Item 8. Financial Statements and Supplementary Data
Item 8. Financial Statements and Supplementary Data
WAYFAIR INC.
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
Report of Independent Registered Public Accounting Firm (PCAOB ID: 42 )
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Consolidated Balance Sheets
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Consolidated Statements of Operations
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Consolidated Statements of Comprehensive Loss
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Consolidated Statement of Stockholders' Deficit
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Consolidated Statements of Cash Flows
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Notes to Consolidated Financial Statements
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Report of Independent Registered Public Accounting Firm
To the Stockholders and the Board of Directors of Wayfair Inc.
Opinion on the Financial Statements
We have audited the accompanying consolidated balance sheets of Wayfair Inc. (the Company) as of December 31, 2024 and 2023, the related consolidated statements of operations, comprehensive loss, stockholders’ deficit and cash flows for each of the three years in the period ended December 31, 2024, and the related notes (collectively referred to as the “consolidated financial statements”). In our opinion, the consolidated financial statements present fairly, in all material respects, the financial position of the Company at December 31, 2024 and 2023, and the results of its operations and its cash flows for each of the three years in the period ended December 31, 2024, in conformity with U.S. generally accepted accounting principles.
We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (PCAOB), the Company’s internal control over financial reporting as of December 31, 2024, based on criteria established in Internal Control — Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (2013 framework), and our report dated February 20, 2025 expressed an unqualified opinion thereon.
Basis for Opinion
These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s financial statements based on our audits. We are a public accounting firm registered with the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for our opinion.
Critical Audit Matter
The critical audit matter communicated below is a matter arising from the current period audit of the financial statements that was communicated or required to be communicated to the audit committee and that: (1) relates to accounts or disclosures that are material to the financial statements and (2) involved our especially challenging, subjective, or complex judgments. The communication of the critical audit matter does not alter in any way our opinion on the consolidated financial statements, taken as a whole, and we are not, by communicating the critical audit matter below, providing a separate opinion on the critical audit matter or on the accounts or disclosures to which it relates.
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Completeness of Sales Return Reserves
Description of the Matter
As described in Note 1 and Note 2 to the consolidated financial statements, the Company had sales return reserves of $49 million, which were recorded as a reduction to net revenue for the year ended December 31, 2024.
Auditing the Company's measurement of sales return reserves on product revenue under its contracts with customers was especially challenging because the calculation involves subjective management assumptions about the quantity of products delivered as of the balance sheet date that are estimated to be returned in future periods under the Company's returns policy. Management bases the sales returns estimate on prior returns history, recent trends, and projections for returns on sales in the current period.
How We Addressed the Matter in Our Audit
We obtained an understanding, evaluated the design and tested the operating effectiveness of internal controls over the Company's sales return reserve process. For example, we tested controls over management's assessment of the assumptions about expected returns related to products sold as of the balance sheet date. To test the Company’s reserves for returns on product revenue, our audit procedures included, among others, testing the accuracy and completeness of the underlying data used in the calculations and evaluating the significant assumptions used by management to estimate its reserves.
To test management’s significant assumptions, we performed procedures which included (1) agreeing revenues used in the analysis to the Company’s general ledger, (2) examining sales return levels for the 12 months before year end and the period subsequent to year end for trends not consistent with the Company’s historical analysis of product returns, and (3) testing the historical accuracy of the Company’s estimates of returns on product revenue recorded in prior periods by comparing the reserve to returns actually processed. We also compared the Company’s projections of future sales returns as of the balance sheet date with actual returns made subsequent to year end.
/s/ Ernst & Young LLP
We have served as the Company’s auditor since 2012.
Boston, Massachusetts
February 20, 2025
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WAYFAIR INC.
CONSOLIDATED BALANCE SHEETS
December 31,
2024 2023
(in millions, except share and per share data)
Assets:
Current assets
Cash and cash equivalents $ 1,316 $ 1,322
Short-term investments 56 29
Accounts receivable, net 155 140
Inventories 76 75
Prepaid expenses and other current assets 274 289
Total current assets 1,877 1,855
Operating lease right-of-use assets 925 820
Property and equipment, net 603 748
Other non-current assets 54 51
Total assets $ 3,459 $ 3,474
Liabilities and Stockholders' Deficit:
Current liabilities
Accounts payable $ 1,246 $ 1,234
Other current liabilities 1,124 949
Total current liabilities 2,370 2,183
Long-term debt 2,882 3,092
Operating lease liabilities, net of current 929 862
Other non-current liabilities 33 44
Total liabilities 6,214 6,181
Commitments and contingencies (Note 7)
Stockholders’ deficit:
Convertible preferred stock, $ 0.001 par value per share: 10,000,000 shares authorized and none issued at December 31, 2024 and December 31, 2023
— —
Class A common stock, par value $ 0.001 per share, 500,000,000 shares authorized, 100,762,581 and 92,457,562 shares issued and outstanding at December 31, 2024 and December 31, 2023, respectively
— —
Class B common stock, par value $ 0.001 per share, 164,000,000 shares authorized, 24,658,295 and 25,691,295 shares issued and outstanding at December 31, 2024 and December 31, 2023, respectively
— —
Additional paid-in capital
1,751 1,316
Accumulated deficit ( 4,510 ) ( 4,018 )
Accumulated other comprehensive income (loss) 4 ( 5 )
Total stockholders' deficit ( 2,755 ) ( 2,707 )
Total liabilities and stockholders' deficit $ 3,459 $ 3,474
See notes to consolidated financial statements.
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WAYFAIR INC.
CONSOLIDATED STATEMENTS OF OPERATIONS
Year Ended December 31,
2024 2023 2022
(in millions, except per share data)
Net revenue $ 11,851 $ 12,003 $ 12,218
Cost of goods sold 8,277 8,336 8,802
Gross profit 3,574 3,667 3,416
Operating expenses:
Customer service and merchant fees 470 557 632
Advertising 1,472 1,397 1,473
Selling, operations, technology, general and administrative 1,977 2,447 2,625
Impairment and other related net charges 37 14 39
Restructuring charges 79 65 31
Total operating expenses 4,035 4,480 4,800
Loss from operations ( 461 ) ( 813 ) ( 1,384 )
Interest expense, net ( 29 ) ( 17 ) ( 27 )
Other (expense) income, net ( 21 ) 1 ( 4 )
Gain on debt extinguishment 29 100 96
Loss before income taxes ( 482 ) ( 729 ) ( 1,319 )
Provision for income taxes, net 10 9 12
Net loss $ ( 492 ) $ ( 738 ) $ ( 1,331 )
Loss per share:
Basic $ ( 4.01 ) $ ( 6.47 ) $ ( 12.54 )
Diluted $ ( 4.01 ) $ ( 6.47 ) $ ( 12.54 )
Weighted-average number of shares of common stock outstanding used in computing per share amounts:
Basic 123 114 106
Diluted 123 114 106
See notes to consolidated financial statements
.
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WAYFAIR INC.
CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS
Year Ended December 31,
2024 2023 2022
(in millions)
Net loss $ ( 492 ) $ ( 738 ) $ ( 1,331 )
Other comprehensive income:
Foreign currency translation adjustments 9 1 1
Net unrealized gain (loss) on available-for-sale investments — 1 ( 1 )
Comprehensive loss $ ( 483 ) $ ( 736 ) $ ( 1,331 )
See notes to consolidated financial statements.
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WAYFAIR INC.
CONSOLIDATED STATEMENTS OF STOCKHOLDERS' DEFICIT
Class A and Class B Common Stock
Shares Amount Additional
Paid-In
Capital Accumulated
Deficit Accumulated
Other
Comprehensive (Loss) Income Total
Stockholders' Deficit
(in millions)
Balance at December 31, 2021 105 $ — $ 337 $ ( 1,949 ) $ ( 7 ) $ ( 1,619 )
Net loss — — — ( 1,331 ) — ( 1,331 )
Issuance of common stock upon vesting of RSUs 5 — — — — —
Equity-based compensation — — 555 — — 555
Repurchase of common stock ( 1 ) — ( 75 ) — — ( 75 )
Premiums paid for capped calls — — ( 80 ) — — ( 80 )
Balance at December 31, 2022 109 — 737 ( 3,280 ) ( 7 ) ( 2,550 )
Net loss — — — ( 738 ) — ( 738 )
Other comprehensive income — — — — 2 2
Issuance of common stock upon vesting of RSUs 9 — — — — —
Equity-based compensation — — 666 — — 666
Premiums paid for capped calls — — ( 87 ) — — ( 87 )
Balance at December 31, 2023 118 — 1,316 ( 4,018 ) ( 5 ) ( 2,707 )
Net loss — — — ( 492 ) — ( 492 )
Other comprehensive income — — — — 9 9
Issuance of common stock upon vesting of RSUs 7 — — — — —
Equity-based compensation — — 432 — — 432
Unwind of capped calls — — 3 — — 3
Balance at December 31, 2024 125 $ — $ 1,751 $ ( 4,510 ) $ 4 $ ( 2,755 )
See notes to consolidated financial statements.
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WAYFAIR INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
Year Ended December 31,
2024 2023 2022
(in millions)
Cash flows from (for) operating activities:
Net loss $ ( 492 ) $ ( 738 ) $ ( 1,331 )
Adjustments to reconcile net loss to net cash provided by (used in) operating activities:
Depreciation and amortization 387 417 371
Equity-based compensation expense 395 605 513
Amortization of debt discount and issuance costs
9 8 8
Impairment and other related net charges 37 14 39
Gain on debt extinguishment ( 29 ) ( 100 ) ( 96 )
Other non-cash adjustments ( 1 ) ( 3 ) 41
Changes in operating assets and liabilities:
Accounts receivable, net ( 35 ) 132 ( 48 )
Inventories ( 2 ) 16 ( 21 )
Prepaid expenses and other assets 10 16 27
Accounts payable and other liabilities 38 ( 18 ) ( 177 )
Net cash provided by (used in) operating activities 317 349 ( 674 )
Cash flows (for) from investing activities:
Purchase of short- and long-term investments ( 67 ) ( 36 ) ( 430 )
Sale and maturities of short- and long-term investments 39 233 889
Purchase of property and equipment ( 73 ) ( 148 ) ( 186 )
Site and software development costs ( 161 ) ( 203 ) ( 272 )
Other investing activities, net — 2 —
Net cash (used in) provided by investing activities ( 262 ) ( 152 ) 1
Cash flows (for) from financing activities:
Repurchase of common stock — — ( 75 )
Proceeds from issuance of debt, net of issuance costs 786 678 678
Premiums paid for capped call confirmations — ( 87 ) ( 80 )
Payment of principal upon maturity of debt ( 117 ) — ( 3 )
Payments to extinguish debt ( 741 ) ( 514 ) ( 504 )
Other financing activities, net 3 — —
Net cash (used in) provided by financing activities ( 69 ) 77 16
Effect of exchange rate changes on cash, cash equivalents and restricted cash 8 2 1
Net (decrease) increase in cash, cash equivalents and restricted cash ( 6 ) 276 ( 656 )
Cash, cash equivalents and restricted cash
Beginning of year
$ 1,326 $ 1,050 $ 1,706
End of year
$ 1,320 $ 1,326 $ 1,050
See notes to consolidated financial statements
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WAYFAIR INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
Year Ended December 31,
2024 2023 2022
(in millions)
Supplemental cash flow information:
Cash paid for interest on long-term debt $ 63 $ 53 $ 27
Purchase of property and equipment included in accounts payable and other liabilities $ 7 $ 19 $ ( 6 )
Reconciliation of cash, cash equivalents and restricted cash to consolidated balance sheets
Cash and cash equivalents $ 1,316 $ 1,322 $ 1,050
Restricted cash included within prepaid expenses and other current assets 4 4 —
Total cash, cash equivalents and restricted cash $ 1,320 $ 1,326 $ 1,050
See notes to consolidated financial statements
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Wayfair Inc.
