What changed in this filing

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Item 1. Business

2025-03-21 compared with 2024-03-26 · 151 added, 135 removed, 276 unchanged (51% of the section changed)

In today’s world, software defines the speed of innovation.

Every industry, business, and every function within a company is dependent on software.

Nearly all companies must digitally transform and become experts at building, delivering, and securing software to remain competitive and survive.

To meet these market needs, GitLab pioneered The DevSecOps Platform, a fundamentally new approach to software development and delivery.

Our platform is uniquely built as a single application with native artificial intelligence, or AI, assisted workflows, and a single interface with a unified data model, enabling all stakeholders in the software delivery lifecycle – from development teams to operations teams to security teams – to work together in a single tool with a single workflow.

With GitLab, they can build better, more secure software, faster.

GitLab is the solution to significant business transformation needs.

Every industry, business, and function within a company is dependent on software.

To remain competitive and survive, nearly all companies must digitally transform and become experts at developing, delivering, and securing software.

To meet these market needs, GitLab created the DevSecOps platform, a fundamentally new approach to software development and delivery.

Built with a unified data model, our platform brings together all stakeholders in the software delivery lifecycle – from development teams to operations teams to security teams.

With GitLab, all stakeholders can build better, more secure software, faster.

GitLab is the solution for significant business transformation needs.

Across every industry – and across companies of every size – technology leaders want to make developers more productive so they can deliver better products faster;

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These technology leaders need a platform that enables a value stream-driven mindset that shortens the time from idea to customer value and establishes a powerful flywheel for data collection and aggregation.

And they are looking for a platform approach that unifies the entire development experience, so that customers can be faster than their competition in moving from idea to customer value.

We believe GitLab is the shortest path to unlocking business and technology transformation results.

Our DevSecOps platform accelerates our customers’ ability to create business value and innovate by reducing their software development cycle times from weeks to minutes – achieving up to 7x faster cycle time.

They are looking for a platform approach that unifies the entire development experience, so that customers can outpace and out-innovate their competition.

We believe GitLab offers the shortest path to unlock technology transformation and business value.

GitLab accelerates our customers’ ability to innovate by accelerating their software development from weeks to minutes.

It removes the need for point tools and delivers enhanced operational efficiency by eliminating manual work, increasing productivity, and creating a culture of innovation and velocity.

GitLab also embeds security earlier into the development process, improving our customers’ software security, quality, and overall compliance.

Embedding security earlier in the development process, GitLab enables customers to improve software security, quality, and overall compliance.

GitLab is available to any team, regardless of the size, scope, and complexity of their deployment.

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We enable any customer and contributor to add functionality to our platform.

In calendar year 2023, nearly 700 people contributed more than 2,100 merge requests back to the core product, extending GitLab’s in-house R&D efforts and empowering our most passionate users to make improvements to the DevOps tool they use every day.

Our open-core approach has enabled us to build trust with our customers and maintain our high velocity of innovation so that we can rapidly create the most comprehensive DevSecOps platform.

GitLab largely exists today thanks to the vast and growing community of open source contributors worldwide.

We actively work to grow open source community engagement by operating with transparency.

We make our strategy, direction, and product roadmap available to the wider community, where we encourage and solicit their feedback.

By making non-sensitive information public, we create a deeper level of trust with our customers and make it easier to solicit contributions and collaboration from our users and customers.

We make our plans available through our self-managed and software-as-a-service (SaaS) offering.

In calendar year 2024, nearly 900 people contributed more than 3,000 merge requests back to the core product, extending GitLab’s in-house R&D efforts and empowering our most passionate users to make improvements to the DevSecOps solution they use every day.

Our open-core approach engenders trust with our customers and enables us to maintain our high velocity of innovation.

Our transparent business value also helps us grow the open source community.

We make our strategy, direction, and product roadmap available to the wider community in order to encourage and solicit their feedback.

Through responsible transparency, we create a deeper level of trust with our customers and make it easier to solicit contributions and collaboration from our users and customers.

GitLab offers a flexible deployment model for our customers.

For our self-managed offering, the customer installs GitLab in their own on-premise or hybrid cloud environment.

For our SaaS offering, the platform is managed by GitLab and hosted either in our public cloud or in our private cloud based on the customer’s preference.

For our SaaS offering, the platform is managed by GitLab and hosted either in our public cloud or in our private cloud based on the

customer’s preference.

We also offer GitLab Dedicated, our single tenant SaaS solution, ideally suited for organizations with complex security and compliance requirements.

GitLab and the Evolution of DevSecOps

DevOps is the set of practices that combines software development (dev) and IT operations (ops).

It allows teams to collaborate and work together to shorten the development lifecycle and evolve from delivering software on a slow, periodic basis to rapid, continuous updates.

When DevOps started, each team bought their own tools in isolation, leading to a “Bring Your Own DevOps” environment.

The next evolution was standardizing company-wide on the same tool for each stage across the DevOps lifecycle.

However, these tools were not connected, leading to a “Best in Class DevOps” environment.

Teams tried to remedy this fragmentation and inefficiency by manually integrating these DevOps point solutions together, defining the next phase:

“Do-It-Yourself (or DIY) DevOps.”

At the same time, the faster delivery of software required more DevOps tools per project.

Increased adoption of a microservice architecture led to more projects.

The combination caused an exponential increase in the number of tool-project integrations.

This has often led to poor user experiences, higher costs, and increased time to deliver new software.

