Item 9A. Controls and Procedures
ITEM 9A
CONTROLS AND PROCEDURES
Evaluation of Disclosure Controls and Procedures
An evaluation was performed under the supervision
and with the participation of our management, including our Chief Executive Officer (principal executive officer) and Chief Financial
Officer (principal financial officer), of the effectiveness of our disclosure controls and procedures, as defined in Rules 13a-15(e)
and 15d-15(e) under the Securities Exchange Act (“Exchange Act”), as of the end of the period covered by this report.
Based on that evaluation, our management, including our Chief Executive Officer and Chief Financial Officer, concluded that our
disclosure controls and procedures were effective as of December 31, 2020, and designed to ensure that information required
to be disclosed by us in reports that we file or submit under the Exchange Act, is recorded, processed, summarized and reported
within the time periods specified in the rules and forms of the Securities and Exchange Commission and that such information is
accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, as appropriate
to allow timely decisions regarding required disclosure.
Management’s Annual Report on Internal Control Over
Financial Reporting
Our management is responsible for establishing
and maintaining adequate internal control over financial reporting as defined in Rules 13a-15(f) and 15d-15(f) under the Exchange
Act. Our internal control over financial reporting is designed to provide reasonable assurance regarding the reliability of financial
reporting and the preparation of financial statements for external purposes in accordance with GAAP.
Because of its inherent limitations, internal
control over financial reporting may not prevent or detect misstatements. Therefore, even those systems determined to be effective
can provide only reasonable assurance of achieving their control objectives.
Under the supervision and with the participation
of our management, including our Chief Executive Officer and Chief Financial Officer, we evaluated the effectiveness of our internal
control over financial reporting as of December 31, 2020 based on the framework in Internal Control - Integrated
Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission (“COSO”). Based
on our assessment and those criteria, management believes that we maintained effective internal control over financial reporting
as of December 31, 2020.
32
Changes in Internal Control over Financial Reporting
There were no changes in our internal control
over financial reporting that occurred during the quarter ended December 31, 2020, that have materially affected, or are reasonably
likely to materially affect, our internal control over financial reporting.
ITEM 9B
OTHER INFORMATION
Credit Agreement
On March 7, 2021, the Company and its subsidiaries
(collectively, the “Borrowers”) refinanced their current debt facilities with Slipstream Communications, LLC (“Slipstream”),
pursuant to an Amended and Restated Credit and Security Agreement (the “Credit Agreement”). The debt facilities continue
to be fully secured by all assets of the Borrowers. The maturity date (“Maturity Date”) on the outstanding debt and
new debt is extended to March 31, 2023. The Credit Agreement (i) provides a $1,000 of availability under a line of credit (the
“Line of Credit”), (ii) consolidates our existing term and revolving line of credit facilities into a new term loan
(the “New Term Loan”) having an aggregate principal balance of approximately $4,550 (including a 3.0% issuance fee
capitalized into the principal balance), (iii) increases the outstanding special convertible term loan (the “Convertible
Loan”) to approximately $2,280 (including a 3.0% issuance fee capitalized into the principal balance), and (iv) extinguishes
the outstanding obligations owed with respect to a $264 existing disbursed escrow loan in exchange for shares of the Company’s
common stock (the “Disbursed Escrow Conversion Shares”), valued at $2.718 per share (the trailing 10-day volume weighted
average price (“VWAP”)) as reported on the Nasdaq Capital Market as of the date of execution of the Credit Agreement).
The Line of Credit and Convertible Loan accrue interest at 10% per year, and the New Term Loan accrues interest at 8% per year.
The New Term Loan requires no principal
payments until the Maturity Date, and interest payments are payable on the first day of each month until the Maturity Date. All
interest payments owed prior to October 1, 2021 are payable as PIK payments, or increases to the principal balance only.
The Line of Credit and Convertible Loan
require payments of accrued interest payable on the first day of each month through April 1, 2022. All such interest payments made
prior to October 1, 2021 are payable as PIK payments, or increases to the principal balances under the Line of Credit and Convertible
Loan only. No principal payments are owed under the Line of Credit or Convertible Loan until April 1, 2022, at which time all principal
and interest on each of the Line of Credit and Convertible Loan will be paid in monthly installments until the Maturity Date to
fully amortize outstanding principal by the Maturity Date.
All payments of interest (other than PIK
payments) and principal on the Line of Credit and Convertible Loan may be paid, in the Borrowers’ sole discretion, in shares
of the Company’s Common Stock (the “Payment Shares,” and together with the Disbursed Escrow Conversion Shares,
the “Shares”). The Payment Shares will be valued on a per-Share basis at 70% of the VWAP of the Company’s shares
of common stock as reported on the Nasdaq Capital Market for the 10 trading days immediately prior to the date such payment is
due; provided that the Payment Shares shall not be valued below $0.50 per Share (the “Share Price”).
The Credit Agreement limits the Company’s
ability to issue Shares as follows (the “Exchange Limitations”): (1) The total number of Shares that may be issued
under the Credit Agreement will be limited to 19.99% of the Company’s outstanding shares of common stock on the date the
Credit Agreement is signed (the “Exchange Cap”), unless stockholder approval is obtained to issue shares in excess
of the Exchange Cap; (2) if Slipstream and its affiliates (the “Slipstream Group”) beneficially own the largest ownership
position of shares of Company common stock immediately prior to the proposed issuance of Payment Shares and such shares are less
than 19.99% of the then-issued and outstanding shares of Company common stock, the issuance of such Payment Shares will not cause
the Slipstream Group to beneficially own in excess of 19.99% of the issued and outstanding shares of Company common stock after
such issuance unless stockholder approval is obtained for ownership in excess of 19.99%; and (3) if the Slipstream Group does not
beneficially own the largest ownership position of shares of Company common stock immediately prior to the proposed issuance of
Payment Shares, the Company may not issue Payment Shares to the extent that such issuance would result in Slipstream Group beneficially
owning more than 19.99% of the then issued and outstanding shares of Company common stock unless (A) such ownership would not be
the largest ownership position in the Company, or (B) stockholder approval is obtained for ownership in excess of 19.99%.
The Borrowers covenant to, within 30 days
of the signing of the Credit Agreement, file a preliminary proxy statement with the SEC to procure an approval of the transactions
contemplated herein from its majority stockholders for purposes of complying with Nasdaq Marketplace Rule 5635(b), (c) and (d).
The Borrowers will thereafter use their commercially reasonable efforts to file a definitive proxy statement to cause to be held
a shareholder meeting for such approval.
The Borrowers will use their reasonable
best efforts to have declared effective within 45 days of signing of the Credit Agreement (“Effectiveness Date”) a
registration statement on Form S-3 covering the resale of the Disbursed Escrow Conversion Shares and the Payment Shares.
Earnings Release
On March 9, 2021, the Company issued a
press release announcing its financial condition and results of operations for the three months and year ended
December 31, 2020. A copy of the press release is furnished as Exhibit 99.1 and is incorporated by reference into
this Item 9B in lieu of separately furnishing such press release under Item 2.02 of Form 8-K. This disclosure, including
Exhibit 99.1 hereto, shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of
1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that section, nor shall it be
deemed incorporated by reference into any of the Company’s filings under the Securities Act of 1933, as amended, or the
Exchange Act, except as expressly set forth by specific reference in such filing.
33
PART III
ITEM 10
DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE
On March 14, 2020, Joseph M. Manko, Jr. resigned
as a member of the Company’s Board of Directors, effective March 15, 2020. Following the resignation, the Board approved
a reduction in the size of the Board of Directors to five directors.
Our Board of Directors consists of Dennis
McGill (Chairman), Richard Mills (CEO), David Bell, Donald Harris, and Stephen Nesbit.
The following table sets forth the name and
position of each of our current directors and executive officers.
Name
Age
Positions
Dennis McGill
72
Director (Chairman)
David Bell
77
Director
Donald A. Harris
68
Director
Richard Mills
65
Chief Executive Officer and Director
Stephen Nesbit
69
Director
Will Logan
36
Chief Financial Officer
34
The biographies of the above-identified individuals
are set forth below:
Dennis McGill joined our Board
of Directors in November 2019. Over the course of a 45-year career, Mr. McGill has served as a director, Chief Executive Officer
or Chief Financial Officer of various public and private companies. From June 2015 to October 2017, Mr. McGill served as the President
and CEO of ReCommunity Holdings II, Inc., the largest independent recycling processing company in the US, processing over 1.8 million
tons of material annually and employing a team of 1,600 members. Mr. McGill served on the Board of Directors for Lighting Science
Group Corp. (“LSGC”) from March 2015 to July 2017 while the company was publicly traded. Mr. McGill also served as
the LSGC’s Interim Chief Operating Officer from June 2014 to September 2014 and as LSGC’s Interim Chief Financial Officer
from July 2014 to December 2014. Mr. McGill joined Pegasus Capital as an operating advisor in December 2014 and remains in that
capacity today. Since June 2014, Mr. McGill has also served on the board of directors of DGSE Companies, Inc., a company listed
on the NYSE MKT that buys and sells jewelry, diamonds, fine watches, rare coins and currency (“DGSE”). Mr. McGill previously
served on the board of directors of DGSE, ReCommunity Holdings, LP and Fiber Composites, LLC and served as the chairman of DGSE’s
audit committee. From February 2013 to October 2013, Mr. McGill served as executive vice president and Chief Financial Officer
of Heartland Automotive Services, Inc., where he actively participated with the senior management team to develop and roll-out
a new business model. From September 2010 to February 2013, Mr. McGill served as executive vice president and Chief Financial Officer
of Blockbuster LLC and was responsible for directing and managing various aspects of the Chapter 11 process. From March 2005 to
July 2010, Mr. McGill served as executive vice president and Chief Financial Officer of Safety-Kleen Systems, Inc., during which
time he led the company’s merger and acquisition efforts and grew the company from $0 to $160 million in EBITDA during his
tenure. Mr. McGill holds a Bachelor of Science degree in Finance and Accounting and Master of Business Administration degree from
the University of California, Berkeley and is a Certified Public Accountant in the state of California.
David Bell joined our Board
of Directors in August 2014 in connection with our acquisition of Creative Realities, LLC. Mr. Bell brings over 40 years of advertising
and marketing industry experience to the board, including serving as CEO of three of the largest companies in the industry–Bozell
Worldwide, True North Communications and The Interpublic Group of Companies, Inc. Since 2007, Mr. Bell has led Slipstream Communications,
LLC which is an international company providing strategic branding, digital marketing, and public relations services and served
as a Senior Advisor to Google Inc. from 2006 to 2009. Mr. Bell previously served as an Operating Advisor at Pegasus Capital Advisors.
He is currently a Senior Advisor to AOL and has also served on the boards of multiple publicly traded companies, including Lighting
Science Group Corporation and Point Blank Solutions, Inc., and Primedia, Inc., and served as President and CEO of The Interpublic
Group of Companies Inc. from 2003 to 2005. Mr. Bell served as an independent director on the Board of Directors of Time, Inc. from
June 2014 to January 2018.
Donald A. Harris was appointed
to our Board of Directors in August 2014 in connection with our acquisition of Broadcast International, Inc. He has been President
of 1162 Management, and the General Partner of 5 Star Partnership, a private equity firm, since June 2006. Mr. Harris has been
President and Chief Executive Officer of UbiquiTel Inc., a telecommunications company organized by Mr. Harris and other investors,
since its inception in September 1999 and also its Chairman since May 2000. Mr. Harris served as the President of Comcast Cellular
Communications Inc. from March 1992 to March 1997. Mr. Harris received a Bachelor of Science degree from the United States Military
Academy and an MBA from Columbia University. Mr. Harris’s experience in the telecommunications industry and his association
with private equity funding is valuable to the Company.
Richard Mills is currently
our Chief Executive Officer and a member of our Board of Directors. Mr. Mills possesses over 32 years of industry experience. He
was previously Chief Executive Officer of ConeXus World Global, a leading digital media services company, which he founded in 2010,
and which was acquired by the Company. Prior to founding ConeXus, Mr. Mills was President and Director at Beacon Enterprise Solutions
Group, Inc., a public telecom and technology infrastructure services provider. Previous to that, he joined publicly traded Pomeroy
Computer Resources, Inc. in 1993 and served as Chief Operating Officer and a member of the Board of Directors from 1995 until 1999.
Mr. Mills helped grow sales at Pomeroy during his time there from $100 million to $700 million. Mr. Mills was also a founder of
Strategic Communications LLC.
35
Stephen Nesbit has been in
the digital signage and digital advertising industry for over 20 years. He is currently the Managing Director of Prestonwood Trail
Holdings LLC and has provided advisory services for companies in the Digital Signage and Digital Media Industry for the past 10
years. He has directed and advised projects in North America, Europe, Asia proper, Southeast Asia, the Middle East, Australia
and Africa. Prior to founding Prestonwood Trail, Mr. Nesbit was the President/COO at Reflect Systems, a prominent software and
services company in the Digital Signage business. He joined Reflect after serving as President/COO of MarketForward, the Global
Digital Media Division owned by the Publicis Groupe S.A. in Paris France. Mr. Nesbit began his career in Digital Signage as the
EVP Global Operations & GM International Business for Next Generation Network. NGN was one of the first Digital Place Based
Advertising companies in the industry before its sale to Anschutz Investments where the company changed its name to National Cinemedia
(NASDAQ: NCMI). He began his career at IBM in the Data Processing Division holding various field and HQ management positions. Mr.
Nesbit also held management and executive positions at Wang Labs and BBN Communications Inc., the communications company that was
the original architect of the Internet. Mr. Nesbit holds an undergraduate degree from the University of Notre Dame and earned
an MBA from the Indiana University Kelly Graduate School of Business.
Will Logan joined the Company
as VP of Finance in November 2017 and was promoted to the position of Chief Financial Officer effective May 16, 2018. From
January 2007 until November 2017, Mr. Logan was employed by Ernst & Young in the assurance services group where he
primarily served large public companies, including a two-year international rotation in London, UK in the asset management practice.
He brings over ten years of experience in SEC reporting, technical accounting matters and Sarbanes-Oxley compliance expertise as
well as expertise in initial public offerings, acquisitions and integration. He has B.A. degrees in Accounting and Economics from
Bellarmine University and is a Certified Public Accountant.
Under our corporate bylaws, all of our directors
serve for indefinite terms expiring upon the next annual meeting of our shareholders.
When considering whether directors and nominees
have the experience, qualifications, attributes and skills to enable the Board of Directors to satisfy its oversight responsibilities
effectively in light of our business and structure, the Board of Directors focuses primarily on the industry and transactional
experience, in addition to any unique skills or attributes associated with a director. With regard to Mr. McGill, the Board of
Directors considered his background and experience with running and accelerating growth at public companies. With regard to Mr.
Bell, the Board considered his deep experience within the advertising and marketing industries and his prior management of large
enterprises. With regard to Mr. Mills, the Board of Directors considered his extensive background and experience in the industry.
With regard to Mr. Harris, the Board of Directors considered his extensive experience in the telecommunications industry and association
with private equity investors. Finally, with regard to Mr. Nesbit, the Board of Directors considered his extensive experience in
the digital signage industry, having run several companies in the industry and acted as a consultant broadly for digital signage
companies over the past twenty years.
The Board of Directors has determined that
there are presently three “independent” directors as such term is defined in Section 5605(a)(2) of the Nasdaq listing
rules, each of whom also meets the criteria for independence set forth in Rule 10A-3(b)(1) under the Securities Exchange Act of
1934. The directors whom the board has determined to be independent are Messrs. Bell, Harris, and Nesbit.
The Board of Directors has determined that
at least two members of the Board, Mr. McGill and Mr. Bell, qualify as an “audit committee financial expert” as that
term is defined in Regulation S-K promulgated under the Securities Exchange Act of 1934. Each of Mr. McGill and Mr. Bell’s
relevant experience in this regard is detailed above, which includes past employment experience in finance and through various
Director roles at public companies, including experience on the Audit Committee for other publicly traded companies. Mr. Bell is
deemed to be independent of the Company. The Board of Directors has determined that each director is able to read and understand
fundamental financial statements.
36
Board Committees
Our Board of Directors has created a standing
Compensation Committee and Audit Committee. Messrs. Nesbit, Harris, and Bell serve on the Compensation Committee. Messrs. Bell,
Harris and Nesbit serve on the Audit Committee. In the case of the Compensation Committee, Mr. Nesbit serves as chair, and in the
case of the Audit Committee, Mr. Bell serves as chair. The Board of Directors has determined that at least one member of the Audit
Committee, Mr. Bell, is an “audit committee financial expert” as that term is defined in Regulation S-K promulgated
under the Securities Exchange Act of 1934. Mr. Bell’s relevant experience in this regard is detailed above. Mr. Bell, Mr.
Harris and Mr. Nesbit qualify as “independent” member of the board as described above. The Board of Directors has determined
that each director serving on the Audit Committee is able to read and understand fundamental financial statements.
The Board of Directors has not created a
separate committee for nomination or corporate governance. Instead, the entire Board of Directors shares the responsibility of
identifying potential director-nominees to serve on the Board of Directors. Nevertheless, nominees to serve as directors on our
Board of Directors are selected by those directors on our board who are independent.
Communications with Board Members
Our Board of Directors has provided the following
process for shareholders and interested parties to send communications to our board and/or individual directors. All communications
should be addressed to Creative Realities, Inc., 13100 Magisterial Drive, Ste. 100, Louisville, KY 40223, Attention: Corporate
Secretary. Communications to individual directors may also be made to such director at our company’s address. All communications
sent to any individual director will be received directly by such individuals and will not be screened or reviewed by any company
personnel. Any communications sent to the board in the care of the Corporate Secretary will be reviewed by the Corporate Secretary
to ensure that such communications relate to the business of the company before being reviewed by the board.