Notes to Consolidated Financial Statements
1. Summary of Significant Accounting Policies
Description of Business and Basis of Presentation
Wayfair Inc. is the destination for all things home. Through its e-commerce business model, Wayfair offers visually inspired browsing, compelling merchandising, easy product discovery and attractive prices for over 30 million products from over 20 thousand suppliers. These financial statements consolidate the operations and accounts of Wayfair Inc. and its wholly-owned subsidiaries. Unless the context indicates otherwise, “Wayfair,” “the Company,” or similar terms refer to Wayfair Inc. and its subsidiaries. All intercompany accounts and transactions have been eliminated.
Use of Estimates
The consolidated financial statements are prepared in conformity with accounting principles generally accepted in the United States of America (“GAAP”). Any reference in these notes to applicable guidance is meant to refer to the authoritative GAAP as found in the Accounting Standards Codification (“ASC”) and Accounting Standards Update (“ASU”) of the Financial Accounting Standards Board (“FASB”). The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, as well as the disclosure of contingent assets and liabilities, at the date of and during the reported period of the consolidated financial statements. Actual results could differ from those estimates.
Cash, Cash Equivalents and Restricted Cash
Wayfair considers all highly liquid investments purchased with an original maturity (at the date of purchase) of three months or less to be the equivalent of cash. Cash equivalents, which consist primarily of money market accounts and certificates of deposits with original maturities of three months or less, are carried at cost, which approximates fair value. Wayfair’s restricted cash is primarily restricted to funds held in collateral, which is recorded within prepaid expenses and other current assets on the consolidated balance sheets.
Investments
Wayfair classifies investments in certificates of deposits and marketable securities with original maturities of greater than three months as short-term investments on the consolidated balance sheets. Short-term investments mature in less than twelve months from the balance sheet date. The cost basis of an investment sold is determined using the specific identification method. Wayfair classifies its debt investments with readily determinable market values as available-for-sale. These investments are classified as investments on the consolidated balance sheets and are carried at fair market value, with unrealized gains and losses reported within accumulated other comprehensive income or loss, within total stockholders’ deficit. To the extent the amortized cost basis of the available-for-sale debt securities exceeds the fair value, management assesses the debt securities for credit loss. However, management considers the risk of credit loss to be minimized by Wayfair’s policy of investing in financial instruments issued by highly-rated financial institutions. When assessing the risk of credit loss, management considers factors such as the severity and the reason for the decline in value (i.e., any changes to the rating of the security by a rating agency or other adverse conditions specifically related to the security) and management’s intended holding period and time horizon for selling.
From time to time, Wayfair may enter into equity investments that align with organizational strategies and growth initiatives. Equity investments in companies for which the Company does not have the ability to exercise significant influence are accounted for as equity securities. These are measured at fair value and classified as other non-current assets within the consolidated balance sheets with observable changes recorded within other income or expense, net on the consolidated statements of operations.
Equity Method Investments
Wayfair accounts for investments using the equity method of accounting when the Company has the ability to exercise significant influence, but not controlling financial interest over an investee. The equity method investments are classified as other non-current assets within the consolidated balance sheets and the proportional share of income or loss is recorded within other income or expense, net on the consolidated statements of operations. Equity method investments are reviewed for indicators of impairment on a quarterly basis. An equity method investment is written down to the estimated fair value if there is evidence of a loss in value which is other-than-temporary.
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Concentrations of Credit Risk
Financial instruments that subject Wayfair to credit risk consist of cash, cash equivalents, restricted cash, short-term investments and accounts receivable. The risk for cash, cash equivalents and restricted cash is minimized by Wayfair's policy to maintain these balances with major financial institutions of high-credit quality. At times, cash balances may exceed federally insured limits; however, to date, Wayfair has not incurred any losses on these balances. As of December 31, 2024 and 2023, Wayfair had $ 183 million and $ 111 million, respectively, in bank deposits located outside of the United States (“U.S.”). The risk for short-term investments is minimized by Wayfair's policy of investing in financial instruments issued by highly-rated financial institutions.
Accounts Receivable, Net
Accounts receivable are stated net of the allowance for credit losses, which are recorded based on historical losses as well as management's expectation of future collections. Uncollectible amounts are written off against the allowance after all collection efforts have been exhausted. Wayfair's exposure to credit loss is minimized through customer risk assessments performed prior to customer checkout and Wayfair's policy of monitoring the creditworthiness of its customers to which it grants credit terms in the normal course of business. Further, management believes credit risk is mitigated since approximat ely 98.9 % of the net revenue recognized for the year ended December 31, 2024 was collected in advance of recognition.
Inventories
Inventories consisting of finished goods are stated at the lower of cost or net realizable value, determined by the first-in, first-out (“FIFO”) method, and consist of product for resale. Inventory costs consist of cost of product and inbound shipping and handling costs. Inventory costs also include direct and indirect labor costs, rent and depreciation expense associated with Wayfair's fulfillment centers. Inventory valuation requires Wayfair to make judgments, based on currently available information, about the likely method of disposition, such as through sales to individual customers, liquidations and expected recoverable values of each disposition category.
Deferred Costs In-Transit
Deferred costs in-transit to customers are recorded in prepaid expenses and other current assets.
Property and Equipment, Net
Property and equipment are stated at cost, net of depreciation. Expenditures for maintenance and repairs are charged to expense as incurred, whereas betterments are capitalized as additions to property and equipment. Depreciation on property and equipment is calculated on the straight-line method over the estimated useful lives of the assets as follows:
Class Range of Life
(In Years)
Furniture and equipment 3 to 7
Site and software development costs 2
Leasehold improvements The lesser of useful life or lease term
Site and Software Development Costs
Wayfair capitalizes certain costs associated with the development of its sites and internal-use software products after the preliminary project stage is complete and until the site enhancements or software is ready for its intended use. Upgrades and enhancements are capitalized if they will result in added functionality. Capitalized costs are amortized over a two-year period. Costs incurred in the preliminary stages of development, after the software is ready for its intended use and for maintenance of internal-use software are expensed as incurred.
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Long-Lived Assets
Wayfair reviews long-lived assets for impairment whenever events or changes in circumstances, such as weakened macroeconomic conditions or brand awareness, service discontinuance or technological obsolescence, indicate that the carrying amount of the long-lived asset may not be recoverable. When such events occur, Wayfair compares the carrying amount of the asset to the undiscounted expected future cash flows related to the asset. If the comparison indicates that an impairment exists, the amount of the impairment is calculated as the difference between the excess of the carrying amount over the fair value of the asset. If a readily determinable market price does not exist, fair value is estimated using discounted expected cash flows attributable to the asset or market rate rent assumptions.
Leases
Wayfair generally leases office, retail and warehouse facilities under non-cancellable agreements. Upon each agreement's commencement date, Wayfair determines if the agreement is part of an arrangement that is or that contains a lease, the lease classification and recognizes the right-of-use (“ROU”) assets and lease liabilities for all leases with the exception of leases with terms of 12 months or less. Wayfair has arrangements with lease and non-lease components, and accounts for lease and non-lease components as a single lease component for corporate headquarters offices and field offices. All other lease arrangements for lease and non-lease components are accounted for separately. Operating lease ROU assets are classified in operating lease right-of-use assets within the consolidated balance sheets. Operating lease liabilities are classified as other current liabilities and operating lease liabilities based on when lease payments are due. As of December 31, 2024 and 2023 Wayfair did no t have any material finance lease arrangements.
Lease liabilities and their corresponding ROU assets are recorded based on the present value of lease payments over the expected lease term at the lease commencement date. As most of the leases do not provide an implicit rate, Wayfair uses an estimated incremental borrowing rate (“IBR”) based on the information available at the commencement date of the respective lease to determine the present value of future payments. The determination of the IBR requires judgment and is primarily based on publicly available information for companies within the same industry and with similar credit profiles. Wayfair adjusts the rate for the impact of collateralization, the lease term and other specific terms included in each lease arrangement. The IBR is determined at lease commencement and is subsequently reassessed as necessary upon a modification to the lease arrangement. The ROU asset also includes any lease payments made prior to the commencement date and excludes lease incentives and initial direct costs incurred.
Lease expense for minimum lease payments is recognized on a straight-line basis over the lease term. Lease terms may include options to extend or terminate the lease when it is reasonably certain that Wayfair will exercise that option.
Contingent Liabilities
Certain contingent liabilities that arise in the ordinary course of business activities are accrued for as loss contingencies when losses become probable and are reasonably estimable. If the reasonable estimate of the loss is a range and no amount within the range is a better estimate, the minimum amount of the range is recorded as a liability. After applying judgement, Wayfair does not accrue for contingent losses that are considered to be reasonably possible, but not probable; however, the range of such reasonably possible losses is disclosed.
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Foreign Currency Translation
These financial statements are consolidated and presented in the U.S. dollar. Subsidiaries with non-U.S. dollar functional currencies are translated to the U.S. dollar using year-end exchange rates for assets and liabilities and average exchange rates for revenue and expenses. Capital accounts are translated at their historical exchange rates when the capital transaction occurred. Translation adjustments arising from the use of differing exchange rates from period to period are included in other comprehensive income or loss below net income or loss and accumulated other comprehensive income or loss within total stockholders’ deficit. Transaction gains and losses are included in other income or expense, net, which is reflected in net income or loss.
Revenue Recognition
Wayfair generates net revenue primarily through product sales on its family of sites.
Wayfair recognizes net revenue on product sales through Wayfair's family of sites using the gross method when Wayfair has concluded it controls the product before it is transferred to the customer. Wayfair controls products as it is the entity responsible for fulfilling the promise to the customer and takes responsibility for the acceptability of the goods, assumes inventory risk from shipment through the delivery date, has discretion in establishing prices and selects the suppliers of products sold. Wayfair recognizes net revenue from sales of its products upon delivery to the customer. As Wayfair ships a large volume of packages through multiple carriers, actual delivery dates may not always be available and as such Wayfair estimates delivery dates based on historical data.
Net revenue from product sales includes shipping costs charged to the customer and is recorded net of taxes collected from customers, which are recorded in other current liabilities and are remitted to governmental authorities. Cash discounts and rebates earned by customers at the time of purchase and estimates for sales return allowances are recorded as a deduction to net revenue. Allowances for sales returns are estimated and recorded based on prior returns history, recent trends and projections for returns on sales in the current period. These estimates are based on historical rates of customer returns and allowances as well as the specific identification of outstanding returns that have not yet been received by Wayfair.
Wayfair maintains a membership rewards program: Wayfair Rewards. As part of this program, Wayfair provides customers with benefits for purchases made using its credit card program. In exchange for providing intellectual property as part of its credit card program, Wayfair records net revenue based on spending activity and the profitability of the card portfolio. Spending activity of the underlying accounts represents customer purchases used with their respective cards, and the profitability of the card portfolio is based on the financial performance of the underlying credit portfolio.
Net revenue from contracts with customers is disaggregated by geographic region because this manner of disaggregation best depicts how the nature, amount, timing and uncertainty of revenue and cash flows are affected by economic factors. Refer to Note 13, Segment and Geographic Information , for additional detail.
Wayfair primarily has three types of contractual liabilities: (i) cash collections from its customers prior to delivery of products purchased, which are initially recorded in unearned revenue within other current liabilities, and are recognized as net revenue when the products are delivered, (ii) unredeemed gift cards and site credits, which are initially recorded in unearned revenue within other current liabilities, and are recognized in the period they are redeemed, and (iii) membership rewards redeemable for future purchases, which are earned by customers on purchases made through its credit card program and are initially recorded in other current liabilities, and recognized as net revenue when redeemed. The portion of gift cards and store credits not expected to be redeemed are recognized as net revenue based on a pattern of historical redemptions, which are substantially within twenty-four months from the date of issuance.