As a result, business outcomes often failed, and the potential for DevOps was never fully realized.

In short, an entirely new platform for DevOps was needed.

The DevSecOps Platform – pioneered by GitLab – replaces the DIY DevOps approach.

It enables teams to realize the full potential of DevOps and become software-led businesses.

It spans all stages of the DevOps lifecycle, from project planning (Plan), to source code management (Create), to continuous integration (Verify), to application security testing (Secure), to packaging artifacts (Package), to continuous delivery and deployment (Release) to configuring infrastructure for optimal deployment (Configure), to monitoring it for incidents (Monitor), to protecting the production deployment (Protect), and managing the whole cycle with value stream analytics (Manage).

It allows teams to collaborate and work together to shorten the development lifecycle and evolve software delivery from a slow, periodic basis to rapid, continuous updates.

The DevSecOps platform – pioneered by GitLab – replaces a “Do it yourself (or DIY)” DevOps approach where organizations stitch together complex toolchains.

GitLab enables teams to realize the full potential of DevSecOps so that they can fully become a software-led business.

It spans all stages of the DevSecOps lifecycle, from project planning (Plan), to source code management (Create), to continuous integration (Verify), to application security testing (Secure), to packaging artifacts (Package), to continuous delivery and deployment (Release) to configuring infrastructure for optimal deployment (Configure), to monitoring it for incidents (Monitor), to protecting the production deployment (Protect), and managing the whole cycle with value stream analytics (Manage).

It also allows customers to manage and secure their applications across any cloud through a single platform.

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It helps teams attract and retain top talent by creating a superior developer experience that allows people to focus more time on their jobs and less time managing tools.

The majority of our customers begin their GitLab journey by using our Source Code Management, Continuous Integration and Continuous Delivery (CI/CD) solutions, referred to as Create and Verify.

The majority of our customers begin their GitLab journey by using our Source Code Management (SCM), Continuous Integration (CI) and Continuous Delivery (CD) solutions, referred to as Create and Verify.

Developers use these solutions to collaborate on the same code base without conflicting or accidentally overwriting each other's changes.

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Teams use Verify to ensure changes to code go through defined quality standards with automatic testing and reporting.

We believe serving as this system of record for code and our high engagement with developers is a competitive advantage in realizing our single application vision as it creates interdependence and adoption across more stages of the DevSecOps lifecycle, such as Package, Secure, and Release.

As more stages are addressed within a single application, the benefits of The DevSecOps Platform are enhanced.

GitLab’s innovation strategy is a key differentiated competitive advantage.

Our position in SCM, CI, and CD – coupled with our strong engagement with developers, managers, and executives – gives us a competitive edge in achieving our unified platform vision.

Specifically, this creates connections between different software development stages and, as users adopt more of these interconnected stages within our single application, the overall value of our DevSecOps platform increases.

GitLab’s innovation strategy is another area of differentiation.

We have a dual flywheel innovation strategy that leverages both development efforts from our research and development team members as well as community contributions via our open-core business model.

By leveraging the power

of each, we create a virtuous cycle where more contributions lead to more features, leading more users and more contributions.

By leveraging the power of each, we create a virtuous cycle where more contributions lead to more features, leading to more users and more contributions.

We emphasize iteration to drive rapid innovation in our development strategy.

This iterative approach has enabled us to release a new version of our software every month for 148 months in a row as of January 31, 2024.

This is also due in part to our over 4,000 contributors in our global open source community as of January 31, 2024.

This iterative approach has enabled us to release a new version of our software every month f or 160 months in a row as of January 31, 2025.

This is also due in part to over 4,800 contributors in our global open source community as of January 31, 2025.

GitLab team members also use The DevSecOps platform to power our own DevSecOps lifecycle.

By doing so, we benefit from the inherent advantages of using a single application.

We leverage these learnings to establish a rapid feedback loop to continually and rapidly improve our platform.

We leverage these learnings to establish a feedback loop to continually and rapidly improve our platform.

GitLab’s DevSecOps platform is used globally by teams of all sizes across a broad range of industries.

To reach, engage, and help drive success broadly, we have strong partnerships with cloud hyperscalers, including Google Cloud and Amazon Web Services, or AWS, who offer GitLab on their marketplaces.

In the fourth quarter of fiscal year 2025, we announced a promising partnership with AWS

to bring together a new, jointly developed artificial intelligence, or AI, solution named GitLab Duo with Amazon Q.

This solution combines the power of AWS’ agentic AI capabilities with GitLab’s comprehensive DevSecOps platform.

We also benefit from strategic alliance partnerships which resell GitLab to large enterprise customers, and our strong channel partnerships ranging from large global systems integrators to regional digital transformation specialists and volume resellers.

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Equally so, the customer journey can start with executive-level buying decision-makers looking for a solution to their business and technology challenges, such as developer productivity, efficiency, security and compliance, and cloud migration.

As of January 31, 2024 and 2023, our Dollar-Based Net Retention Rate was 130% and above 130%, respectively.

As of January 31, 2025 and 2024, our Dollar-Based Net Retention Rate was 123% and 130%, respectively.

Our Base Customers grew to 9,893 as of January 31, 2025 from 8,602 as of January 31, 2024.

Our cohort of customers generating $100,000 or more in ARR grew to 1,229 as of January 31, 2025 from 955 as of January 31, 2024.

Our cohort of customers generating $1.0 million or more in ARR grew to 123 as of January 31, 2025 from 96 as of January 31, 2024.

