Item 1. Financial Statements
Item 1. Financial Statements
CREATIVE REALITIES,
INC.
CONDENSED CONSOLIDATED
BALANCE SHEETS
(In thousands,
except per share amounts)
(Unaudited)
September 30,
December 31,
2021
2020
(unaudited)
ASSETS
CURRENT ASSETS
Cash and cash equivalents
$ 2,772
$ 1,826
Accounts receivable, net of allowance of $ 489 and $ 1,230 , respectively
2,591
2,302
Unbilled receivables
180
41
Work-in-process and inventories, net
1,952
2,351
Prepaid expenses and other current assets
1,517
507
Total current assets
$ 9,012
$ 7,027
Operating lease right-of-use assets
712
931
Property and equipment, net
1,155
1,340
Intangibles, net
3,372
3,790
Goodwill
7,525
7,525
Other assets
5
5
TOTAL ASSETS
$ 21,781
$ 20,618
LIABILITIES AND SHAREHOLDERS’ EQUITY
CURRENT LIABILITIES
Short-term seller note payable
$ -
$ 1,637
Short-term related party convertible loans payable, at fair value
1,209
-
Accounts payable
1,554
1,661
Accrued expenses
1,694
2,142
Deferred revenues
770
764
Customer deposits
368
770
Current maturities of operating and finance leases
283
359
Total current liabilities
$ 5,878
$ 7,333
Long-term Payroll Protection Program note payable
-
1,552
Long-term related party loans payable, net of $ 171 and $ 168 discount, respectively
4,595
4,436
Long-term related party convertible loans payable, at fair value
1,042
2,270
Long-term obligations under operating leases
472
584
Long-term accrued expenses
29
108
TOTAL LIABILITIES
$ 12,016
$ 16,283
SHAREHOLDERS’ EQUITY
Common stock, $ 0.01 par value, 200,000 shares authorized; 11,919 and 10,924 shares issued and outstanding, respectively
119
109
Additional paid-in capital
60,178
56,712
Accumulated deficit
( 50,532 )
( 52,486 )
Total shareholders’ equity
$ 9,765
$ 4,335
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY
$ 21,781
$ 20,618
See accompanying
notes to condensed consolidated financial statements
1
CREATIVE REALITIES,
INC.
CONDENSED CONSOLIDATED
STATEMENTS OF OPERATIONS
(In thousands,
except per share amounts)
(Unaudited)
For the Three Months Ended
For the Nine Months Ended
September 30,
September 30,
2021
2020
2021
2020
Sales
Hardware
$ 2,215
$ 2,850
$ 6,327
$ 5,818
Services and other
2,538
2,257
6,707
6,649
Total sales
4,753
5,107
13,034
12,467
Cost of sales
Hardware
1,588
1,882
4,372
4,161
Services and other
818
781
2,206
2,438
Total cost of sales
2,406
2,663
6,578
6,599
Gross profit
2,347
2,444
6,456
5,868
Operating expenses:
Sales and marketing expenses
330
411
834
1,209
Research and development expenses
226
229
455
787
General and administrative expenses
1,848
1,849
5,623
6,340
Bad debt (recovery) / expense
-
-
( 463 )
830
Depreciation and amortization expense
347
377
1,035
1,123
Goodwill impairment
-
-
-
10,646
Total operating expenses
2,751
2,866
7,484
20,935
Operating loss
( 404 )
( 422 )
( 1,028 )
( 15,067 )
Other income / (expenses):
Interest expense
( 186 )
( 265 )
( 617 )
( 752 )
Gain on settlement of obligations
256
114
3,449
155
Change in fair value of Convertible Loan
-
-
166
( 702 )
Other expense
( 8 )
( 13 )
( 7 )
( 13 )
Total other income / (expense)
62
( 164 )
2,991
( 1,312 )
Income/(loss) before income taxes
( 342 )
( 586 )
1,963
( 16,379 )
Benefit/(provision) for income taxes
( 1 )
1
( 9 )
152
Net income/(loss)
$ ( 343 )
$ ( 585 )
$ 1,954
$ ( 16,227 )
Basic earnings/(loss) per common share
$ ( 0.03 )
$ ( 0.06 )
$ 0.17
$ ( 1.63 )
Diluted earnings/(loss) per common share
$ ( 0.03 )
$ ( 0.06 )
$ 0.17
$ ( 1.63 )
Weighted average shares outstanding - basic
11,897
10,312
11,692
9,977
Weighted average shares outstanding - diluted
11,897
10,312
11,692
9,977
See accompanying
notes to condensed consolidated financial statements.
2
CREATIVE REALITIES,
INC.
CONDENSED CONSOLIDATED
STATEMENTS OF CASH FLOWS
(In thousands)
(Unaudited)
Nine Months Ended
September 30,
2021
2020
Operating Activities:
Net income/(loss)
$ 1,954
$ ( 16,227 )
Adjustments to reconcile net income/(loss) to net cash used in operating activities
Depreciation and amortization
1,035
1,123
Amortization of debt discount
130
254
Stock-based compensation
1,252
442
Shares issued for services
85
-
Gain on forgiveness of Paycheck Protection Program
( 1,552 )
-
Gain on settlement of Seller Note
( 1,538 )
-
Change in fair value of Convertible Loan
( 166 )
702
Deferred tax benefit
-
( 175 )
Allowance for doubtful accounts
( 274 )
701
Increase in notes due to in-kind interest
467
356
Loss on goodwill impairment
-
10,646
Loss on disposal of assets
-
13
Gain on settlement of obligations
( 359 )
( 135 )
Changes to operating assets and liabilities:
Accounts receivable and unbilled receivables
( 154 )
523
Inventories
399
( 2,283 )
Prepaid expenses and other current assets
( 1,010 )
( 99 )
Operating lease right-of-use assets, net
219
411
Other assets
-
133
Accounts payable
( 94 )
214
Deferred revenue
6
244
Accrued expenses
( 181 )
( 664 )
Deposits
( 402 )
120
Operating lease liabilities, non-current
( 184 )
( 409 )
Net cash used in operating activities
( 367 )
( 4,110 )
Investing activities
Purchases of property and equipment
( 10 )
( 161 )
Capitalization of labor for software development
( 422 )
( 398 )
Net cash used in investing activities
( 432 )
( 559 )
Financing activities
Principal payments on finance leases
( 4 )
( 18 )
Proceeds from Paycheck Protection Program loan
-
1,552
Issuance of common stock – warrant exercise
-
121
Repayment of Seller Note
( 100 )
-
Proceeds from sale of shares via registered direct offering, net
1,849
1,335
Net cash provided by financing activities
1,745
2,990
Increase/(decrease) in Cash and Cash Equivalents
946
( 1,679 )
Cash and Cash Equivalents, beginning of period
1,826
2,534
Cash and Cash Equivalents, end of period
$ 2,772
$ 855
See accompanying notes to condensed consolidated
financial statements.
3
CREATIVE REALITIES, INC.