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Cost of Goods Sold
Costs of goods sold consists of:
Product Costs: Wayfair capitalizes into inventory the price paid to suppliers for products purchased by Wayfair, direct and indirect labor costs, rent, depreciation and inbound shipping and handling costs. Product costs are offset by rebates Wayfair earns through allowances and supplier incentive programs. Wayfair earns rebates when goods are shipped, and amounts earned and due from suppliers under these rebate programs are included in other current assets and are reflected as a reduction of cost of goods sold. Wayfair receives vendor allowances or discounts from certain vendors. These vendor allowances reduce the carrying cost of the inventory and related cost of goods sold when the inventory is sold. Product costs are also offset by media and merchandising offerings provided to suppliers, which are not considered distinct from the purchase of goods from those suppliers.
Shipping and Fulfillment Costs: Shipping costs include outbound shipping costs, including associated applicable customs duties. Fulfillment costs include costs incurred to operate and staff the fulfillment centers and provide other inbound supply chain services such as ocean freight and drayage. Costs to operate and staff the CastleGate and Wayfair Delivery Network (“WDN”) include rent and depreciation expenses associated with various facilities, costs to receive, inspect, pick, package and prepare customer orders for delivery, and direct and indirect labor costs including compensation, compensation-related benefits and equity-based compensation. Shipping and fulfillment costs are offset by fees earned by providing logistic services to suppliers including order fulfillment, warehousing and inbound supply chain services such as ocean freight and drayage through Wayfair's CastleGate business. Fulfillment fees are earned upon completion of preparing customer orders for shipment, warehousing fees are earned upon completion of each storage date and inbound supply chain services are earned on a straight-line basis as the shipments move from origin to destination. Shipping and fulfillment costs were $ 1.9 billion, $ 1.9 billion and $ 2.2 billion, for the years ended December 31, 2024, 2023 and 2022.
Customer Service and Merchant Fees
Customer service and merchant fees consist of labor-related costs, including compensation, compensation-related benefits and equity-based compensation of employees involved in customer service activities, merchant processing fees associated with customer payments made by credit cards and debit cards and other variable fees. Merchant processing fees totaled $ 254 million, $ 256 million and $ 258 million in the years ended December 31, 2024, 2023 and 2022.
Advertising
Advertising consists of direct response performance marketing costs, such as display advertising, paid search advertising, social media advertising, search engine optimization, comparison shopping engine advertising, television advertising, direct mail, catalog and print advertising. Costs for advertising are expensed as incurred. Prepayments for advertising that has not been incurred are included in prepaid expenses and other current assets, and advertising costs that have been incurred but not paid are included in other current liabilities.
Selling, Operations, Technology, General and Administrative
Selling, operations, technology, general and administrative expenses primarily include labor-related costs, including equity-based compensation, of the operations group, which includes the supply chain and logistics team, the technology team that builds and supports sites, category managers, buyers, site merchandisers, merchants, marketers and the team who executes the advertising strategy and the corporate general and administrative team, which includes human resources, finance and accounting personnel. Also included are administrative and professional service fees which include audit and legal fees, insurance, depreciation, rent and other corporate expenses.
Equity-Based Compensation
Wayfair recognizes its equity-based payments to employees and non-employees as gross expense over the service period based on their grant date fair values with actual forfeitures recognized as they occur. Wayfair has restricted common stock and restricted stock units. Restricted stock values are determined based on the quoted market price of Wayfair’s Class A common stock on the date of grant.
Income Tax
Income taxes are accounted for under the asset and liability method. Under the asset and liability method, deferred tax assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases.
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Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date. Wayfair records valuation allowances to reduce deferred income tax assets to the amount that is more likely than not to be realized.
Wayfair determines whether it is more likely than not that a tax position will be sustained upon examination. If it is not more likely than not that a position will be sustained, no amount of benefit attributable to the position is recognized. The tax benefit to be recognized of any tax position that meets the more likely than not recognition threshold is calculated as the largest amount that is more than 50% likely of being realized upon resolution of the contingency.
Wayfair evaluates at the end of each reporting period whether some or all of the undistributed earnings of foreign subsidiaries are permanently reinvested. The position is based upon several factors including management's evaluation of Wayfair and its subsidiaries' financial requirements, the short- and long-term operational and fiscal objectives of Wayfair and the tax consequences associated with the repatriation of earnings.
Earnings or Loss per Share
Wayfair follows the two-class method when computing earnings or loss per share for its two issued classes of common stock - Class A and Class B. Basic earnings or loss per share is computed using the weighted-average number of shares of common stock outstanding during the period. Diluted earnings or loss per share is computed using the weighted-average number of shares of common stock outstanding during the period plus, if dilutive, common stock equivalents outstanding during the period and stock issuable upon conversion of the convertible debt instruments. Wayfair's common stock equivalents consist of shares issuable upon the release of restricted stock units. The dilutive effect of these common stock equivalents is reflected in diluted earnings or loss per share by application of the treasury stock method. The dilutive effect of shares issuable upon conversion of the convertible debt instruments are included in the calculation of diluted earnings or loss per share under the if-converted method.
For periods in which Wayfair has reported net losses, diluted loss per share is the same as basic loss per share, as the effects of common stock equivalents outstanding and shares issuable upon conversion of convertible debt instruments are antidilutive and therefore excluded from the calculation of diluted loss per share.
Wayfair allocates undistributed earnings between the classes on a one-to-one basis when computing earnings or loss per share. As a result, basic and diluted earnings or loss per share per Class A and Class B shares are equivalent.
Adoption of New Accounting Principles
Segment Reporting
Wayfair adopted ASU 2023-07, Segment Reporting (Topic 280): Improvements to Reportable Segment Disclosures on January 1, 2024 retrospectively to all prior periods presented in the financial statements. The new standard updates reportable segment disclosure requirements, primarily through enhanced disclosures about significant segment expenses. Refer to Note 13, Segment and Geographic Information .
Recently Issued Accounting Pronouncements
Income Taxes
In December 2023, the FASB issued ASU 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures, to update reportable income tax disclosure requirements, primarily through enhanced disclosures on the rate reconciliation table and other disclosures, including total income taxes paid by jurisdiction. The amendment is effective for annual periods beginning after December 15, 2024, with early adoption permitted. The amendment should be applied prospectively, with retrospective adoption permitted. Wayfair is currently evaluating the impact that the adoption of this standard will have on its consolidated financial statements and related disclosures.
Disaggregation of Income Statement Expenses
In November 2024, the FASB issued ASU 2024-03, Income Statement - Reporting Comprehensive Income - Expense Disaggregation Disclosures (Subtopic 220-40): Disaggregation of Income Statement Expenses , which requires disclosure of specific expense categories in the notes to the financial statements. The amendment is effective for annual periods beginning after December 15, 2026, with early adoption permitted. The amendment should be applied prospectively to financial statements issued for reporting periods after the effective date or this ASU or retrospectively to any or all prior periods presented in the financial
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statements. Wayfair is currently evaluating the impact that the adoption of this standard will have on its consolidated financial statements and related disclosures.
2. Supplemental Financial Statement Disclosures
Accounts Receivable, Net
As of December 31, 2024, accounts receivable was $ 155 million, net of allowance for credit losses of $ 18 million. As of December 31, 2023, accounts receivable was $ 140 million, net of allowance for credit losses of $ 22 million. The changes in the allowance for credit losses were not material for the year ended December 31, 2024. Management believes credit risk is mitigated for the year ended December 31, 2024, as approximately 98.9 % of the net revenue recognized was collected in advance of recognition.
Prepaid Expenses and Other Current Assets
The following table presents the components of prepaid expenses and other current assets as of December 31, 2024 and 2023:
December 31,
2024 2023
(in millions)
Prepaid expenses and other current assets:
Deferred costs in transit $ 32 $ 79
Prepaid expenses 66 81
Supplier receivables and credits receivable 131 90
Restricted cash 4 4
Other current assets 41 35
Total prepaid expenses and other current assets $ 274 $ 289
Other Non-current Assets
The following table presents the components of other non-current assets as of December 31, 2024 and 2023:
December 31,
2024 2023
(in millions)
Other non-current assets:
Goodwill and intangible assets, net $ 13 $ 14
Long-term investments 15 14
Other non-current assets 26 23
Total other non-current assets $ 54 $ 51
Amortization expense related to intangible assets was $ 1 million for the years ended December 31, 2024, 2023 and 2022. Goodwill was $ 0.4 million for the years ended December 31, 2024 and 2023. For the years ended December 31, 2024, 2023 and 2022, no indicators of impairment of goodwill or intangible assets were identified and therefore no impairment has been recorded.
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Other Current Liabilities
The following table presents the components of other current liabilities as of December 31, 2024 and 2023:
December 31,
2024 2023
(in millions)
Other current liabilities:
Unearned revenue $ 212 $ 195
Employee compensation and related benefits 79 80
Current operating lease liabilities (Note 5)
174 133
Advertising 100 92
Sales tax payable 70 65
Sales return allowance 49 45
Short-term debt (Note 6) 236 117
Other accrued expenses and current liabilities 204 222
Total other current liabilities $ 1,124 $ 949
Contract Liabilities
Contract liabilities included in unearned revenue and other accrued expenses and current liabilities were $ 212 million and $ 12 million at December 31, 2024, respectively, and $ 195 million and $ 9 million at December 31, 2023, respectively.
During the year ended December 31, 2024, Wayfair recognized $ 136 million and $ 8 million of net revenue that was included in unearned revenue and other accrued expenses and current liabilities, respectively, as of December 31, 2023.
Net revenue from contracts with customers is disaggregated by geographic region because this manner of disaggregation best depicts how the nature, amount, timing and uncertainty of net revenue and cash flows are affected by economic factors. Refer to Note 13, Segment and Geographic Information, for additional information.
Restructuring Charges
In January 2024, Wayfair announced a workforce realignment plan, including a workforce reduction involving approximately 1,650 employees. As a result, during the year ended December 31, 2024, Wayfair incurred $ 79 million of charges recorded within restructuring charges on the consolidated statements of operations. Wayfair does not expect to incur any further material charges related to this workforce reduction. The charges consisted primarily of one-time employee severance and benefit costs.
Germany Restructuring
On January 10, 2025, Wayfair announced its decision to exit the German market (the “Germany Restructuring”), including a workforce reduction impacting approximately 730 employees, although Wayfair expects approximately half of these positions to relocate to other corporate offices.
As a result of the Germany Restructuring, Wayfair expects to incur aggregate charges of approximately $ 102 million to $ 111 million, consisting of (i) approximately $ 40 million to $ 44 million in employee-related costs, including severance, benefits, relocation and transition costs and (ii) approximately $ 62 million to $ 67 million of other primarily non-cash charges, including gross impairment charges related to facility closures and other wind-down activities and excluding any recoveries that may be recognized related to our leases.
During the year ended December 31, 2024, Wayfair recorded impairment charges of $ 34 million associated with weakened macroeconomic conditions in connection with our German operations. This is inclusive of $ 21 million related to ROU assets and $ 13 million related to property, plant and equipment. Wayfair expects to incur the remainder of the aggregate charges during the first quarter of 2025.
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3. Cash, Cash Equivalents and Restricted Cash, Investments and Fair Value Measurements
Investments
As of December 31, 2024 and 2023, Wayfair’s marketable securities, which primarily consisted of corporate bonds and other government obligations that are priced at fair value, were classified as available-for-sale investments. During the years ended December 31, 2024, 2023 and 2022, Wayfair did not have any realized gains or losses. Interest income includes interest earned from cash and cash equivalents and marketable securities. During the years ended December 31, 2024, 2023 and 2022, Wayfair recorde d $ 54 million, $ 47 million and $ 13 million of interest income, respectively.