Our business has experienced rapid growth.

We generated revenue of $579.9 million and $424.3 million in fiscal 2024 and 2023, respectively, representing growth of 37%.

We generated revenue of $759.2 million and $579.9 million in fiscal year 2025 and fiscal year 2024, respectively, representing growth of 31%.

During this period, we continued to invest in growing our business to capitalize on our market opportunity.

The net loss attributable to GitLab was $424.2 million and $172.3 million in fiscal 2024 and fiscal 2023, respectively.

Our operating cash flow margin, which we define as operating cash flows as a percentage of revenue, was 6.0% and (18.2)% for fiscal 2024 and fiscal 2023, respectively.

Our gross profit margin was 90% and 88% for fiscal 2024 and fiscal 2023, respectively.

The net loss attributable to GitLab was $6.3 million and $425.7 million in fiscal year 2025 and fiscal year 2024, respectively.

Our operating cash flow margin, which we define as operating cash flows as a percentage of revenue, was (8)% and 6% for fiscal year 2025 and fiscal year 2024, respectively.

Our gross profit margin was 89% and 90% for fiscal year 2025 and fiscal year 2024, respectively.

The DevSecOps Platform

GitLab has pioneered The DevSecOps Platform, a single application that brings together development, operations, IT, security, and business teams to deliver better, more secure software faster.

GitLab’s DevSecOps platform brings together development, operations, IT, security, and business teams to deliver better, more secure software faster.

It represents a step change in how teams plan, develop, secure and deploy software.

GitLab is built on a single codebase, unified data model, and user interface.

Organizations can deploy GitLab as a self-managed offering in their own hybrid cloud, or on-premises environments and as a SaaS offering hosted in either the public cloud or in a private cloud based on the customer’s preference.

GitLab offers customers flexible deployment options, including a self-managed offering, as well as multi-tenant and single tenant (GitLab Dedicated) SaaS solutions.

GitLab is designed to enable our customers to move their software development and delivery workflows across any hybrid or multi-cloud environment while maintaining full feature parity and a single application experience.

GitLab’s DevSecOps platform is purpose-built and includes AI to address every stage of the software development lifecycle:

GitLab’s platform is purpose-built to address the entire software development lifecycle, with AI offered at every stage:

GitLab enables all stakeholders – from executives to practitioners – to get visibility and insights into their value stream delivery in order to measure the flow of work, from idea to customer value.

With capabilities such as Value Streams Dashboard and Value Stream Analytics, GitLab is uniquely positioned to be the tool of choice for data-driven organizations – enabling

teams to understand software delivery performance and value to the business without complex configurations or data scientists.

With capabilities such as Value Streams Dashboard and Value Stream Analytics, GitLab is uniquely positioned to be the tool of choice for data-driven organizations – enabling teams to understand software delivery performance and value to the business without complex configurations or data scientists.

GitLab helps teams organize multiple projects into a single collaborative portfolio and track important events across the DevSecOps lifecycle.

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GitLab enables this collaboration with portfolio planning and management through epics, groups (programs), and milestones that organize and track progress.

GitLab helps teams organize, plan, align, and track project work to ensure teams are working on the right things at the right time and maintain end-to-end visibility and traceability of issues throughout the delivery lifecycle from idea to production.

GitLab helps teams organize, plan, align, and track project work to ensure teams are working on

the right things at the right time and maintain end-to-end visibility and traceability of issues throughout the delivery lifecycle from idea to production.

GitLab helps teams design, develop, and securely manage code and project data from a single distributed version control system to enable rapid iteration and delivery of business value.

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The private, secure, container, and package registries are built-in and preconfigured out-of-the-box to work seamlessly with GitLab Source Code Management, or SCM, security scanners, and Continuous Integration/Continuous Delivery, or CI/CD, pipelines.

GitLab’s offering is differentiated with built in, not bolted on, security capabilities.

GitLab provides Static Application Security Testing, or SAST, Dynamic Application Security Testing, or DAST, Fuzz Testing, Container Scanning, and Dependency Scanning to help customers deliver secure applications along with license compliance.

GitLab’s offering is differentiated with built in, end-to-end security capabilities.

GitLab provides Advanced Static Application Security Testing, or SAST, Dynamic Application Security Testing, or DAST, Fuzz Testing, Container Scanning, and Dependency Scanning to help customers deliver secure applications along with license compliance.

GitLab helps automate the release and delivery of applications, shortening the delivery lifecycle, streamlining manual processes, and accelerating team velocity.

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Strong integration to Kubernetes reduces the effort needed to define and configure the infrastructure required to support an application.

GitLab protects access to key infrastructure configuration details such as passwords and login information by using ‘secret variables’ to limit access to only authorized users and processes.

GitLab helps protect access to key infrastructure configuration details such as passwords and login information by using ‘secret variables’ to limit access to only authorized users and processes.

GitLab provides feedback in the form of errors, traces, metrics, logs, and alerts to help reduce the severity and frequency of incidents so that users can release software frequently with confidence.

GitLab extends an existing operation's practices to help teams manage their security vulnerabilities, project dependencies, and compliance policies to reduce overall risk.

GitLab extends an organization’s existing operations practices to help teams manage their security vulnerabilities, project dependencies, and compliance policies to reduce overall risk.

This enables teams to identify risks by providing them with a high degree of visibility into their projects' dependencies, security findings, and user activities.

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Key Benefits Delivered to our Customers

• Reduce costs through toolchain consolidation.