CONSOLIDATED STATEMENTS OF SHAREHOLDERS’
EQUITY
(in thousands, except shares)
Additional
Common Stock
paid in
Accumulated
Shares
Amount
capital
(Deficit)
Total
Three months ended September 30, 2021
Balance as of June 30, 2021
11,876,679
$ 118
$ 59,777
$ ( 50,189 )
$ 9,706
Shares issued for services
31,257
-
45
-
45
Shares issued to directors as compensation
11,524
1
25
-
26
Stock-based compensation
-
-
331
-
331
Net income / (loss)
-
-
-
( 343 )
( 343 )
Balance as of September 30, 2021
11,919,460
$ 119
$ 60,178
$ ( 50,532 )
$ 9,765
Additional
Common Stock
paid in
Accumulated
Shares
Amount
capital
(Deficit)
Total
Nine months ended September 30, 2021
Balance as of December 31, 2020
10,924,287
$ 109
$ 56,712
$ ( 52,486 )
$ 4,335
Shares issued for services
53,461
1
84
-
85
Shares issued to directors as compensation
44,568
-
75
-
75
Stock-based compensation
-
-
1,177
-
1,177
Conversion of Disbursed Escrow Loan
97,144
1
263
-
264
Gain on Extinguishment of Special Loan
-
-
26
-
26
Sales of Shares via registered direct offering, net of offering cost
800,000
8
1,841
-
1,849
Net income / (loss)
-
-
-
1,954
1,954
Balance as of September 30, 2021
11,919,460
$ 119
$ 60,178
$ ( 50,532 )
$ 9,765
Additional
Common Stock
paid in
Accumulated
Shares
Amount
capital
(Deficit)
Total
Three months ended September 30, 2020
Balance as of June 30, 2020
9,854,623
$ 98
$ 54,342
$ ( 51,284 )
$ 3,156
Stock-based compensation
-
-
248
-
248
Shares issued to directors as compensation
10,044
-
25
-
25
Shares issued through at-the-market offering
578,183
6
1,329
-
1,335
Net income / (loss)
-
-
-
( 585 )
( 585 )
Balance as of September 30, 2020
10,442,850
$ 104
$ 55,944
$ ( 51,869 )
$ 4,179
Additional
Common Stock
paid in
Accumulated
Shares
Amount
capital
(Deficit)
Total
Nine months ended September 30, 2020
Balance as of December 31, 2019
9,774,546
$ 98
$ 54,052
$ ( 35,642 )
$ 18,508
Shares issued to directors as compensation
62,521
-
74
-
74
Stock-based compensation
-
-
368
-
368
Shares issued through at-the-market offering
578,183
6
1,329
-
1,335
Exercise of warrants
27,600
-
121
-
121
Net income / (loss)
-
-
-
( 16,227 )
( 16,227 )
Balance as of September 30, 2020
10,442,850
$ 104
$ 55,944
$ ( 51,869 )
$ 4,179
See accompanying notes to condensed consolidated
financial statements.
4
CREATIVE REALITIES, INC.
NOTES TO CONDENSED CONSOLIDATED FINANCIAL
STATEMENTS
(all currency in thousands, except per share
amounts)
(unaudited)
NOTE 1: NATURE OF ORGANIZATION AND OPERATIONS
Unless the context otherwise indicates, references
in these Notes to the accompanying condensed consolidated financial statements to “we,” “us,” “our”
and “the Company” refer to Creative Realities, Inc. and its subsidiaries.
Nature of the Company’s Business
Creative Realities, Inc. is a Minnesota corporation
that provides innovative digital marketing technology and solutions to retail companies, individual retail brands, enterprises and organizations
throughout the United States and in certain international markets. The Company has expertise in a broad range of existing and emerging
digital marketing technologies, as well as the related media management and distribution software platforms and networks, device management,
product management, customized software service layers, systems, experiences, workflows, and integrated solutions. Our technology and
solutions include: digital merchandising systems and omni-channel customer engagement systems, interactive digital shopping assistants,
advisors and kiosks, and other interactive marketing technologies such as mobile, social media, point-of-sale transactions, beaconing
and web-based media that enable our customers to transform how they engage with consumers. We have expertise in a broad range of existing
and emerging digital marketing technologies, as well as the following related aspects of our business: content, network management, and
connected device software and firmware platforms; customized software service layers; hardware platforms; digital media workflows; and
proprietary processes and automation tools.
Our main operations are conducted directly through
Creative Realities, Inc., and under our wholly owned subsidiaries Allure Global Solutions, Inc., a Georgia corporation (“Allure”),
and Creative Realities Canada, Inc., a Canadian corporation. Our other wholly owned subsidiaries, Creative Realities, LLC, a Delaware
limited liability company, and ConeXus World Global, LLC, a Kentucky limited liability company, are effectively dormant.
Liquidity and Financial Condition
The accompanying Condensed Consolidated Financial
Statements have been prepared on the basis of the realization of assets and the satisfaction of liabilities and commitments in the normal
course of business and do not include any adjustments to the recoverability and classifications of recorded assets and liabilities as
a result of uncertainties.
For the three months ended September 30, 2021 and
2020 we incurred net losses of $ 343 and $ 585 , respectively. For the nine months ended September 30, 2021 and 2020, we recognized/(incurred)
net income/(losses) of $ 1,954 and ($ 16,227 ), respectively. As of September 30, 2021, we had cash and cash equivalents of $ 2,772 and a
working capital surplus of $ 3,134 .
On January 11, 2021, we
received a notice from Old National Bank regarding forgiveness of the loan in the principal amount of $ 1,552 (the “PPP Loan”)
that was made pursuant to the Small Business Administration Paycheck Protection Program under the Coronavirus Aid, Relief and Economic
Security Act of 2020. According to such notice, the full principal amount of the PPP Loan and the accrued interest have been forgiven,
resulting in a gain of $ 1,552 during the three months ended March 31, 2021.
On February 18, 2021,
the Company entered into a securities purchase agreement with an institutional investor which provided for the issuance and sale by the
Company of 800,000 shares of the Company’s common stock (the “Shares”), in a registered direct offering (the “Offering”)
at a purchase price of $ 2.50 per Share, for gross proceeds of $ 2,000 . The net proceeds from the Offering after paying estimated offering
expenses were approximately $ 1,849 , which the Company intends to use for general corporate purposes. The closing of the Offering occurred
on February 22, 2021.
5
On March 7, 2021, the
Company and Slipstream entered into an agreement to refinance the Company’s Loan and Security Agreement, including (1) the extension
of all maturity dates therein to March 31, 2023, (2) the conversion of the Disbursed Escrow Promissory Note into equity, (3) access to
an additional $1,000 via a multi-advance line of credit facility, and (4) the removal of the three times liquidation preference with respect
to the Company’s Secured Convertible Special Loan Promissory Note.
On May 13, 2021, the Company and Christie Digital
Systems, Inc. (“Seller”) entered into a settlement agreement with respect to the Amended and Restated Seller Note wherein
neither party admitted liability, and the Company agreed to pay, and Seller agreed to accept, $ 100 as settlement in full for the outstanding
balance of principal and accrued interest under the Amended and Restated Seller Note and a mutual release of all claims related to the
Seller Note and sale transaction under the Allure Purchase Agreement and all related agreements. The settlement resulted in the Company
recording a gain on settlement of obligations of $ 1,624 , representing $ 1,538 related to the Seller Note and $ 86 of related interest thereon,
during the three months ended June 30, 2021.