During the years ended December 31, 2024, 2023 and 2022, Wayfair did not recognize any credit losses related to its available-for-sale debt securities. As of December 31, 2024 and 2023, Wayfair did not have an allowance for credit losses recorded related to its available-for-sale debt securities.
The following table presents details of Wayfair’s investment securities as of December 31, 2024 and 2023:
December 31, 2024
Amortized
Cost Gross
Unrealized
Gains Gross
Unrealized
Losses Estimated
Fair Value
(in millions)
Short-term:
Investment securities $ 56 $ — $ — $ 56
Total $ 56 $ — $ — $ 56
December 31, 2023
Amortized
Cost Gross
Unrealized
Gains Gross
Unrealized
Losses Estimated
Fair Value
(in millions)
Short-term:
Investment securities $ 29 $ — $ — $ 29
Total $ 29 $ — $ — $ 29
Fair Value Measurements
Wayfair's financial assets and liabilities are measured at fair value, which is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date (exit price). The three levels of inputs used to measure fair value are as follows:
▪ Level 1—Unadjusted quoted prices in active markets for identical assets or liabilities
▪ Level 2—Unadjusted quoted prices in active markets for similar assets or liabilities, unadjusted quoted prices for identical or similar assets or liabilities in markets that are not active, or inputs other than quoted prices that are observable or can be corroborated by observable market data for substantially the full-term of the asset or liability
▪ Level 3—Unobservable inputs that are supported by little or no market activity and that are significant to the fair value of the asset or liability
This hierarchy requires Wayfair to use observable market data, when available, and to minimize the use of unobservable inputs when determining fair value. Wayfair classifies cash equivalents and certificate of deposits within Level 1 because these are valued using quoted market prices. The fair value of Level 1 financial assets is based on quoted market prices of the identical underlying security. Wayfair classifies short-term investments within Level 2 because unadjusted quoted prices for identical or similar assets in markets are not active. Wayfair does not have assets that are classified as Level 3.
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The following tables set forth the fair value of Wayfair's financial assets measured at fair value on a recurring basis as of December 31, 2024 and 2023:
December 31, 2024
Level 1 Level 2 Level 3 Total
(in millions)
Cash and cash equivalents:
Cash $ 461 $ — $ — $ 461
Cash equivalents 855 — — 855
Total cash and cash equivalents 1,316 — — 1,316
Short-term investments:
Investment securities — 56 — 56
Prepaid expenses and other current assets:
Certificate of deposit (1)
4 — — 4
Total $ 1,320 $ 56 $ — $ 1,376
December 31, 2023
Level 1 Level 2 Level 3 Total
(in millions)
Cash and cash equivalents:
Cash $ 407 $ — $ — $ 407
Cash equivalents 915 — — 915
Total cash and cash equivalents 1,322 — — 1,322
Short-term investments:
Investment securities — 29 — 29
Prepaid expenses and other current assets:
Certificate of deposit (1)
4 — — 4
Total $ 1,326 $ 29 $ — $ 1,355
(1) The certificate of deposit is classified as restricted cash that is primarily restricted to funds held in collateral.
4. Property and Equipment, net
The following table summarizes property and equipment, net as of December 31, 2024 and 2023:
December 31,
2024 2023
(in millions)
Furniture and equipment $ 654 $ 631
Site and software development costs 1,000 960
Leasehold improvements 644 570
Construction in progress 5 70
2,303 2,231
Less: Accumulated depreciation and amortization ( 1,700 ) ( 1,483 )
Property and equipment, net $ 603 $ 748
For the years ended December 31, 2024, 2023 and 2022, depreciation and amortization expense was $ 386 million , $ 416 million and $ 370 million, respectively, of which $ 257 million , $ 279 million and $ 224 million, respectively, was attributable to the
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amortization expense of site and software development costs. Total costs capitalized of site and software development costs, net of accumulated amortization, totaled $ 201 million and $ 265 million as of December 31, 2024 and 2023, respectively.
Impairment and other related net charges
During the year ended December 31, 2024, Wayfair recorded charges of $ 14 million for the non-cash impairment of fixed assets. This is inclusive of $ 13 million associated with weakened macroeconomic conditions in connection with our German operations and $ 1 million related to construction in progress assets at identified U.S. locations.
During the year ended December 31, 2023, Wayfair recorded charges of $ 9 million for the non-cash impairment of fixed assets, related to construction in progress assets at identified U.S. locations.
During the year ended December 31, 2022, Wayfair recorded charges of $ 15 million for the non-cash impairment of fixed assets. This is inclusive of $ 7 million related to an impairment of a U.S. office location due to current sublease market conditions and $ 8 million related to construction in progress assets at an International warehouse.
5. Leases
Wayfair has lease arrangements for warehouses, WDN facilities, which includes consolidation centers, cross docks and last mile delivery facilities and office spaces. These leases expire at various dates throug h 2044. O perating lease expense was $ 217 million, $ 190 million and $ 180 million for the years ended December 31, 2024, 2023 and 2022, respectively. Sublease income was $ 6 million , $ 2 million and $ 14 million for the years ended December 31, 2024, 2023 and 2022, respectively.
The following table presents other information related to leases:
Year Ended December 31,
2024 2023
(in millions)
Supplemental cash flow information:
Cash payments included in operating cash flows from lease arrangements $ 236 $ 195
Right-of-use assets obtained in exchange for lease obligations $ 290 $ 100
Right-of-use asset amortization $ 140 $ 130
December 31, 2024 December 31, 2023
Additional lease information:
Weighted average remaining lease term 7 years 7 years
Weighted average discount rate 7.0 % 7.5 %
Future minimum lease payments under non-cancellable leases as of December 31, 2024 were as follows:
Amount
(in millions)
2025 $ 224
2026 247
2027 219
2028 165
2029 126
Thereafter 456
Total future minimum lease payments 1,437
Less: Imputed interest ( 334 )
Total $ 1,103
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The following table presents total operating leases liabilities:
December 31,
2024 2023
(in millions)
Balance sheet line item:
Other current liabilities $ 174 $ 133
Operating lease liabilities, net of current 929 862
Total operating leases liabilities $ 1,103 $ 995
As of December 31, 2024, Wayfair has entered into $ 16 million of additional operating leases, primarily related to warehouse and retail leases that have not yet commenced. As there is no control of the underlying assets during the construction period, Wayfair is not considered the owner of the construction project for accounting purposes. These operating leases will commence during 2025 with lease terms of 6 to 10 years.
Impairment and other related net charges
During the year ended December 31, 2024, Wayfair recorded charges of $ 23 million for lease impairment. This is inclusive of $ 21 million associated with weakened macroeconomic conditions in connection with our German operations and $ 2 million related to changes in sublease market conditions for identified U.S. office locations.
During the years ended December 31, 2023 and 2022, Wayfair recorded net charges of $ 5 million and $ 23 million, respectively, primarily related to changes in sublease market conditions for identified U.S. office locations.
6. Debt and Other Financing
The following table presents the outstanding principal amount and carrying value of debt and other financing:
December 31, 2024 December 31, 2023
Debt Instrument Principal Amount Unamortized Debt Discount Net Carrying Amount Principal Amount Unamortized Debt Discount Net Carrying Amount
(in millions)
Revolving Credit Facility $ — $ —
2024 Notes $ — $ — — $ 117 $ — 117
2025 Notes 237 ( 1 ) 236 754 ( 3 ) 751
2026 Notes 734 ( 3 ) 731 949 ( 5 ) 944
2027 Notes 690 ( 7 ) 683 690 ( 10 ) 680
2028 Notes 690 ( 9 ) 681 690 ( 11 ) 679
2029 Secured Notes 800 ( 13 ) 787 — — —
2025 Accreting Notes — — — 38 — 38
Total Debt $ 3,118 $ 3,209
Short-term debt (1)
236 117
Long-term debt $ 2,882 $ 3,092
(1) Short-term debt consists of $ 236 million for the 2025 Notes as of December 31, 2024, and $ 117 million for the 2024 Notes as of December 31, 2023. Short-term debt and is presented within other current liabilities in the consolidated balance sheets.
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Revolving Credit Facility
On March 24, 2021, Wayfair and certain of its subsidiaries (together, the “Guarantors”), and Wayfair’s wholly-owned subsidiary Wayfair LLC, as borrower (the “Borrower”), entered into a new credit agreement (the “Credit Agreement”) with the lending institutions from time-to-time parties thereto and Citibank, N.A., in its capacity as administrative agent, collateral agent, swingline lender and a letter of credit issuer. The Credit Agreement provides for a $ 600 million senior secured revolving credit facility that matures on March 24, 2026 (the “Revolver”). Debt issuance costs for the Revolver are included in other non-current assets and are amortized to interest expense over the Revolver’s term. As of December 31, 2024, there were no revolving loans outstanding under the Revolver.
Under the Credit Agreement, the Borrower may, from time to time, request letters of credit, which reduce the availability of credit under the Revolver. Wayfair had $ 71 million outstanding letters of credit as of December 31, 2024, primarily as security for lease agreements, which reduced the availability of credit under the Revolver. Any amounts outstanding under the Revolver are due at maturity. In addition, subject to the terms and conditions set forth in the Credit Agreement, the Borrower is required to make certain mandatory prepayments prior to maturity.
The proceeds of the Revolver may be used to finance working capital, to refinance existing indebtedness and to provide funds for permitted acquisitions, repurchases of equity interests and other general corporate purposes. The Borrower’s obligations under the Revolver are guaranteed by the Guarantors. The obligations of the Borrower and the Guarantors are secured by first-priority liens on substantially all of the assets of the Borrower and the Guarantors, including, with certain exceptions, all of the capital stock of Wayfair’s domestic subsidiaries and 65 % of the capital stock of Wayfair’s first-tier foreign subsidiaries.
On October 11, 2021, the parties amended the Credit Agreement (“Amendment No. 1”) to reflect technical and administrative changes related to the phaseout of LIBOR and the implementation of SONIA with respect to loans denominated in Pounds Sterling. Following Amendment No. 1, the Revolver borrowings bear interest through maturity at a variable rate based upon, at the Borrower’s option, (i) the LIBOR rate, (ii) the base rate (which is the highest of (x) the prime rate, (y) one-half of 1.00 % in excess of the federal funds effective rate and (z) 1.00 % in excess of the one-month LIBOR rate) or (iii) with respect to loans denominated in Pounds Sterling, the RFR rate (which is the greater of (x) the SONIA rate and (y) 0.00 %), plus, in each case an applicable margin.
On June 13, 2023, the parties amended the Credit Agreement (“Amendment No. 2”) to reflect the phaseout of USD LIBOR and the implementation of Adjusted Term SOFR. Following Amendment No. 2, the Revolver borrowings bear interest through maturity at a variable rate based upon, at the Borrower’s option, (i) Adjusted Term SOFR, (ii) the base rate (which is the highest of (x) the prime rate, (y) the NYFRB Rate in effect plus one-half of 1.00 % and (z) Adjusted Term SOFR for a one-month interest period plus 1.00 %), or (iii) with respect to loans denominated in an Alternative Currency (other than Pounds Sterling), the Adjusted Eurocurrency Rate (which is equal to (x) the Eurocurrency Rate for such interest period multiplied by (y) the Statutory Reserve Rate).
As of December 31, 2024, the applicable margin for Adjusted Term SOFR or Eurocurrency loans is 1.25 % per annum, the applicable margin for base rate loans is 0.25 % per annum and the applicable margin for RFR loans is 1.2826 % per annum. The applicable margin is subject to specified changes depending on Wayfair’s Consolidated Senior Secured Debt to Consolidated EBITDA Ratio, as defined in the Credit Agreement.