GitLab’s unique DevSecOps platform approach provides the capabilities of multiple point products, enabling teams to consolidate the number of tools they use.

Further, The DevSecOps platform also delivers cost savings to our

customers by eliminating the hidden costs and time it takes to integrate these point products manually and drives greater efficiency gains and productivity.

Based on a 2024 study conducted by Forrester Consulting, commissioned by GitLab, the cost savings and business benefits achievable by deploying GitLab to revenue-generating applications can enable customers to deliver a 483% return on investment within three years of deployment, and a potential payback period of under six months.

• Accelerate software delivery.

We believe GitLab is the most comprehensive AI-powered DevSecOps platform.

We believe is the most comprehensive AI-powered DevSecOps platform.

With GitLab, customers benefit from delivering better, more secure software faster.

GitLab customers see up to 7x faster cycle time, enabling them to meet the growing business demand to deliver new capabilities and increase responsiveness to change.

GitLab customers see up to 15x faster time to first release, enabling them to meet the growing business demand to deliver new capabilities and increase responsiveness to change.

With GitLab, our customers can often increase the number of their software releases from the tens to thousands and reduce the time it takes to release new software from months to days, helping them generate more revenue.

• Reduce vulnerabilities and increase security.

GitLab lets organizations adopt a ‘shift left’ security strategy, embedding security protections and guardrails earlier in the development process, without sacrificing developer speed.

• Reduce software vulnerabilities.

GitLab allows organizations to adopt a ‘shift left’ security strategy, embedding security protections and guardrails earlier in the development process, without sacrificing developer speed.

It also eliminates the need for multiple data repositories and multiple security tools and reduces the number of hand-offs between development, operations, and security teams.

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This enables our customers to find and correct security vulnerabilities in their software earlier or eliminate inefficiencies in the software development process altogether.

• Enable audit and compliance.

• Enable automated audit and compliance.

GitLab eliminates fragmented tools and point integrations that create blind spots and poor visibility across work streams.

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• Adopt AI throughout the software development lifecycle.

GitLab is differentiated by offering AI-assisted workflows throughout the software development lifecycle.

Our suite of AI capabilities, known as GitLab Duo, improves every step of software development and delivery – from planning and code generation to vulnerability detection and value stream measurement.

GitLab is differentiated by offering AI-powered workflows throughout the software development lifecycle.

Our suite of AI capabilities, known as GitLab Duo, helps improve every step of software development and delivery – from planning and code generation to vulnerability detection and value stream measurement.

GitLab Duo is privacy and transparency first and is model agnostic, we choose the right model for the right job, and can quickly evolve, replace, and change models as needed.

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This helps to deliver outsized productivity gains, helping our customers increase their revenue and generate greater profits.

• Reduce costs through toolchain consolidation.

GitLab’s unique DevSecOps platform approach provides the capabilities of multiple point products, enabling teams to consolidate the number of tools they use.

Further, The DevSecOps Platform also delivers cost savings to our customers by eliminating the hidden costs and time it takes to integrate these point products manually and drives greater efficiency gains and productivity.

Based on a 2022 study conducted by Forrester Consulting, commissioned by us and covering a limited number of our customers, the cost savings and business benefits achievable by deploying GitLab to revenue-generating applications can enable customers to deliver a 427% r eturn on investment within three years of deployment, and a potential payback period of under 6 months.

• Embrace the benefits of a portable workload and multi-cloud strategy.

The DevSecOps Platform enables application portability by allowing customers to seamlessly secure and manage their applications across clouds.

This allows our customers to provide full value stream analytics on their DevSecOps workflow and simplify their application security and compliance across clouds.

It also allows them to optimize their cloud costs and embrace the best services across each cloud without becoming overly reliant on a single public cloud provider.

• Embrace the benefits of a multi-cloud strategy.

The DevSecOps platform enables application portability by helping customers to seamlessly secure and manage their applications across clouds.

This allows our customers to provide full value stream analytics on their DevSecOps workflow and helps simplify their application security and compliance across clouds.

It also helps them to optimize their cloud costs and embrace the best services across each cloud without becoming overly reliant on a single public cloud provider.

Competitive Strengths

Our business benefits from the following competitive strengths:

• Best-In-Class DevSecOps – GitLab is an all-in-one DevSecOps solution with security built in (not bolted on) to the platform.

• Security and Compliance – GitLab’s platform is differentiated by offering enforced workflows, enabling security and compliance teams to establish enterprise-wide policies so that they can shift security earlier in the development process without sacrificing developer velocity and experience.

• AI Throughout the Software Development Experience – GitLab offers AI throughout the software development and deployment experience, accelerating and improving every step of the software delivery lifecycle.

• Secure, unified DevSecOps workflows – GitLab is a single, unified workflow across the software development lifecycle, eliminating tool sprawl and context switching.

• Built-in security and compliance – GitLab’s platform is differentiated by offering enterprise-grade, integrated security and compliance, all without adding friction to developer workflows.

This enables security and compliance teams to establish enterprise-wide policies so that they can shift security earlier in the development process without sacrificing developer velocity and experience.

• Context-aware AI throughout the software development lifecycle – GitLab offers AI throughout the software development and deployment experience, helping accelerate and improve every step of the software delivery lifecycle.

In addition, GitLab offers a privacy-first and model-agnostic approach, enabling organizations to adopt AI in their software practices safely and responsibly.