Management believes
that, based on (i) the forgiveness of our PPP Loan, (ii) the execution of the Offering and remaining availability for incremental
offerings under our previously registered Form S-3 registration statement (including our current at-the-market offering), (iii) the
refinancing of our debt, including extension of the maturity date on our term and convertible loans, as well as access to
incremental borrowings under the new multi-advance line of credit, (iv) the settlement of the Seller Note, and (v) our operational
forecast through 2022, we can continue as a going concern through at least November 15, 2022. However, given our history of net
losses and cash used in operating activities, we obtained a continued support letter from Slipstream through November 15, 2022. We
can provide no assurance that our ongoing operational efforts will be successful, which could have a material adverse effect on our
results of operations and cash flows.
See Note 8 Loans
Payable to the Consolidated Financial Statements for an additional discussion of the Company’s debt obligations and further
discussion of the Company’s refinancing activities during the three and nine months ended September 30, 2021.
NOTE 2: SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
A summary of the significant accounting policies
consistently applied in the preparation of the accompanying Condensed Consolidated Financial Statements follows:
1. Basis of Presentation
The accompanying unaudited Condensed Consolidated
Financial Statements have been prepared in accordance with the applicable instructions to Form 10-Q and Regulation S-X and include all
of the information and disclosures required by generally accepted accounting principles in the United States of America (“GAAP”)
for interim financial reporting. These unaudited Condensed Consolidated Financial Statements should be read in conjunction with the Consolidated
Financial Statements of the Company and related footnotes for the year ended December 31, 2020, included in the Company’s
Annual Report on Form 10-K filed with the Securities and Exchange Commission on March 10, 2021.
The results of operations for the interim periods
are not necessarily indicative of results of operations for a full year. Management believes the accompanying unaudited Condensed Consolidated
Financial Statements reflect all adjustments, including normal recurring items, considered necessary for a fair statement of results for
the interim periods presented.
2. Revenue Recognition
We recognize revenue in accordance with Financial
Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 606, Revenue from Contracts
with Customers , applying the five-step model.
6
If an arrangement involves multiple performance
obligations, the items are analyzed to determine the separate units of accounting, whether the items have value on a standalone basis
and whether there is objective and reliable evidence of their standalone selling price. The total contract transaction price is allocated
to the identified performance obligations based upon the relative standalone selling prices of the performance obligations. The standalone
selling price is based on an observable price for services sold to other comparable customers, when available, or an estimated selling
price using a cost plus margin approach.
The Company estimates the amount of total contract
consideration it expects to receive for variable arrangements by determining the most likely amount it expects to earn from the arrangement
based on the expected quantities of services it expects to provide and the contractual pricing based on those quantities. The Company
only includes some or a portion of variable consideration in the transaction price when it is probable that a significant reversal in
the amount of cumulative revenue recognized will not occur when the uncertainty associated with the variable consideration is subsequently
resolved. The Company considers the sensitivity of the estimate, its relationship and experience with the client and variable services
being performed, the range of possible revenue amounts and the magnitude of the variable consideration to the overall arrangement. The
Company receives variable consideration in very few instances.
Revenue is recognized when a customer obtains control
of promised goods or services under the terms of a contract and is measured as the amount of consideration the Company expects to receive
in exchange for transferring goods or providing services. The Company does not have any material extended payment terms as payment is
due at or shortly after the time of the sale, typically ranging between thirty and ninety days. Observable prices are used to determine
the standalone selling price of separate performance obligations or a cost plus margin approach when one is not available. Sales, value-added
and other taxes collected concurrently with revenue producing activities are excluded from revenue.
The Company recognizes contract assets or unbilled
receivables related to revenue recognized for services completed but not yet invoiced to the clients. Unbilled receivables are recorded
as accounts receivable when the Company has an unconditional right to contract consideration. A contract liability is recognized as deferred
revenue when the Company invoices clients in advance of performing the related services under the terms of a contract. Deferred revenue
is recognized as revenue when the Company has satisfied the related performance obligation.
The Company uses the practical expedient for recording
an immediate expense for incremental costs of obtaining contracts, including certain design/engineering services, commissions, incentives
and payroll taxes, as these incremental and recoverable costs have terms that do not exceed one year.
3. Inventories
Inventories are stated at the lower of cost or
net realizable value, determined by the first-in, first-out (FIFO) method, and consist of the following:
September 30,
December 31,
2021
2020
Raw materials, net of reserve of $ 260 and $ 104 , respectively
$ 1,771
$ 1,920
Inventory on consignment with distributors
10
208
Work-in-process
171
223
Total inventories
$ 1,952
$ 2,351
4. Impairment of Long-Lived Assets
We review the carrying value of all long-lived
assets, including property and equipment, for impairment in accordance with ASC 360, Accounting for the Impairment or Disposal
of Long-Lived Assets . Under ASC 360, impairment losses are recorded whenever events or changes in circumstances indicate the carrying
value of an asset may not be recoverable. We evaluated whether there were any triggering events for consideration of impairment of long-lived
assets as of September 30, 2021 and concluded there were none.
7
If the impairment tests indicate that the carrying
value of the asset is greater than the expected undiscounted cash flows to be generated by such asset, an impairment loss would be recognized.
The impairment loss is determined as the amount by which the carrying value of such asset exceeds its fair value. We generally measure
fair value by considering sale prices for similar assets or by discounting estimated future cash flows from such assets using an appropriate
discount rate. Assets to be disposed of are carried at the lower of their carrying value or fair value less costs to sell. Considerable
management judgment is necessary to estimate the fair value of assets, and accordingly, actual results could vary significantly from such
estimates.
5. Basic and Diluted Income/(Loss) per Common Share
Basic and diluted income/(loss) per common share
for all periods presented is computed using the weighted average number of common shares outstanding. Basic weighted average shares outstanding
includes only outstanding common shares. Diluted weighted average shares outstanding includes outstanding common shares and potential
dilutive common shares outstanding in accordance with the treasury stock method. Shares reserved for outstanding stock options, including
stock options with performance restricted vesting, and warrants totaling approximately 6,776,771 at September 30, 2021 were excluded from
the computation of income/(loss) per share as the strike price on the options and warrants were higher than the Company’s market
price and therefore anti-dilutive. Diluted weighted average shares outstanding for the three and nine-months ended September 30, 2021
included 8,333 options which were both exercisable and in-the-money as of September 30, 2021. Those options were included in the calculation
of diluted earnings per share as of the beginning of the calculation period. Shares reserved for outstanding stock options, including
stock options with performance restricted vesting, and warrants totaling approximately 7,229,998 at September 30, 2020 were excluded from
the computation of income/(loss) per share due to the net loss in the period.
In calculating diluted earnings per share for the
three and nine months ended September 30, 2021 and 2020, in accordance with ASC 260, Earnings per share , we excluded the dilutive
effect of the potential issuance of common stock upon an assumed conversion of the Convertible Loan as we have the intent and ability
to settle the debt in cash.
6. Income Taxes
Deferred income taxes are recognized in the financial
statements for the tax consequences in future years of differences between the tax basis of assets and liabilities and their financial
reporting amounts based on enacted tax laws and statutory tax rates. Temporary differences arise from net operating losses, differences
in basis of intangibles, stock-based compensation, reserves for uncollectible accounts receivable and inventory, differences in depreciation
methods, and accrued expenses. Valuation allowances are established when necessary to reduce deferred tax assets to the amount expected
to be realized. The Company accounts for uncertain tax positions utilizing an established recognition threshold and measurement attributes
for the financial statement recognition and measurement of a tax position taken or expected to be taken in a tax return. We had no uncertain
tax positions as of September 30, 2021 and December 31, 2020.