The Credit Agreement contains affirmative and negative covenants customarily applicable to senior secured credit facilities, including covenants that, among other things, limit or restrict the ability of the Borrower and the Guarantors, subject to negotiated exceptions, to incur additional indebtedness and additional liens on their assets, engage in mergers or acquisitions or dispose of assets, pay dividends or make other distributions, voluntarily prepay other indebtedness, enter into transactions with affiliated persons, make investments, or change the nature of their businesses. The Revolver also contains customary events of default, subject to thresholds and grace periods, including, among others, payment default, covenant default, cross default to other material indebtedness and judgment default. In addition, the Credit Agreement requires Wayfair to maintain a Consolidated Senior Secured Debt to Consolidated EBITDA Ratio (as defined in the Credit Agreement) of 4.0 to 1.0, subject to a 0.5 step-up following certain permitted acquisitions. Wayfair does not expect any of these restrictions to affect or limit the ability to conduct business in the ordinary course. As of December 31, 2024, Wayfair was in compliance with all covenants.
Senior Secured Notes
On October 8, 2024, Wayfair LLC (the “Issuer”), a subsidiary of Wayfair, issued $ 800.0 million aggregate principal amount of 7.250 % senior secured notes due 2029 (the “2029 Secured Notes”, together with the Convertible Notes (as defined below), the “Notes”). The 2029 Secured Notes are governed by an indenture between the Issuer, the guarantors named therein (including
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Wayfair) and U.S. Bank Trust Company, National Association, as trustee and notes collateral agent. The indenture provides, among other things, that the 2029 Secured Notes will be senior secured obligations of the Issuer. Interest on the 2029 Secured Notes is payable semi-annually, in arrears, on April 15 and October 15 of each year, commencing on April 15, 2025, at a rate of 7.250 % per annum. The annual effective interest rate of the 2029 Secured Notes is 7.5 %. Transaction costs to issue the 2029 Secured Notes were recorded as direct deductions from the related debt liabilities and amortized to interest expense, net using the effective interest method over the terms of the corresponding 2029 Secured Notes. The 2029 Secured Notes will mature on October 31, 2029, unless earlier redeemed, in accordance with their terms or repurchased.
The indenture contains covenants that restrict the Issuer’s ability and the ability of its restricted subsidiaries to, among other things, incur additional indebtedness, declare or pay dividends, redeem stock or make other distributions or restricted payments, make certain investments, create certain liens, enter into certain transactions with affiliates, agree to certain restrictions on the ability of the Issuer’s restricted subsidiaries to make certain payments, sell or transfer certain assets and consolidate, merge, sell or otherwise dispose of all or substantially all of the Issuer’s or its restricted subsidiaries’ assets.
These covenants are subject to a number of important limitations, qualifications and exceptions. In addition, certain of these covenants, including the limitation on indebtedness, will cease to apply to the 2029 Secured Notes for so long as the 2029 Secured Notes have investment grade ratings from any two of the prescribed rating agencies. If a change of control occurs, the Issuer may be required to offer the holders of the 2029 Secured Notes an opportunity to sell all or part of their 2029 Secured Notes at a purchase price of 101 % of the principal amount of such 2029 Secured Notes, plus accrued and unpaid interest, if any, to, but excluding, the date of repurchase. In addition, if Wayfair sells assets under certain circumstances, the Issuer may be required to make an offer to purchase a portion of the 2029 Secured Notes. As of December 31, 2024, Wayfair was in compliance with all covenants in the indenture.
The indenture provides for customary events of default, which include (subject in certain cases to customary grace and cure periods) nonpayment of principal or interest; breach of other agreements in the indenture; defaults in failure to pay certain other indebtedness; certain events of bankruptcy or insolvency; the failure to pay final judgments in excess of certain amounts of money against the Issuer and its significant subsidiaries; the failure of certain guarantees to be enforceable (other than in accordance with the terms of the indenture); and the assertion by the Issuer, Wayfair or any guarantor that is a significant subsidiary in any pleading that any security interest related to the 2029 Secured Notes is invalid or unenforceable.
Convertible Non-Accreting Notes
The following table summarizes certain terms related to the Company’s current outstanding non-accreting convertible notes (collectively, the “Non-Accreting Notes,” together with the 2025 Accreting Notes, the “Convertible Notes” and together with the 2029 Secured Notes, the “Notes”):
Non-Accreting Notes Maturity Date Annual Coupon Rate Annual Effective Interest Rate Payment Dates for Semi-Annual Interest Payments in Arrears
2025 Notes October 1, 2025 0.625 % 0.9 % April 1 and October 1
2026 Notes August 15, 2026 1.000 % 1.2 % February 15 and August 15
2027 Notes September 15, 2027 3.250 % 3.6 % March 15 and September 15
2028 Notes November 15, 2028 3.500 % 3.8 % May 15 and November 15
In November 2018, Wayfair issued $ 575.0 million in aggregate principal amount of 1.125 % Convertible Senior Notes due 2024 (the “2024 Notes”), which included the exercise in full of a $ 75.0 million option granted to the initial purchasers. On November 1, 2024, the 2024 Notes matured and Wayfair paid in cash the remaining outstanding principal amount of $ 117 million to the holders of the 2024 Notes.
In August 2020, Wayfair issued $ 1.518 billion in aggregate principal amount of 0.625 % Convertible Senior Notes due 2025 (the “2025 Notes”), which included the exercise in full of a $ 198.0 million option granted to the initial purchasers. In connection with the issuance of the 2025 Notes, Wayfair entered into capped calls that covered, initially, the number of shares of Wayfair’s Class A common stock underlying the 2025 Notes, subject to anti-dilution adjustments substantially similar to those applicable to the 2025 Notes (the “2025 Capped Calls”). In September 2022, in connection with the issuance of the 2027 Notes, as defined below, Wayfair repurchased for cash $ 229 million aggregate principal amount of the 2025 Notes. In May 2023, in connection with the issuance of the 2028 Notes, as defined below, Wayfair repurchased for cash $ 535 million aggregate principal amount of the 2025 Notes. On November 11, 2024, Wayfair repurchased for cash $ 518 million aggregate principal amount of the 2025 Notes. For more information, see “Partial Extinguishment the Convertible Notes” below.
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In August 2019, Wayfair issued $ 948.75 million in aggregate principal amount of 1.000 % Convertible Senior Notes due 2026 (the “2026 Notes”), which included the exercise in full of a $ 123.75 million option granted to the initial purchasers. In connection with the 2026 Notes, Wayfair entered into capped calls that covered, initially, the number of shares of Wayfair’s Class A common stock underlying the 2026 Notes, subject to anti-dilution adjustments substantially similar to those applicable to the 2026 Notes (the “2026 Capped Calls”). On November 11, 2024, Wayfair repurchased for cash $ 215 million aggregate principal amount of the 2026 Notes. For more information, see “Partial Extinguishment the Convertible Notes” below.
In September 2022, Wayfair issued $ 690.0 million in aggregate principal amount of 3.250 % Convertible Senior Notes due 2027 (the “2027 Notes”), which included the exercise in full of a $ 90.0 million option granted to the initial purchasers. In connection with the issuance of the 2027 Notes, Wayfair entered into capped calls that covered, initially, the number of shares of Wayfair’s Class A common stock underlying the 2027 Notes, subject to anti-dilution adjustments substantially similar to those applicable to the 2027 Notes (the “2027 Capped Calls”).
In May 2023, Wayfair issued $ 690.0 million in aggregate principal amount of 3.500 % Convertible Senior Notes due 2028 (the “2028 Notes” and together with the 2025 Notes, 2026 Notes and 2027 Notes, the “Non-Accreting Notes”), which included the exercise in full of a $ 90.0 million option granted to the initial purchasers. In connection with the issuance of the 2028 Notes, Wayfair entered into capped calls that covered, initially, the number of shares of Wayfair’s Class A common stock underlying the 2028 Notes, subject to anti-dilution adjustments substantially similar to those applicable to the 2028 Notes (the “2028 Capped Calls”).
Convertible Accreting Notes
In April 2020, Wayfair issued $ 535.0 million in aggregate original principal amount of 2.50 % Accreting Convertible Senior Notes due 2025 (the “2025 Accreting Notes”, and collectively with the Non-Accreting Notes, the “Convertible Notes”) to Great Hill, CBEP Investments, LLC (“Charlesbank”) and The Spruce House Partnership LLC. The 2025 Accreting Notes are fully and unconditionally guaranteed on a senior unsecured basis by Wayfair LLC, a wholly-owned subsidiary of Wayfair Inc., as guarantor. On November 11, 2024, Wayfair repurchased in full the remaining $ 39 million in aggregate principal amount of the 2025 Accreting Notes.
Convertible Note Indentures
The Convertible Notes are governed by separate indentures between Wayfair, as issuer, and U.S. Bank National Association, as trustee. The Non-Accreting Notes indenture also includes Wayfair LLC, as guarantor. Each indenture contains customary terms and covenants, including that upon certain events of default occurring and continuing, either the trustee or the holders of not less than 25 % in aggregate principal amount of the respective Convertible Notes then outstanding may declare the entire principal amount or accreted principal amount, as the case may be, of the respective Convertible Notes plus accrued interest, if any, to be immediately due and payable.
Conversion and Redemption Terms of the Notes
Wayfair's Convertible Notes will mature at their maturity date unless earlier purchased, redeemed or converted. The Non-Accreting Notes’ initial conversion terms are summarized below:
Convertible Notes Maturity Date Free Convertibility Date Initial Conversion Rate per $1,000 Principal Initial Conversion Price Redemption Date
2025 Notes October 1, 2025 July 1, 2025 2.3972 $ 417.15 October 4, 2022
2026 Notes August 15, 2026 May 15, 2026 6.7349 $ 148.48 August 20, 2023
2027 Notes September 15, 2027 June 15, 2027 15.7597 $ 63.45 September 20, 2025
2028 Notes November 15, 2028 August 15, 2028 21.8341 $ 45.80 May 20, 2026
The conversion rate is subject to adjustment upon the occurrence of certain specified events, including certain distributions and dividends to all or substantially all of the holders of Wayfair’s Class A common stock, but will not be adjusted for accrued and unpaid interest.
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Wayfair will settle any conversions of the Non-Accreting Notes in cash, shares of Wayfair’s Class A common stock or a combination thereof, with the form of consideration determined at Wayfair’s election. The holders of the Non-Accreting Notes may convert all or a portion of such Notes prior to certain specified dates (each, a “Free Convertibility Date”) under the following circumstances (in each case, as applicable to each series of Non-Accreting Notes):
• during any calendar quarter (and only during such calendar quarter), if the last reported sale price of Wayfair’s Class A common stock for at least 20 trading days (whether or not consecutive) during a period of 30 consecutive trading days ending on, and including, the last trading day of the immediately preceding calendar quarter is greater than or equal to 130 % of the conversion price on each applicable trading day;
• during the five -business day period after any ten consecutive trading day period (the “measurement period") in which the trading price (as defined in the applicable indenture) per $ 1,000 principal amount of the notes for each trading day of the measurement period was less than 98 % of the product of the last reported sale price of Wayfair’s Class A common stock and the conversion rate on each such trading day;
• if Wayfair calls the notes for redemption, at any time prior to 5:00 p.m. (New York City time) (“the close of business”) on the second scheduled trading day immediately preceding the redemption date; and
• upon the occurrence of specified corporate events (as set forth in the applicable indenture).
On or after the applicable Free Convertibility Date until the close of business on the second scheduled trading day immediately preceding the applicable maturity date, holders of the Non-Accreting Notes may convert their Non-Accreting Notes at any time.