Code of Ethics
We have adopted a Code of Business Conduct
and Ethics that applies to all of our employees, officers (including our principal executive officer, principal financial officer,
principal accounting officer or controller, and persons performing similar functions) and directors. Our Code of Business Conduct
and Ethics satisfies the requirements of Item 406(b) of Regulation S-K. Our Code of Business Conduct and Ethics is available, free
of charge, upon written request to our Corporate Secretary at 13100 Magisterial Drive, Ste. 100, Louisville, KY 40223.
37
ITEM 11
EXECUTIVE COMPENSATION
Executive Compensation
Summary Compensation Table
The following table sets forth information
concerning the compensation of our named executive officers for 2020 and 2019 ( table and footnotes in whole dollars ) :
Name and Principal Position (a)
Years
Salary
($)(b)
Bonus
($)(c)
Stock Awards ($) (d)
Option Awards ($) (e)
Non-Equity Incentive Plan Compensation ($)
All Other Compensation ($)
Total
($)
Richard Mills
2020
277,962
-
-
897,600
-
-
1,175,562
Chief Executive Officer and Director
2019
330,000
150,000
77,668
-
-
9,481
567,149
Will Logan
2020
209,735
-
-
448,800
-
-
658,535
Chief Financial Officer
2019
189,000
25,000
-
-
-
5,430
219,430
(a)
Mr. Mills joined the Company effective October 15, 2015. Mr. Logan joined the Company effective November 2017.
(b)
Effective March 19, 2020 and in response to state and local authorities forcing many businesses to temporarily reduce or cease operations to slow the spread of the COVID-19 pandemic, the Company’s Board of Directors approved a six-month reduction of the salaries of the Chief Executive Officer and Chief Financial Officer by twenty percent (20%), thereby reducing the salaries payable to such officers in 2020 to $297,000 and $224,100, respectively. The salary reductions remain in-force as of the date of this report, resulting in actual salaries to $277,962 and $209,735, respectively.
38
(c)
On November 6, 2019, the Board approved payment of a $150 cash bonus to Mr. Mills for his significant contributions to the Company’s performance in 2018. $100 was paid during December 2019 and $50 was recorded in accrued expenses as of December 31, 2019 and paid in January 2020.
(d)
Represents the grant date fair value based on the Black-Scholes value determined as of September 20, 2018, the grant dates.
(e)
There were two tranches of stock options issued to Mr. Mills and Mr. Logan during the year. 50% of the stock options awarded become exercisable in increments of 33 percent of the total shares purchasable under this issuance on June 1 annually, beginning in 2021 and ending in 2023. The fair value of the options on the grant date was $1.87 and was determined using the Black-Scholes model. The values included in the table above represent the number of shares awarded to Mr. Mills (480,000) and Mr. Logan (240,000) multiplied by the grant date fair value of the awards as of the grant date. These calculations exclude any value associated with an equal number of performance restricted stock options issued to both Mr. Mills and Mr. Logan which become exercisable in increments of 33 percent of the total shares purchasable under this issuance on June 1 annually, beginning in 2021 and ending in 2023, subject to satisfying the Company revenue target and earnings before interest, taxes, depreciation and amortization (“EBITDA”) target for the applicable year. In each of calendar years 2020, 2021 and 2022, one-third of the total shares may vest (if the revenue and EBITDA targets are met), and the shares that are subject to vesting each year are allocated equally to each of the revenue and EBITDA targets for such year. These performance options include a catch-up provision, where any options that did not vest during a prior year due to the Company’s failure to meet a prior revenue or EBITDA target may vest in a subsequent vesting year if the revenue or EBITDA target, as applicable, is met in the future year. No value was associated with these awards as of the grant date as the performance metrics had not been deemed to be achieved. The revenue and EBITDA targets for the following years are as follows:
Calendar Year
Revenue Target
EBITDA Target
2020
$32 million
$2.2 million
2021
$35 million
$3.1 million
2022
$38 million
$3.5 million
In addition to the employee stock option
plan approved by the Board of Directors in May 2020, the Board of Directors also approved an employee bonus plan pursuant to which
certain officers and other employees of the Company would be granted incentive compensation in the form of cash bonuses. In each
of the calendar years 2020, 2021 and 2022, Mr. Mills was provided a target bonus of $165, or 50% of his base salary, and Mr. Logan
was provided a target bonus of $62, or 25% of his base salary, subject to satisfying the same Company revenue and EBITDA targets
for the applicable year on which vesting of performance-based share compensation were set. The Company targets for calendar year
2020 were not met and there was no impact on the Company’s financial statements of those awards during 2020.
The material terms of employment agreements
and payments to be made upon a change in control are discussed below, in the narrative following “Employment Agreements.”
Our named executive officers are eligible
for retirement benefits on the same terms as non-executives under the Company’s defined contribution 401(k) retirement plan.
Employees may contribute pretax compensation to the plan in accordance with current maximum contribution levels proscribed by the
Internal Revenue Service. Beginning on April 1, 2018 but suspended indefinitely as of March 19, 2020, the Company began contributing
an employer contribution match of 50% of employee wages up to 6%, for an effective match of 3%.
39
Richard Mills Employment Agreement
We employ Richard Mills as our Chief Executive
Officer. Mr. Mills’ employment agreement was initially effective for a two-year term, which automatically renews for additional
one-year periods unless either we or Mr. Mills elects not to extend the term. The agreement provided for an initial annual base
salary of $270 subject to annual increases but generally not subject to decreases. Mr. Mills’ current annual base salary
is $330, but since March 19, 2020 has been reduced by twenty percent (20%) as a result of actions implemented by the Company’s
Board of Directors in response to the COVID-19 pandemic. Under the agreement, Mr. Mills is eligible to participate in performance-based
cash bonus or equity award plans for our senior executives. Mr. Mills will participate in our employee benefit plans, policies,
programs, perquisites and arrangements to the extent he meets applicable eligibility requirements. In the event of a termination
of employment for good reason, as defined, without cause, as defined, or within 12 months following a change in control, as defined,
other than for reason of death, disability or for cause, any of which occur during the first year of Mr. Mills’ employment,
Mr. Mills will be entitled to receive a severance payment equal to six months of his base salary. After the one-year anniversary
of his employment (the current term of Mr. Mills’ employment is beyond the one-year anniversary), the severance amount increases
to 12 months of then-current base salary. The agreement provides that any severance payments would be paid in installments over
the course of the severance. The agreement contains certain non-solicitation and non-competition provisions that continue after
employment for a period of one year. The agreement also contains other customary restrictive and other covenants relating to the
confidentiality of information, the ownership of inventions and other matters.
Will Logan Employment Arrangement
Will Logan, the Company’s Chief Financial
Officer, has an at-will employment arrangement with the Company. Mr. Logan’s current annual base salary is $249, but since
March 19, 2020 has been reduced by twenty percent (20%) as a result of actions implemented by the Company’s Board of Directors
in response to the COVID-19 pandemic. Mr. Logan participates in our employee benefit plans, policies, programs, perquisites and
arrangements to the extent he meets applicable eligibility requirements, and also received the stock options discussed under “Outstanding
Equity Awards at Fiscal Year-End” below.
Outstanding Equity Awards at Fiscal Year-End
The following table sets forth certain information
concerning outstanding stock options and restricted stock awards held by our named executive officers as of December 31, 2020:
Option Awards (a)
Stock Awards
Number of
Number of Securities
Number
Market value
Securities
Underlying
of shares
of shares
Underlying
Unexercised
or units of
or units of
Unexercised
Options
Option
stock
stock
Options
(#)
Exercise
Option
that has
that have
(#)
Non-
Price
Expiration
not vested
not vested
Name
Exercisable
Exercisable
($)
Date
(#)
($)
Richard Mills
- (c)
480,000 (a)
$ 2.53
6/1/2030
-
-
- (d)
480,000 (b)
$ 2.53
6/1/2030
-
-
Will Logan
14,375 (a)
4,792 (c)
$ 8.70
11/6/2027
-
-
8,334 (b)
8,333 (d)
$ 7.50
9/20/2028
-
-
- (c)
240,000 (a)
$ 2.53
6/1/2030
-
-
- (d)
240,000 (b)
$ 2.53
6/1/2030
-
-
(a)
These stock options become exercisable in increments of 33 percent of the total shares purchasable under this issuance on June 1 annually, beginning in 2021 and ending in 2023.
40
(b)
These stock options become exercisable in increments of 33
percent of the total shares purchasable under this issuance on June 1 annually, beginning in 2021 and ending in 2023, subject
to satisfying the Company revenue target and earnings before interest, taxes, depreciation and amortization
(“EBITDA”) target for the applicable year. In each of calendar years 2020, 2021 and 2022, one-third of the total
shares may vest (if the revenue and EBITDA targets are met), and the shares that are subject to vesting each year are
allocated equally to each of the revenue and EBITDA targets for such year. These performance options include a catch-up
provision, where any options that did not vest during a prior year due to the Company’s failure to meet a prior revenue
or EBITDA target may vest in a subsequent vesting year if the revenue or EBITDA target, as applicable, is met in the future
year. The revenue and EBITDA targets for the following years are as follows:
Calendar Year
Revenue Target
EBITDA Target
2020
$32 million
$2.2 million
2021
$35 million
$3.1 million
2022
$38 million
$3.5 million
(c)
These stock options become exercisable in increments of 25 percent of the total shares purchasable under this issuance on November 6 annually, beginning in 2018 and ending in 2021.
(d)
These stock options become exercisable in increments of 25 percent of the total shares purchasable under this issuance on September 20 annually, beginning in 2019 and ending in 2020.
Director Compensation
On March 13, 2019, the Company’s Board
of Directors approved a plan to compensate non-officer directors for their service to the Company in the amount of $25 per year,
beginning April 1, 2019, to be issued in either cash or restricted stock vesting immediately upon issuance. Shares of restricted
stock are to be issued quarterly in arrears for service the preceding quarter for a value of $6 per director, with the number of
shares issued based on the most recent close price of the Company’s common stock at the end of the previous calendar quarter.
During 2020, non-employee directors were
issued a total of 20,997 shares, with the exception of Mr. Manko, who was issued a total of 4,085 shares for his service for the
three months ended March 31, 2020 prior to his exit from the Board. During 2019, non-employee directors were issued a total of
31,760 shares. The table below sets forth the compensation paid to our non-employee directors during 2020:
Director Compensation ( table and footnotes in whole dollars )
Name
Fees earned
or paid
in cash
($)
Stock awards
($)
Option awards
($)
Non-equity incentive plan compensation
($)
Nonqualified deferred compensation earnings
($)
All other compensation ($)
Total
($)
Dennis McGill
–
26,051 (2)
–
–
–
55,000 (4)
81,051
David Bell
–
26,051 (2)
–
–
–
–
26,051
Donald A. Harris
–
26,051 (2)
–
–
–
–
26,051
Joseph Manko Jr. (1)
–
7,108 (2)
–
–
–
–
7,108
Stephen Nesbit
–
26,051 (2)
–
–
–
–
26,051
(1)
Mr. Manko resigned from the Board of Directors effective March 15, 2020.
(2)
Each director was awarded shares for service having an aggregate value of $6,250 on a quarterly basis in arrears for services completed during the immediately preceding quarter. Value represents the share aggregate value of shares issued on the date of issuance.
(4)
Under a Consulting Agreement (described below), Mr. McGill receives compensation of $5,000 per month.
Consulting Agreement
On November 7, 2019, the Company and Dennis
McGill executed a Consulting Agreement (the “Consulting Agreement”). The term of the Consulting Agreement was one year,
and it automatically renews for successive one-year periods. Either party may terminate the Consulting Agreement at any time upon
30 days’ written notice. Under the Consulting Agreement, Mr. McGill will receive compensation of $5 per month in cash in
exchange for general business and strategy consulting services to the Company.
41
ITEM 12
SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS
The following table sets forth the number
of common shares, and percentage of outstanding common shares, beneficially owned as of March 8, 2021, by:
●
each person known by us to be the beneficial owner of more than five percent of our outstanding common stock
●
each current director
●
each executive officer of the Company and other persons identified as a named executive in this Annual Report on Form 10-K, and
●
all current executive officers and directors as a group.
Unless otherwise indicated, the address of
each of the following persons is 13100 Magisterial Drive, Suite 100, Louisville, KY 40223, and each such person has sole voting
and investment power with respect to the shares set forth opposite his, her or its name.
Name and Address
Common Shares Beneficially Owned [1]
Percentage of
Common Shares [1]
Slipstream Funding, LLC [2]
c/o Pegasus Capital Advisors, L.P.
750 E Main St., Suite 600
Stamford, CT 06902
952,365
7.44 %
Slipstream Communications, LLC [3]
c/o Pegasus Capital Advisors, L.P.
750 E Main St., Suite 600
Stamford, CT 06902
6,726,350
36.23 %
Stephen Nesbit [4]
32,194
*
Donald A. Harris [5]
140,141
1.17 %
Dennis McGill [6]
34,175
*
David Bell [7]
32,194
*
Richard Mills [8]
756,904
6.01 %
Will Logan [9]
28,777
*
All current executive officers and directors as a group [10]
1,024,385
7.96 %
*
less than 1%
(1)
Beneficial ownership is determined in accordance with the rules of the SEC, and includes general voting power and/or investment power with respect to securities. Shares of common stock issuable upon exercise of options or warrants that are currently exercisable or exercisable within 60 days of the record rate, and shares of common stock issuable upon conversion of other securities currently convertible or convertible within 60 days, are deemed outstanding for computing the beneficial ownership percentage of the person holding such securities but are not deemed outstanding for computing the beneficial ownership percentage of any other person. Under applicable SEC rules, each person’s beneficial ownership is calculated by dividing the total number of shares with respect to which they possess beneficial ownership by the total number of outstanding shares of the Company. In any case where an individual has beneficial ownership over securities that are not outstanding, but are issuable upon the exercise of options or warrants or similar rights within the next 60 days, that same number of shares is added to the denominator in the calculation described above. Because the calculation of each person’s beneficial ownership set forth in the “Percentage of Common Shares” column of the table may include shares that are not presently outstanding, the sum total of the percentages set forth in such column may exceed 100%.
42
(2)
Investment and voting power over shares held by Slipstream Funding, LLC is held by Slipstream Communications, LLC, its sole member, and may deemed to be directly or indirectly controlled by Craig Cogut, Chairman and Chief Executive Officer of Pegasus Capital Advisors, LLC. See table footnote 3 for further information regarding Slipstream Communications, LLC.
(3)
Investment and voting power over shares held by Slipstream Communications, LLC may be deemed to be directly or indirectly controlled by Craig Cogut, Chairman and Chief Executive Officer of Pegasus Capital Advisors, LLC. Slipstream Communications, LLC (“Slipstream Communications”) is the sole member of Slipstream Funding, LLC (“Slipstream Funding”). BCOM Holdings, LP (“BCOM Holdings”) is the managing member of Slipstream Communications. BCOM GP LLC (“BCOM GP”) is the general partner of BCOM Holdings. Business Services Holdings, LLC (“Business Services Holdings”) is the sole member of BCOM GP. PP IV BSH, LLC (“PP IV BSH”), Pegasus Investors IV, L.P. (“Pegasus Investors”) and Pegasus Partners IV (AIV), L.P. (“Pegasus Partners (AIV)”) are the members of Business Services Holdings. Pegasus Partners IV, L.P. (“Pegasus Partners”) is the sole member of PP IV BSH. Pegasus Investors IV, L.P. (“Pegasus Investors”) is the general partner of each of Pegasus Partners (AIV) and Pegasus Partners and Pegasus Investors IV GP, L.L.C. (“Pegasus Investors GP”) is the general partner of Pegasus Investors. Pegasus Investors GP is wholly owned by Pegasus Capital, LLC (“Pegasus Capital”). Pegasus Capital may be deemed to be directly or indirectly controlled by Craig Cogut. The share figure includes the 952,365 shares of common stock issued to and held by Slipstream Funding, LLC in connection with the merger transaction with Creative Realities, LLC. Share figure also includes 2,449,897 common shares purchasable upon exercise of outstanding warrants issued to and held by Slipstream Communications, LLC.
(4)
Mr. Nesbit is a director of the Company.
(5)
Mr. Harris is a director of the Company. Share figure includes 21,035 shares purchasable upon the exercise of outstanding warrants.
(6)
Mr. McGill is a director of the Company and Chairman of the Board. Share figured includes 8,333 shares purchasable upon the exercise of outstanding options.
(7)
Mr. Bell is a director of the Company.
(8)
Mr. Mills is a director of the Company and Chief Executive Officer.
(9)
Mr. Logan is the Chief Financial Officer of the Company. Share figured includes 22,709 shares purchasable upon the exercise of outstanding options.
(10)
Includes Messrs. McGill, Mills, Bell, Harris, Nesbit and Logan.
43
Securities Authorized for Issuance Under Equity Compensation
Plans
The table below sets forth certain information,
as of the close of business on December 31, 2020, regarding equity compensation plans (including individual compensation arrangements)
under which our securities were then authorized for issuance.
Number of Securities to be
Issued Upon Exercise of
Outstanding Options,
Warrants and Rights
Weighted-Average
Exercise Price of
Outstanding Options,
Warrants and Rights
Number of Securities Remaining
Available for Issuance Under Equity
Compensation Plans (excluding
securities reflected in column a)
Equity compensation plans approved by stockholders
None (1)
N/A
None
Equity compensation plans not approved by stockholders
2,613,809 (1)
$ 3.19
3,398,326 (2)
(1)
All shares reflected in the table are issuable upon exercise of outstanding stock options issued under the 2006 Amended and Restated Equity Incentive Plan or the 2014 Stock Incentive Plan.
(2)
Reflects number of securities remaining available for issuance under the 2014 Stock Incentive Plan.