• Flexibility - GitLab offers flexible deployment options serving every type of organization.

This includes SaaS for customers who want to consume DevSecOps as a service, self-management for customers who want deployment control, and GitLab Dedicated – our single tenant SaaS service – for customers in highly regulated industries and with complex compliance and security requirements.

• Cloud Agnostic – GitLab can be deployed anywhere, enabling a multi-cloud strategy.

And, we have no preferential treatment for any specific cloud, which enables our customers to avoid vendor lock-in.

• User Experience – GitLab has a superior user experience with an integrated platform enabling developers to prevent context switching.

• Open Core Platform – GitLab is open core built with our customers creating a fast pace of innovation.

• Collaboration and Visibility – As a platform that unifies the entire development lifecycle, we enable technology teams and organizations with the collaboration, visibility, and measurement they need to develop, secure, and deploy software at scale.

Finally, we meet customers where they are with:

• Flexible deployment options, so they pick the option that works for their business strategy.

• Extensibility, so they can integrate with their existing tools and processes, starting with core features, and expand from there.

• An Open Core platform, so they can build the capabilities they need into our platform.

Our Growth Strategy

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We intend to continue making strategic investments in research and development and hiring top technical talent to mature our features in more stages of the DevSecOps lifecycle.

For example, in fiscal 2023, we have invested a significant portion of our human capital in development into the Secure, Govern, and Plan stages.

Our acquisition of Opstrace, Inc.

in fiscal 2022 demonstrates our aim to deliver functionality in our Monitor stage, leveraging the entire DevSecOps Platform to provide advanced observability.

For example, we recently acquired two security companies – Oxeye and Rezilion – which rapidly led to our introduction of a differentiated Advanced SAST solution in the market.

We will continue to make many of our features open source or source code available to encourage contributions, which, in turn, accelerates our ability to innovate and provide a better platform to our customers.

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As customers realize the benefits of a single application, they typically increase their spend with us by adding more users or purchasing higher-tiered plans.

As a result, for fiscal 2024 and fiscal 2023, our Dollar-Based Net Retention Rate was 130% and above 130% , respectively.

As a result, for fiscal year 2025 and fiscal year 2024, our Dollar-Based Net Retention Rate was 123% and 130%, respectively.

We plan to continue investing in sales and marketing, with a focus on driving the expansion of The DevSecOps platform within existing customers, particularly for our larger customers.

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We intend to continue making investments in research and development to enhance new SaaS features, as well as in sales and marketing, to drive further adoption of our SaaS offering.

For example, we offer a differentiated single tenant SaaS solution, called GitLab Dedicated, suited for organizations that want the benefits of SaaS and are in highly regulated verticals with complex security and compliance requirements.

• Grow and invest in our partner network.

We have been investing in our global partner ecosystem, composed of hyperscalers and cloud providers, including Google Cloud and AWS, technology and independent software vendor partners, global resellers, and system integrators.

For example, in the fourth quarter of fiscal year 2025, we announced a promising partnership with AWS to jointly develop a new AI solution called GitLab Duo with Amazon Q, which brings together AWS’ agentic AI capabilities with GitLab’s comprehensive AI-powered DevSecOps platform.

We plan to continue investing in building out our partner program to expand our distribution footprint, broaden the awareness of The DevSecOps platform, and more efficiently add new customers.

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We believe there is a significant opportunity to continue to expand internationally.

We grew our international revenue to $106.9 million for fiscal 2024 from $71.4 million for fiscal 2023, representing an increase of 50%.

We grew our international revenue to $140.6 million for fiscal year 2025 from $106.9 million for fiscal year 2024, representing an increase of 32%.

We intend to grow our international revenue by strategically increasing our investments in internatio nal sales and marketing operations, including headcount in the EMEA and APAC regions.

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It is crucial that we continue to identify, attract and retain valuable team members.

To facilitate hiring and retention, we strive to make GitLab a diverse and inclusive workplace where every team member feels they belong and has the opportunity to grow and develop their career.

In calendar year 2023, we remained Great Place to Work certified with 89% of US team members agreeing that GitLab is a great place to work and 94% of US team members saying they are proud to work here.

To facilitate hiring and retention, we strive to make GitLab an inclusive workplace where every team member feels they belong and have the opportunity to grow and develop their career.

We remained Great Place to Work certified with 93% of US team members agreeing that GitLab is a great place to work and 96% of US team members saying they are proud to work here.

We have a 92% CEO approval rating and a 4.1 overall workplace approval rating on Glassdoor.com, as of January 31, 2025.

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Our values include:

• Our mission is to ensure that everyone can contribute.

• Our mission is to empower customers to deliver secure software, faster.

This mission guides our path, and we live our values along that path.

Our values are a living document, and we encourage our team

members to make suggestions to improve our company values constantly.

Our values are a living document, and we encourage our team members to make suggestions to improve our company values constantly.

We have established six core C.R.E.D.I.T.

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◦ T ransparency - We strive to be open about as many things as possible to reduce the threshold to contribution and to make collaboration easier.

• Measure results, not hours.

• Results-driven remote work.

Our all-remote culture helps us to practice our values.

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We aim to take an iterative approach in everything we do, including our day-to-day work and building The DevSecOps platform.

Our process is centered on dividing work into small increments, not completing everything at once, and pursuing each stage with speed and efficiency.

Our process is centered on dividing work into small increments, and pursuing each stage with speed and efficiency, whilst building with the end rsults in mind.