The conditional conversion features of the 2025 Notes, 2026 Notes, 2027 Notes and 2028 Notes were not triggered during the calendar quarter ended December 31, 2024, therefore, the 2025 Notes, 2026 Notes, 2027 Notes and 2028 Notes are not convertible during the calendar quarter ended March 31, 2025 pursuant to the applicable last reported sales price conditions.
Upon the occurrence of a fundamental change (as defined in the applicable indenture), holders of the applicable series of the Non-Accreting Notes may require Wayfair to repurchase all or a portion of such Notes for cash at a price equal to 100 % of the principal amount of such Notes to be repurchased plus any accrued but unpaid interest to, but excluding, the fundamental change repurchase date. Holders of the Non-Accreting Notes who convert their respective Notes in connection with a make-whole fundamental change or a notice of redemption (each as defined in the applicable indenture) may be entitled to a premium in the form of an increase in the conversion rate of the respective Notes.
Wayfair may not redeem the Non-Accreting Notes prior to certain dates (the “Redemption Date”). On or after the applicable Redemption Date, Wayfair may redeem for cash all or part of the applicable series of the Non-Accreting Notes if the last reported sale price of Wayfair’s Class A common stock equals or exceeds 130 % of the conversion price then in effect for at least 20 trading days (whether or not consecutive), including at least one of the five trading days immediately preceding the date on which Wayfair provides notice of redemption, during any 30 consecutive trading days ending on, and including the trading day immediately preceding the date on which Wayfair provides notice of the redemption. The redemption price will be either 100 % of the principal amount of the notes to be redeemed, plus accrued and unpaid interest, if any, or the if-converted value if the holder elects to convert their Non-Accreting Notes upon receiving notice of redemption.
Accounting for the Convertible Notes
The Convertible Notes are recorded as a single unit within liabilities in the consolidated balance sheets as the conversion features within the Convertible Notes are not derivatives that require bifurcation and the Convertible Notes do not involve a substantial premium. Transaction costs to issue the Convertible Notes were recorded as direct deductions from the related debt liabilities and amortized to interest expense, net using the effective interest method over the terms of the corresponding Convertible Notes.
Partial Extinguishment the Convertible Notes
On November 11, 2024, Wayfair repurchased $ 518 million in aggregate principal amount of the 2025 Notes, $ 215 million in aggregate principal amount of the 2026 Notes and the remaining $ 39 million in aggregate principal amount of the 2025 Accreting Notes, in privately negotiated transactions. In accounting for the repurchases, Wayfair recorded a $ 29 million gain on debt extinguishment, representing the difference between the cash paid for principal, plus accrued and unpaid interest and transaction fees of $ 741 million and the combined net carrying value of the 2025 Notes, 2026 Notes and 2025 Accreting Notes of $ 770 million.
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Conversions of Convertible Notes
During the year ended December 31, 2024, there were no conversions of the Convertible Notes.
Interest Expense
The following table presents total interest expense recognized for the Notes for the years ended December 31:
Year ended December 31,
2024 2023 2022
The Notes Contractual Interest Expense Debt Discount Amortization Total Interest Expense Contractual Interest Expense Debt Discount Amortization Total Interest Expense Contractual Interest Expense Debt Discount Amortization Total Interest Expense
(in millions)
2024 Notes 1 — 1 2 1 3 5 2 7
2025 Notes 4 2 6 6 2 8 9 3 12
2026 Notes 9 2 11 9 2 11 9 2 11
2027 Notes 22 2 24 22 2 24 7 1 8
2028 Notes 24 3 27 15 1 16 — — —
2029 Secured Notes 13 — 13 — — — — — —
2025 Accreting Notes 1 — 1 1 — 1 1 — 1
Total $ 74 $ 9 $ 83 $ 55 $ 8 $ 63 $ 31 $ 8 $ 39
Fair Value of the Notes
As of December 31, 2024, the estimated fair value of the 2025 Notes, 2026 Notes, 2027 Notes, 2028 Notes and 2029 Secured Notes was $ 227 million, $ 682 million, $ 738 million, $ 859 million and $ 802 million, respectively. The estimated fair values of the Notes was determined through consideration of quoted market prices. The fair values of the Notes are classified as Level 2 as defined in Note 3, Cash, Cash Equivalents and Restricted Cash, Investments and Fair Value Measurements . As of December 31, 2024, the if-converted value of the 2025 Notes, 2026 Notes, 2027 Notes and 2028 Notes did not exceed the principal value.
Seniority of the Notes
The 2029 Secured Notes are senior secured debt obligations secured by first-priority liens, which assets also secure the Revolver on a first-priority pari passu basis. The 2029 Secured Notes are guaranteed, jointly and severally, on a senior basis by the Guarantors. The Convertible Notes are general senior unsecured obligations of Wayfair. The Convertible Notes rank senior in right of payment to any of Wayfair’s future indebtedness that is expressly subordinated in right of payment to the Convertible Notes, rank equal in right of payment to Wayfair’s existing and future unsecured indebtedness that is not so subordinated and are effectively subordinated in right of payment to any of Wayfair’s secured indebtedness to the extent of the value of the assets securing such indebtedness. The Convertible Notes are structurally subordinated to all existing and future indebtedness and liabilities of Wayfair’s subsidiaries.
Capped Calls
The 2025 Capped Calls, 2026 Capped Calls, 2027 Capped Calls and 2028 Capped Calls (collectively, the “Capped Calls”) are expected generally to reduce the potential dilution and/or offset the cash payments Wayfair is required to make in excess of the principal amount of the Non-Accreting Notes upon conversion of the Non-Accreting Notes if the market price per share of Wayfair’s Class A common stock is greater than the strike price of the applicable Capped Call (which corresponds to the initial conversion price of the applicable Non-Accreting Notes and is subject to certain adjustments under the terms of the applicable Capped Call), with such reduction and/or offset subject to a cap based on the cap price of the applicable Capped Calls (the “Initial Cap Price”). The Capped Calls can, at Wayfair’s option, remain outstanding until their maturity date, even if all or a portion of the Non-Accreting Notes are converted, repurchased or redeemed prior to such date.
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Each of the Capped Calls has an initial cap price per share of Wayfair’s Class A common stock, which represented a premium over the last reported sale price (or, with respect to the 2025 Capped Calls, the volume-weighted average price) of Wayfair’s Class A common stock on the date the corresponding Non-Accreting Notes were priced (the “Cap Price Premium”), and is subject to certain adjustments under the terms of the corresponding agreements. Collectively, the Capped Calls cover, initially, the number of shares of Wayfair’s Class A common stock underlying the Non-Accreting Notes, subject to anti-dilution adjustments substantially similar to those applicable to the Non-Accreting Notes.
The initial terms for the Capped Calls are presented below:
Capped Calls Maturity Date Initial Cap Price Cap Price Premium
2025 Capped Calls October 1, 2025 $ 787.08 150 %
2026 Capped Calls August 15, 2026 $ 280.15 150 %
2027 Capped Calls September 15, 2027 $ 97.62 100 %
2028 Capped Calls November 15, 2028 $ 73.28 100 %
The Capped Calls are separate transactions from the Non-Accreting Notes, are not subject to the terms of the Non-Accreting Notes and will not affect any holder’s rights under the Non-Accreting Notes. Similarly, holders of the Non-Accreting Notes do not have any rights with respect to the Capped Calls. The Capped Calls do not meet the criteria for separate accounting as a derivative as they are indexed to Wayfair's stock and meet the requirements to be classified in equity. The premiums paid for the Capped Calls were included as a net reduction to additional paid-in capital within stockholders’ deficit when they were entered.
2024 Capped Calls Unwind
During the year ended December 31, 2024, Wayfair completed an unwind of the 2024 Capped Calls. The proceeds received from the unwind were included as an increase to additional paid-in-capital within stockholders’ deficit.
7. Commitments and Contingencies
Purchase Obligations
Wayfair has entered into purchase obligations that represent enforceable and legally binding software license and freight commitments. Payments due under these purchase obligations are $ 249 million in 2025, $ 33 million in 2026, $ 24 million in 2027, $ 5 million in 2028, none in 2029 or thereafter. These payments exclude payments for contracts that are able to be canceled, both in full or in part, since they do not represent legally binding arrangements.
Collection of Sales or Other Similar Taxes
Wayfair has historically collected and remitted sales tax based on the locations of its physical operations. The U.S. Supreme Court's decision in South Dakota v. Wayfair, Inc., removed a significant impediment to the enactment of laws imposing sales tax collection obligations on out-of-state e-commerce companies. Several states and other taxing jurisdictions have presented, or indicated that they may present, Wayfair with sales tax assessments. The aggregate assessments received as of December 31, 2024 are not material to Wayfair's business and Wayfair does not expect the Court's decision to have a significant impact on its business.
Legal Matters
From time to time, Wayfair is involved in litigation matters and other legal claims that arise during the ordinary course of business. The Company records a liability when it believes that it is both probable that a liability has been incurred and the amount of loss can be reasonably estimated. Significant judgment is required to determine both the probability of having incurred a liability and the estimated amount of the liability. The Company does not record a gain contingency until the period in which the contingency is resolved and the gain is realizable or realized.
Litigation and legal claims are inherently unpredictable and claims cannot be predicted with certainty. An unfavorable resolution of one or more of these matters could have a material adverse effect on the Company’s results of operations or financial condition, and regardless of the outcome, these matters can be costly and time consuming, as it can divert management's attention from important business matters and initiatives, negatively impacting Wayfair's overall operations. In addition, Wayfair may also find itself at greater risk to outside party claims as it increases its operations in jurisdictions where the laws with respect to the potential liability of online retailers are uncertain, unfavorable, or unclear. However, Wayfair does not currently believe that the outcome of any legal matters will have a material adverse effect on Wayfair’s results of operations or financial condition.
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Canada Border Services Agency
The Canada Border Services Agency (“CBSA”) is examining Wayfair’s payment of duties under the Special Import Measures Act (the “CBSA review”) for goods imported into Canada for the years ended December 31, 2023 and 2022 and part of the year ended December 31, 2021. The estimated potential liability for the CBSA review, net of any amounts that may be recouped through the appeals process, is approximately $ 41 million, inclusive of duties and interest.
Related to the CBSA review, during the year ended December 31, 2024, Wayfair incurred approximately $ 18 million to cost of goods sold and approximately $ 4 million to selling, operations, technology, general and administrative within the consolidated statement of operations. During the year ended December 31, 2024, Wayfair made payments of approximately $ 21 million of duties and $ 5 million of interest charges based on assessments received related to the year ended December 31, 2022 and part of the year ended December 31, 2021. Wayfair is required to pay all assessed amounts in order to exercise its appeal rights. Wayfair believes there are substantial factual and legal grounds to appeal and partially recuperate these amounts and is exploring other options to mitigate exposure. As of December 31, 2024, approximately $ 4 million was recorded within other current liabilities in the consolidated balance sheets.
The CBSA is also examining Wayfair’s valuation of duties under the Customs Act for goods imported into Canada for the years ended December 31, 2024, 2023, 2022, 2021 and 2020. The examination for the years ended December 31, 2021 and 2020 resulted in a gain of $ 16 million related to an overpayment of duties during those years. Wayfair considered this realizable during December 2024 and was recorded as a reduction to cost of goods sold within the consolidated statement of operations and a related receivable within Prepaid expenses and other current assets on the consolidated balance sheets. The refunds from this audit will primarily be used to offset future normal course custom duties payments and payments due under the CBSA Review.
Because loss contingencies are inherently unpredictable, this assessment is subjective and requires judgments about future events. As a result, it is at least reasonably possible that this estimate may change in the near term and the effect of the potential change could be material.