44
ITEM 13
CERTAIN RELATIONSHIPS AND RELATED-PARTY TRANSACTIONS, AND DIRECTOR INDEPENDENCE
Slipstream Financings
On August 17, 2016, the Company and its
subsidiaries (collectively, the “Borrowers”) entered into a Loan and Security Agreement (the “Loan and Security
Agreement”) with Slipstream. As of March 8, 2021, Slipstream is the holder of 83.5% of our outstanding debt instruments including
a term loan, secured revolving promissory note, and secured special promissory note and has beneficial ownership of approximately
36.1% of our common stock (on an as-converted, fully diluted basis including conversion of outstanding warrants, and assuming no
other convertible securities, options and warrants are converted or exercised by other parties).
On November 6, 2019, Slipstream extended
the maturity date of the Term Loan and revolver loan to June 30, 2021 through the Sixth Amendment to the Loan and Security Agreement,
aligning the maturity date of the Term Loan and Secured Revolving Promissory Note with the Secured Disbursed Escrow Promissory
Note.
On December 30, 2019, we entered into the Special Loan as part
of the Seventh Amendment under which we obtained $2,000, with interest thereon at 8% per annum payable 6% in cash and 2% via the
issuance of SLPIK interest, provided however that upon occurrence of an event of default the interest rate shall automatically
be increased by 6% per annum payable in cash. The entry into the Seventh Amendment adjusted the interest rate on the Term Loan
and Revolving Loan to 8% per annum, provided, however, at all times when the aggregate outstanding principal amount of the Term
Loan and the Revolving Loan exceeds $4,100 then the Loan Rate shall be 10%, of which eight percent 8% shall be payable in cash
and 2% shall be paid by the issuance of and treated as additional PIK.
Upon the earlier to occur of an Event of
Default or October 1, 2020, if any of the principal amount of the Special Loan is then outstanding, the principal and accrued but
unpaid interest of the Special Loan and the outstanding SLPIK shall be automatically converted into shares of a new series of Senior
Convertible Preferred Stock of the Company (“New Preferred”) having an Appraised Value equal to three times the then
outstanding principal amount and accrued but unpaid interest of the Special Loan and the outstanding SLPIK and having the following
terms and conditions, as reasonably determined by the Company and Slipstream, the New Preferred shall:
● be the most senior equity security of the Company, including
with respect to the payment of dividends and other distributions;
● be on substantially the same terms and conditions as the
Company’s Series A-1 6% Convertible Preferred Stock as set forth in its Certificate of Designation immediately before the
same was cancelled pursuant to a Certificate of Cancellation dated as of March 13, 2019;
● not be subject to a right of redemption upon the part of
a holder thereof;
● accrue and pay quarterly dividends at the rate of twelve
percent (12%) per annum which shall be payable in cash;
● have a Stated Value that is an amount mutually agreed by
the Company and Slipstream at the time of issuance;
● Conversion Price shall be an amount equal to 80% of the
average for the 30-day period ending two days prior to the required conversion date of the daily average of the range of the Company’s
common stock (calculated pursuant to information on The Wall Street Journal Online Edition), subject to appropriate adjustments;
and
● neither section 6(e) of the Series A-1 Certificate of Designation
nor any similar provision shall apply to the New Preferred.
45
On April 1, 2020, we entered into an Eighth
Amendment to Loan and Security Agreement (the “Eighth Amendment”) with Slipstream to amend the terms of the payments
and interest accruing on the Term Loan, Secured Revolving Promissory Note, and Special Loan. The Eighth Amendment increased the
interest rates of these loans from 8% to 10%, effective April 1, 2020. Until January 1, 2021, rather than cash payments of accrued
interest under the term and revolving loans, interest will be paid by the issuance of and treated as additional principal thereunder.
Commencing January 2, 2021, such interest will be payable in cash. Interest on the special loan will no longer be paid in cash,
but by the issuance of and treated as additional principal thereunder.
On February 28, 2021, January 31, 2021, December 31, 2020, November
30, 2020, and September 29, 2020, the Company entered into several amendments to Loan and Security Agreement with its subsidiaries
and Slipstream to amend the automatic conversion date of the Special Loan. Each amendment extended the automatic conversion date
of the Special Loan into the defined new class of senior preferred stock of the Company, which was ultimately Amended and Restated
in full on March 7, 2021 as discussed further above. The Company paid no fees in exchange for these extensions.
On March 7, 2021, the Company and its subsidiaries
(collectively, the “Borrowers”) refinanced their current debt facilities with Slipstream Communications, LLC (“Slipstream”),
pursuant to an Amended and Restated Credit and Security Agreement (the “Credit Agreement”). The debt facilities continue
to be fully secured by all assets of the Borrowers. The maturity date (“Maturity Date”) on the outstanding debt and
new debt is extended to March 31, 2023. The Credit Agreement (i) provides a $1,000 of availability under a line of credit (the
“Line of Credit”), (ii) consolidates our existing term and revolving line of credit facilities into a new term loan
(the “New Term Loan”) having an aggregate principal balance of approximately $4,550 (including a 3.0% issuance fee
capitalized into the principal balance), (iii) increases the outstanding special convertible term loan (the “Convertible
Loan”) to approximately $2,280 (including a 3.0% issuance fee capitalized into the principal balance), and (iv) extinguishes
the outstanding obligations owed with respect to a $264 existing disbursed escrow loan in exchange for shares of the Company’s
common stock (the “Disbursed Escrow Conversion Shares”), valued at $2.718 per share (the trailing 10-day VWAP as reported
on the Nasdaq Capital Market as of the date of execution of the Credit Agreement). The Line of Credit and Convertible Loan accrue
interest at 10% per year, and the New Term Loan accrues interest at 8% per year. See Note 8 Loans Payable for additional
information with respect to the Credit Agreement.
33 Degrees
On August 14, 2018, we entered into a payment
agreement with 33 Degrees Convenience Connect, Inc., a related party that is approximately 17.5% owned by a member of our senior
management (“33 Degrees”), outlining terms for repayment of $2,567 of aged accounts receivable as of that date. The
payment agreement stipulated a simple interest rate of 12% on aged accounts receivable to be paid on the tenth day of each month
through the maturity date of December 31, 2019. As of December 31, 2019, 33 Degrees paid the note in full and had a remaining outstanding
accounts receivable balance of $1 in the Consolidated Financial Statements. 33 Degrees has continued to purchase additional hardware
and services from the Company on a prepaid basis.
For the years ended December 31, 2020 and
2019, we had sales of $1,058 (6.1% of consolidated sales) and $1,103 (3.5% of consolidated sales), respectively, with 33 Degrees.
Accounts receivable due from 33 Degrees was $40, or 1.2%, and $1, or 0% of consolidated accounts receivable at December 31, 2020
and December 31, 2019, respectively.
46
Each of the foregoing transactions were
approved by our Board of Directors after full disclosure of any conflicts of interest. Any directors that had a conflicting interest
in the transactions abstained from approving such matter.
Independence
The Company does not have a standing nominating
committee. Instead, the entire Board of Directors shares the responsibility of identifying potential director-nominees to serve
on the Board of Directors. The Board believes the engagement of all directors in this function is important at this time in the
Company’s development in light of the Company’s recent acquisition activities.
The Board of Directors has determined that
there are presently four “independent” directors as such term is defined in Section 5605(a)(2) of the Nasdaq listing
rules, each of whom also meets the criteria for independence set forth in Rule 10A-3(b)(1) under the Securities Exchange Act of
1934. The directors whom the board has determined to be independent are Messrs. Bell, Harris, and Nesbit.
ITEM 14
PRINCIPAL ACCOUNTANT FEES AND SERVICES
(All currency is rounded to the nearest thousands, except share
and per share amounts.)
The following table presents fees for audit
and other services provided by Deloitte and Touche LLP for 2020 and by EisnerAmper LLP for 2019. Fees for tax services were provided
by Ernst & Young, LLP beginning in the second quarter of 2018 and were provided by Eichen & Dimeglio, CPAs, PC in the first
quarter of 2018. Fees to EisnerAmper LLP were as follows:
2020
2019
Audit fees (a)
$ 336
$ 210
Audit related fees (b)
-
-
Tax fees (c)
-
-
$ 336
$ 210
(a)
Audit fees for 2020 and 2019 relate to professional services provided in connection with the audit of our consolidated financial statements, the reviews of our quarterly condensed consolidated financial statements, services provided in connection with filing Form S-3 and audit services provided in connection with other regulatory filings.
(b)
There were no audit-related fees.
(c)
There were no tax fees paid to Deloitte and Touche LLP or EisnerAmper LLP. Tax fees to other service providers consisted of the aggregate fees billed for tax compliance, tax advice, and tax planning of $105 and $32 for 2020 and 2019, respectively.
Our Board of Directors pre-approved the
audit services rendered by Deloitte and Touche LLP and EisnerAmper, LLP during 2020 and 2019, respectively, and concluded that
such services were compatible with maintaining the auditor’s independence.
47
PART IV
ITEM 15
EXHIBITS AND FINANCIAL STATEMENT SCHEDULES
(a)
See “Index to Consolidated Financial Statements” on page F-1 and “Exhibit Index” on page E-1.
(b)
See “Exhibit Index” on page E-1.
(c)
Not applicable.
48
SIGNATURES
Pursuant to the requirements of Section
13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of Louisville, State of Kentucky, on March 9, 2021.
Creative Realities, Inc.
By
/s/ Richard Mills
Richard Mills
Chief Executive Officer
By
/s/ Will Logan
Will Logan
Chief Financial Officer
In accordance with the Exchange Act, this
report has been signed below by the following persons on behalf of the registrant, and in the capacities and on the date indicated.
Signature
Title
Date
/s/ Richard Mills
Chief Executive Officer and Director
March 9, 2021
Richard Mills
/s/ Will Logan
Chief Financial Officer (Principal Financial and
March 9, 2021
Will Logan
Principal Accounting Officer)
/s/ Dennis McGill
Chairman of the Board of Directors
March 9, 2021
Dennis McGill
/s/ David Bell
Director
March 9, 2021
David Bell
/s/ Donald Harris
Director
March 9, 2021
Donald Harris
/s/ Steve Nesbit
Director
March 9, 2021
Steve Nesbit
49
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
Report of Independent Registered Public Accounting Firms
F-2 - F-4
Consolidated Financial Statements
Consolidated Balance Sheets
F-5
Consolidated Statements of Operations
F-6
Consolidated Statements of Shareholders’ Equity
F-7
Consolidated Statements of Cash Flows
F-8
Notes to Consolidated Financial Statements
F-9
F- 1
REPORT OF INDEPENDENT REGISTERED PUBLIC
ACCOUNTING FIRM
To
the Shareholders and the Board of Directors of Creative Realities, Inc.
Opinion
on the Financial Statements
We
have audited the accompanying consolidated balance sheet of Creative Realities, Inc. and subsidiaries (the “Company”)
as of December 31, 2020 and the related consolidated statements of operations, shareholders’ equity, and cash flows, for
the year ended December 31, 2020, and the related notes (collectively referred to as the “financial statements”). In
our opinion, the financial statements present fairly, in all material respects, the financial position of the Company as of December
31, 2020, and the results of its operations and its cash flows for year ended December 31, 2020, in conformity with accounting
principles generally accepted in the United States of America.
Basis
for Opinion
These
financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s
financial statements based on our audit. We are a public accounting firm registered with the Public Company Accounting Oversight
Board (United States) (PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal
securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We
conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit
to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to error
or fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial
reporting. As part of our audit, we are required to obtain an understanding of internal control over financial reporting but not
for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting.
Accordingly, we express no such opinion.
Our
audit included performing procedures to assess the risks of material misstatement of the financial statements, whether due to
error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence
regarding the amounts and disclosures in the financial statements. Our audit also included evaluating the accounting principles
used and significant estimates made by management, as well as evaluating the overall presentation of the financial statements.
We believe that our audit provides a reasonable basis for our opinion.
Critical
Audit Matter
The
critical audit matter communicated below is a matter arising from the current-period audit of the financial statements that was
communicated or required to be communicated to the audit committee and that (1) relates to accounts or disclosures that are material
to the financial statements and (2) involved our especially challenging, subjective, or complex judgments. The communication of
critical audit matters does not alter in any way our opinion on the financial statements, taken as a whole, and we are not, by
communicating the critical audit matter below, providing a separate opinion on the critical audit matter or on the accounts or
disclosures to which it relates.
Goodwill
– Refer to Note 7 to the Financial Statements
Critical
Audit Matter Description
The
Company operates as a single reportable segment, operating segment and reporting unit. The Company’s evaluation of goodwill
for impairment involves comparing the book value of the reporting unit to its estimated fair value. The Company’s determination
of estimated fair value of the reporting unit is based primarily on a discounted cash flow model utilizing the income approach.
The Company used the discounted cash flow model to estimate fair value which requires management to make significant estimates
and assumptions related to the valuation of the reporting unit, including assumptions regarding discount rates, forecasts of future
revenue and operating margins, and the long-term growth rate. Changes in these assumptions could have a significant impact on
either the fair value of the reporting unit, the amount of any goodwill impairment charge, or both. During the quarter ended March
31, 2020, management identified indicators of potential impairment of goodwill related to the impact of the COVID-19 pandemic
on the Company’s business. As a result, management performed an interim assessment of potential impairment. Consequently,
the Company recorded an impairment charge of approximately $10.6 million during the quarter ended March 31, 2020, reducing the
recorded goodwill balance to approximately $7.5 million. The Company’s annual impairment assessment date is September 30.
Accordingly, management performed an additional impairment assessment as of September 30, 2020. The estimated fair value of the
reporting unit exceeded the carrying value as of September 30, 2020 and, therefore, no additional impairment was recognized.
F- 2
We
identified the valuation of goodwill as a critical audit matter because of the significant estimates and assumptions management
made to estimate the fair value of the reporting unit and the highly sensitive nature of Company’s operations to changes
in demand. This required a high degree of auditor judgment and an increased extent of effort, including the need to involve our
fair value specialists, when performing audit procedures to evaluate the reasonableness of management’s estimates and assumptions.
How
the Critical Audit Matter Was Addressed in the Audit
Our
audit procedures related to the forecasts of future revenues and operating margins, and the selection of the long-term growth
rate and discount rate for the reporting unit included the following, among others:
● For
both the March 31, 2020 interim assessment and the September 30, 2020 annual assessment, we evaluated the reasonableness of management’s
forecasts of revenue and operating margins by comparing the forecasts to (1) historical revenues and operating margins, (2) internal
communications to management and the Board of Directors, and (3) forecasted information included in analyst reports for the industry
and certain of its peer companies.
● Specifically,
for the September 30, 2020 annual impairment assessment, we compared the Company’s actual performance to the forecasted
revenue and operating margin from the March 31, 2020 interim assessment and evaluated the impact of any changes in management’s
forecast from the March to September assessments.
● We
evaluated the impact of any changes in management’s forecasted revenue and operating margin from the September 30, 2020
annual assessment to the December 31, 2020 balance sheet date.
● We
evaluated the reasonableness of the long-term growth rate used in the discounted cash flow model by comparing the information
used by the Company to third party economic and industry related information.
● We
evaluated the reasonableness of the discounted cash flow valuation methodology.
● With
the assistance of our fair value specialists:
○ We
evaluated the discounted cash flow model and performed underlying procedures on the mathematical accuracy of the calculations.
○ We
evaluated the reasonableness of the discount rate used in the discounted cash flow model by testing the underlying source information,
developing an independent range of estimated discount rates and comparing that range to the discount rate selected by the Company.
/s/ Deloitte & Touche LLP
Louisville, Kentucky
March 9, 2021
We have served as the Company’s auditor since 2020.
F- 3
REPORT OF INDEPENDENT REGISTERED PUBLIC
ACCOUNTING FIRM
To the Board of Directors and Shareholders
of
Creative Realities, Inc.
Opinion on the Financial Statements
We have audited the accompanying consolidated balance sheets
of Creative Realities, Inc. and Subsidiaries (the “Company”) as of December 31, 2019, and the related consolidated
statements of operations, shareholders’ equity, and cash flows for the year then ended, and the related notes (collectively
referred to as the “financial statements”). In our opinion, the financial statements present fairly, in all material
respects, the consolidated financial position of the Company as of December 31, 2019, and the consolidated results of their operations
and their cash flows for the year then ended, in conformity with accounting principles generally accepted in the United States
of America.
Change in Accounting Principle
As discussed in Note 2 to the consolidated financial statements,
the Company has changed its method of accounting for leases in 2019.
Basis for Opinion
These financial statements are the responsibility of the Company’s
management. Our responsibility is to express an opinion on the Company’s financial statements based on our audits. We are
a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (“PCAOB”) and
are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable
rules and regulations of the Securities and Exchange Commission and the PCAOB.
We conducted our audits in accordance with the standards of
the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial
statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor were we
engaged to perform, an audit of its internal control over financial reporting. As part of our audits we are required to obtain
an understanding of internal control over financial reporting but not for the purpose of expressing an opinion on the effectiveness
of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.
Our audits included performing procedures to assess the risks
of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to
those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial
statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as
well as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis
for our opinion.
/s/ EisnerAmper LLP
We served as the Company’s auditor from 2015 to 2020.
EISNERAMPER LLP
Iselin, New Jersey
March 12, 2020
F- 4
CREATIVE REALITIES, INC.