7. Goodwill
We follow the provisions of ASC 350, Goodwill
and Other Intangible Assets . Pursuant to ASC 350, goodwill acquired in a purchase business combination is not amortized, but instead
tested for impairment at least annually. The Company uses a measurement date of September 30 (see Note 7 Intangible Assets and Goodwill).
For quarters that do not coincide with the measurement date, we evaluate whether there are any triggering events for consideration of
impairment of goodwill.
8. Use of Estimates
The preparation of financial statements in conformity
with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure
of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during
the reporting periods. Our significant estimates include: the allowance for doubtful accounts, valuation allowances related to deferred
taxes, the fair value of acquired assets and liabilities, the fair value of liabilities reliant upon the appraised fair value of the Company,
valuation of stock-based compensation awards and other assumptions and estimates used to evaluate the recoverability of long-lived assets,
goodwill and other intangible assets and the related amortization methods and periods. Actual results could differ from those estimates.
8
9. Leases
We account for leases in accordance with ASC 842, Leases ,
as amended.
We determine if an arrangement is a lease at inception.
Right of use (“ROU”) assets and liabilities are recognized at commencement date based on the present value of remaining lease
payments over the lease term. For this purpose, we consider only payments that are fixed and determinable at the time of commencement.
As most of our leases do not provide an implicit rate, we use our incremental borrowing rate based on the information available at commencement
date in determining the present value of lease payments. Our incremental borrowing rate is a hypothetical rate based on our understanding
of what our credit rating would be. The ROU asset also includes any lease payments made prior to commencement and is recorded net of any
lease incentives received. Our lease terms may include options to extend or terminate the lease when it is reasonably certain that we
will exercise such options.
Operating leases are included in operating lease
right-of-use assets, current maturities of operating leases, and long-term obligations under operating leases on our condensed consolidated
balance sheets. Finance leases are included in property and equipment, net, current maturities of finance leases, and long-term obligations
under financing leases on our condensed consolidated balance sheets.
NOTE 3: RECENTLY ISSUED ACCOUNTING PRONOUNCEMENTS
Recently adopted
None.
Not yet adopted
In August 2020, the FASB issued Accounting Standards
Update No. 2020-06, Debt—Debt with Conversion and Other Options (Subtopic 470-20) and Derivatives and Hedging—Contracts
in Entity’s Own Equity (Subtopic 815-40): Accounting for Convertible Instruments and Contracts in an Entity’s Own Equity (ASU
2020-06) , which simplifies the accounting for convertible instruments by reducing the number of accounting models available for convertible
debt instruments. This guidance also eliminates the treasury stock method to calculate diluted earnings per share for convertible instruments
and requires the use of the if-converted method. This guidance will be effective for us in the first quarter of 2024 on a full or modified retrospective
basis, with early adoption permitted. We do not expect the adoption of this guidance to have a material impact on our consolidated financial
statements.
In June 2016, the FASB issued ASU No. 2016-13, Financial
Instruments—Credit Losses . The main objective is to provide financial statement users with more decision-useful information
about the expected credit losses on financial instruments and other commitments to extend credit held by a reporting entity at each reporting
date. The amendments in this update replace the incurred loss methodology with a methodology that reflects expected credit losses and
requires consideration of a broader range of reasonable and supportable information to calculate credit loss estimates. For trade receivables
and loans, entities will be required to estimate lifetime expected credit losses. The amendments are effective for public business entities
that qualify as smaller reporting companies for fiscal years and interim periods beginning after December 15, 2022. We are currently evaluating
the disclosure requirements related to adopting this guidance.
9
NOTE 4: REVENUE RECOGNITION
The Company applies ASC 606 for revenue recognition.
The following table disaggregates the Company’s revenue by major source for the three and nine months ended September 30, 2021 and
2020:
(in thousands)
Three Months
Ended
September 30,
2021
Three Months
Ended
September 30,
2020
Nine Months
Ended
September 30,
2021
Nine Months
Ended
September 30,
2020
Hardware
$ 2,215
$ 2,850
$ 6,327
$ 5,818
Services:
Installation Services
985
674
2,057
2,006
Software Development Services
109
248
476
427
Managed Services
1,444
1,335
4,174
4,216
Total Services
2,538
2,257
6,707
6,649
Total Hardware and Services
$ 4,753
$ 5,107
$ 13,034
$ 12,467
System hardware sales
System hardware revenue is recognized generally
upon shipment of the product or customer acceptance depending upon contractual arrangements with the customer in instances in which the
sale of hardware is the sole performance obligation. Shipping charges billed to customers are included in hardware sales and the related
shipping costs are included in hardware cost of sales. The cost of freight and shipping to the customer is recognized in cost of sales
at the time of transfer of control to the customer. System hardware revenues are classified as “Hardware” within our disaggregated
revenue.
Installation services
The Company performs outsourced installation services
for customers and recognizes revenue upon completion of the installations. Installation services also includes engineering services performed
as part of an installation project.
When system hardware sales include installation
services to be performed by the Company, the goods and services in the contract are not distinct, so the arrangement is accounted for
as a single performance obligation. Our customers control the work-in-process and can make changes to the design specifications over the
contract term. Revenues are recognized over time as the installation services are completed based on the relative portion of labor hours
completed as a percentage of the budgeted hours for the installation. Installation services revenues are classified as “Installation
Services” within our disaggregated revenue.
The aggregate amount of the transaction price allocated
to installation service performance obligations that are partially unsatisfied as of September 30, 2021 and 2020 were $35 and $0.
Software design and development services
Software and software license sales are recognized
as revenue when a fixed fee order has been received and delivery has occurred to the customer. Revenue is recognized generally upon customer
acceptance (point-in-time) of the software product and verification that it meets the required specifications. Software is delivered to
customers electronically. Software design and development revenues are classified as “Software Development Services” within
our disaggregated revenue.
Software as a service
Software as a service includes revenue from software
licensing and delivery in which software is licensed on a subscription basis and is centrally hosted. These services often include software
updates which provide customers with rights to unspecified software product upgrades and maintenance releases and patches released during
the term of the support period. Contracts for these services are generally 12-36 months in length. We account for revenue from these services
in accordance with ASC 985-20-15-5 and recognize revenue ratably over the performance period. Software as a service revenues are classified
as “Managed Services” within our disaggregated revenue.
10
Maintenance and support services
The Company sells maintenance and support services
which include access to technical support personnel for software and hardware troubleshooting and monitoring of the health of a customer’s
network, access to a sophisticated web-portal for managing the end-to-end hardware and software digital ecosystem, and hosting support
services through our network operations center, or NOC. These services provide either physical or automated remote monitoring which support
customer networks 7 days a week, 24 hours a day.
These contracts are generally 12-36 months in length
and generally automatically renew for additional 12-month periods unless cancelled by the customer. Rates for maintenance and support
contracts are typically established based upon a fee per location or fee per device structure, with total fees subject to the number of
services selected. Revenue is recognized ratably and evenly over the term of the agreement. Maintenance and Support revenues are classified
as “Managed Services” within our disaggregated revenue.
The Company also performs time and materials-based
maintenance and repair work for customers. Revenue is recognized at a point in time when the performance obligation has been fully satisfied.
