Item 1A. Risk Factors
Item
1A.
Risk
Factors .
Investing
in our common stock involves risks. In addition to the other information contained in this report, you should carefully consider
the following risks before deciding to purchase our common stock. The occurrence of any of the following risks might cause you
to lose all or a part of your investment, and certain of these risks may be further exacerbated by the continuing impact of the
COVID-19 pandemic on the Company and our industry. Some statements in this report, including statements in the following risk
factors, constitute forward-looking statements. Please refer to “Cautionary Statement Regarding Forward-Looking Statements”
for more information regarding forward-looking statements.
FINANCIAL
RISKS
We
have a history of losses.
We
incurred net losses of $1,351,619 and $1,421,740, respectively, for 2020 and 2019. At December 31, 2019 we had an accumulated
deficit of $12,956,137. While our revenues increased 53.5% for 2020 from 2019, and our gross profit margin increased from 15.1%
in 2019 to 32.1% in 2020, our gross profit is not sufficient to cover our operating expenses of $2,797,449 and $1,732,093,
respectively, which includes non-cash stock compensation expenses of $1,408,844 and $474,954 for the year
ending December 31, 2020 and 2019, respectively. In 2020, our selling, general and administrative expenses, or “SG&A”,
increased 61.1% from 2019. There are no assurances that we will be able to increase our revenues to a level which supports profitable
operations and provides sufficient capital to pay our operating expenses and other obligations as they become due.
Our
auditors have raised substantial doubts as to our ability to continue as a going concern .
Our
consolidated financial statements appearing later in this report have been prepared assuming we will continue as a going concern.
We have sustained recurring losses from operations and have used approximately $556,000 in net cash in our operation in
2020 as compared to approximately $510,000 in 2019. These factors, among others, raise substantial doubt about our ability to
continue as a going concern. Our consolidated financial statements do not include any adjustments that might result from the outcome
of this uncertainty. Our principal sources of liquidity are sales of equity and debt securities. In addition, in April 2020 we
obtained an unsecured $159,600 PPP Loan. We do not have any firm commitments to raise additional working capital. As we are a
small company who stock is quoted on the OTC Markets, we expect to encounter difficulty in raising working capital upon terms
and conditions satisfactory to us, if at all.
10
We
rely on revenues from related parties.
As
discussed in detail later in this report, we generate revenues from sales to related parties, which accounted for 18.4%
of our net revenues in 2020 and 22.3% of our net revenues in 2019. The loss of revenues from these related parties would have
a material adverse impact on our business, results of operations and financial condition in future periods.
If
we fail to maintain an effective system of internal control over financial reporting, we may not be able to accurately report
our financial results. As a result, current and potential shareholders could lose confidence in our financial reporting, which
would harm our business and the trading price of our stock.
Our
management has previously determined that we did not maintain effective internal controls over financial reporting. For a detailed
description of these material weaknesses and our remediation efforts and plans, see “Part II — Item 9A — Controls
and Procedures.” If the result of our remediation of the identified material weaknesses is not successful, or if additional
material weaknesses are identified in our internal control over financial reporting, our management will be unable to report favorably
as to the effectiveness of our internal control over financial reporting and/or our disclosure controls and procedures, and we
could be required to further implement expensive and time-consuming remedial measures and potentially lose investor confidence
in the accuracy and completeness of our financial reports which could have an adverse effect on our stock price and potentially
subject us to litigation.
BUSINESS
AND OPERATIONAL RISKS
We
are dependent upon certain key members of management.
Our
success will depend to a significant degree on the abilities and efforts of our senior management. Moreover, our success depends
on our ability to attract, retain and motivate qualified management, marketing, technical and sales personnel. These people are
in high demand and often have competing employment opportunities. The labor market for skilled employees is highly competitive
and we may lose key employees or be forced to increase their compensation to retain these people. Employee turnover could significantly
increase our recruitment, training and other related employee costs. The loss of key personnel, or the failure to attract qualified
personnel, could have a material adverse effect on our business, financial condition or results of operations.
We
require additional personnel and could fail to attract or retain key personnel.
Our
continued growth depends on our ability to attract and retain
an experienced Chief Financial Officer, and additional skilled associates. We are currently utilizing the services of two
professional consultants to assist our Chief Executive Officer and Chief Financial Officer with finance and operations.
The loss of the services of these consultants prior to our ability to attract and retain an experienced Chief Financial
Officer or further assistance in these areas may have a material adverse effect upon us. Also, there can be no assurance that
we will be able to retain our existing personnel or attract additional qualified associates in the future.
11
Our
failure to obtain and enforce intellectual property protection may have a material adverse effect on our business.
Our
success depends in part on our ability, and the ability of our patent and trademark licensors, entities owned and controlled by
Robert M. Carmichael to obtain and defend our intellectual property, including patent protection for our products and processes,
preserve our trade secrets, defend and enforce our rights against infringement and operate without infringing the proprietary
rights of third parties, both in the United States and in other countries. Despite our efforts to protect our intellectual proprietary
rights, existing copyright, trademark and trade secret laws afford only limited protection.