CONSOLIDATED BALANCE SHEETS
(in thousands, except per share amounts)
December 31,
December 31,
2020
2019
ASSETS
CURRENT ASSETS
Cash and cash equivalents
$ 1,826
$ 2,534
Accounts receivable, net of allowance for doubtful accounts of $1,230 and $617, respectively
2,302
4,663
Unbilled receivables
41
86
Work-in-process and inventories, net
2,351
379
Prepaids and other current assets
507
320
Total current assets
7,027
7,982
Operating lease right-of-use assets
931
1,728
Property and equipment, net
1,340
1,553
Intangibles, net
3,790
4,407
Goodwill
7,525
18,171
Other assets
5
135
TOTAL ASSETS
$ 20,618
$ 33,976
LIABILITIES AND SHAREHOLDERS’ EQUITY
CURRENT LIABILITIES
Short-term seller note payable
$ 1,637
$ 1,637
Short-term related party convertible loans payable, at fair value
-
2,000
Accounts payable
1,661
1,849
Accrued expenses
2,142
2,751
Deferred revenues
764
772
Customer deposits
770
755
Current maturities of operating leases
355
646
Current maturities of financing leases
4
21
Total current liabilities
7,333
10,431
Long-term Payroll Protection Program note payable
1,552
Long-term related party loans payable, net of $168 and $507 discount, respectively
4,436
3,757
Long-term related party convertible loans payable, at fair value
2,270
-
Long-term obligations under operating leases
584
1,100
Long-term obligations under financing leases
-
5
Long-term accrued expenses
108
-
Deferred tax liabilities
-
175
TOTAL LIABILITIES
16,283
15,648
SHAREHOLDERS’ EQUITY
Common stock, $0.01 par value, 200,000 shares authorized; 10,924 and 9,775 shares issued and outstanding, respectively
109
98
Additional paid-in capital
56,712
54,052
Accumulated deficit
(52,486 )
(35,642 )
Total shareholders’ equity
4,335
18,508
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY
$ 20,618
$ 33,976
See accompanying Notes to Consolidated
Financial Statements.
F- 5
CREATIVE REALITIES, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS
(in thousands, except per share amounts)
For the Years Ended
December 31,
2020
2019
Sales
Hardware
$ 8,991
$ 8,229
Services and other
8,466
23,369
Total sales
17,457
31,598
Cost of sales
Hardware
6,251
6,245
Services and other
3,085
11,614
Total cost of sales
9,336
17,859
Gross profit
8,121
13,739
Operating expenses:
Sales and marketing
1,676
2,344
Research and development
1,083
1,413
General and administrative
9,293
9,092
Depreciation and amortization
1,474
1,250
Lease termination expense
18
-
Goodwill impairment
10,646
-
Loss on disposal of fixed assets
13
-
Gain on reversal of earnout liability
-
(250 )
Total operating expenses
24,203
13,849
Operating loss
(16,082 )
(110 )
Other income/(expenses):
Interest expense, including amortization of debt discount
(1,023 )
(831 )
Change in fair value of warrant liability
-
21
Gain on settlement of obligations
209
2,046
Loss on fair value of debt
(93 )
Other income/(expense), net
(13 )
5
Total other income/(expense)
(920 )
1,241
Net income/(loss) before income taxes
(17,002 )
1,131
Income tax benefit/(expense)
158
(93 )
Net income/(loss)
(16,844 )
1,038
Net income/(loss) per common share - basic
$ (1.65 )
$ 0.11
Net income/(loss) per common share - diluted
$ (1.65 )
$ 0.11
Weighted average shares outstanding - basic
10,195
9,748
Weighted average shares outstanding - diluted
10,195
9,759
See accompanying Notes to Consolidated
Financial Statements.
F- 6
CREATIVE REALITIES, INC.
CONSOLIDATED STATEMENTS OF SHAREHOLDERS’
EQUITY
For the years ended December 31, 2020
and 2019
(in thousands, except shares)
Additional
Common Stock
paid in
Accumulated
Year ended December 31, 2020
Shares
Amount
capital
(Deficit)
Total
Balance as of December 31, 2019
9,774,546
98
54,052
(35,642 )
18,508
Shares issued to directors as compensation
88,073
1
99
-
100
Stock-based compensation
-
-
620
-
620
Shares issued via at-the-market offering
1,034,068
10
1,821
-
1,831
Exercise of warrants
27,600
-
120
-
120
Net loss
-
-
-
(16,844 )
(16,844 )
Balance as of December 31, 2020
10,924,287
$ 109
$ 56,712
$ (52,486 )
$ 4,335
Additional
Common Stock
paid in
Accumulated
Year ended December 31, 2019
Shares
Amount
capital
(Deficit)
Total
Balance as of December 31, 2018
9,724,826
$ 97
$ 53,575
$ (36,851 )
$ 16,821
Adjustment due to adoption of ASU 2016-02
-
-
-
171
171
Vesting of performance shares previously granted to CEO
-
-
250
-
250
Shares issued for services
17,960
-
30
-
30
Shares issued to directors as compensation
31,760
1
62
-
63
Stock-based compensation
-
-
135
-
135
Net income
-
-
-
1,038
1,038
Balance as of December 31, 2019
9,774,546
$ 98
$ 54,052
$ (35,642 )
$ 18,508
See accompanying Notes to Consolidated
Financial Statements.
F- 7
CREATIVE REALITIES, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
(in thousands, except share per share
amounts)
For the Years
Ended
December 31,
2020
2019
Operating Activities:
Net (loss)/income
$ (16,844 )
$ 1,038
Adjustments to reconcile net income/(loss) to be used in operating activities:
Depreciation and amortization
1,474
1,217
Amortization of debt discount
339
524
Stock-based compensation
719
448
Shares issued for services
-
30
Change in warrant liability
-
(21 )
Allowance for doubtful accounts
613
253
Non-cash interest expense on related party loans
517
-
Deferred tax (benefit)/expense
(175 )
47
Gain on obligation settlement
(209 )
(2,046 )
Loss on disposal of assets
13
-
Loss on fair value of debt
93
-
Goodwill impairment
10,646
-
Gain on reversal of earnout liability
-
(250 )
Changes to operating assets and liabilities:
Accounts receivable and unbilled receivables
1,793
2,319
Inventories
(1,972 )
-
Prepaid expenses and other current assets
(187 )
1,260
Other assets
130
44
Operating lease right of use asset, net
149
535
Accounts payable and other current payables
3
284
Deferred revenue
(8 )
(5,682 )
Accrued expenses, net
(502 )
1,474
Customer deposits
15
(1,924 )
Operating lease liabilities, net
(139 )
(517 )
Other, net
2
(3 )
Net cash used in operating activities
(3,530 )
(970 )
Investing activities
Proceeds from net working capital settlement
-
210
Purchases/additions of property and equipment and software development
(657 )
(897 )
Net cash used in investing activities
(657 )
(687 )
Financing activities
Proceeds from common stock issuance, net of issuance costs
1,831
-
Proceeds from related party loans
-
2,000
Proceeds from Payroll Protection Program loan
1,552
-
Principal payments on finance leases
(24 )
(31 )
Repayment of seller note
-
(498 )
Proceeds from warrant exercise into common stock
120
-
Other financing activities, net
-
2
Net cash provided by financing activities
3,479
1,473
Decrease in Cash and Cash Equivalents
(708 )
(184 )
Cash and Cash Equivalents, beginning of year
2,534
2,718
Cash and Cash Equivalents, end of year
$ 1,826
$ 2,534
See accompanying Notes to Consolidated
Financial Statements.
F- 8
CREATIVE REALITIES, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(in thousands, except share and per share
amounts)
All currency is rounded to the nearest thousands except share
and per share amounts
NOTE 1: NATURE OF ORGANIZATION AND OPERATIONS
Unless the context otherwise indicates,
references in these Notes to the accompanying Consolidated Financial Statements to “we,” “us,” “our”
and “the Company” refer to Creative Realities, Inc. and its subsidiaries.
Nature of the Company’s Business
Creative Realities, Inc. is a Minnesota
corporation that provides innovative digital marketing technology and solutions to retail companies, individual retail brands,
enterprises and organizations throughout the United States and in certain international markets. The Company has expertise in a
broad range of existing and emerging digital marketing technologies, as well as the related media management and distribution software
platforms and networks, device management, product management, customized software service layers, systems, experiences, workflows,
and integrated solutions. Our technology and solutions include: digital merchandising systems and omni-channel customer engagement
systems, interactive digital shopping assistants, advisors and kiosks, and other interactive marketing technologies such as mobile,
social media, point-of-sale transactions, beaconing and web-based media that enable our customers to transform how they engage
with consumers. We have expertise in a broad range of existing and emerging digital marketing technologies, as well as the following
related aspects of our business: content, network management, and connected device software and firmware platforms; customized
software service layers; hardware platforms; digital media workflows; and proprietary processes and automation tools.
Our main operations are conducted directly
through Creative Realities, Inc., and under our wholly owned subsidiaries Allure Global Solutions, Inc., a Georgia corporation,
and Creative Realities Canada, Inc., a Canadian corporation. Our other wholly owned subsidiaries, Creative Realities, LLC, a Delaware
limited liability company, and ConeXus World Global, LLC, a Kentucky limited liability company, are effectively dormant.
Liquidity and Financial Condition
The accompanying Consolidated Financial
Statements have been prepared on the basis of the realization of assets and the satisfaction of liabilities and commitments in
the normal course of business and do not include any adjustments to the recoverability and classifications of recorded assets and
liabilities as a result of uncertainties.
We produced net income for the year ended
December 31, 2019 but incurred a net loss for the year ended December 31, 2020 and have negative cash flows from operating activities
for both periods. As of December 31, 2020, we had cash and cash equivalents of $1,826 and a working capital deficit of $306.
On January 11, 2021, Creative Realities,
Inc. received a notice from Old National Bank regarding forgiveness of the loan in the principal amount of $1,552 (the “PPP
Loan”) that was made pursuant to the Small Business Administration Paycheck Protection Program under the Coronavirus Air,
Relief and Economic Security Act of 2020. According to such notice, the full principal amount of the PPP Loan and the accrued interest
have been forgiven. Accounting for the forgiveness will be recognized in the first quarter of 2021.
On February 18, 2021, the Company entered
into a securities purchase agreement with an institutional investor which provided for the issuance and sale by the Company of
800,000 shares of the Company’s common stock (the “Shares”), in a registered direct offering (the “Offering”)
at a purchase price of $2.50 per Share, for gross proceeds of $2,000. The net proceeds from the Offering after paying estimated
offering expenses were approximately $1,835, which the Company intends to use for general corporate purposes. The closing of the
Offering occurred on February 22, 2021.
F- 9
On March 7, 2021, the Company and Slipstream
entered into an agreement to refinance the Company’s Loan and Security Agreement, including (1) the extension of all maturity
dates therein to March 31, 2023, (2) the conversion of the Disbursed Escrow Promissory Note into equity, (3) access to an additional
$1,000 via a multi-advance line of credit facility, and (4) the removal of the three times liquidation preference with respect
to the Company’s Secured Convertible Special Loan Promissory Note.
Management believes that, based on (i) the
forgiveness of our PPP Loan, (ii) the execution of a registered direct offering and remaining availability for incremental offerings
under our previously registered Form S-3, (iii) the refinancing of our debt, including extension of the maturity date on our term
and convertible loans, as well as access to incremental borrowings under the new multi-advance line of credit, and (iv) our operational
forecast through 2021, we can continue as a going concern through at least March 31, 2022. However, given our net losses, cash
used in operating activities and working capital deficit, we obtained a continued support letter from Slipstream through March
31, 2022. We can provide no assurance that our ongoing operational efforts will be successful which could have a material adverse
effect on our results of operations and cash flows.
See Note 8 Loans Payable to the Consolidated
Financial Statements for an additional discussion of the Company’s debt obligations and further discussion of the Company’s
refinancing activities subsequent to the year-end date.
NOTE 2: SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
A summary of the significant accounting
policies consistently applied in the preparation of the accompanying Consolidated Financial Statements follows:
1. Basis of Presentation
The accompanying Consolidated Financial
Statements have been prepared in accordance with the instructions to Form 10-K and Article 8 of Regulation S-X and include all
of the information and disclosures required by generally accepted accounting principles in the United States of America (“GAAP”)
for annual financial reporting.
The Consolidated Financial Statements include
the accounts of Creative Realities, Inc., our wholly owned subsidiaries Allure, ConeXus World Global LLC, Creative Realities (Canada),
Inc., and Creative Realities, LLC. All intercompany balances and transactions have been eliminated in consolidation, as applicable.
2. Revenue Recognition
We recognize revenue in accordance with
Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 606, Revenue
from Contracts with Customers , applying the five-step model.
If an arrangement involves multiple performance
obligations, the items are analyzed to determine the separate units of accounting, whether the items have value on a standalone
basis and whether there is objective and reliable evidence of their standalone selling price. The total contract transaction price
is allocated to the identified performance obligations based upon the relative standalone selling prices of the performance obligations.
The standalone selling price is based on an observable price for services sold to other comparable customers, when available, or
an estimated selling price using a cost plus margin approach.
The Company estimates the amount of total
contract consideration it expects to receive for variable arrangements by determining the most likely amount it expects to earn
from the arrangement based on the expected quantities of services it expects to provide and the contractual pricing based on those
quantities. The Company only includes some or a portion of variable consideration in the transaction price when it is probable
that a significant reversal in the amount of cumulative revenue recognized will not occur when the uncertainty associated with
the variable consideration is subsequently resolved. The Company considers the sensitivity of the estimate, its relationship and
experience with the client and variable services being performed, the range of possible revenue amounts and the magnitude of the
variable consideration to the overall arrangement. The Company receives variable consideration in very few instances.
F- 10
Revenue is recognized when a customer obtains
control of promised goods or services under the terms of a contract and is measured as the amount of consideration the Company
expects to receive in exchange for transferring goods or providing services. The Company does not have any material extended payment
terms as payment is due at or shortly after the time of the sale, typically ranging between thirty and ninety days. Observable
prices are used to determine the standalone selling price of separate performance obligations or a cost plus margin approach when
one is not available. Sales, value-added and other taxes collected concurrently with revenue producing activities are excluded
from revenue.
The Company recognizes contract assets or
unbilled receivables related to revenue recognized for services completed but not yet invoiced to the clients. Unbilled receivables
are recorded as accounts receivable when the Company has an unconditional right to contract consideration. A contract liability
is recognized as deferred revenue when the Company invoices clients in advance of performing the related services under the terms
of a contract. Deferred revenue is recognized as revenue when the Company has satisfied the related performance obligation.
The Company uses the practical expedient
for recording an immediate expense for incremental costs of obtaining contracts, including certain design/engineering services,
commissions, incentives and payroll taxes, as these incremental and recoverable costs have terms that do not exceed one year.
3. Inventories
Inventories are stated at the lower of cost
or market (net realizable value), determined by the first-in, first-out (FIFO) method, and consist of the following:
December 31,
December 31,
2020
2019
Raw materials, net of reserve of $104 and $134, respectively
$ 1,920
$ 200
Inventory on consignment with distributors
208
-
Work-in-process
223
179
Total inventories
$ 2,351
$ 379
4. Impairment of Long-Lived Assets
We review the carrying value of all long-lived
assets, including property and equipment, for impairment in accordance with ASC 360, Accounting for the Impairment or Disposal
of Long-Lived Assets . Under ASC 360, impairment losses are recorded whenever events or changes in circumstances indicate the
carrying value of an asset may not be recoverable.
If the impairment tests indicate that the
carrying value of the asset is greater than the expected undiscounted cash flows to be generated by such asset, an impairment loss
would be recognized. The impairment loss is determined as the amount by which the carrying value of such asset exceeds its fair
value. We generally measure fair value by considering sale prices for similar assets or by discounting estimated future cash flows
from such assets using an appropriate discount rate. Assets to be disposed of are carried at the lower of their carrying value
or fair value less costs to sell. Considerable management judgment is necessary to estimate the fair value of assets, and accordingly,
actual results could vary significantly from such estimates.
5. Basic and Diluted Income/(Loss) per Common Share
Basic and diluted income/(loss) per common
share for all periods presented is computed using the weighted average number of common shares outstanding. Basic weighted average
shares outstanding includes only outstanding common shares. Diluted weighted average shares outstanding includes outstanding common
shares and potential dilutive common shares outstanding in accordance with the treasury stock method. Shares reserved for outstanding
stock options, including stock options with performance restricted vesting, and warrants totaling approximately 7,040,709 and 5,046,888
at December 31, 2020 and 2019, respectively were excluded from the computation of income/(loss) per share as all options and warrants
were anti-dilutive due to the net loss in 2020 and no options or warrants were in the money for 2019. In calculating diluted earnings
per share for the years ended December 31, 2020 and 2019, in accordance with ASC 260 Earnings per share , we excluded the
dilutive effect of the potential issuance of common stock upon an assumed conversion of the Special Loan.
F- 11
6. Income Taxes
Deferred income taxes are recognized in
the financial statements for the tax consequences in future years of differences between the tax basis of assets and liabilities
and their financial reporting amounts based on enacted tax laws and statutory tax rates. Temporary differences arise from net operating
losses, differences in basis of intangibles, stock-based compensation, reserves for uncollectible accounts receivable and inventory,
differences in depreciation methods, and accrued expenses. Valuation allowances are established when necessary to reduce deferred
tax assets to the amount expected to be realized. The Company accounts for uncertain tax positions utilizing an established recognition
threshold and measurement attributes for the financial statement recognition and measurement of a tax position taken or expected
to be taken in a tax return. We had no uncertain tax positions as of December 31, 2020 and December 31, 2019.
7. Goodwill and Definite-Lived Intangible
Assets
We follow the provisions of ASC 350, Goodwill
and Other Intangible Assets. Pursuant to ASC 350, goodwill acquired in a purchase business combination is not amortized, but instead
tested for impairment at least annually. The Company uses an annual measurement date of September 30 (see Note 7 Intangible
Assets and Goodwill ).
8. Use of Estimates
The preparation of financial statements
in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities
and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues
and expenses during the reporting periods. Our significant estimates include: the allowance for doubtful accounts, valuation allowances
related to deferred taxes, the fair value of acquired assets and liabilities, the fair value of liabilities reliant upon the appraised
fair value of the Company, valuation of stock-based compensation awards and other assumptions and estimates used to evaluate the
recoverability of long-lived assets, goodwill and other intangible assets and the related amortization methods and periods. Actual
results could differ from those estimates.
9. Property and Equipment
Property and equipment are carried at cost,
less accumulated depreciation and amortization. Depreciation is provided for in amounts sufficient to relate the cost of depreciable
assets to operations over the estimated service lives, principally using straight-line methods. Leasehold improvements are amortized
over the shorter of the life of the improvement or the lease term, using the straight-line method.