8. Employee Benefit Plans
Wayfair has a defined-contribution, incentive savings plan pursuant to Section 401(k) of the Internal Revenue Code. The plan covers all full-time employees who have reached the age of 21 years. Employees may elect to defer compensation up to a dollar limit (as allowable by the Internal Revenue Code), of which up to 4 % of an employee's salary will be matched by Wayfair. The amounts deferred by the employee and the matching amounts contributed by Wayfair both vest immediately. The amount expensed under the plan totaled $ 22 million , $ 35 million and $ 43 million in the years ended December 31, 2024, 2023 and 2022, respectively.
9. Stockholders’ Deficit
Preferred Stock
Wayfair authorized 10,000,000 shares of undesignated preferred stock, $ 0.001 par value per share, for future issuance. As of December 31, 2024, Wayfair had no shares of undesignated preferred stock issued or outstanding.
Common Stock
Wayfair authorized 500,000,000 shares of Class A common stock, $ 0.001 par value per share, and 164,000,000 shares of Class B common stock, $ 0.001 par value per share, of which 100,762,581 and 92,457,562 shares of Class A common stock and 24,658,295 and 25,691,295 shares of Class B common stock were outstanding as of December 31, 2024 and 2023, respectively. The rights of the holders of Class A common stock and Class B common stock are identical, except with respect to voting and conversion rights. Each share of Class A common stock is entitled to one vote per share and each share of Class B common stock is entitled to ten votes per share. Each share of Class B common stock may be converted into one share of Class A common stock at the option of its holder and will be automatically converted into one share of Class A common stock upon transfer thereof, subject to certain exceptions. In addition, upon the date on which the outstanding shares of Class B common stock represent less than 10 % of the aggregate number of shares of the then outstanding Class A common stock and Class B common stock, or in the event of the affirmative vote or written consent of holders of at least 66 2/3% of the outstanding shares of Class B common stock, all outstanding shares of Class B common stock shall convert automatically into Class A common stock. Subject to preferences that may apply to any shares of preferred stock outstanding at the time, the holders of common stock are entitled to receive dividends out of funds legally available if Wayfair's Board of Directors (the “Board”), in its discretion, determines to issue dividends and then only at the times and in the amounts that the Board may determine. Since Wayfair's initial public offering through December 31, 2024, 57,380,119 shares of Class B common stock were converted to Class A common stock.
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Stock Repurchase Program
On August 21, 2020, the Board authorized the repurchase of up to $ 700 million of Wayfair’s Class A common stock in the open market, through privately negotiated transactions, or otherwise, including pursuant to a Rule 10b5-1 plan (the “2020 Repurchase Program”). On August 10, 2021, the Board authorized a new $ 1.0 billion share repurchase program on the same terms (the “2021 Repurchase Program,” together with the 2020 Repurchase Program, the “Repurchase Programs”). There is no stated expiration date for the Repurchase Programs. Wayfair will begin repurchasing shares under the 2021 Repurchase Program upon the completion of the 2020 Repurchase Program.
During the years ended December 31, 2024 and 2023, Wayfair did not repurchase any shares of Class A Common stock under the Repurchase Programs. During the year ended December 31, 2022, Wayfair repurchased 548,173 shares of Class A common stock for $ 75 million under the 2020 Repurchase Program.
10. Equity-Based Compensation
In April 2023, Wayfair’s stockholders approved the 2023 Incentive Award Plan (the “2023 Plan”) to replace Wayfair’s 2014 Incentive Award Plan, as amended (the “2014 Plan” and, together with the 2023 Plan, the “Incentive Plans”). The Incentive Plans were adopted by the board of directors (the “Board”) to grant cash and equity incentive awards to eligible participants in order to attract, motivate and retain talent. The Incentive Plans are administered by the Board for awards to non-employee directors and by the compensation committee of the Board for other participants and provide for the issuance of equity-based awards including stock options, stock appreciation rights, restricted stock, restricted stock units (“RSUs”), performance awards and stock payments.
Under the 2023 Plan, 20,525,663 shares of Class A common stock initially were available for future award grants. As of December 31, 2024, 10,268,240 shares of Class A common stock remained available for future grant under the 2023 Plan.
The following table presents activity relating to RSUs for the year ended December 31, 2024:
Shares Weighted-Average
Grant Date
Fair Value
Unvested at December 31, 2023 5,186,886 $ 93.68
RSUs granted 5,577,581 $ 54.18
RSUs vested ( 7,272,019 ) $ 69.45
RSUs forfeited/canceled ( 1,036,962 ) $ 102.09
Unvested at December 31, 2024
2,455,486 $ 72.11
As of December 31, 2024, unrecognized equity-based compensation expense related to RSUs expected to vest over time is $ 88 million with a weighted-average remaining vesting term of 0.3 years.
The following table summarizes activity for the years ended December 31:
Year Ended December 31,
2024 2023 2022
Weighted average grant date fair value of RSUs $ 54.18 $ 50.39 $ 68.61
Total fair value of vested RSUs (in millions) $ 505 $ 636 $ 523
Intrinsic value of RSUs vested (in millions) $ 406 $ 532 $ 291
As of December 31, 2024, the aggregate intrinsic value of unvested RSUs was $ 109 million .
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Equity-based compensation was classified as follows in the consolidated statements of operations for the years ended December 31:
Year Ended December 31,
2024 2023 2022
(in millions)
Cost of goods sold $ 9 $ 10 $ 11
Customer service and merchant fees 18 29 33
Selling, operations, technology, general and administrative 368 566 469
Total equity-based compensation expense $ 395 $ 605 $ 513
Equity-based compensation costs capitalized as software costs wer e $ 37 million, $ 61 million and $ 43 million for the years ended December 31, 2024, 2023 and 2022, respectively.
11. Income Taxes
The components of the provision for income taxes, net for the years ended December 31, 2024, 2023 and 2022 are presented below:
Year Ended December 31,
2024 2023 2022
(in millions)
Current:
Federal $ — $ — $ —
State 4 3 9
Foreign 2 6 3
Deferred:
Federal — — —
State — — —
Foreign 4 — —
Provision for income taxes, net $ 10 $ 9 $ 12
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The actual provision for income taxes, net differs from the expected provision for income taxes computed at the U.S. Federal statutory tax rate of 21 % due to the following:
Year Ended December 31,
2024 2023 2022
(in millions)
Provision for income taxes at the federal statutory rate $ ( 101 ) $ ( 153 ) $ ( 277 )
State income tax expense, net of federal impact 4 3 9
Foreign tax rate differential 13 17 28
Intercompany debt adjustment ( 242 ) — —
Uncertain tax positions, net 191 — —
Non-deductible equity-based compensation expense 4 10 16
Shortfall expense from equity-based compensation 15 17 41
Change in valuation allowance 105 103 214
Limitation on officer's compensation 3 5 4
Intangible property basis step-up ( 7 ) — —
Intercompany interest
15 15 9
Other 10 ( 8 ) ( 32 )
Provision for income taxes, net $ 10 $ 9 $ 12
Certain prior period items in the table above were reclassified to conform to the current period presentation.
The components of loss before income taxes determined by tax jurisdiction, are as follows:
Year Ended December 31,
2024 2023 2022
(in millions)
U.S. $ ( 245 ) $ ( 495 ) $ ( 997 )
Foreign ( 237 ) ( 234 ) ( 322 )
Total $ ( 482 ) $ ( 729 ) $ ( 1,319 )
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The tax effects of temporary differences that give rise to significant portions of deferred tax assets and liabilities for the periods presented are as follows:
December 31,
2024 2023
(in millions)
Deferred tax assets:
Net operating loss carryforwards $ 809 $ 763
Equity-based compensation expense 7 18
Intangible property 60 47
Accrued expenses and reserves 21 26
Capitalized technology 96 70
Leases 283 266
Other 55 26
Gross deferred tax assets 1,331 1,216
Less: Valuation allowance ( 1,042 ) ( 933 )
Net deferred tax assets 289 283
Deferred tax liabilities:
Prepaid expenses $ ( 13 ) $ ( 17 )
Property and equipment ( 42 ) ( 42 )
Operating lease right-of-use asset ( 234 ) ( 217 )
Other ( 5 ) ( 7 )
Total deferred tax liabilities ( 294 ) ( 283 )
Non-current net deferred tax liabilities $ ( 5 ) $ —
The valuation allowance increased by $ 109 million during 2024. The increase in the valuation allowance is the result of Wayfair establishing a valuation allowance related to the current year operating losses, and adjustments to our operating loss carryforwards when we filed our returns.
In determining the need for a valuation allowance, Wayfair has given consideration to the cumulative book income and loss positions of each of its entities as well as its worldwide cumulative income position. Wayfair has evaluated the positive and negative evidence bearing upon the realizability of its deferred tax assets, which are primarily compromised of net operating losses, on a jurisdictional basis. At December 31, 2024, Wayfair has determined that it is more likely than not that Wayfair will not realize the benefits of its deferred tax assets, and as a result, has maintained a full valuation allowance against substantially all of the worldwide net deferred tax assets.
As of December 31, 2024, Wayfair had federal net operating loss carryforwards available to offset future federal taxable income of $ 3.1 billion. In addition, Wayfair had state net operating loss carryforwards available in the amount of $ 2.9 billion which are available to offset future state taxable income. Of the federal net operating loss carryforwards, $ 205 million begin to expire in the year ending December 31, 2037 if unused. Federal net operating loss carryforwards of $ 2.9 billion do not expire. The state net operating loss carryforwards begin to expire in the year ending December 31, 2025. The ability to utilize these federal and state net operating loss carryforwards may be limited in the future if Wayfair experiences an ownership change pursuant to Internal Revenue Code Section 382. An ownership change occurs when the ownership percentages of 5% or greater stockholders change by more than 50% over a three-year period. Through December 31, 2024, Wayfair has determined that the ability to use tax attributes is not impacted by such a restrictive limitation.
As of December 31, 2024, Wayfair also had foreign net operating loss carryforwards available to offset future foreign income of $ 1.8 billion. Foreign net operating loss carryforwards of $ 107 million will begin to expire in the year ending December 31, 2038. Foreign net operating loss carryforwards of $ 1.7 billion do not expire.
As of December 31, 2024, Wayfair has not provided for deferred income taxes on outside basis differences in its foreign subsidiaries of approximately $ 346 million since these basis differences are deemed to be indefinitely reinvested, or it is within the control of Wayfair to recognize these basis differences on a tax-free basis. Upon realization of the outside basis differences in
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the form of dividends or otherwise, Wayfair could be subject to income taxes as well as withholding taxes. The amount of taxes attributable to the outside basis differences, if realized, is expected to be immaterial.
Wayfair establishes reserves for uncertain tax positions based on management's assessment of exposures associated with tax deductions, permanent tax differences and tax credits. A reconciliation of the beginning and ending amounts of gross unrecognized tax benefits (excluding interest and penalties) is as follows:
Year Ended December 31,
2024 2023 2022
(in millions)
Beginning balance $ — $ — $ —
Increases as a result of tax positions taken in the current period 306 — —
Ending balance $ 306 $ — $ —
As of December 31, 2024, $ 1 million of the $ 306 million of unrecognized tax benefits would affect our effective tax rate, if recognized, and the remaining $ 305 million would affect our deferred tax accounts and our valuation allowance. In the disclosure of the components of the provision for income taxes above, in the year ended December 31, 2024, $ 1 million of the expense related to uncertain tax positions impacts current tax expense, and $ 305 million impacts deferred tax expense. Wayfair's policy is to recognize interest and penalties related to unrecognized tax benefits as a component of the provision for income taxes, net. Related to the unrecognized tax benefits noted above, Wayfair did not accrue any penalties and interest during 2024, 2023 or 2022 because it is believed that such additional interest and penalties would be insignificant.