Our
industry is characterized by frequent intellectual property litigation based on allegations of infringement of intellectual property
rights. Although we are not aware of any intellectual property claims against us, we may be a party to litigation in the future.
We
rely on third party vendors and manufacturers.
We
deal with suppliers on an order-by order basis and have no long-term purchase contracts or other contractual assurances of continued
supply or pricing. In addition, we have no long-term contracts with our manufacturing sources and compete with other companies
for production facility capacity. Historically, we have purchased enough inventories of products or their substitutes to satisfy
demand. However, unanticipated failure of any manufacturer or supplier to meet our requirements or our inability to build or obtain
substitutes could force us to curtail or cease operations. Certain of our product components are manufactured in China. We have
experienced delays and also expect continued delays in our supply chain, including component products, which are manufactured
in China. Our senior management will continue to monitor our situation on a daily basis, however, we expect that these factors
and others we have yet to experience will materially adversely impact our company, its business and operations for the foreseeable
future.
We
dependent on consumer discretionary spending.
The
success of our business depends largely upon a number of factors related to consumer spending, including current and future economic
conditions affecting disposable consumer income such as employment, business conditions, tax rates, and interest rates. In times
of economic uncertainty, consumers tend to defer expenditures for discretionary items, which effects demand for our products.
Any significant deterioration in overall economic conditions that diminishes consumer confidence or discretionary income can reduce
our sales and adversely affect our financial results. The impact of weakening consumer credit markets; layoffs; corporate restructurings;
higher fuel prices; declines in the value of investments and residential real estate; and increases in federal and state taxation
can all negatively affect our results. There can be no assurance that in this type of environment consumer spending will not decline,
thereby adversely affecting our growth, net sales and profitability or that our business will not be adversely affected by continuing
or future downturns in the economy, boating industry, or dive industry. If declines in consumer spending on recreational marine
accessories and dive gear are other than temporary, we could be forced to curtail or cease operations.
Government
regulations may impact us.
The
SCUBA industry is self-regulating; therefore, Brownie’s is not subject to government industry specific regulation. Nevertheless,
Brownie’s strives to be a leader in promoting safe diving practices within the industry and is at the forefront of self-regulation
through responsible diving practices. Brownie’s is subject to all regulations applicable to “for profit” companies
as well as all trade and general commerce governmental regulation. All required federal and state permits, licenses, and bonds
to operate its facility have been obtained. There can be no assurance that our operations will not be subject to more restrictive
regulations in the future, which could force us to curtail or cease operations.
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Our
failure to adequately protect personal information could have a material adverse effect on our business.
A
wide variety of local, state, national, and international laws, directives and regulations apply to the collection, use, retention,
protection, disclosure, transfer, and other processing of personal data (including with respect to the European Union’s
General Data Protection Regulation and U.S. state laws such as the California Consumer Privacy Act). These data protection and
privacy-related laws and regulations continue to evolve and may result in ever-increasing regulatory and public scrutiny and escalating
levels of enforcement and sanctions and increased costs of compliance. Our failure to comply with applicable laws and regulations,
or to protect such data, could result in enforcement actions against us, including fines, imprisonment of company officials and
public censure, claims for damages by end-customers and other affected individuals, damage to our reputation and loss of goodwill
(both in relation to existing end-customers and prospective end-customers), any of which could have a material adverse effect
on our operations, financial performance, and business. Changing definitions of personal data and personal information, within
the European Union, the United States, and elsewhere may limit or inhibit our ability to operate or expand our business, including
limiting strategic partnerships that may involve the sharing of data. The evolving data protection regulatory environment may
require significant management attention and financial resources to analyze and modify our information technology infrastructure
to meet these changing requirements all of which could reduce our operating margins and impact our operating results and financial
condition.
Bad
weather could have an adverse effect on operating results.
Our
business is significantly impacted by weather patterns. Unseasonably cool weather, extraordinary amounts of rainfall, or unseasonably
rough surf, may decrease boat use and diving, thereby decreasing sales. Accordingly, our results of operations for any prior period
may not be indicative of results of any future period.
The
manufacture and distribution of recreational diving equipment could result in product liability claims.
We,
like any other retailer, distributor and manufacturer of products that are designed for recreational sporting purposes, face an
inherent risk of exposure to product liability claims in the event that the use of our products results in injury. Such claims
may include, among other things, that our products are designed and/or manufactured improperly or fail to include adequate instructions
as to proper use and/or side effects, if any. We do not anticipate obtaining contractual indemnification from parties supplying
raw materials , manufacturing our products or marketing our products. In any event, any such indemnification if obtained
will be limited by our terms and, as a practical matter, to the creditworthiness of the indemnifying party. In the event that
we do not have adequate insurance or contractual indemnification, product liabilities relating to defective products could have
a material adverse effect on our operations and financial conditions, which could force us to curtail or cease our business operations.