Property and equipment consist of the following
at December 31, 2020 and 2019:
December 31,
2020
2019
Equipment
$ 81
$ 83
Leasehold improvements
135
136
Purchased and developed software
3,167
2,563
Furniture and fixtures
119
102
Other depreciable assets
56
65
Total property and equipment
3,558
2,949
Less: accumulated depreciation and amortization
(2,218 )
(1,396 )
Net property and equipment
$ 1,340
$ 1,553
F- 12
The estimated useful lives used to compute
depreciation and amortization are as follows:
Asset class
Useful life assigned
Equipment
3 – 5 years
Furniture and fixtures
5 years
Purchased and developed software
3 years
Leasehold improvements
Shorter of 5 years or term of lease
Depreciation expense was $837 and $564 for
the years ended December 31, 2020 and 2019, respectively.
12. Research and Development and Software Development Costs
Research and development expenses consist
primarily of development personnel and non-employee contractor costs related to the development of new products and services, enhancement
of existing products and services, quality assurance and testing. The Company capitalizes its costs incurred for additional functionality
to its internal software. We capitalized approximately $603 and $805 for the years ended December 31, 2020 and 2019, respectively.
These software development costs include both enhancements and upgrades of our client-based systems including functionality of
our internal information systems to aid in our productivity, profitability and customer relationship management. We are amortizing
these costs over 3 years once the new projects are completed and placed in service. These costs are included in property and equipment,
net on the Consolidated Balance Sheets.
13. Leases
We account for leases in accordance with
ASU No. 2016-02, Leases (Topic 842), as amended.
We determine if an arrangement is a lease
at inception. Right of use (“ROU”) assets and liabilities are recognized at commencement date based on the present
value of remaining lease payments over the lease term. For this purpose, we consider only payments that are fixed and determinable
at the time of commencement. As most of our leases do not provide an implicit rate, we use our incremental borrowing rate based
on the information available at commencement date in determining the present value of lease payments. Our incremental borrowing
rate is a hypothetical rate based on our understanding of what our credit rating would be. The ROU asset also includes any lease
payments made prior to commencement and is recorded net of any lease incentives received. Our lease terms may include options to
extend or terminate the lease when it is reasonably certain that we will exercise such options.
Operating leases are included in operating
lease right-of-use assets, current maturities of operating leases, and long-term obligations under operating leases on our Consolidated
Balance Sheets. Finance leases are included in property and equipment, net, current maturities of financing leases, and long-term
obligations under financing leases on our Consolidated Balance Sheets.
NOTE 3: RECENTLY ISSUED ACCOUNTING
PRONOUNCEMENTS
Recently adopted
On January 1, 2020, we adopted ASU 2018-15 Customer’s
Accounting for Implementation Costs Incurred in a Cloud Computing Arrangement That is a Service Contract , which provide guidance
on evaluating the accounting for fees paid by a customer in a cloud computing arrangement (hosting arrangement) by providing guidance
for determining when the arrangement includes a software license. The adoption of this guidance had no material impact on our Consolidated
Financial Statements.
On January 1, 2020, we adopted ASU No. 2018-13, Changes
to Disclosure Requirements for Fair Value Measurements (Topic 820) , which improved the effectiveness of disclosure requirements
for recurring and nonrecurring fair value measurements. The standard removed, modified, and added certain disclosure requirements.
The adoption of this guidance had no material impact on our Consolidated Financial Statements.
F- 13
Not yet adopted
In December 2019, the FASB issued ASU No.
2019-12, Income Taxes (Topic 740): Simplifying the Accounting for Income Taxes , which simplifies the accounting
for income taxes. This guidance will be effective for us in the first quarter of 2021 on a prospective basis, and early adoption
is permitted. We continue evaluating the impact of the guidance but anticipate it will have no material effect on our Consolidated
Financial Statements.
In June 2016, the FASB issued ASU No. 2016-13, Financial
Instruments—Credit Losses . The main objective is to provide financial statement users with more decision-useful information
about the expected credit losses on financial instruments and other commitments to extend credit held by a reporting entity at
each reporting date. The amendments in this update replace the incurred loss methodology with a methodology that reflects expected
credit losses and requires consideration of a broader range of reasonable and supportable information to calculate credit loss
estimates. For trade receivables and loans, entities will be required to estimate lifetime expected credit losses. The amendments
are effective for public business entities that qualify as smaller reporting companies for fiscal years and interim periods beginning
after December 15, 2022. We are currently evaluating the disclosure requirements related to adopting this guidance.
In August 2020, the FASB issued ASU No.
2020-06, Debt—Debt with Conversion and Other Options (Subtopic 470-20) and Derivatives and Hedging—Contracts
in Entity’s Own Equity (Subtopic 815-40): Accounting for Convertible Instruments and Contracts in an Entity’s Own Equity (ASU
2020-06) , which simplifies the accounting for convertible instruments by reducing the number of accounting models available
for convertible debt instruments. This guidance also eliminates the treasury stock method to calculate diluted earnings per share
for convertible instruments and requires the use of the if-converted method. This guidance will be effective for us in the
first quarter of 2022 on a full or modified retrospective basis, with early adoption permitted. We do not expect the
adoption of this guidance to have a material impact on our Consolidated Financial Statements.
NOTE 4: REVENUE RECOGNITION
The Company applies ASC 606 for revenue
recognition. The following table disaggregates the Company’s revenue by major source for the years ended December 31, 2020
and 2019:
(in thousands)
Year
Ended
December 31,
2020
Year
Ended
December 31,
2019
Hardware
$ 8,991
$ 8,229
Services:
Installation Services
2,537
7,500
Software Development Services
549
9,303
Managed Services
5,380
6,566
Total Services
8,466
23,369
Total Hardware and Services
$ 17,457
$ 31,598
System hardware sales
System hardware revenue is recognized generally
upon shipment of the product or customer acceptance depending upon contractual arrangements with the customer in instances in which
the sale of hardware is the sole performance obligation. Shipping charges billed to customers are included in hardware sales and
the related shipping costs are included in hardware cost of sales. The cost of freight and shipping to the customer is recognized
in cost of sales at the time of transfer of control to the customer. System hardware revenues are classified as “Hardware”
within our disaggregated revenue.
F- 14
Installation services
The Company performs outsourced installation
services for customers and recognizes revenue upon completion of the installations. Installation services also includes engineering
services performed as part of an installation project.
When system hardware sales include installation
services to be performed by the Company, the goods and services in the contract are not distinct, so the arrangement is accounted
for as a single performance obligation. Our customers control the work-in-process and can make changes to the design specifications
over the contract term. Revenues are recognized over time as the installation services are completed based on the relative portion
of labor hours completed as a percentage of the budgeted hours for the installation. Installation services revenues are classified
as “Installation Services” within our disaggregated revenue.
Software design and development services
Software and software license sales are
revenue when a fixed fee order has been received and delivery has occurred to the customer. Revenue is recognized generally upon
customer acceptance (point-in-time) of the software product and verification that it meets the required specifications. Software
is delivered to customers electronically. Software design and development revenues are classified as “Software Development
Services” within our disaggregated revenue.
Software as a service
Software as a service includes revenue from
software licensing and delivery in which software is licensed on a subscription basis and is centrally hosted. These services often
include software updates which provide customers with rights to unspecified software product upgrades and maintenance releases
and patches released during the term of the support period. Contracts for these services are generally 12-36 months in length.
We account for revenue from these services in accordance with ASC 985-20-15-5 and recognize revenue ratably over the performance
period. Software as a service revenue are classified as “Managed Services” within our disaggregated revenue.
Maintenance and support services
The Company sells support services which
include access to technical support personnel for software and hardware troubleshooting. The Company offers a hosting service through
our network operations center, or NOC, allowing the ability to monitor and support its customers’ networks 7 days a week,
24 hours a day. These contracts are generally 12-36 months in length. Revenue is recognized over the term of the agreement in proportion
to the costs incurred in fulfilling performance obligations under the contract. Maintenance and Support revenues are classified
as “Managed Services” within our disaggregated revenue.
Maintenance and support fees are based on
the level of service provided to end customers, which can range from monitoring the health of a customer’s network to supporting
a sophisticated web-portal to managing the end-to-end hardware and software of a digital marketing system. These agreements are
renewable by the customer. Rates for maintenance and support, including subsequent renewal rates, are typically established based
upon a fee per location, per device, or a specified percentage of net software license fees as set forth in the arrangement. These
contracts are generally 12-36 months in length. Revenue is recognized ratably and evenly over the service period.
The Company also performs time and materials-based
maintenance and repair work for customers. Revenue is recognized at a point in time when the performance obligation has been fully
satisfied.
F- 15
NOTE 5: FAIR VALUE MEASUREMENT
We measure certain financial assets, including
cash equivalents, at fair value on a recurring basis. In accordance with ASC 820-10-30, fair value is a market-based measurement
that should be determined based on the assumptions that market participants would use in pricing an asset or liability. As a basis
for considering such assumptions, ASC 820-10-35 establishes a three-level hierarchy that prioritizes the inputs used in measuring
fair value. The three hierarchy levels are defined as follows:
Level 1 — Valuations based on unadjusted
quoted prices in active markets for identical assets.
Level 2 — Valuations based on observable
inputs (other than Level 1 prices), such as quoted prices for similar assets at the measurement date; quoted prices in markets
that are not active; or other inputs that are observable, either directly or indirectly.
Level 3 — Valuations based on inputs
that are unobservable and involve management judgment and the reporting entity’s own assumptions about market participants
and pricing.
The Company previously recorded warrant
liabilities that were measured at fair value on a recurring basis using a binomial option pricing model. All of the Company’s
outstanding warrants classified as liabilities expired during 2019.
As part of the Allure Acquisition, the Purchase
Agreement contemplated additional consideration of $2,000 to be paid by us to Christie Digital Systems, USA (“Seller”)
in the event that acquiree revenue exceeds $13,000, as defined in the underlying agreement, for any of the trailing twelve-month
periods measured as of December 31, 2019, March 31, 2020, June 30, 2020, September 30, 2020 and December 31, 2020. The fair value
of the earnout liability was determined to be $250 at the time of acquisition. As part of our finalization of opening balance sheet
accounting at the close of the measurement period in November 2019, we recorded an adjustment to reflect the earnout liability
to $0. The liability was deemed to be Level 3 as the valuation is based on revenue projections and estimates developed by management
as informed by historical results. The liability was confirmed to be $0 at December 31, 2020 as metrics were not achieved for additional
consideration through the year-end date.
As discussed in Note 7 Intangible Assets,
Including Goodwill , the calculation of the weighted average cost of capital and management’s forecast of future financial
performance utilized within our discounted cash flow model for the impairment of goodwill contains inputs which are unobservable
and involve management judgment and are considered Level 3 estimates.
As discussed in Note 8 Loans Payable ,
the Special Loan is reported at fair value. This liability is deemed to be a Level 3 valuation. Certain unobservable inputs into
the calculation of the fair value of this liability include an estimate of the fair value of the Company at a future date using
a discounted cash flow model, discount rate assumptions, and an estimation of the likelihood of conversion of the Special Loan.
As of December 31, 2020, we updated our fair value analysis of the Special Loan, which was originally evaluated at March 31, 2020
utilizing the assistance of a third-party valuation specialist, resulting in recognition of a loss of $93 during the year ended
December 31, 2020 from the change in fair value of the liability and a corresponding increase/decrease in the debt balance recorded
in the Consolidated Balance Sheet.
NOTE 6: SUPPLEMENTAL CASH FLOW STATEMENT INFORMATION
Year Ended
December 31,
2020
2019
Supplemental disclosure information for cash flow
Cash paid during the period for:
Interest
$ 140
$ 403
Income taxes, net
$ 19
$ 25
F- 16
NOTE 7: INTANGIBLE ASSETS AND GOODWILL
Intangible Assets
Intangible assets consisted
of the following at December 31, 2020 and December 31, 2019:
December 31,
December 31,
2020
2019
Gross
Gross
Carrying
Accumulated
Carrying
Accumulated
Amount
Amortization
Amount
Amortization
Technology platform
$ 4,635
3,400
$ 4,635
3,147
Customer relationships
5,330
2,870
5,330
2,679
Trademarks and trade names
1,020
925
1,020
752
10,985
7,195
10,985
6,578
Accumulated amortization
7,195
6,578
Net book value of amortizable intangible assets
$ 3,790
$ 4,407
For the years ended December 31, 2020 and
2019, amortization of intangible assets charged to operations was $617 and $654, respectively.
Estimated amortization is as follows:
Year ending December 31,
Estimated Future Amortization
2021
$
544
2022
444
2023
444
2024
444
Thereafter
1,914
Intangible assets include the following
and are being amortized over their estimated useful lives as follows:
Acquired Intangible Asset:
Amortization
Period:
(years)
Technology platform and patents
7
Trademark
3
Customer relationships
15
Goodwill
The following is a rollforward of the Company’s
goodwill since December 31, 2019:
Total
Balance as of January 1, 2020
$ 18,171
Goodwill impairment
(10,646 )
Balance as of December 31, 2020
$ 7,525
Goodwill represents the excess of the purchase
price over the fair value of net assets acquired. Goodwill is subject to an impairment review at a reporting unit level, on an
annual basis as of the end of September of each fiscal year, or when an event occurs, or circumstances change that would indicate
potential impairment. The Company has only one reporting unit, and therefore the entire goodwill is allocated to that reporting
unit.
F- 17
Interim Impairment Assessment –
March 31, 2020
Despite the excess fair value identified
in our 2019 annual impairment assessment, we determined that the reduced cash flow projections and the significant decline in our
market capitalization as a result of the COVID-19 pandemic during the three months ended March 31, 2020 indicated that an impairment
loss may have been incurred during the first quarter. Therefore, we qualitatively assessed whether it was more likely than not
that the goodwill was impaired as of March 31, 2020. We reviewed our previous forecasts and assumptions based on our current
projections that are subject to various risks and uncertainties, including: (1) forecasted revenues, expenses and cash flows, including
the duration and extent of impact to our business and our alliance partners from the COVID-19 pandemic, (2) current discount rates,
(3) the reduction in our market capitalization, (5) changes to the regulatory environment and (6) the nature and amount of government
support that will be provided. As a result of this qualitative assessment, we concluded that indicators of impairment were present
and that a quantitative interim impairment assessment of our goodwill was necessary as of March 31, 2020.
As a result of the adoption of ASU 2017-04,
Intangibles—Goodwill and Other (Topic 350): Simplifying the Test for Goodwill Impairment the impairment test consists
solely of comparing the carrying value of the reporting unit with its fair value and recording impairment, if identified.
The fair value of the reporting unit was estimated
via the income approach. Under the income approach, fair value is determined based on the present value of estimated future cash
flows, discounted at an appropriate risk-adjusted rate. We use our internal forecasts to estimate future cash flows and include
an estimate of long-term future growth rates based on our most recent views of the long-term outlook for our industry. Actual results
may differ from those assumed in our forecasts. We derive our discount rates using a capital asset pricing model and by analyzing
published rates relevant to our business to estimate the cost of equity financing. We use discount rates that are commensurate
with the risks and uncertainty inherent in the respective businesses and in our internally developed forecasts. We utilized a discount
rate of 14.5% in our valuation completed as of March 31, 2020.
While our outlook for the digital signage
industry over the long term remains strong, we have experienced rapid and immediate deterioration in our short term business as
a result of the COVID-19 pandemic, generating increased uncertainty across our customer base in many of our key vertical markets.
The elective and forced closures of businesses across the United States has resulted in reduced demand for our services, which
primarily assist business in engaging with their end customers in a physical space through digital technology. The elimination
and minimization of public gatherings has materially impacted demand for products and services in our movie theater, sports arena
and large entertainment markets. These conditions resulted in downward revisions of our internal forecasts on current and future
projected earnings and cash flows, leading to an implied fair value of goodwill substantially below the carrying value. Therefore,
during the three months ended March 31, 2020, we recorded a non-cash impairment loss of $10,646. We recorded the estimated
impairment losses in the caption “Goodwill impairment” in our Consolidated Statement of Operations.
Annual Impairment Assessment –
September 30, 2020
The Company assessed the carrying value
of goodwill at the reporting unit level based on an estimate of the fair value of the respective reporting unit. Fair value of
the reporting unit was estimated using a discounted cash flow analyses consisting of various assumptions, including expectations
of future cash flows based on projections or forecasts derived from analysis of business prospects and economic or market trends
that may occur, specifically, the Company gave significant consideration to actual historic financial results, including revenue
growth rates in the preceding three years. Based on the Company’s assessment, we determined that the fair value of our reporting
unit exceeds its carrying value, and accordingly, the goodwill associated with the reporting unit is not considered to be impaired
at September 30, 2020.
Given the proximity in time to the most recent
goodwill impairment, which marked the Company’s goodwill balance down to fair value, the Company anticipated its analysis
would result in a thin margin in the percentage of excess fair value over carrying value as of the assessment date. Through the
analysis performed as of September 30, 2020, the excess fair value over carrying value was approximately 7%. Based on the Company’s
assessment, we determined that the fair value of our reporting unit exceeds its carrying value, and accordingly, the goodwill associated
with the reporting unit is not considered to be impaired at September 30, 2020.
The Company recognizes that any changes
in our projected 2021 and future results could potentially have a material impact on our assessment of goodwill impairment. The
Company will continue to monitor the actual performance of its operations against expectations and assess further indicators of
possible impairment. The valuation of goodwill and intangible assets is subject to a high degree of judgment, uncertainty and complexity.
Should any indicators of impairment occur in subsequent periods, the Company will be required to perform an analysis in order to
determine whether goodwill is impaired.
F- 18
NOTE 8: LOANS PAYABLE
The outstanding debt with detachable warrants,
as applicable, are shown in the table below. Further discussion of the notes follows.
