bank, our operations may be harmed.
Our
commercial insurance does not cover losses that may occur as a result of events associated with war and terrorism. Although the Israeli
government currently covers the reinstatement value of direct damages that are caused by terrorist attacks or acts of war, we cannot
assure you that this government coverage will be maintained or that it will sufficiently cover our potential damages. Any losses or damages
incurred by us could have a material adverse effect on our business. Any armed conflicts or political instability in the region would
likely negatively affect business conditions and could harm our results of operations.
The
continued political instability and hostilities between Israel and its neighbors and any future armed conflict, terrorist activity or
political instability in the region could adversely affect our operations in Israel and adversely affect the market price of our shares
of common stock. In addition, several organizations and countries may restrict doing business with Israel and Israeli companies have
been and are today subjected to economic boycotts. The interruption or curtailment of trade between Israel and its present trading partners
could adversely affect our business, financial condition and results of operations.
Finally,
political conditions within Israel may affect our operations. Israel has held five general elections between 2019 and 2022, and prior
to October 2023, the Israeli government pursued extensive changes to Israel’s judicial system, which sparked extensive political
debate and unrest. Actual or perceived political instability in Israel or any negative changes in the political environment, may individually
or in the aggregate adversely affect the Israeli economy and, in turn, our business, financial condition, results of operations and growth
prospects.
Changes
to trade policy, including tariff and customs regulations, or failure to comply with such regulations may have an adverse effect on our
reputation, business, financial condition and results of operations.
Changes
in U.S. or international social, political, regulatory and economic conditions or in laws and policies governing trade, manufacturing,
development and investment in the countries where we currently conduct our business could adversely affect our business, reputation,
financial condition and results of operations. Changes or proposed changes in U.S. or other countries’ trade policies may result
in restrictions and economic disincentives on international trade.
We
currently manufacture, package and distribute all of our products, including the CGuard Prime carotid stent system, which we commercially
launched in July 2025 following FDA approval of the PMA in June 2025, at our own facility in Israel. To support our anticipated production
growth following the anticipated commercialization of the CGuard Prime carotid stent system, we have engaged Aptyx to transfer the manufacturing
of CGuard Prime finished goods to full-scale production at their ISO Class 7 cleanroom facility in North Carolina. While we are in the
process of establishing manufacturing operations in the United States with Aptyx, this transition will take time, and until it is operational,
we expect to rely entirely on product shipments from Israel to the U.S. market.
The
U.S. government has recently imposed, or is currently considering imposing, tariffs on certain products, including medical devices, on
certain trade partners, including Israel. Tariffs, economic sanctions and other changes in U.S. trade policy have in the past and could
in the future trigger retaliatory actions by affected countries, and certain foreign governments have instituted or are considering imposing
retaliatory measures on certain U.S. goods. Further, any emerging protectionist or nationalist trends (whether regulatory- or consumer-driven)
either in the United States or in other countries could affect the trade environment. Our business, like many other corporations, would
be impacted by changes to the trade policies of the United States and foreign countries (including governmental action related to tariffs,
international trade agreements, or economic sanctions). If new tariffs are enacted while we remain dependent on Israeli manufacturing,
our cost of goods sold for the U.S. market may increase materially, which could negatively impact our gross margins and limit our pricing
flexibility. Additionally, changes to trade agreements or customs regulations between the U.S. and Israel could increase lead times,
introduce logistical complexities, or require modifications to our supply chain planning. These or similar trade-related developments
may have a material adverse effect on our business, financial condition, and results of operations.
14
Item
2. Unregistered Sales of Equity Securities and Use of Proceeds
None.
Item
3. Defaults Upon Senior Securities
None.
Item
4. Mine Safety Disclosures
Not
applicable.
Text extracted from the filing as submitted to EDGAR. Formatting, tables and exhibits are simplified for reading; the original document is authoritative for anything you rely on.