NOTE 5: FAIR VALUE MEASUREMENT
We measure certain financial assets, including
cash equivalents, at fair value on a recurring basis. In accordance with ASC 820-10-30, fair value is a market-based measurement that
should be determined based on the assumptions that market participants would use in pricing an asset or liability. As a basis for considering
such assumptions, ASC 820-10-35 establishes a three-level hierarchy that prioritizes the inputs used in measuring fair value. The three
hierarchy levels are defined as follows:
Level 1 — Valuations based on unadjusted
quoted prices in active markets for identical assets.
Level 2 — Valuations based on observable
inputs (other than Level 1 prices), such as quoted prices for similar assets at the measurement date; quoted prices in markets that are
not active; or other inputs that are observable, either directly or indirectly.
Level 3 — Valuations based on inputs that
are unobservable and involve management judgment and the reporting entity’s own assumptions about market participants and pricing.
As discussed in Note 7 Intangible Assets,
Including Goodwill , the calculation of the weighted average cost of capital and management’s forecast of future financial performance
utilized within our discounted cash flow model for the impairment of goodwill contains inputs which are unobservable and involve management
judgment and are considered Level 3 estimates.
As discussed in Note 8 Loans Payable ,
the Convertible Loan is reported at fair value. This liability is deemed to be a Level 3 valuation. Certain unobservable inputs into the
calculation of the fair value of this liability include an estimate of the fair value of the Company at a future date using a discounted
cash flow model, discount rate assumptions, and an estimation of the likelihood of conversion of the Convertible Loan. We utilized a discounted
cash flow analysis in updating our fair value analysis of the Convertible Loan, resulting in recognition of a $ 0 and $ 166 gain during
the three and nine-months ended September 30, 2021, respectively, from the change in fair value of the liability and a corresponding increase
in the debt balance recorded in the Condensed Consolidated Balance Sheet. The Company recorded a $ 0 and $ 702 loss during the same periods
in 2020, respectively, related to the fair value of the Special Loan.
11
NOTE 6: SUPPLEMENTAL CASH FLOW STATEMENT INFORMATION
Nine Months Ended
September 30,
2021
2020
Supplemental Cash Flow Information
Cash paid during the period for:
Interest
$ -
$ -
Income taxes, net
$ 23
$ 17
NOTE 7: INTANGIBLE ASSETS, INCLUDING GOODWILL
Intangible Assets
Intangible assets consisted
of the following at September 30, 2021 and December 31, 2020:
September 30,
December 31,
2021
2020
Gross
Gross
Carrying
Accumulated
Carrying
Accumulated
Amount
Amortization
Amount
Amortization
Technology platform
$ 4,635
3,589
$ 4,635
3,400
Customer relationships
3,960
1,644
5,330
2,870
Trademarks and trade names
640
630
1,020
925
9,235
5,863
10,985
7,195
Accumulated amortization
5,863
7,195
Net book value of amortizable intangible assets
$ 3,372
$ 3,790
For the three months ended September 30, 2021 and
2020, amortization of intangible assets charged to operations was $ 139 and $ 161 , respectively. For the nine months ended September 30,
2021 and 2020 amortization of intangible assets charged to operations was $ 418 and $ 478 , respectively.
Goodwill
Goodwill represents the excess of the purchase
price over the fair value of net assets acquired. Goodwill is subject to an impairment review at a reporting unit level, on an annual
basis as of the end of September of each fiscal year, or when an event occurs, or circumstances change that would indicate potential impairment.
The Company has only one reporting unit, and therefore the entire goodwill is allocated to that reporting unit. There were no indicators
of impairment as of or during the three and nine months ended September 30, 2021.
Interim Impairment Assessment – March 31, 2020
Despite the excess fair value identified in our
2019 annual impairment assessment, we determined that the reduced cash flow projections and the significant decline in our market capitalization
as a result of the COVID-19 pandemic during the three months ended March 31, 2020 indicated that an impairment loss may have been incurred
during the first quarter. As a result of our qualitative assessment, we concluded that indicators of impairment were present and that
a quantitative interim impairment assessment of our goodwill was necessary, resulting in us recording a non-cash impairment loss of $ 10,646
as of March 31, 2020. We recorded the estimated impairment losses in the caption “Goodwill impairment” in our Consolidated
Statement of Operations.
12
NOTE 8: LOANS PAYABLE
The outstanding debt with detachable warrants,
as applicable, are shown in the table below. Further discussion of the debt follows.
As of September 30, 2021
Debt Type
Issuance
Date
Principal
Maturity
Date
Warrants
Interest Rate Information
G
3/7/2021
4,766
3/31/2023
649,965
8.0 % interest (1)
H
3/7/2021
2,417
3/31/2023
-
10.0 % interest (1)
Total debt, gross
7,183
649,965
Fair value (H)
( 166 )
Total debt, gross
7,017
Debt discount
( 171 )
Total debt, net
$ 6,846
Less current maturities
1,209
Long term debt
$ 5,637
As of December 31, 2020
Debt Type
Issuance
Date
Principal
Maturity
Date
Warrants
Interest Rate Information
A
6/30/2018
$ 264
N/A
-
0.0 % interest
B
1/16/2018
1,085
3/31/2023
61,729
10.0 % interest
C
8/17/2016
3,255
3/31/2023
588,236
10.0 % interest
D
11/19/2018
1,637
2/15/2020
-
3.5 % interest
E
12/30/2019
2,177
3/31/2023
-
10.0 % interest
F
4/27/2020
1,552
4/27/2022
-
1.0 % interest
Total debt, gross
9,970
649,965
Fair value (E)
93
Total debt, gross
10,063
Debt discount
( 168 )
Total debt, net
$ 9,895
Less current maturities
( 1,637 )
Long term debt
$ 8,258
A – Secured Disbursed Escrow Promissory Note with related party
B – Secured Revolving Promissory Note with related party
C – Term Loan with related party
D – Amended and Restated Seller Note from acquisition of Allure
E – Secured Convertible Special Loan Promissory Note, at fair
value
F – Paycheck Protection Program Loan from Small Business Administration
G – New Term Loan with related party
H – Convertible Loan with related party, at fair value
(1) Interest
is paid-in-kind (“PIK”) through October 2021, at which point interest becomes payable in cash.
SBA Paycheck Protection Program Loan
On April 27, 2020, the
Company entered into a Promissory Note with Old National Bank (the “Promissory Note”), which provided for an unsecured loan
of $1,552 (the “PPP Loan”) pursuant to the Paycheck Protection Program under the Coronavirus Aid, Relief, and Economic Security
Act and applicable regulations (the “CARES Act”). The Promissory Note had a term of two years with a 1% per annum interest
rate.
On January 11, 2021, the
Company received a notice from Old National Bank that the full principal amount of the PPP Loan and the accrued interest have been forgiven,
resulting in a gain of $ 1,552 during the six months ended June 30, 2021.
13
Amended and Restated Loan and Security Agreement
On March 7, 2021, the Company refinanced its
current debt facilities with Slipstream Communications, LLC (“Slipstream”), pursuant to an Amended and Restated Credit and
Security Agreement (the “Credit Agreement”). The debt facilities continue to be fully secured by all assets of the Company.