As of December 31, 2020
Debt Type
Issuance
Date
Principal
Maturity
Date
Warrants
Interest Rate Information
A
6/30/2018
$ 264
N/A
-
0.0% interest
B
1/16/2018
1,085
3/31/2023
61,729
10.0% interest
(1)
C
8/17/2016
3,255
3/31/2023
588,236
10.0% interest
(1)
D
11/19/2018
1,637
2/15/2020
-
3.5% interest
E
12/30/2019
2,177
3/31/2023
-
10.0% interest
(2)
F
4/27/2020
1,552
4/27/2022 (3)
-
1.0%
interest
(3)
Total debt, gross
9,970
649,965
Fair value (E)
93
Total debt, gross
10,063
Debt discount
(168 )
Total debt, net
$ 9,895
Less current maturities
(1,637 )
Long term debt
8,258
As of December 31, 2019
Debt Type
Issuance
Date
Principal
Maturity
Date
Warrants
Interest Rate Information
A
6/30/2018
$ 264
6/30/2021
-
0.0% interest
B
1/16/2018
1,000
6/30/2021
61,729
8.0% interest
C
8/17/2016
3,000
6/30/2021
588,236
8.0% interest
D
11/19/2018
1,637
2/15/2020
-
3.5% interest
E
12/30/2019
2,000
6/30/2021
-
8.0% interest
$ 7,901
649,965
Debt discount
(507 )
Total debt
$ 7,394
Less current maturities
(3,637 )
Long term debt
3,757
A – Secured Disbursed Escrow Promissory Note with related
party
B – Secured Revolving Promissory Note with related party
C – Term Loan with related party
D – Amended and Restated Seller Note from acquisition
of Allure
E – Secured Convertible Special Loan Promissory Note,
at fair value
F – Paycheck Protection Program Loan from Small Business
Administration
F- 19
(1)
8.0% cash interest per annum through March 31, 2020. 10.0% paid-in-kind interest (“PIK”) interest per annum from April 1, 2020 through December 31, 2020. 8.0% cash interest per annum January 1, 2021 through the maturity date.
(2)
8.0% cash interest per annum, comprised of 6.0% cash, 2.0% PIK through March 31, 2020. 10.0% PIK interest per annum through September 30, 2020. In an event of default, the interest rate increases by 6.0% to 16.0%. Debt is automatically convertible to a new class of senior preferred stock of the Company at the earlier of an event of default or November 30, 2020. The principal, including PIK interest, as of December 31, 2020 is $2,177; however, fair value accounting for the convertible debt instrument results in an additional $93 of debt recorded on the Consolidated Balance Sheet as of December 31, 2020 related to this instrument.
(3)
1,0% cash interest per annum. Payments are deferred for six months from the date of the Promissory Note and the Company can apply for forgiveness of the Promissory Note after 60 days.
SBA Paycheck Protection Program Loan
On April 27, 2020, the Company entered into
a Promissory Note with Old National Bank (the “Promissory Note”), which provided for an unsecured loan of $1,552 pursuant
to the Paycheck Protection Program under the Coronavirus Aid, Relief, and Economic Security Act and applicable regulations (the
“CARES Act”). The Promissory Note has a term of two years with a 1% per annum interest rate. While the Promissory Note
currently has a two-year term, the amended law permits the Company to request a five-year maturity from Old National Bank. Payments
are deferred for six months from the date of the Promissory Note and the Company can apply for forgiveness of the Promissory Note
after 60 days. On January 11, 2021, Creative Realities, Inc. received a notice from Old National Bank regarding forgiveness of
the loan in the principal amount of $1,552 (the “PPP Loan”) that was made pursuant to the Small Business Administration
Paycheck Protection Program under the Coronavirus Air, Relief and Economic Security Act of 2020. According to such notice, the
full principal amount of the PPP Loan and the accrued interest have been forgiven. Accounting for the forgiveness will be recognized
in the first quarter of 2021.
Amended and Restated Loan and Security
Agreement
On March 7, 2021, the Company and its subsidiaries
(collectively, the “Borrowers”) refinanced their current debt facilities with Slipstream Communications, LLC (“Slipstream”),
pursuant to an Amended and Restated Credit and Security Agreement (the “Credit Agreement”). The debt facilities continue
to be fully secured by all assets of the Borrowers. The maturity date (“Maturity Date”) on the outstanding debt and
new debt is extended to March 31, 2023. The Credit Agreement (i) provides a $1,000 of availability under a line of credit (the
“Line of Credit”), (ii) consolidates our existing term and revolving line of credit facilities into a new term loan
(the “New Term Loan”) having an aggregate principal balance of approximately $4,550 (including a 3.0% issuance fee
capitalized into the principal balance), (iii) increases the outstanding special convertible term loan (the “Convertible
Loan”) to approximately $2,280 (including a 3.0% issuance fee capitalized into the principal balance), and (iv) extinguishes
the outstanding obligations owed with respect to a $264 existing disbursed escrow loan in exchange for shares of the Company’s
common stock (the “Disbursed Escrow Conversion Shares”), valued at $2.718 per share (the trailing 10-day VWAP as reported
on the Nasdaq Capital Market as of the date of execution of the Credit Agreement). The Line of Credit and Convertible Loan accrue
interest at 10% per year, and the New Term Loan accrues interest at 8% per year.
The New Term Loan requires no principal
payments until the Maturity Date, and interest payments are payable on the first day of each month until the Maturity Date. All
interest payments owed prior to October 1, 2021 are payable as PIK payments, or increases to the principal balance only.
The Line of Credit and Convertible Loan
require payments of accrued interest payable on the first day of each month through April 1, 2022. All such interest payments made
prior to October 1, 2021 are payable as PIK payments, or increases to the principal balances under the Line of Credit and Convertible
Loan only. No principal payments are owed under the Line of Credit or Convertible Loan until April 1, 2022, at which time all principal
and interest on each of the Line of Credit and Convertible Loan will be paid in monthly installments until the Maturity Date to
fully amortize outstanding principal by the Maturity Date.
F- 20
All payments of interest (other than PIK
payments) and principal on the Line of Credit and Convertible Loan may be paid, in the Borrowers’ sole discretion, in shares
of the Company’s Common Stock (the “Payment Shares,” and together with the Disbursed Escrow Conversion Shares,
the “Shares”). The Payment Shares will be valued on a per-Share basis at 70% of the VWAP of the Company’s shares
of common stock as reported on the Nasdaq Capital Market for the 10 trading days immediately prior to the date such payment is
due; provided that the Payment Shares shall not be valued below $0.50 per Share (the “Share Price”).
The Credit Agreement limits the Company’s
ability to issue Shares as follows (the “Exchange Limitations”): (1) The total number of Shares that may be issued
under the Credit Agreement will be limited to 19.99% of the Company’s outstanding shares of common stock on the date the
Credit Agreement is signed (the “Exchange Cap”), unless stockholder approval is obtained to issue shares in excess
of the Exchange Cap; (2) if Slipstream and its affiliates (the “Slipstream Group”) beneficially own the largest ownership
position of shares of Company common stock immediately prior to the proposed issuance of Payment Shares and such shares are less
than 19.99% of the then-issued and outstanding shares of Company common stock, the issuance of such Payment Shares will not cause
the Slipstream Group to beneficially own in excess of 19.99% of the issued and outstanding shares of Company common stock after
such issuance unless stockholder approval is obtained for ownership in excess of 19.99%; and (3) if the Slipstream Group does not
beneficially own the largest ownership position of shares of Company common stock immediately prior to the proposed issuance of
Payment Shares, the Company may not issue Payment Shares to the extent that such issuance would result in Slipstream Group beneficially
owning more than 19.99% of the then issued and outstanding shares of Company common stock unless (A) such ownership would not be
the largest ownership position in the Company, or (B) stockholder approval is obtained for ownership in excess of 19.99%.
Accounting for the Credit Agreement is anticipated
to be accounted for as a debt extinguishment in the first quarter of 2021. Entry into the Credit Agreement prior to the filing
of this report resulted in the reclassification of approximately $6,706, net of debt discount, from current maturities to long
term debt.
Loan and Security Agreement History
On August 17, 2016, the Company entered
into a Loan and Security Agreement with Slipstream (“Loan and Security Agreement”). Since the initial entry into the
Loan and Security Agreement in 2016, the Company has entered into several financing arrangements with varying interest rates, maturity
dates, and number of associated detachable warrants, each entered within the structure of the Loan and Security Agreement. The
debt instruments outstanding under the Loan and Security Agreement as of December 31, 2020 include the Term Loan, Secured Revolving
Promissory Note, Secured Disbursed Escrow Promissory Note, and the Special Loan.
The Loan and Security Agreement contains
certain customary restrictions including, but not limited to, restrictions on mergers and consolidations with other entities, cancellation
of any debt or incurring new debt (subject to certain exceptions), and other customary restrictions. Obligations under the loan
and security agreement are secured by a grant of collateral security in all of the tangible assets of Creative Realities, Inc.
and each of its wholly owned subsidiaries.
F- 21
Ninth, Tenth, Eleventh, Twelfth, and
Thirteenth Amendment; Modification of Conversion Date of Special Loan under Loan and Security Agreement
On February 28, 2021, January 31, 2021,
December 31, 2020, November 30, 2020, and September 29, 2020, the Company entered into several amendments to Loan and Security
Agreement with its subsidiaries and Slipstream to amend the automatic conversion date of the Special Loan. Each amendment extended
the automatic conversion date of the Special Loan, which was ultimately Amended and Restated in full on March 7, 2021 as discussed
further above. The Company paid no fees in exchange for these extensions.
Eighth Amendment; Modification of Interest
Rates under Loan and Security Agreement
On April 1, 2020, the Company entered into
an Eighth Amendment to Loan and Security Agreement (the “Eighth Amendment”) with its subsidiaries and Slipstream to
amend the terms of the payments and interest accruing on the Company’s Term Loan, Secured Revolving Promissory Note, and
Special Loan. The Eighth Amendment increased the interest rates of these loans from 8% to 10%, effective April 1, 2020. Until January
1, 2021, rather than cash payments of accrued interest under the term and revolving loans, interest will be paid by the issuance
of and treated as additional principal thereunder. Commencing January 2, 2021, such interest will be payable in cash. Interest
on the special loan will no longer be paid in cash, but by the issuance of and treated as additional principal thereunder.
Upon entry into the Eighth Amendment, the
Company completed an analysis of the changes in the Loan and Security Agreement within ASC 470 Debt , concluding that the
changes represent a modification to the existing debt that was not a troubled debt restructuring and will account for the modified
terms prospectively as yield adjustments, based on the revised terms.
Seventh Amendment; Entry into Secured
Convertible Special Loan Promissory Note
On December 30, 2019, we entered into the
Special Loan as part of the Seventh Amendment under which we obtained $2,000, with interest thereon at 8% per annum payable 6%
in cash and 2% via the issuance of SLPIK interest, provided however that upon occurrence of an event of default the interest rate
shall automatically be increased by 6% per annum payable in cash. The entry into the Seventh Amendment adjusted the interest rate
on the Company’s Term Loan and Revolving Loan to 8% per annum, provided, however, at all times when the aggregate outstanding
principal amount of the Term Loan and the Revolving Loan exceeds $4,100 then the Loan Rate shall be 10%, of which eight percent
8% shall be payable in cash and 2% shall be paid by the issuance of and treated as additional PIK.
Upon the earlier to occur of an Event of
Default or October 1, 2020, if any of the principal amount of the Special Loan is then outstanding, the principal and accrued but
unpaid interest of the Special Loan and the outstanding SLPIK shall be automatically converted into shares of a new series of Senior
Convertible Preferred Stock of the Company (“New Preferred”) having an Appraised Value equal to three times the then
outstanding principal amount and accrued but unpaid interest of the Special Loan and the outstanding SLPIK and having the following
terms and conditions, as reasonably determined by the Company and Slipstream, the New Preferred shall:
●
be the most senior equity security of the Company, including with respect to the payment of dividends and other distributions;
●
be on substantially the same terms and conditions as the Company’s Series A-1 6% Convertible Preferred Stock as set forth in its Certificate of Designation immediately before the same was cancelled pursuant to a Certificate of Cancellation dated as of March 13, 2019;
●
not be subject to a right of redemption upon the part of a holder thereof;
●
accrue and pay quarterly dividends at the rate of twelve percent (12%) per annum which shall be payable in cash;
●
have a Stated Value that is an amount mutually agreed by the Company and the Slipstream at the time of issuance;
F- 22
●
Conversion Price shall be an amount equal to 80% of the average for the 30-day period ending two days prior to the required conversion date of the daily average of the range of the Company’s common stock (calculated pursuant to information on The Wall Street Journal Online Edition), subject to appropriate adjustments; and
●
neither section 6(e) of the Series A-1 Certificate of Designation nor any similar provision shall apply to the New Preferred.
In entering the Seventh Amendment and Special
Loan, pursuant to ASC 825-10-25-1, Fair Value Option , we made an irrevocable election to report the Special Loan at fair
value, with changes in fair value recorded through the Company’s Consolidated Statements of Operations in each reporting
period. For the year ended December 31, 2020, our fair value analysis of the Special Loan resulted in recognition of a $93 loss from the change
in fair value of the liability
Sixth Amendment; Extension of Maturity
Dates
On November 6, 2019, Slipstream extended
the maturity date of our term loan and revolver loan to June 30, 2021 through the Sixth Amendment to the Loan and Security Agreement,
aligning the maturity date of our Term Loan and Secured Revolving Promissory Note with the Secured Disbursed Escrow Promissory
Note.
Secured Disbursed Escrow Promissory
Note
The Fourth Amendment to the Loan and Security
Agreement included entry into a Secured Disbursed Escrow Promissory Note between the Company and Slipstream, and, effective June
30, 2018 we drew $264 in conjunction with our exit from a previously leased operating facility. The principal amount of the Secured
Disbursed Escrow Promissory Note bears no interest. Upon entry into the Restated Agreement on March 7, 2021, this note was converted
into Company common stock, which will be recorded during the first quarter of 2021.
Amended and Restated Seller Note
from acquisition of Allure
The Amended and Restated Seller Note represents
a note payable due from Allure to Seller, under a pre-existing Seller Note which was amended and restated to a reduced amount of
$900 through the Stock Purchase Agreement. At the closing date, the estimated net working capital deficit of Allure was $801 in
excess of the target net working capital as defined in the Stock Purchase Agreement. As of the balance sheet date, Allure also
had accounts payable to Seller for outsourced services of $2,204. We agreed with the Seller to settle the estimated net working
capital deficit through a reduction in the accounts payable to Seller as of the acquisition date and to further amend the Seller
Note to include the remaining $1,403 accounts payable due from Allure to Seller, resulting in a Seller Note of $2,303. That debt
is represented by our issuance to the Seller of a promissory note accruing interest at 3.5% per annum. The promissory note requires
us to make quarterly payments of interest only through February 19, 2020, on which date the promissory note matured and all remaining
amounts owing thereunder became due.
The promissory note is convertible into
shares of Creative Realities common stock, at the seller’s option on or after the 180th day after issuance, at an initial
conversion price of $8.40 per share, subject to customary equitable adjustments. Conversion of all amounts owing under the promissory
note will be mandatory if the 30-day volume-weighted average price of our common stock exceeds 200% of the common stock trading
price at the closing of the acquisition. We granted the seller customary registration rights for the shares of our common stock
issuable upon conversion of the promissory note.
On February 20, 2020, the Company and Allure
filed a demand for arbitration against Seller for (1) breach of contract, (2) indemnification, and (3) fraudulent misrepresentation
under the Allure Purchase Agreement. This demand included a claim for the right to offset the amounts owing under the Amended and
Restated Seller Note due February 20, 2020. We have not paid, nor do we intend to pay, the Amended and Restated Seller Note, which
is now past its maturity date, without resolution of our demand for arbitration. On February 27, 2020, Seller sent the Company
a notice of breach for failure to pay the Amended and Restated Seller Note on the maturity date of February 20, 2020 and demanding
immediate payment. The Company continues to accrue interest on the Amended and Restated Seller Note and have included $67 in accrued
expenses in the Consolidated Financial Statements as of December 31, 2020. See Note 9 Commitments and Contingencies for
further discussion.
F- 23
NOTE 9: COMMITMENTS AND CONTINGENCIES
Litigation
On August 2, 2019, the Company filed suit
in Jefferson Circuit Court, Kentucky, against a supplier of Allure for breach of contract, breach of warranty, and negligence with
respect to equipment installations performed by such supplier for an Allure customer. This case remains in the early stages of
litigation, in part due to delays resulting from the COVID-19 pandemic, and, as a result, the outcome of each case is unclear,
so the Company is unable to reasonably estimate the possible recovery, or range of recovery, if any.
On October 10, 2019, the Allure customer
that is the basis of our claim above sent a demand to the Company for payment of $3,200 as settlement for an alleged breach of
contract related to hardware failures of equipment installations performed by Allure between November 2017 and August 2018. The
suits filed by and against Allure have been adjoined in the Jefferson Circuit Court, Kentucky in January 2020. This suit remains
in the early stages of litigation and, as a result, the outcome of the suit and the allocation of liability, if any, remain unclear,
so the Company is unable to reasonably estimate the possible liability, recovery, or range of magnitude for either the liability
or recover, if any, at the time of this filing.
The Company has notified its insurance company
on notice of potential claims and continues to evaluate both the claim made by the customer and potential avenues for recovery
against third parties should the customer prevail.
On February 20, 2020, the Company and Allure
filed a demand for arbitration against Seller for breach of contract, indemnification, and fraudulent misrepresentation under the
Allure Purchase Agreement. This demand included a claim for the right to offset the amounts owing under the Amended and Restated
Seller Note due February 20, 2020. We have not paid the Amended and Restated Seller Note which is now past its maturity date. On
February 27, 2020, Seller sent the Company a notice of breach for failure to pay the Amended and Restated Seller Note on the maturity
date of February 20, 2020 and demanding immediate payment. In December 2020, the parties entered a pre-arbitration mediation process
in an effort to settle the litigation, which remains ongoing as of the date of this report. We continue to assert the offset right
under the Purchase Agreement and Amended and Reseller Note.