Approaching work this way, we are able to rapidly get input from end-users who are actively using our platform, continuously revisit what we are doing with a fresher perspective, and gradually gain a greater sense of visibility into what the end picture should look like.

By adopting this approach, we are able to work with a greater sense of speed and efficiency, getting more done in less time.

Our mission is to make it so everyone can contribute.

Our mission is to empower customers to deliver secure software, faster.

When everyone can contribute, consumers become contributors, and we greatly increase the rate of human progress through changing creative work from unilateral read-only to collective collaboration and innovation.

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We believe this leads to a team that is continually engaged and passionate about the positive impact of GitLab.

As of January 31, 2024, we had approxi mately 2,130 team members in 65 countries.

As of January 31, 2025, we had approxi mate ly 2,375 team members in 60 countrie s.

We engage our team members in various ways, including through direct employment, Professional Employer Organizations (“PEOs”), and as independent contractors.

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Team members are employed by the PEO but provide services to GitLab.

We also engage team members through a PEO self-employed model in certain jurisdictions where we contract with the PEO,

which in turn contracts with individual team members as independent contractors.

We also engage team members through a PEO self-employed model in certain jurisdictions where we contract with the PEO, which in turn contracts with individual team members as independent contractors.

None of our team members are represented by a labor union.

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Diversity, Inclusion and Belonging

Diversity, Inclusion & Belonging is fundamental to our success.

We include it in every way possible and in all that we do.

Diversity, Inclusion & Belonging is a part of our CREDIT values.

We strive for a transparent environment where all globally dispersed voices are heard and welcomed.

We strive for an environment where people can show up as their full selves each day and contribute to their best ability.

With an estimated 30 million registered users utilizing GitLab across the globe, we strive for a team that is representative of our users.

With more than 50 million registered users utilizing GitLab across the globe, we strive to create a team that understands our global user base.

Compensation, Benefits, and Perks

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• Ultimate is for strategic organizational usage, with the purchasing decision led by one or more executives

We want to be good stewards of our open source solution, so we aim to ensure all stages of the DevOps lifecycle (plan, create, verify, package, release, configure, monitor) will have some open source features.

We want to be good stewards of our open source solution, so we aim to ensure all stages of the DevSecOps lifecycle (plan, create, verify, package, release, configure, monitor) will have some open source features.

Having all stages of the platform available to users for free encourages cross-stage adoption and more collaboration and helps users see the benefit of a single application approach.

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• Our Premium tier is intended specifically for managers and directors to help teams enhance collaboration between development and operations teams, manage projects and portfolios, and accelerate the deployment of code.

• Our Ultimate tier enables organization-wide change, helping teams establish better collaboration between development, operations, and security teams, instilling organizational-wide security, compliance, and planning practices, and implementing full value stream measurement, analytics, and reporting, across the DevSecOps lifecycle.

Our subscription plans are available as a self-managed offering that customers download to run in their own on-premise environment or hybrid cloud environments, and also a SaaS offering that is managed by us and is hosted in either the public cloud or in a private cloud based on the customer’s preference.

• Our Ultimate tier enables organization-wide change by facilitating better collaboration between development, operations, and security teams, instilling organizational-wide security, compliance, and planning practices, and implementing full value stream measurement, analytics, and reporting, across the DevSecOps lifecycle.

Our subscription plans are available as a self-managed offering that customers download to run in their own on-premise environment or hybrid cloud environments, and also a SaaS offering, which is offered as either multi-tenant or single-tenant (called GitLab Dedicated).

Research and Development Strategy

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We believe that our development approach, using The DevSecOps platform, is a key competitive advantage.

We make product investment decisions based on each stage’s contribution to revenue, monthly active usage, and served addressable market size.

Currently, the majority of our development costs are in Create (Source Code Management), Verify (Continuous Integration), Secure (Application Security Testing), and Manage (Analytics and Administrative capabilities).

We make product investment decisions based upon our DevSecOps platform capabilities contribution to revenue, monthly active usage, and served addressable market size.

Currently, the majority of our development costs are in core DevSecOps platform capabilities serving SCM, CI, and Enterprise Agile Planning use cases;

Security and Compliance platform capabilities serving Security Risk Management, Application Security Testing, and Software Supply Chain Security use cases;

and AI enabled DevSecOps platform capabilities serving the entire Software Development Lifecycle.

Our research and development team consists of our architects, software engineers, security experts, DevSecOps engineers, product management, user experience, quality assurance, and data collection teams.

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This also means that we are able to give users the most choice.

Our customers can use a SaaS subscription or run The DevSecOps Platform themselves in a self-managed way in their own cloud

environments.

Our customers can use a SaaS subscription or run The DevSecOps platform themselves in a self-managed way in their own cloud environments.

For self-managed users, GitLab is the only truly public-cloud-agnostic solution.

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For integrators, GitLab has a single application programming interface (“API”) to write integrations against instead of a fragmented toolchain.

For IT system administrators and internal security teams this also means they have one application environment and authentication system to inspect and certify according to their team’s standards.

For IT system administrators and

internal security teams this also means they have one application environment and authentication system to inspect and certify according to their team’s standards.

Our Customers

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Sales and Marketing

Our go-to-market strategy spans a dedicated enterprise sales motion, a self-service buying experience, and a customer success organization.

Our go-to-market strategy spans a dedicated enterprise sales motion, a self-service buying experience, ecosystem partners, professional services, and a customer success organization.