The
worldwide impact from the COVID-19 pandemic may negatively impact our business.
While
we have been relatively successful in navigating such impact to date, we have previously been affected by temporary manufacturing
closures, and employment and compensation adjustments. There are also ongoing related risks to our business depending on the progression
of the pandemic, and recent trends in certain regions have indicated potential returns to limited or closed government functions,
business activities and person-to-person interactions. Global trade conditions and consumer trends may further adversely impact
us and our industries. For example, pandemic-related issues have exacerbated port congestion and intermittent supplier shutdowns
and delays, resulting in additional expenses to expedite delivery of critical parts. Similarly, increased demand for personal
electronics has created a shortfall of microchip supply, and it is yet unknown how we may be impacted. We cannot predict the duration
or direction of current global trends from this pandemic, the sustained impact of which is largely unknown, is rapidly evolving
and has varied across geographic regions. Ultimately, we continue to monitor macroeconomic conditions to remain flexible and to
optimize and evolve our business as appropriate, and we will have to accurately project demand and infrastructure requirements
globally and deploy our production, workforce and other resources accordingly.
13
SHAREHOLDER
RISKS
The
issuance of shares of our common stock upon conversion of outstanding 6% secured convertible notes may cause immediate and substantial
dilution to our existing shareholders. We may not have sufficient funds to repay the notes at maturity.
We
presently have $100,000 principal amount of 6% secured convertible notes outstanding which were originally issued in 2017. These
securities are convertible at the option of the holders in shares of our common stock at a conversion price of $0.01. The issuance
of shares of our common stock upon any conversion of the 6% secured convertible notes will result in dilution to the interests
of other shareholders. In addition, these notes mature on December 31, 2021. There are no assurances we will have sufficient
funds available to satisfy the notes at maturity, or that one or both of the holders will elect to convert the notes into shares
of our common stock. Each of these notes are secured by an amount of our assets sufficient to satisfy the obligations under the
note. If we were to default under the repayment of the note, the noteholder could seek to foreclose on a portion of our assets
which would materially adversely impact our business as it is currently conducted.
The
issuance of shares of our common stock upon exercise of our outstanding options may cause immediate and substantial
dilution to our existing shareholders.
We
presently have vested and unvested options that if exercised
would result in the issuance of an additional 199,730,020 shares of our common stock. The issuance of shares upon exercise
of options will result in dilution to the interests of other shareholders.
Our
common stock may be affected by limited trading volume and may fluctuate significantly.
Our
common stock is quoted on the OTCQB tier of the OTC Markets. There is a limited public market for our common stock and there
can be no assurance that an active trading market for our common stock will develop. As a result, this could adversely affect our
shareholders’ ability to sell our common stock in short time periods, or possibly at all. Thinly traded common stock can be
more volatile than common stock traded in an active public market. Our common stock has experienced, and is likely to experience in
the future, significant price and volume fluctuations, which could adversely affect the market price of our common stock without
regard to our operating performance. In addition, we believe that factors such as quarterly fluctuations in our financial results
and changes in the overall economy or the condition of the financial markets could cause the price of our common stock to fluctuate
substantially.
Our
company is a voluntary filer with the Securities and Exchange Commission and in the event that we cease reporting under the Exchange
Act, investors would have limited information available to them about the company.
While
we are voluntarily file reports with the SEC under Section 15(d) of the Securities Exchange Act of 1934, as amended (the “Exchange
Act”), we do not have a class of securities registered under Section 12(g) of the Exchange Act. To the extent that our duty
to file Exchange Act reports has automatically suspended under Section 15(d) of the Exchange Act, as a voluntary filer, we may
elect to cease reporting under the Exchange Act at such time which would limit the information available to investors and shareholders
about the company.
14
Our
common stock is deemed to be “penny stock,” which may make it more difficult for investors to sell their shares due
to suitability requirements.
Our
common stock is deemed to be “penny stock” as that term is defined under the Exchange Act . Penny stocks generally
are equity securities with a price of less than $5.00 (other than securities registered on certain national securities exchanges.
Our common stock is covered by an SEC rule that imposes additional sales practice requirements on broker-dealers who sell such
securities to persons other than established customers and accredited investors, which are generally institutions with assets
in excess of $5,000,000, or individuals with net worth in excess of $1,000,000 or annual income exceeding $200,000 or $300,000
jointly with their spouse.
Broker/dealers
dealing in penny stocks are required to provide potential investors with a document disclosing the risks of penny stocks. Moreover,
broker/dealers are required to determine whether an investment in a penny stock is a suitable investment for a prospective investor.
These requirements may reduce the potential market for our common stock by reducing the number of potential investors. This may
make it more difficult for investors in our common stock to sell shares to third parties or to otherwise dispose of them. This
could cause our stock price to decline.
Item
1B.
Unresolved
Staff Comments
Not
applicable to smaller reporting companies.
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