Except as noted above, the Company is not
party to any other material legal proceedings, other than ordinary routine litigation incidental to the business, and there were
no other such proceedings pending during the period covered by this Report.
Settlement of obligations
During the year ended December 31, 2020,
the Company settled and/or wrote off obligations of $348 for aggregate cash payments of $139 and recognized a gain of $209 related
to legacy accounts payable deemed to no longer be legal obligations to vendors.
During the year ended December 31, 2019,
the Company settled and/or wrote off obligations of $3,178 for $1,132 cash payment and recognized a gain of $2,046. $1,619 of this
gain related to settlement of legacy sales commissions due to a third party vendor which were settled with a cash payment of $1,100
during the three-months ended December 31, 2019. The remaining settlements related to legacy accounts payable deemed to no longer
be legal obligations to vendors.
Employee-related Expenses
We implemented cost-control measures in
light of the effect of the COVID-19 pandemic on our business, including employment compensation reductions designed to achieve
preliminary cost savings. On March 19, 2020, the Company’s Board of Directors approved a six-month reduction of the salaries
of our Chief Executive Officer and Chief Financial Officer by twenty percent (20%), thereby reducing the salaries payable to such
officers in 2020 to $297,000 and $224,100, respectively. The reduction of the salaries of our Chief Executive Officer and
Chief Financial Officer remain active as of the date of this report.
F- 24
On March 20, 2020, we completed a reduction-in-force
and accrued one-time termination benefits related to severance to the affected employees of $135, the total of which was paid during
the three months ended June 30, 2020. Pursuant to certain employee-related actions taken in 2018, the Company made cash payments
of approximately $555 during the year ended December 31, 2019 that were previously accrued.
Lease termination
On December 31, 2020, we exited our office
facilities located in Dallas, TX. In ceasing use of these facilities, we recorded a one-time non-cash charge of $18. There were
no such lease terminations during 2019.
NOTE 10: RELATED PARTY TRANSACTIONS
In addition to the financing transactions
with Slipstream, a related party, discussed in Note 8 Loans Payable , we have the following related party transactions.
On August 14, 2018, we entered into a payment
agreement with 33 Degrees Convenience Connect, Inc., a related party that is approximately 17.5% owned by a member of our senior
management (“33 Degrees”) outlining terms for repayment of $2,567 of aged accounts receivable as of that date. The
payment agreement stipulated a simple interest rate of 12% on aged accounts receivable to be paid on the tenth day of each month
through the maturity date of December 31, 2019. As of December 31, 2019, 33 Degrees paid the note in full.
Following repayment of the note, 33 Degrees
has continued to purchase additional hardware and services from the Company under normal payment terms.
For the years ended December 31, 2020 and
2019, we had sales of $1,058 (6.1% of consolidated sales) and $1,103 (3.5% of consolidated sales), respectively, with 33 Degrees.
Accounts receivable due from 33 Degrees was $40, or 1.2%, and $1, or 0% of consolidated accounts receivable at December 31, 2020
and December 31, 2019, respectively.
NOTE 11: INCOME TAXES
Income tax benefit/(expense) consisted of
the following:
Year ended December 31,
2020
2019
Tax provision summary:
State income tax
$ (17 )
$ (46 )
Deferred tax benefit/(expense) - federal
150
(17 )
Deferred tax benefit/(expense) – state
25
(30 )
Tax benefit/(expense)
$ 158
$ (93 )
The income tax benefit includes federal
and state income taxes currently payable and those deferred or prepaid because of temporary differences between financial statement
and tax bases of assets and liabilities. The Company records income taxes under the liability method. Under this method, deferred
income taxes are recognized for the estimated future tax effects of differences between the tax bases of assets and liabilities
and their financial reporting amounts based on enacted tax laws.
F- 25
A reconciliation of the statutory income
tax rate to the effective income tax rates as a percentage of income before income taxes is as follows:
2020
2019
Federal statutory rate
21.00 %
21.00 %
State taxes, net of federal benefit
1.53 %
9.85 %
Foreign rate differential
0.51 %
-9.69 %
Discrete items, Transaction items, and Other
-7.00 %
44.85 %
Changes in valuation allowance
-15.11 %
-57.76 %
Effective tax rate
0.93 %
8.25 %
The net deferred tax assets and liabilities
recognized in the accompanying Consolidated Balance Sheets, determined using the income tax rate applicable to each period, consist
of the following:
December 31,
2020
2019
Deferred tax assets (liabilities):
Reserves
$ 318
$ 175
Property and equipment
(40 )
(83 )
Accrued expenses
326
265
Right-of-use Asset
(147 )
(414 )
Right-of-use Liability
149
419
IRC 163(j) Interest Deduction
18
17
Non-qualified stock options
675
528
R&D credits
1,801
1,801
Net foreign carryforwards
3,106
2,768
US net operating loss and credit carryforwards
35,566
34,754
Intangibles
(13 )
(1,128 )
Total deferred tax assets, net
41,759
39,102
Valuation allowance
(41,759 )
(39,277 )
Net deferred tax liabilities
$ -
$ (175 )
As of December 31, 2020, the Corporation
had no reserves recorded as a liability for unrecognized tax benefits for U.S. federal and state tax jurisdictions. There were
no unrecognized tax benefits as of December 31, 2020 that, if recognized, would affect the tax rate. It is the Corporation’s
policy to accrue interest and penalties related to liabilities for income tax contingencies in the provision for income taxes.
As of December 31, 2020, the Corporation had no accrued interest or penalties related to uncertain tax positions.
Our deferred tax assets are primarily related
to net federal and state operating loss carryforwards (NOLs). As of December 31, 2020, the Company has federal and state net operating
loss carryforwards expiring between 2020 and 2039, $7,924 of which has an indefinite carryforward period. The federal statute
of limitations remains open for tax years 2017 through 2019 and state tax jurisdictions generally have statutes of limitations
open for tax years 2016 through 2019.
We have substantial NOLs that are limited in usage by IRC Section
382. IRC Section 382 generally imposes an annual limitation on the amount of NOLs that may be used to offset taxable income when
a corporation has undergone significant changes in stock ownership within a statutory testing period.
The goodwill impairment recorded March 31,
2020 altered the deferred tax impact associated with indefinite lived goodwill from a deferred tax liability to a deferred tax
asset. As the indefinite-lived intangibles can no longer provide a source of income, a full valuation allowance was placed against
the deferred tax assets.
We have performed a preliminary analysis
of the annual NOL carryforwards and limitations that are available to be used against taxable income. Based on the history of losses
of the Company, there continues to be a full valuation allowance against the net deferred tax assets of the Company.
F- 26
NOTE 12: WARRANTS
A summary of outstanding warrants for the
years ended December 31, 2020 and 2019 is included below:
Year Ended December 31, 2020
Warrants (Equity)
Amount
Weighted Average Exercise Price
Weighted Average Remaining Contractual Life
Balance January 1, 2020
4,733,028
$ 4.83
3.41
Warrants issued
-
-
-
Warrants exercised
(27,600 )
4.38
-
Warrants expired
(278,528 )
7.08
-
Balance December 31, 2020
4,426,900
$ 4.62
2.83
Year Ended December 31, 2019
Warrants (Equity)
Warrants (Liability)
Amount
Weighted Average Exercise
Price
Weighted Average Remaining Contractual Life
Amount
Weighted Average Exercise
Price
Weighted Average Remaining Contractual Life
Balance January 1, 2019
4,815,047
$ 4.90
4.34
216,255
$ 7.34
0.64
Warrants issued
-
-
-
-
-
-
Warrants expired
(82,019 )
8.25
-
(216,255 )
7.34
-
Balance December 31, 2019
4,733,028
$ 4.83
3.41
-
$ -
-
NOTE 13: STOCK-BASED COMPENSATION
A summary of outstanding options is included
below:
Time Vesting Options
Weighted
Average
Weighted
Weighted
Remaining
Average
Average
Range of Exercise
Number
Contractual
Exercise
Options
Exercise
Prices between
Outstanding
Life
Price
Exercisable
Price
$0.01 - $3.00
1,525,000
9.41
$ 2.52
8,333
$ 1.88
$3.01 - $7.50
184,830
5.34
$ 6.72
168,163
$ 6.64
$7.51+
103,979
4.44
11.74
99,187
$ 11.89
1,813,809
8.71
$ 3.48
275,683
Performance Vesting Options
Weighted
Average
Weighted
Weighted
Remaining
Average
Average
Range of Exercise
Number
Contractual
Exercise
Options
Exercise
Prices between
Outstanding
Life
Price
Exercisable
Price
$0.01 - $3.00
800,000
9.42
$ 2.53
-
$ -
800,000
9.42
$ 2.53
-
Time Vesting Options
Performance Vesting Options
Weighted
Weighted
Average
Average
Options
Exercise
Options
Exercise
Date/Activity
Outstanding
Price
Outstanding
Price
Balance, December 31, 2019
313,860
$ 8.06
-
$ -
Granted
1,580,000
2.53
800,000
2.53
Exercised
-
-
-
-
Forfeited or expired
(80,051 )
2.76
-
-
Balance, December 31, 2020
1,813,809
3.48
800,000
$ 2.53
F- 27
The weighted average remaining contractual
life for options exercisable is 5.2 years as of December 31, 2020.
Valuation Information for Stock-Based Compensation
For purposes of determining estimated fair
value under FASB ASC 718-10, Stock Compensation , the Company computed the estimated fair values of stock options using the
Black-Scholes model.
On June 1, 2020 the Board of Directors of
the Company granted 10-year options to purchase an aggregate of 2,380,000 shares of its common stock to employees of the Company
subject to shareholder approval of an increase in the reserve of shares authorized for issuance under the Company’s 2014
Stock Incentive Plan (the “Plan”). On July 10, 2020, the Company held a special meeting of the Company’s shareholders
at which the shareholders approved the amendment to the Plan, which increased the reserve of shares authorized for issuance thereunder
to 6,000,000 shares.
Of the 2,380,000 options awarded, 1,580,000
vest over 3 years and have an exercise price of $2.53, the market value of the Company’s common stock on the grant date.
The fair value of the options on the grant date was $1.87 and was determined using the Black-Scholes model. These values were calculated
using the following weighted average assumptions:
Risk-free interest rate
0.66 %
Expected term
6.25 years
Expected price volatility
89.18 %
Dividend yield
0 %
The remaining 800,000 options awarded vest
in equal installments over a three-year period subject to satisfying the Company revenue target and earnings before interest, taxes,
depreciation and amortization (“EBITDA”) target for the applicable year. In each of calendar years 2020, 2021 and 2022,
one-third of the total shares may vest (if the revenue and EBITDA targets are met), and the shares that are subject to vesting
each year are allocated equally to each of the revenue and EBITDA targets for such year.
These performance options include a catch-up
provision, where any options that did not vest during a prior year due to the Company’s failure to meet a prior revenue or
EBITDA target may vest in a subsequent vesting year if the revenue or EBITDA target, as applicable, is met in the future year.
The revenue and EBITDA targets for the following three years are as follows:
Calendar Year
Revenue Target
EBITDA Target
2020
$32 million
$2.2 million
2021
$35 million
$3.1 million
2022
$38 million
$3.5 million
The exercise price of the foregoing options
is $2.53 per share, the closing price of the Company’s common stock on the date of issuance. The options were issued from
the Company’s 2014 Stock Incentive Plan. The fair value of the options on the grant date was $1.87 and was determined using
the Black-Scholes model. These values were calculated using the same weighted average assumptions as the time vesting options issued.
Performance against the identified revenue and EBITDA targets will be assessed quarterly by the Company in order to determine whether
any compensation expense should be recorded. As of December 31, 2020, the Company had recorded no compensation expense in the Consolidated
Statement of Operations with respect to these awards.
Stock Compensation Expense Information
ASC 718-10, Stock Compensation , requires
measurement and recognition of compensation expense for all stock-based payments including warrants, stock options, restricted
stock grants and stock bonuses based on estimated fair values. Under the Amended and Restated 2006 Equity Incentive Plan, the Company
reserved 1,720,000 shares for purchase by the Company’s employees and under the Amended and Restated 2006 Non-Employee Director
Stock Option Plan the Company reserved 700,000 shares for purchase by the Company’s employees. There are 12,135 options outstanding
under the 2006 Equity Incentive Plan.
F- 28
In October 2014, the Company’s shareholders
approved the 2014 Stock Incentive Plan, under which 7,390,355 shares were reserved for purchase by the Company’s employees.
In August 2018, a special meeting of shareholders was held in which the shareholders voted to amend the Company’s 2014 Stock
Incentive Plan to increase the reserve of shares authorized for issuance thereunder, from 7,390,355 shares to 18,000,000 shares.
Following a 1-for-30 reverse stock split, the shares authorized for issuance under the Company’s 2014 Stock Incentive Plan
was reduced to 600,000. On July 10, 2020, the Company’s shareholders approved an amendment to the Company’s 2014 Stock
Incentive Plan to increase the reserve of authorized for issuance thereunder to 6,000,000. There are 2,601,674 options outstanding
under the 2014 Stock Incentive Plan.
Compensation expense recognized for the
issuance of stock options, including those options awarded to our Chairman of the Board, for the years ended December 31, 2020
and 2019 of $718 and $448, respectively, was included in general and administrative expense in the Consolidated Financial Statements.
Amounts recorded include stock compensation expense for awards granted to directors of the Company in exchange for services at
fair value, including $100 and $63, respectively, for the years ended December 31, 2020 and December 31, 2019, respectively.
At December 31, 2020, there was approximately
$2,365 and $1,499 of total unrecognized compensation expense related to unvested share-based awards with time vesting and performance
vesting criteria, respectively. Generally, expense related to the time vesting options will be recognized over the next two- and
one-half years and will be adjusted for any future forfeitures as they occur. Compensation expense related to performance vesting
options will be recognized if it becomes probable that the Company will achieve the identified performance metrics.
At December 31, 2019, there was approximately
$174 of total unrecognized compensation expense related to unvested share-based awards with time vesting.
On September 20, 2018, the Compensation
Committee of the Board of Directors proposed, and the Board of Directors approved, an aggregate award of 166,667 shares of common
stock to our current CEO in light of performance and growth of certain key customer relationships. Of those shares granted, 133,334
were deemed to be awarded and fully vested as of such date, with the remaining 33,333 shares restricted to vest upon the Company’s
recognition in accordance with GAAP of approximately $6,200 of revenue which was deferred on the Company’s balance sheet.
During 2018, the Company recorded compensation expense for those vested awards based on the grant-date close price of the Company’s
common stock, or $7.50, resulting in a non-cash compensation expense in the period of $1,000. During 2019, the conditions were
met for those remaining shares to vest and the Company recorded compensation expense of $250 based on the grant-date close price
of the Company’s common stock, or $7.50.
NOTE 14: LEASES
We adopted ASU No. 2016-02, Leases (Topic
842), as amended, on January 1, 2019 using the modified retrospective transition approach. We elected the package of practical
expedients permitted under the transition guidance, which allowed us to carryforward our historical lease classification, our assessment
on whether a contract was or contains a lease, and our initial direct costs for any leases that existed prior to January 1, 2019.
We also elected to combine our lease and non-lease components. Upon adoption, we recognized total ROU assets of $2,319, with corresponding
liabilities of $2,319 on the Consolidated Balance Sheets. This included $54 of pre-existing finance lease ROU assets
previously reported in computer equipment within property and equipment, net. The ROU assets include adjustments for prepayments
and accrued lease payments. The effect of the adoption resulted in a $171 cumulative effect adjustment to retained earnings on
January 1, 2019.
We have entered into various non-cancelable
operating lease agreements for certain of our offices and office equipment. Our leases have original lease periods expiring between 2021 and 2025.
Many leases include one or more options to renew. We do not assume renewals in our determination of the lease term unless the renewals
are deemed to be reasonably assured at lease commencement. Our lease agreements do not contain any material residual value guarantees
or material restrictive covenants.
F- 29
The components of lease costs, lease term
and discount rate are as follows:
(in thousands)
Year Ended
December 31,
2020
Year Ended
December 31,
2019
Finance lease cost
Amortization of right-of-use assets
$ 20
$ 32
Interest
2
5
Operating lease cost
626
736
Total lease cost
$ 648
$ 773
Weighted Average Remaining Lease Term
Operating leases
3.8 years
3.4 years
Finance leases
0.9 years
1.2 years
Weighted Average Discount Rate
Operating leases
10.0 %
10.0 %
Finance leases
14.0 %
13.6 %
The following is a schedule, by years, of
maturities of lease liabilities as of December 31, 2020:
(in thousands)
Operating
Leases
Finance
Leases
2021
$
377
$
4
2022
294
-
2023
291
-
2024
81
-
Thereafter
74
-
Total undiscounted cash flows
1,117
4
Less imputed interest
(178
)
-
Present value of lease liabilities
939
4
Lease liabilities, current
355
4
Lease liabilities, non-current
584
-
Present value of lease liabilities
$
939
$
4
Supplemental cash flow information related
to leases are as follows:
(in thousands)
Year Ended
December 31,
2020
Year Ended
December 31,
2019
Cash paid for amounts included in the measurement of lease liabilities:
Operating cash flows from operating leases
$ 627
$ 719
Operating cash flows from finance leases
2
1
Financing cash flows from finance leases
24
31
NOTE 15: PROFIT-SHARING PLAN
We have a defined contribution 401(k) retirement
plans for eligible associates in the United States. Associates may contribute up to 15% of their pretax compensation to the plan
subject to IRS limitations. Beginning on April 1, 2018, the Company began contributing an employer contribution match of 50% of
employee wages up to 6%, for an effective match of 3%. The Company indefinitely suspended the employer match at the end of March
2020 in response to the uncertainty of the COVID-19 pandemic.