The maturity date (“Maturity Date”) on the outstanding debt and new debt was extended to March 31, 2023. The Credit Agreement
(i) provides $1,000 of availability under a line of credit (the “Line of Credit”), (ii) consolidates our existing term and
revolving line of credit facilities into a new term loan (the “New Term Loan”) having an aggregate principal balance of approximately
$4,550 (including a 3.0% issuance fee capitalized into the principal balance), (iii) increases the outstanding special convertible term
loan (the “Convertible Loan”) to approximately $2,280 (including a 3.0% issuance fee capitalized into the principal balance),
and (iv) extinguishes the outstanding obligations owed with respect to a $264 existing disbursed escrow loan in exchange for shares of
the Company’s common stock (the “Disbursed Escrow Conversion Shares”), valued at $2.718 per share (the trailing 10-day
VWAP as reported on the Nasdaq Capital Market as of the date of execution of the Credit Agreement). The Line of Credit and Convertible
Loan accrue interest at 10% per year, and the New Term Loan accrues interest at 8% per year.
The New Term Loan requires no principal payments
until the Maturity Date, and interest payments are payable on the first day of each month until the Maturity Date. All interest payments
owed prior to October 1, 2021 are payable as PIK payments, or increases to the principal balance of the New Term Loan only.
The Line of Credit and Convertible Loan require
payments of accrued interest payable on the first day of each month through April 1, 2022. All such interest payments made prior to October
1, 2021 are payable as PIK payments, or increases to the principal balances under the Line of Credit and Convertible Loan only. No principal
payments are owed under the Line of Credit or Convertible Loan until April 1, 2022, at which time all principal and interest on each of
the Line of Credit and Convertible Loan will be paid in monthly installments until the Maturity Date to fully amortize outstanding principal
by the Maturity Date.
All payments of interest (other than PIK payments)
and principal on the Line of Credit and Convertible Loan may be paid, in the Company’s sole discretion, in shares of the Company’s
Common Stock (the “Payment Shares,” and together with the Disbursed Escrow Conversion Shares, the “Shares”). The
Payment Shares will be valued on a per-Share basis at 70 % of the VWAP of the Company’s shares of common stock as reported on the
Nasdaq Capital Market for the 10 trading days immediately prior to the date such payment is due; provided that the Payment Shares shall
not be valued below $ 0.50 per Share (the “Share Price”).
The Credit Agreement limits the Company’s
ability to issue Shares as follows (the “Exchange Limitations”): (1) The total number of Shares that may be issued under the
Credit Agreement will be limited to 19.99% of the Company’s outstanding shares of common stock on the date the Credit Agreement
is signed (the “Exchange Cap”), unless stockholder approval is obtained to issue shares in excess of the Exchange Cap; (2)
if Slipstream and its affiliates (the “Slipstream Group”) beneficially own the largest ownership position of shares of Company
common stock immediately prior to the proposed issuance of Payment Shares and such shares are less than 19.99% of the then-issued and
outstanding shares of Company common stock, the issuance of such Payment Shares will not cause the Slipstream Group to beneficially own
in excess of 19.99% of the issued and outstanding shares of Company common stock after such issuance unless stockholder approval is obtained
for ownership in excess of 19.99%; and (3) if the Slipstream Group does not beneficially own the largest ownership position of shares
of Company common stock immediately prior to the proposed issuance of Payment Shares, the Company may not issue Payment Shares to the
extent that such issuance would result in Slipstream Group beneficially owning more than 19.99% of the then issued and outstanding shares
of Company common stock unless (A) such ownership would not be the largest ownership position in the Company, or (B) stockholder approval
is obtained for ownership in excess of 19.99%. On May 17, 2021, the Company’s stockholders approved the issuance of Shares
in excess of the Exchange Limitations.
We evaluated the instruments within the Credit
Agreement separately for purposes of concluding on whether the amendment represented a modification or extinguishment in accordance with
ASC 470 Debt .
The Convertible Loan was deemed to have had a substantive
conversion feature both added and removed via the Credit Agreement, one which the holder is reasonably willing and able to exercise their
rights under the agreement, resulting in extinguishment accounting for the Convertible Loan during the three months ended March 31, 2021.
Pursuant to ASC 825-10-25-1, Fair Value Option , we made an irrevocable election to report the Convertible Loan at fair value,
with changes in fair value recorded through the Company’s Condensed Consolidated Statement of Operations in each reporting period.
14
We evaluated the Credit Agreement
in accordance with ASC 470 Debt . The New Term Loan was accounted for as a modification, resulting in recording of $ 133 of incremental
debt discount which will be amortized straight-line over the remaining life of the debt. We recorded a net gain of $ 26 via the extinguishment
of the Special Loan, which was recorded as additional paid in capital in the Statement of Shareholders Equity given the transaction was
with a related party, Slipstream. We expensed $ 69 of costs incurred with third parties as a result of extinguishment of the Special Loan,
modification of the New Term Loan, and extinguishment of the Disbursed Escrow Loan.
Loan and Security Agreement History
Ninth, Tenth, Eleventh, Twelfth, and Thirteenth
Amendment; Modification of Conversion Date of Special Loan under Loan and Security Agreement
On February 28, 2021, January 31, 2021, December
31, 2020, November 30, 2020, and September 29, 2020, the Company entered into amendments to Loan and Security Agreement with its subsidiaries
and Slipstream to amend the automatic conversion date of the Special Loan. Each amendment extended the automatic conversion date of the
Special Loan. The Company paid no fees in exchange for these extensions.
Secured Disbursed Escrow Promissory Note
The Fourth Amendment to the Loan and Security Agreement
included entry into a Secured Disbursed Escrow Promissory Note between the Company and Slipstream, and, effective June 30, 2018, we drew
$ 264 in conjunction with our exit from a previously leased operating facility. The principal amount of the Secured Disbursed Escrow Promissory
Note bears no interest. Upon entry into the Credit Agreement on March 7, 2021, this note was converted into Disbursed Escrow Conversion
Shares, with elimination of the debt recorded as an equity issuance with the Statement of Shareholders Equity during the three months
ended March 31, 2021.
Amended and Restated Seller Note from acquisition of Allure
The Amended and Restated Seller Note represented
a note payable due from Allure to Seller, under a pre-existing Seller Note which was amended and restated to a reduced amount of $1,637
through the Stock Purchase Agreement and a subsequent net working capital adjustment. That debt accrued interest at 3.5% per annum, and
required us to make quarterly payments of interest only through February 19, 2020, on which date the promissory note matured and all remaining
amounts owing thereunder became due.
On February 20, 2020, Creative Realities, Inc.
and Allure made a demand for arbitration against Seller for (1) breach of contract, (2) indemnification, and (3) fraudulent misrepresentation
under the Allure Purchase Agreement.
On May 13, 2021, the Company and Seller entered
into a settlement agreement wherein neither party admitted liability, and the Company agreed to pay, and Seller agreed to accept, $ 100
as settlement in full for the outstanding balance of principal and accrued interest under the Amended and Restated Seller Note and a mutual
release of all claims related to the Amended and Restated Seller Note and sale transaction under the Allure Purchase Agreement and all
related agreements.
As a result of this settlement, the full principal
amount of the Seller Note and the accrued interest have been eliminated, resulting in a gain in the Condensed Consolidated Financial statements
of $ 1,624 , representing $ 1,538 related to the Seller Note and $ 86 of related interest thereon, during the three months ended June 30,
2021
15
NOTE 9: COMMITMENTS AND CONTINGENCIES
Litigation
On August 2, 2019, the Company filed suit in Jefferson
Circuit Court, Kentucky, against a supplier of Allure for breach of contract, breach of warranty, and negligence with respect to equipment
installations performed by such supplier for an Allure customer.