Wayfair's tax jurisdictions include the U.S., the United Kingdom, Germany, Ireland, Canada, Hong Kong and the British Virgin Islands. The statute of limitations with respect to U.S. federal income taxes has expired for years prior to 2021. The relevant U.S. state statutes vary and years prior to 2018 are generally closed. The statute of limitations for foreign income taxes vary, but have expired for years prior to 2018. However, preceding years remain open to examination by U.S. federal and state and foreign taxing authorities to the extent of future utilization of net operating losses generated in each preceding year.
The Organization for Economic Co-operation and Development (“OECD”) has proposed a global minimum tax of 15% of reported profits (“Pillar 2”) that has been agreed upon in principle by over 140 countries. During 2024, many countries took steps to incorporate Pillar 2 model rule concepts into their domestic laws. Although the model rules provide a framework for applying the minimum tax, countries may enact Pillar 2 slightly differently than the model rules and on different timelines and may adjust domestic tax incentives in response to Pillar 2. Wayfair has estimated the impact of Pillar 2 on our 2024 tax expense to be immaterial. Our deferred tax assets and liabilities are calculated based on the statutory tax rates in the various jurisdictions in which we operate. Our deferred tax assets and liabilities do not reflect the potential impact of Pillar 2 top-up taxes or any other minimum tax regimes for future periods. These taxes will be in-period items if they are realized. As of December 31, 2024, the impact of a top-up tax on our deferred tax assets and liabilities would be immaterial net, due to our full valuation allowance. Wayfair is still evaluating the potential consequences of Pillar 2 on longer-term financial positions.
12. Loss per Share
The following table presents the calculation of basic and diluted loss per share:
Year Ended December 31,
2024 2023 2022
(in millions, except per share data)
Numerator:
Numerator for basic and diluted loss per share - net loss
$ ( 492 ) $ ( 738 ) $ ( 1,331 )
Denominator:
Denominator for basic and diluted loss per share - weighted-average number of shares of common stock outstanding
123 114 106
Loss per share
Basic $ ( 4.01 ) $ ( 6.47 ) $ ( 12.54 )
Diluted $ ( 4.01 ) $ ( 6.47 ) $ ( 12.54 )
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The potential common shares from anti-dilutive securities excluded from the weighted-average shares of common stock used to calculate diluted loss per share were as follows:
Year Ended December 31,
2024 2023 2022
(in millions)
Unvested restricted stock units 2 5 10
Shares related to convertible debt instruments 31 36 25
Total 33 41 35
Wayfair may settle conversions of the Non-Accreting Notes in cash, shares of Wayfair’s Class A common stock or any combination thereof at its election. T he Capped Calls are generally expected to reduce the potential dilution of Wayfair's Class A common stock upon any conversion of the Non-Accreting Notes and/or offset the cash payments Wayfair is required to make in excess of the principal amount of the Notes upon conversion of the Non-Accreting Notes to the extent the market price per share of Wayfair’s Class A common stock is greater than the strike price of the Capped Calls (which corresponds to the initial conversion prices of the Non-Accreting Notes, subject to certain adjustments under the terms of the Capped Calls), with such reduction and/or offset capped at the Initial Cap Price.
For more information on the structure of the Notes and the Capped Calls, see Note 6, Debt and Other Financing .
13. Segment and Geographic Information
Operating segments are defined as components of an enterprise for which separate financial information is available that is evaluated on a regular basis by the Chief Operating Decision Maker (“CODM”) in deciding how to allocate resources to an individual segment and in assessing performance. Wayfair’s CODM is its Chief Executive Officer.
Wayfair's operating and reportable segments are the U.S. and International. These segments reflect the way the CODM allocates resources and evaluates financial performance, which is based upon each segment's Adjusted EBITDA. Adjusted EBITDA is defined as net income or loss before depreciation and amortization, equity-based compensation and related taxes, interest income or expense, net, other income or expense, net, provision or benefit for income taxes, net, non-recurring items and other items not indicative of ongoing operating performance. These charges are excluded from the evaluation of segment performance because it facilitates reportable segment performance comparisons on a period-to-period basis as these costs may vary independent of business performance. T he CODM uses Adjusted EBITDA to assess segment performance while deciding how to allocate resources as a benchmark to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital.
The accounting policies of the segments are the same as those described in Note 1, Summary of Significant Accounting Policies . Wayfair allocates certain operating expenses to the operating and reportable segments, including customer service and merchant fees and selling, operations, technology, general and administrative expenses based on the usage and relative contribution provided to the segments. It excludes from the allocations certain operating expense lines, including depreciation and amortization, equity-based compensation and related taxes, impairment and other related net charges and restructuring charges, as well as interest income or expense, net, other income or expense, net, gain or loss on debt extinguishment and provision or benefit for income taxes, net. There are no net revenue transactions between Wayfair's reportable segments.
U.S.
The U.S. segment primarily consists of amounts earned through product sales through Wayfair's family of sites in the U.S.
International
The International segment primarily consists of amounts earned through product sales through Wayfair's international sites.
Net revenue from external customers for each group of similar products and services are not reported to the CODM. Separate identification of this information for purposes of segment disclosure is impractical, as it is not readily available and the cost to develop it would be excessive. No individual country outside the U.S. provided greater than 10% of consolidated net revenue.
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The following tables present net revenue, significant segment expenses and Adjusted EBITDA attributable to Wayfair’s reportable segments for the periods presented:
Year Ended December 31,
2024 2023 2022
(in millions)
U.S. International Total U.S. International Total U.S. International Total
Net revenue $ 10,373 $ 1,478 $ 11,851 $ 10,482 $ 1,521 $ 12,003 $ 10,464 $ 1,754 $ 12,218
Less:
Cost of goods sold (1)
7,122 1,095 8,217 7,146 1,129 8,275 7,385 1,348 8,733
Advertising 1,292 180 1,472 1,234 163 1,397 1,277 196 1,473
Other segment items (2)
1,388 321 1,709 1,658 367 2,025 1,900 528 2,428
Adjusted EBITDA $ 571 $ ( 118 ) $ 453 $ 444 $ ( 138 ) $ 306 $ ( 98 ) $ ( 318 ) $ ( 416 )
Less: reconciling items (3)
945 1,044 $ 915
Net loss $ ( 492 ) $ ( 738 ) $ ( 1,331 )
(1)
Cost of goods sold excludes costs that are excluded from Wayfair's evaluation of segment performance. Excluded from Wayfair's evaluation of segment performance and from cost of goods sold are depreciation and amortization and equity-based compensation and related taxes.
(2)
Other segment items include customer service and merchant fees and selling, operations, technology, general and administrative, and exclude any costs that are excluded from Wayfair's evaluation of segment performance. Excluded from Wayfair's evaluation of segment performance and from other segment items are depreciation and amortization, equity-based compensation and related taxes, interest income or expense, net, other income or expense, net, provision or benefit for income taxes, net, non-recurring items and other items not indicative of ongoing operating performance.
(3) The following adjustments are made to reconcile total reportable segments Adjusted EBITDA to consolidated net loss:
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Year Ended December 31,
2024 2023 2022
(in millions)
Depreciation and amortization $ 387 $ 417 $ 371
Equity-based compensation and related taxes 411 623 527
Interest expense, net 29 17 27
Other (income) expense, net 21 ( 1 ) 4
Provision for income taxes, net 10 9 12
Other:
Impairment and other related net charges (a)
37 14 39
Restructuring charges (b)
79 65 31
Gain on debt extinguishment (c)
( 29 ) ( 100 ) ( 96 )
Total reconciling items $ 945 $ 1,044 $ 915
(a)
During the year ended December 31, 2024, Wayfair recorded net charges of $ 37 million, inclusive of $ 34 million associated with weakened macroeconomic conditions in connection with our German operations , $ 2 million related to changes in sublease market conditions and $ 1 million related to construction in progress assets at identified U.S. locations. During the year ended December 31, 2023, Wayfair recorded net charges of $ 14 million, inclusive of $ 5 million related to consolidation of certain customer service centers and $ 9 million related to construction in progress assets at identified U.S. locations. During the year ended December 31, 2022, we recorded net charges of $ 39 million, inclusive of $ 31 million of lease impairment and other net charges related to changes in market conditions around future sublease income for one office location in the U.S. and charges of $ 8 million related to construction in progress assets at an International warehouse.
(b)
During the year ended December 31, 2024, Wayfair incurred $ 79 million of charges consisting primarily of one-time employee severance and benefit costs associated with the January 2024 workforce reductions. During the year ended December 31, 2023, Wayfair incurred $ 65 million of charges consisting primarily of one-time employee severance and benefit costs associated with the January 2023 workforce reductions. During the year ended December 31, 2022, Wayfair incurred $ 31 million of charges consisting primarily of one-time employee severance and benefit costs associated with the August 2022 workforce reductions.
(c)
During the year ended December 31, 2024, Wayfair recorded a $ 29 million gain on debt extinguishment upon repurchase of $ 518 million in aggregate principal amount of the 2025 Notes, $ 215 million in aggregate principal amount of the 2026 Notes and the remaining $ 39 million in aggregate principal amount of the 2025 Accreting Notes. During the year ended December 31, 2023, Wayfair recorded a $ 100 million gain on debt extinguishment upon repurchase of $ 83 million in aggregate principal amount of the 2024 Notes and $ 535 million in aggregate principal amount of the 2025 Notes. During the year ended December 31, 2022, Wayfair recorded a $ 96 million gain on debt extinguishment upon repurchase of $ 375 million in aggregate principal amount of the 2024 Notes and $ 229 million in aggregate principal amount of the 2025 Notes.
See “Non-GAAP Financial Measures” in Part II, Item 7, Management's Discussion and Analysis of Financial Condition and Results of Operations in this Annual Report on Form 10-K for more information regarding the use of Adjusted EBITDA.
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The following table presents long-lived assets attributable to Wayfair's reportable segments reconciled to the consolidated amounts:
Year Ended December 31,
2024 2023
(in millions)
Geographic long-lived assets:
U.S. $ 789 $ 783
International 279 267
Total reportable segment long-lived assets 1,068 1,050
Plus: reconciling corporate long-lived assets 460 518
Total long-lived assets $ 1,528 $ 1,568
U.S. and International long-lived assets consist of property and equipment, net and operating lease ROU assets. Corporate long-lived assets consist of property and equipment, net, including capitalized internal-use software and website development costs, and operating lease ROU assets at corporate facilities.
The following table presents total assets attributable to Wayfair's reportable segments reconciled to consolidated amounts:
Year Ended December 31,
2024 2023
(in millions)
Assets by segment:
U.S. $ 1,245 $ 1,243
International 328 312
Total reportable segment assets 1,573 1,555
Plus: reconciling corporate assets 1,886 1,919
Total assets $ 3,459 $ 3,474
U.S. and International segment assets consist primarily of accounts receivable, net, inventories, prepaid expenses and other current assets, property and equipment, net and operating lease ROU assets. Corporate assets include cash and cash equivalents, short-term investments, long-lived assets at corporate facilities, capitalized internal-use software and website development costs and other non-current assets.
14. Subsequent Events
On January 10, 2025, Wayfair announced its decision to exit the German market, herein referred to as the Germany Restructuring, including a workforce reduction impacting approximately 730 employees, although Wayfair expects approximately half of these positions to relocate to other corporate offices.
As a result of the Germany Restructuring, Wayfair expects to incur aggregate charges of approximately $ 102 million to $ 111 million, consisting of (i) approximately $ 40 million to $ 44 million in employee-related costs, including severance, benefits, relocation and transition costs and (ii) approximately $ 62 million to $ 67 million of other primarily non-cash charges, including gross impairment charges related to facility closures and other wind-down activities and excluding any recoveries that may be recognized related to our leases. Wayfair recorded partial non-cash charges during the year ended December 31, 2024 and expects to incur the remainder of the aggregate charges during the first quarter of 2025.
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Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
None.