We have a Registered Retirement Savings
Plan for eligible associates in Canada. Associates may contribute up to 18% of earned income reported on their tax return in the
previous year, subject to legal contribution limits. Beginning on April 1, 2018, the Company began contributing an employer contribution
match of 50% of employee wages up to 6%, for an effective match of 3%. The Company indefinitely suspended the employer match at
the end of March 2020 in response to the uncertainty of the COVID-19 pandemic.
The Company contributed $35 and $155 to
employee retirement plans for the year-ended December 31, 2020 and 2019, respectively.
F- 30
NOTE 16: SEGMENT INFORMATION AND
SIGNIFICANT CUSTOMERS/VENDORS
Segment Information
We currently operate in one reportable segment,
marketing technology solutions. Substantially all property and equipment is located at our offices in the United States, and a
data center located in the United States. All material sales for the years ended December 31, 2020 and 2019 were in the United
States and Canada.
Significant Customers
We had two (2) and one (1) customer(s) that
accounted for 27.8% and 18.5% of revenue for the years ended December 31, 2020 and 2019, respectively.
For the years ended December 31, 2020 and
2019, we had sales of $1,058 (6.1% of consolidated sales) and $1,103 (3.5% of consolidated sales), respectively, with 33 Degrees
Convenience Connect, Inc., a related party that is approximately 17.5% owned by a member of our senior management (“33 Degrees”).
We had two (2) and one (1) customer(s) that
in the aggregate accounted for 42.6% and 14.4% of accounts receivable as of December 31, 2020 and December 31, 2019, respectively.
Accounts receivable due from 33 Degrees was $40 and $1 at December 31, 2020 and 2019, respectively.
Significant Vendors
We had two (2) and one (1) vendor(s) that
accounted for 46.8% and 50% of outstanding accounts payable at December 31, 2020 and December 31, 2019, respectively.
NOTE 17: SUBSEQUENT EVENTS
Payroll Protection Program Loan
On January 11, 2021, Creative Realities,
Inc. received a notice from Old National Bank regarding forgiveness of the loan in the principal amount of $1,552 (the “PPP
Loan”) that was made pursuant to the Small Business Administration Paycheck Protection Program under the Coronavirus Air,
Relief and Economic Security Act of 2020. According to such notice, the full principal amount of the PPP Loan and the accrued interest
have been forgiven. Accounting for the forgiveness will be recognized in the first quarter of 2021.
Registered Direct Offering
On February 18, 2021, the Company entered
into a securities purchase agreement (the “Purchase Agreement”) with an institutional investor which provided for the
issuance and sale by the Company of 800,000 shares of the Company’s common stock (the “Shares”), in a registered
direct offering (the “Offering”) at a purchase price of $2.50 per Share, for gross proceeds of $2,000. The net proceeds
from the Offering after paying estimated offering expenses were approximately $1,835, which the Company intends to use for general
corporate purposes. The closing of the Offering occurred on February 22, 2021.
Debt Refinancing
On March 7, 2021, the Company and its subsidiaries
(collectively, the “Borrowers”) refinanced their current debt facilities with Slipstream Communications, LLC (“Slipstream”),
pursuant to an Amended and Restated Credit and Security Agreement (the “Credit Agreement”). The debt facilities continue
to be fully secured by all assets of the Borrowers. The maturity date (“Maturity Date”) on the outstanding debt and
new debt is extended to March 31, 2023. The Credit Agreement (i) provides a $1,000 of availability under a line of credit (the
“Line of Credit”), (ii) consolidates our existing term and revolving line of credit facilities into a new term loan
(the “New Term Loan”) having an aggregate principal balance of approximately $4,550 (including a 3.0% issuance fee
capitalized into the principal balance), (iii) increases the outstanding special convertible term loan (the “Convertible
Loan”) to approximately $2,280 (including a 3.0% issuance fee capitalized into the principal balance), and (iv) extinguishes
the outstanding obligations owed with respect to a $264 existing disbursed escrow loan in exchange for shares of the Company’s
common stock (the “Disbursed Escrow Conversion Shares”), valued at $2.718 per share (the trailing 10-day VWAP as reported
on the Nasdaq Capital Market as of the date of execution of the Credit Agreement). The Line of Credit and Convertible Loan accrue
interest at 10% per year, and the New Term Loan accrues interest at 8% per year. See Note 8 Loans Payable for additional
information with respect to the Credit Agreement.
F- 31
EXHIBIT INDEX
Exhibit No.
Description
2.1
Amendment to Agreement and Plan of Merger and Reorganization and Waiver dated as of September 1, 2017 (incorporated by reference to the registrant’s Form 10-Q filed with the SEC on November 14, 2017)
2.2
Stock Purchase Agreement, dated as of September 20, 2018, by and between the registrant and Christie Digital System, Inc. (incorporated by reference to the registrant’s Current Report on Form 8-K filed with the SEC on September 20, 2018).
3.1
Articles of Incorporation, as amended (incorporated by reference to registrant’s Amendment No. 1 to Form SB-2 filed on October 12, 2006).
3.2
Articles of Incorporation, as amended (incorporated by reference to Exhibit 3.1 to the registrant’s Form 8-K filed with the SEC on September 17, 2014)
3.3
Articles of Amendment Filed on October 17, 2018 (incorporate by reference to Exhibit 3.3 to the registrant’s registration statement on Form S-1 filed October 17, 2018)
3.4
Series A-1 Convertible Preferred Stock Certificate of Designation of Preferences, Rights and Limitations filed October 30, 3015 (incorporated by reference to Exhibit 4.2 of the registrant’s Registration Statement on Form S-1 filed with the SEC on February 11, 2016)
3.5
Amendment to Articles of Incorporation (incorporated by reference to Exhibit 3.1 to the registrant’s Form 8-K filed with the SEC on September 17, 2014)
3.6
Articles of Amendment (incorporated by reference to Exhibit 3.1 to the registrant’s Form 8-K filed with the SEC on October 16, 2014)
3.7
Articles of Amendment Filed on October 17, 2018 (incorporated by reference to Exhibit 3.3 to the registrant’s registration statement on Form S-1 filed October 17, 2018)
3.8
Statement of Cancellation of Certificate of Designation of Series A Convertible Preferred Stock (incorporated by reference to Exhibit 3.1 to the registrant’s Form 8-K filed with the SEC on March 18, 2019)
3.9
Statement of Cancellation of Certificate of Designation of Series A-1 Convertible Preferred Stock (incorporated by reference to Exhibit 3.2 to the registrant’s Form 8-K filed with the SEC on March 18, 2019)
3.10
Amended and Restated Bylaws (incorporated by reference to the registrant’s Current Report on Form 8-K filed on November 2, 2011)
4.1
Specimen certificate evidencing shares of Common Stock (incorporated by reference to Exhibit 4.2 of the Registrant’s Registration Statement on Form SB-2 (File No. 333-136972))
4.2
Form of Indenture between the registrant and one or more trustees to be named (incorporated by reference to Exhibit 4.4 of the Registrant’s Registration Statement on Form S-3 (File No. 333-238275)
4.3
Form of Warrant Issued to Selling Stockholders (November 19, 2018 Issuance date) (incorporated by reference to Exhibit 4.2 of the Registrant’s Registration Statement on Form S-3 (File No. 333-239108)
4.4
Warrant dated August 10, 2017, issued in favor of Slipstream Communications, LLC (incorporated by reference to the registrant’s Form 10-Q filed with the SEC on November 14, 2017)
4.5
Warrant dated November 13, 2017, issued in favor of Slipstream Communications, LLC (incorporated by reference to the registrant’s Form S-1 filed with the SEC on June 25, 2018)
4.6
Warrant dated January 16, 2018, issued in favor of Slipstream Communications, LLC (incorporated by reference to the registrant’s Form S-1 filed with the SEC on June 25, 2018)
E- 1
Exhibit No.
Description
4.7
Warrant to Purchase Common Stock issued to Slipstream Communications, LLC on April 27, 2018 (incorporated by reference to Exhibit 10.31 of the registrant’s Form S-1 filed with the SEC on June 25, 2018).
4.8
Warrant to Purchase Common Stock (entered into in connection with Loan and Security Agreement dated August 17, 2016) (incorporated by reference to the registrant’s Quarterly Report on Form 10-Q filed with the SEC on November 21, 2016)
4.9
Form of Investor Warrant issued November 19, 2018 (incorporated by reference to Exhibit 4.3 to the registrant’s Amendment No. 5 to Form S-1/A filed with the SEC on November 14, 2018)
4.10
Form of Representative’s Warrant (incorporated by reference to Exhibit 4.4 to the registrant’s Amendment No. 3 to Form S-1/A filed with the SEC on October 22, 2018)
4.11
Description of Registrant’s Securities (incorporated by reference to Exhibit 4.14 of Registrant’s Annual Report on Form 10-K for the fiscal year ended 12/31/2019)
10.1
Security Agreement dated February 18, 2015, by and among Creative Realities, Inc. and Broadcast International, Inc., Creative Realities, LLC, and Wireless Ronin Technologies Canada, Inc. (incorporated by reference to Exhibit 10.4 to the registrant’s Current Report on Form 8-K filed with the SEC on February 24, 2015)
10.2
Subordinated Secured Promissory Note issued on May 20, 2015 to Slipstream Communications, LLC, in the original principal amount of $465,000 (incorporated by reference to the registrants Quarterly Report on Form 10-Q filed with the SEC on August 14, 2015)
10.3
Form of Secured Convertible Promissory Note (for use in connection with Form of Securities Purchase Agreement dated June 23, 2015) (incorporated by reference to the registrant’s Registration Statement on Form S-1/A filed with the SEC on July 9, 2015)
10.4
Form of Security Agreement (for use in connection with Form of Securities Purchase Agreement dated June 23, 2015) (incorporated by reference to the registrant’s Registration Statement on Form S-1/A filed with the SEC on July 9, 2015)
10.5
Form of Secured Convertible Promissory Note (for use in connection with Form of Securities Purchase Agreement dated December 28, 2015) (incorporated by reference to the registrant’s Registration Statement on Form S-1 filed with the SEC on February 11, 2016)
10.6
Form of Registration Rights Agreement (for use in connection with Form of Securities Purchase Agreement dated December 28, 2015) (incorporated by reference to the registrant’s Registration Statement on Form S-1 filed with the SEC on February 11, 2016)
10.7
Loan and Security Agreement with Slipstream Communications, LLC, dated as of August 17, 2016 (incorporated by reference to the registrant’s Quarterly Report on Form 10-Q filed with the SEC on November 21, 2016)
10.8
First Amendment to Loan and Security Agreement dated as of August 10, 2017 among Slipstream Communications, LLC, registrant and registrant’s subsidiaries. (incorporated by reference to the registrant’s Annual Report on Form 10-K filed with the SEC on March 26, 2018).
10.9
Second Amendment to Loan and Security Agreement dated as of November 13, 2017 among Slipstream Communications, LLC, registrant and registrant’s subsidiaries. (incorporated by reference to the registrant’s Form S-1 filed with the SEC on June 25, 2018)
E- 2
Exhibit No.
Description
10.10
Third Amendment to Loan and Security Agreement dated as of January 16, 2018 among Slipstream Communications, LLC, registrant and registrant’s subsidiaries. (incorporated by reference to the registrant’s Form S-1 filed with the SEC on June 25, 2018)
10.11
Secured Term Promissory Note in favor of Slipstream Communications, LLC (entered into in connection with Loan and Security Agreement dated August 17, 2016) (incorporated by reference to the registrant’s Quarterly Report on Form 10-Q filed with the SEC on November 21, 2016)
10.12
Secured Revolving Promissory Note in favor of Slipstream Communications, LLC (entered into in connection with Third Amendment to Loan and Security Agreement dated January 16, 2018) subsidiaries (incorporated by reference to the registrant’s Annual Report on Form 10-K filed with the SEC on March 26, 2018).
10.13
Fourth Amendment to Loan and Security Agreement with Slipstream Communications, LLC, dated as of April 27, 2018 (incorporated by reference to Exhibit 10.31 of the registrant’s Form S-1 filed with the SEC on June 25, 2018).
10.14
Second Allonge to Secured Revolving Promissory Note issued in favor of Slipstream Communications, LLC., dated as of April 27, 2018. (incorporated by reference to the registrant’s Form S-1 filed with the SEC on June 25, 2018)
10.15
Second Allonge to Amended and Restated Secured Term Promissory Note issued in favor of Slipstream Communications, LLC., dated as of April 27, 2018 (incorporated by reference to the registrant’s Form S-1 filed with the SEC on June 25, 2018)
10.16
Secured Disbursed Escrow Promissory Note issued in favor of Slipstream Communications, LLC, in principal amount of $264,000 dated as of April 27, 2018 (incorporated by reference to the registrant’s Form S-1 filed with the SEC on June 25, 2018)
10.17**
Employment Agreement with Richard Mills (incorporated by reference to the registrant’s Annual Report on Form 10-K filed with the SEC on March 28, 2017)
10.18
Form of Securities Purchase Agreement dated June 23, 2015 (incorporated by reference to the registrant’s Registration Statement on Form S-1/A filed with the SEC on July 9, 2015)
10.19
Form of Warrant Agency Agreement between the Company and Computershare Trust Company, N.A. (incorporated by reference to Exhibit 4.5 of the registrant’s registration statement on Form S-1 filed October 22, 2018)
10.20**
2014 Stock Incentive Plan as amended (incorporated by reference to the registrant’s definitive proxy statement filed with the SEC on July 24, 2018)
10.21
Fifth Amendment to Loan and Security Agreement (incorporated by reference to Exhibit 10.1 of registrant’s report on Form 8-K filed with the SEC on November 20, 2018)
10.22
Third Allonge to Amended and Restated Secured Term Promissory Note issued in favor of Slipstream Communications, LLC (incorporated by reference to Exhibit 10.2 of registrant’s report on Form 8-K filed with the SEC on November 20, 2018)
10.23
Amended and Restated Convertible Promissory Note dated November 20, 2018 issued by Allure Global Solutions, Inc. in favor of Christie Digital Systems, Inc. (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on November 26, 2018)
10.24**
Restricted Stock Agreement dated December 14, 2018 with Richard Mills (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on December 20, 2018)
10.25
Seventh Amendment to Loan and Security Agreement dated December 30, 2019 by and among the Company, its Subsidiaries and Slipstream Communications, LLC (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on January 3, 2020)
10.26
Secured Convertible Special Loan Promissory Notes dated December 30, 2019 issued by the Company to Slipstream Communications, LLC (incorporated by reference to Exhibit 10.2 of the registrant’s report on Form 8-K filed with the SEC on January 3, 2020)
10.27
Eighth Amendment to Loan and Security Agreement dated April 1, 2020 by and among the Company, its Subsidiaries and Slipstream Communications, LLC (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on April 6, 2020)
10.28**
Form of Letter Agreement (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on June 3, 2020)
E- 3
Exhibit No.
Description
10.29
Master Distribution Agreement dated June 19, 2020 by and between the Company and InReality, LLC (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on June 19, 2020)
10.30
Ninth Amendment to Loan and Security Agreement dated September 29, 2020 by and among the Company, its subsidiaries and Slipstream Communications, LLC (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on October 2, 2020)
10.31
Tenth Amendment to Loan and Security Agreement dated November 30, 2020 by and among the Company, its subsidiaries and Slipstream Communications, LLC. (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on November 30, 2020)
10.32
Eleventh
Amendment to Loan and Security Agreement dated December 31, 2020 by and among the Company, its subsidiaries and Slipstream Communications,
LLC (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on January 7, 2021)
10.33
Twelfth
Amendment to Loan and Security Agreement dated January 31, 2021 by and among the Company, its subsidiaries and Slipstream Communications,
LLC (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on February 3,
2021)
10.34
Securities Purchase Agreement dated February 18, 2021 by and between Creative Realities, Inc. and purchaser identified on the signature page thereto (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on February 19, 2021)
10.35
Thirteenth Amendment to Loan and Security Agreement dated February 28, 2021 by and among the Company, its subsidiaries and Slipstream Communications, LLC (incorporated by reference to Exhibit 10.1 of the registrant’s report on Form 8-K filed with the SEC on March 4, 2021)
10.36
Amended and Restated Loan and Security Agreement by and among the Company, its subsidiaries and Slipstream Communications, LLC
14.1
Code of Business Conduct and Ethics (incorporated by reference to Exhibit 14.1 of the Registrant’s Annual Report on Form 10-K for the fiscal year ended December 31, 2018)
21.1
List of Subsidiaries (incorporated by reference to Exhibit 21.1 of Registrant’s Annual Report on Form 10-K for the fiscal year ended December 31, 2018)
23.1
Consent of EisnerAmper LLP*
23.2
Consent of Deloitte & Touche LLP*
31.1
Chief Executive Officer Certification pursuant to Exchange Act Rule 13a-14(a).*
31.2
Chief Financial Officer Certification pursuant to Exchange Act Rule 13a-14(a).*
32.1
Chief Executive Officer Certification pursuant to 18 U.S.C. Section 1350.*
32.2
Chief Financial Officer Certification pursuant to 18 U.S.C. Section 1350.*
99.1
Press Release dated March 9, 2020*+
101.INS
XBRL Instance Document*
101.SCH
XBRL Taxonomy Extension Schema*
101.CAL
XBRL Taxonomy Extension Calculation Linkbase*
101.DEF
XBRL Taxonomy Extension Definition Linkbase*
101.LAB
XBRL Taxonomy Extension Label Linkbase*
101.PRE
XBRL Taxonomy Extension Presentation Linkbase*
* Filed herewith
** Compensatory Plan or arrangement required to be filed
pursuant to Item 15(b) of Form 10-K.
+
This exhibit shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference into any of the Company’s filings under the Securities Act of 1933, as amended, or the Exchange Act, except as expressly set forth by specific reference in such filing.
E-4