On October 10, 2019, the Allure customer that is
the basis of our claim above sent a demand to the Company for payment of $ 3,200 as settlement for an alleged breach of contract related
to hardware failures of equipment installations performed by Allure between November 2017 and August 2018. The suits filed by and against
Allure have been adjoined in the Jefferson Circuit Court, Kentucky in January 2020. These suits remain in the early stages of litigation
and, as a result, the outcome of the suit and the allocation of liability, if any, remain unclear, so the Company is unable to reasonably
estimate the possible liability, recovery, or range of magnitude for either the liability or recover, if any, at the time of this filing.
The Company has notified its insurance company
on notice of potential claims and continues to evaluate both the claim made by the customer and potential avenues for recovery against
third parties should the customer prevail.
Except as noted above, the Company is not party
to any other material legal proceedings, other than ordinary routine litigation incidental to the business, as of November 15, 2021, and
there were no other such proceedings pending during the period covered by this Report.
Settlement of obligations
During the nine months ended September 30, 2021,
(i) the full principal amount of the PPP Loan and the accrued interest of $ 1,552 were forgiven and recorded as a gain on settlement, (ii)
the Company settled the Amended and Restated Seller Note and related accrued interest for $ 100 , recording a gain on settlement of $ 1,624 ,
representing $ 1,538 related to the Amended and Restated Seller Note and $ 86 of related interest thereon, and (iii) the statute of limitations
passed related to the remaining liability on a lease abandoned by the Company in 2015, resulting in a gain of $ 256 .
During the three and nine months ended September
30, 2020, the Company settled and/or wrote off other obligations of $ 155 and $ 406 , respectively.
NOTE 10: RELATED PARTY TRANSACTIONS
In addition to the financing transactions with
Slipstream, a related party, discussed in Note 8 Loans Payable , we have the following related party transactions.
33 Degrees Convenience Connect, Inc., a related
party that is approximately 17.5 % owned by a member of our senior management (“33 Degrees”), is a customer of both equipment
and services from the Company. For the three and nine months ended September 30, 2021, the Company had sales to 33 Degrees of $82, or
1.7%, and $365, or 2.8%, respectively, of consolidated revenue. For the three and nine months ended September 30, 2020, the Company had
sales to 33 Degrees of $131, or 2.6%, and $922, or 7.4%, respectively, of consolidated revenue.
Accounts receivable due from 33 Degrees was $ 5 ,
or 0.17 %, and $ 40 , or 1.2 % of consolidated accounts receivable at September 30, 2021 and December 31, 2020, respectively.
NOTE 11: INCOME TAXES
Our deferred tax assets are primarily related to
net federal and state operating loss carryforwards (NOLs). We have substantial NOLs that are limited in usage by IRC Section 382. IRC
Section 382 generally imposes an annual limitation on the amount of NOLs that may be used to offset taxable income when a corporation
has undergone significant changes in stock ownership within a statutory testing period. We have performed a preliminary analysis of the
annual NOL carryforwards and limitations that are available to be used against taxable income. Based on the history of losses of the Company,
there continues to be a full valuation allowance against the net deferred tax assets of the Company with a definite life.
16
For the three and nine-months ended September 30,
2021, we reported tax expense of $ 1 and $ 9 , respectively. As of September 30, 2021, the net deferred tax assets totaled $ 0 after valuation
allowance, consistent with December 31, 2020.
NOTE 12: WARRANTS
A summary of outstanding warrants is included below:
Warrants (Equity)
Amount
Weighted Average Exercise Price
Weighted Average Remaining Contractual Life
Balance January 1, 2021
4,426,900
$ 4.62
2.83
Warrants issued
-
-
-
Warrants expired
( 263,938 )
5.76
-
Balance September 30, 2021
4,162,962
$ 4.56
1.95
NOTE 13: STOCK-BASED COMPENSATION
A summary of outstanding options is included below:
Time Vesting Options
Weighted
Average
Weighted
Weighted
Remaining
Average
Average
Range of Exercise
Number
Contractual
Exercise
Options
Exercise
Prices between
Outstanding
Life
Price
Exercisable
Price
$ 0.01 - $ 3.00
1,525,000
8.66
$ 2.52
508,333
$ 2.52
$ 3.01 - $ 7.50
184,830
4.60
$ 6.72
176,497
$ 6.69
$ 7.51 +
103,979
3.70
11.74
99,187
$ 11.89
1,813,809
7.97
$ 3.48
784,017
Performance Vesting Options
Weighted
Average
Weighted
Weighted
Remaining
Average
Average
Range of Exercise
Number
Contractual
Exercise
Options
Exercise
Prices between
Outstanding
Life
Price
Exercisable
Price
$ 0.01 - $ 3.00
800,000
8.67
$ 2.53
-
$ -
800,000
8.67
$ 2.53
-
Time Vesting Options
Performance Vesting Options
Weighted
Weighted
Average
Average
Options
Exercise
Options
Exercise
Date/Activity
Outstanding
Price
Outstanding
Price
Balance, December 31, 2020
1,813,809
$ 3.48
800,000
$ 2.53
Granted
-
-
-
-
Exercised
-
-
-
-
Forfeited or expired
-
-
-
-
Balance, September 30, 2021
1,813,809
3.48
800,000
$ 2.53
The weighted average remaining contractual life
for options exercisable is 7.2 years as of September 30, 2021.
17
Valuation Information for Stock-Based Compensation
For purposes of determining estimated fair value
under FASB ASC 718-10, Stock Compensation , the Company computed the estimated fair values of stock options using the Black-Scholes
model.
On June 1, 2020 the Board of Directors of the Company
granted 10-year options to purchase an aggregate of 2,380,000 shares of its common stock to employees of the Company subject to shareholder
approval of an increase in the reserve of shares authorized for issuance under the Company’s 2014 Stock Incentive Plan (as amended,
the “Plan”). On July 10, 2020, the Company held a special meeting of the Company’s shareholders at which the shareholders
approved the amendment to the Plan, which increased the reserve of shares authorized for issuance thereunder to 6,000,000 shares.
Of the 2,380,000 options awarded, 1,580,000 vest
over 3 years and have an exercise price of $ 2.53 , the market value of the Company’s common stock on the grant date. The fair value
of the options on the grant date was $ 1.87 and was determined using the Black-Scholes model. These values were calculated using the following
weighted average assumptions:
Risk-free interest rate
0.66 %
Expected term
6.25 years
Expected price volatility
91.79 %
Dividend yield
0 %
The remaining 800,000 options awarded vest in equal
installments over a three-year period subject to satisfying the Company revenue target and earnings before interest, taxes, depreciation
and amortization (“EBITDA”) target for the applicable year. In each of calendar years 2020, 2021 and 2022, one-third of the
total shares may vest (if the revenue and EBITDA targets are met), and the shares that are subject to vesting each year are allocated
equally to each of the revenue and EBITDA targets for such year.