We organize our sales organization by region and size, with an additional vertical focus on regulated industries such as the public sector, financial services, and telecommunications.

Our sales organization’s success is centered around our customers’ success, ensuring they achieve platform value through GitLab.

Our customer success organization, or CS, manages our relationships with customers, both pre-sale and post-sale.

CS helps customers achieve platform value and productivity with GitLab by building awareness, adoption, usage, and performance around modern DevSecOps capabilities.

We believe that this focus around platform value and partnership engagement maximizes long-term expansion with our existing customer base.

Through our commitment to open collaboration, we also have select technology and channel partners who increase efficient access to new and existing customers, and support the existing customer growth through trusted relationships, existing contracts, service delivery capability and capacity, and collaboration on large digital transformations.

Our customer success organization manages our relationships with customers, both pre-sale and post-sale.

Customer success helps customers achieve platform value and productivity with GitLab by building awareness, adoption, usage, and performance around modern DevSecOps capabilities.

We believe that this focus on platform value and partnership engagement maximizes long-term expansion with our existing customer base.

Our professional services organization is also focused on helping customers accelerate adoption with GitLab through implementation, migration, advisory, acceleration, and education services.

Through our commitment to open collaboration, we also have select hyperscaler and channel partners who increase efficient access to new and existing customers, and support the existing customer growth through trusted relationships, existing contracts, service delivery capability and capacity, and collaboration on large digital transformations.

These partners include systems integrators, cloud platform partners, independent software vendors, managed service providers, resellers, distributors, and ecosystem partners.

Our partnership program rewards partners who commit to and invest in a deeper GitLab relationship, and lean into services for implementation and expansion success.

Our marketing department is focused on generating awareness of our DevSecOps Platform to the developer community, existing customers and users, and potential customers.

Our marketing department is focused on accelerating the buyer journey, from awareness, consideration, and conversion to expansion and advocacy.

We focus on reaching both the executive buyer audience and the individual developer audience among potential and existing customers.

We utilize diverse strategies such as digital demand generation, account-based marketing, nurture programs, sales development, virtual and field events, sponsored webinars, gated content downloads, whitepapers, display advertising and integrated campaigns to connect with prospective customers.

We also host and present at regional, national and global industry events.

We offer our free tier and/or a free trial to prospective customers, allowing them to try before they buy, and allowing customers to see the strengths of The DevSecOps Platform and the business benefits.

We are then able to engage with these users to encourage them to upgrade to a paid version.

We offer our free tier and/or a free trial to prospective customers.

We then engage with these users to encourage them to upgrade to a paid version.

Once a customer is onboarded with GitLab, our teams work to identify additional business units and parent/child/subsidiary prospects that would benefit from The DevSecOps platform.

Finally, as engaged members of the open-source community, our contributors often serve as subject matter experts at market-leading developer events, and The DevSecOps Platform is presented on the cutting edge of innovation.

Finally, as engaged members of the open-source community, our contributors

often serve as subject matter experts at market-leading developer events, and The DevSecOps platform is presented on the cutting edge of innovation.

The markets we serve are highly competitive and rapidly evolving.

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We operate in two primary competitive landscapes:

DevOps point solutions and DevOps platforms.

DevSecOps point solutions and DevSecOps platforms.

In terms of point solutions that are stitched together, GitLab’s offering is substantially different in that it is one platform, one codebase, one interface, and a unified data model that spans the entire DevSecOps lifecycle.

The market, however, is shifting from point solutions to platforms as companies realize the shortcomings of a point solution approach.

To ensure easy transitions for customers and support for dependencies on internal and external tools, we support staged adoption while continuing the use of some legacy tools.

In terms of DevOps platforms, our principal competitor is Microsoft Corporation following their acquisition of GitHub.

In terms of DevSecOps platforms, our principal competitor is Microsoft Corporation, which owns GitHub.

We view GitLab as differentiated from GitHub in several areas, including value delivery to all personas in the software delivery lifecycle (not limited to developers), integrated security and compliance, AI throughout the software delivery process, cloud agnosticism, open core business model, and ability to scale to meet enterprise-level workloads.

Furthermore, we believe we compete favorably based on the following factors:

Furthermore, we believe we can compete favorably based on the following factors:

• ability to provide a single application that is purpose-built to span the entire DevSecOps lifecycle;

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Corporate Philanthropy

As part of our mission to make it so everyone can contribute, we believe that it is important to support teams that can further this goal at local and global levels.

As part of our mission – we empower organizations to ship secure software faster – we believe that it is important to support teams that can further this goal at local and global levels.

To further this mission, in September 2021, our board of directors approved the reservation o f up to 1,635,545 shares of Class A common stock for the issuance to charitable organizations, to be further designated by our board of directors.

In March 2023, we approved the donation of $10.7 million aggregate principal amount of shares of Class A common stock to GitLab Foundation (the “Foundation”), a California nonprofit public benefit corporation.

During the year ended January 31, 2025 , we donated 221,195 shares of Class A common stock at fair value to the GitLab Foundation (the “Foundation”), a California nonprofit public benefit corporation.

The Foundation is also a related party as certain of our officers serve as directors of the Foundation.

This donation was provided in equal quarterly distributions throughout fiscal 2024.

Additional donations are anticipated in fiscal 2025.

During the year ended January 31, 2024, we donated 231,408 shares of Class A common stock at fair value to the Foundation.

The fair value of the common stock was determined based on the quoted market price on the grant date.

Additionally, as part of GitLab’s Environmental, Social and Governance (ESG) objectives, GitLab purchased $0.2 million in carbon removal reforestation credits in January 2024 to cover 8,580 Tonnes of CO2E of the company's emissions.

This equity donation was provided in equal quarterly distributions throughout fiscal year 2025.

Donations are anticipated in fiscal year 2026.

Additionally, as part of GitLab’s Sustainability objectives, GitLab purchased $0.14 million in high-quality carbon removal reforestation credits in fiscal year 2025 to cover 4,820 tonnes of CO2e of the company's emissions.

Government Regulation

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Moreover, new and existing laws and regulations (or changes in interpretation of existing laws and regulations) may also be adopted, implemented, or interpreted to apply to us or our contributors, and uncertainty around the application of these laws may affect demand for our platform.

Executive orders and other actions taken by the U.S.

presidential administration may also create regulatory uncertainty and impact our operations in ways that are difficult to predict.

Additionally, as our platform’s geographic scope continues to expand, regulatory agencies or courts may claim that we are subject to additional requirements, or are prohibited from conducting our business in or with certain jurisdictions, either generally or with respect to certain services, or that we are otherwise required to change our business practices.

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We generally enter into confidentiality agreements and invention or work product assignment agreements with our officers, team members, agents, contractors, and business partners to control access to, and clarify ownership of, our proprietary information.

As of January 31, 2024 , we had ten issued patents and six pending patent applications in the United States and abroad.

As of January 31, 2025 , we had twelve issued patents and nineteen pending patent applications in the United States and abroad.

These patents and patent applications seek to protect proprietary inventions relevant to our business.

The issued patents are scheduled to expire between 2034 and 2042.

As of January 31, 2024, we had eleven trademark registrations and applications in the United States, including for “GITLAB” and our logo.

We also had thirty-eight trademark registrations and applications in certain other jurisdictions and regions.

Additionally, we are the registered hold er of a number of domain names, including gitlab.com.

As of January 31, 2025, we had 24 trademark registrations and applications in the United States, including for “GITLAB” and our logo.

We also had 52 trademark registrations and applications in certain other jurisdictions and regions.

Additionally, we are the registered holder of a number of domain names, including gitlab.com.

We are dedicated to open source software.

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Legal Proceedings

We are, and from time to time we may become, involved in legal proceedings or be subject to claims arising in the ordinary course of our business.

We are not presently a party to any legal proceedings that in the opinion of our management, if determined adversely to us, would individually or taken together have a material adverse effect on our business, financial condition or operating results.

GitLab Securities Class Action and Shareholder Derivative Cases

On September 4, 2024, a putative class action was filed in the United States District Court for the Northern District of California, captioned Dolly v.

GitLab et al., Case No.

5:24-cv-06244-EKL, naming GitLab and certain of our officers.

The complaint purports to assert claims under Section 10(b) of the Securities Exchange Act of 1934 (“1934 Act”), SEC Rule 10b-5, and Section 20(a) of the 1934 Act, on behalf of persons and entities who acquired our common stock between June 5, 2023 and June 3, 2024 (the “Class Period”).

Plaintiff alleges that, during the Class Period, defendants made material misrepresentations or omissions regarding our use of AI features and ability to monetize our AI capabilities that artificially inflated our stock price.

Plaintiff seeks, among other things, damages in an unspecified amount, as well as fees and costs.

Plaintiff amended his complaint on February 5, 2025 and March 7, 2025, and we will move to dismiss the second amended complaint in April 2025.

Two putative shareholder derivative cases have been filed containing allegations based on or similar to those in the securities class action.

The cases were filed on February 14, 2025, in the United States District Court for the Northern District of California, captioned Preciado v.

Sijbrandij et al., Case No.

3:25-cv-01597 “Preciado” );

and on February 19, 2025 in United States District Court for the Northern District of California, captioned Jones v.

Sijbrandij et al., Case No.

3:25-cv-01735 ( “Jones” ).

Both cases are allegedly brought on our behalf.

Each of the lawsuits name us as a nominal defendant, and also certain of our officers and current and former members of our board of directors.

The Jones complaint purports to assert claims under Section 14(a) of the Exchange Act as well as breach of fiduciary duty, while the Preciado complaint purports to assert those claims as well as unjust enrichment and related corporate torts.

The complaints seek to recover unspecified damages and other relief on our behalf.

Based on the preliminary nature of the proceedings in these actions, the outcomes remain uncertain and the Company cannot estimate the potential impact, if any, on its business or financial statements at this time.

In addition to the shareholder matters described above, we are, and from time to time may become, involved in legal proceedings or be subject to claims arising in the ordinary course of our business.

We are not presently a party to any legal proceedings that in the opinion of management, if determined adversely to us, would individually or taken together have a material adverse effect on our business, financial condition or operating results.

Defending such proceedings is costly and can impose a significant burden on management and team members.

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Our website address is https://about.gitlab.com.

The information contained on, or that can be accessed through, our website is not a part of this Annual Report on Form 10-K.

The information contained on, or

that can be accessed through, our website is not a part of this Annual Report on Form 10-K.

Investors should not rely on any such information in deciding whether to conduct any transactions involving our Class A common stock.

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Compared sentence by sentence after normalising whitespace, quotation marks, case and digits, so re-formatting and restated figures do not read as changed language. Wording changes appear as one removal and one addition. The current filing and the prior one are authoritative.

What changed 10-K

Item 1. Business