These performance options include a catch-up provision,
where any options that did not vest during a prior year due to the Company’s failure to meet a prior revenue or EBITDA target may
vest in a subsequent vesting year if the revenue or EBITDA target, as applicable, is met in the future year. The revenue and EBITDA targets
for the following three years are as follows:
Calendar Year
Revenue Target
EBITDA Target
2020
$ 32 million
$ 2.2 million
2021
$ 35 million
$ 3.1 million
2022
$ 38 million
$ 3.5 million
The exercise price of the foregoing options is
$ 2.53 per share, the closing price of the Company’s common stock on the date of issuance. The options were issued from the Plan.
The fair value of the options on the grant date was $ 1.87 and was determined using the Black-Scholes model. These values were calculated
using the same weighted average assumptions as the time vesting options issued. Performance against the identified revenue and EBITDA
targets will be assessed quarterly by the Company in order to determine whether any compensation expense should be recorded.
During the three months ended March 31, 2021, the
Company deemed it probable that the Company would achieve the EBITDA target for Calendar Year 2021 and recorded catch-up compensation
expense in the Consolidated Statement of Operations with respect to these awards of $ 263 during the three months ended March 31, 2021.
These awards have not yet vested and are subject to actual results for the full fiscal year 2021. Should this target not be achieved,
amounts recorded as expense in the Condensed Consolidated Statement of Operations would be reversed. The Company recorded $ 79 during the
three months ended September 30, 2021 and anticipates recording $ 79 in each subsequent quarter of 2021 related to the EBITDA target for
Calendar Year 2020 and 2021 portion of these awards.
18
Stock Compensation Expense Information
ASC 718-10, Stock Compensation , requires
measurement and recognition of compensation expense for all stock-based payments including warrants, stock options, restricted stock grants
and stock bonuses based on estimated fair values. Under the Amended and Restated 2006 Equity Incentive Plan, the Company reserved 1,720,000
shares for purchase by the Company’s employees and under the Amended and Restated 2006 Non-Employee Director Stock Option Plan the
Company reserved 700,000 shares for purchase by the Company’s employees. There are 12,135 options outstanding under the 2006 Equity
Incentive Plan.
In October 2014, the Company’s shareholders
approved the 2014 Stock Incentive Plan, under which 7,390,355 shares were reserved for purchase by the Company’s employees. In August
2018, a special meeting of shareholders was held in which the shareholders voted to amend the Company’s 2014 Stock Incentive Plan
to increase the reserve of shares authorized for issuance thereunder, from 7,390,355 shares to 18,000,000 shares. Following a 1-for-30
reverse stock split, the shares authorized for issuance under the Company’s 2014 Stock Incentive Plan was reduced to 600,000 . On
July 10, 2020, the Company’s shareholders approved an amendment to the Company’s 2014 Stock Incentive Plan to increase the
reserve of authorized for issuance thereunder to 6,000,000 .
Employee Awards
Compensation expense recognized for the issuance
of stock options, inclusive of performance-restricted stock options, for the three and nine months ended September 30, 2021 of $ 331 and
$ 1,177 , respectively, was included in general and administrative expense in the Condensed Consolidated Financial Statements. Compensation
expense recognized for the issuance of stock options for the three and nine months ended September 30, 2020 of $ 273 and $ 442 , respectively,
was included in general and administrative expense in the Condensed Consolidated Financial Statements. Amounts recorded include stock
compensation expense for awards granted to directors of the Company in exchange for services at fair value.
As of September 30, 2021, there was approximately
$ 1,609 and $ 1,078 of total unrecognized compensation expense related to unvested share-based awards with time vesting and performance
vesting criteria, respectively. As of September 30, 2020, there was approximately $ 2,617 and $ 1,499 of total unrecognized compensation
expense related to unvested share-based awards with time vesting and performance vesting criteria, respectively. Generally, expense related
to the time vesting options will be recognized over the next two- and one-half years and will be adjusted for any future forfeitures as
they occur. Compensation expense related to performance vesting options will be recognized if it becomes probable that the Company will
achieve the identified performance metrics.
Non-Employee Awards
During the three and nine months ended September
30, 2021, the Company engaged certain consultants to perform services in exchange for Company common stock. Shares issued for services
were calculated based on the ten (10) day volume weighted average price (“VWAP”) for the last ten (10) days during the month
of service provided. The Company recorded $ 45 and $ 85 in compensation expenses in exchange for issuance of 31,257 and 53,459 shares during
the three and nine months ended September 30, 2021, respectively. $ 15 of the compensation expenses were recorded as capitalized software.
NOTE 14: SIGNIFICANT CUSTOMERS/VENDORS
Significant Customers
We had one (1) and two (2) customers that in the
aggregate accounted for 30.6 % and 42.6 % of accounts receivable as of September 30, 2021, and December 31, 2020, respectively.
We had two (2) and one (1) customer that accounted
for 45.9 % and 11.3 % of revenue for the three months ended September 30, 2021, and 2020, respectively. We had two (2) and one (1) customer
that accounted for 40.1 % and 11.5 % of revenue for the nine months ended September 30, 2021 and 2020, respectively.
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Significant Vendors
We had two (2) vendors that accounted for 47.2 %
and 47.0 % of outstanding accounts payable at September 30, 2021 and December 31, 2020, respectively.
NOTE 15: LEASES
We have entered into various non-cancelable operating
lease agreements for certain of our offices and office equipment. Our leases have original lease periods expiring between 2021 and 2025.
Many leases include one or more options to renew. We do not assume renewals in our determination of the lease term unless the renewals
are deemed to be reasonably assured at lease commencement. Our lease agreements do not contain any material residual value guarantees
or material restrictive covenants.
The components of lease costs, lease term and discount
rate are as follows:
(in thousands)
Nine Months Ended
September 30,
2021
Nine Months Ended
September 30,
2020
Finance lease cost
Amortization of right-of-use assets
$ 4
$ 17
Interest
-
2
Operating lease cost
236
512
Total lease cost
$ 240
$ 531
Weighted Average Remaining Lease Term
Operating leases
3.1 years
3.2 years
Finance leases
-
0.9 years
Weighted Average Discount Rate
Operating leases
10.0 %
10.0 %
Finance leases
-
14.0 %
The following is a schedule, by years, of maturities
of lease liabilities as of September 30, 2021:
(in thousands)
Operating
Leases
The remainder of 2021
$ 75
2022
298
2023
295
2024
85
Thereafter
77
Total undiscounted cash flows
830
Less imputed interest
$ ( 118 )
Present value of lease liabilities
$ 712
Supplemental cash flow information related to leases
are as follows:
(in thousands)
Nine Months Ended
September 30,
2021
Nine Months Ended
September 30,
2020
Cash paid for amounts included in the measurement of lease liabilities:
Operating cash flows from operating leases, net
$ 184
$ 512
Operating cash flows from finance leases
4
2
Financing cash flows from finance leases
( 4 )
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NOTE 16: EMPLOYEE RETENTION CREDITS
The CARES Act provides an employee retention credit
(“ERC”) that is a refundable tax credit against certain employer taxes. On December 27, 2020, Congress enacted the Taxpayer
Certainty and Disaster Tax Relief Act of 2020, which amended and extended ERC availability under Section 2301 of the CARES Act. Before
the enactment of the Taxpayer Certainty and Disaster Tax Relief Act of 2020, businesses who were provided SBA PPP Loans under the CARES
Act were ineligible for the ERC. Following enactment of the Taxpayer Certainty and Disaster Tax Relief Act of 2020, such businesses became
retroactively eligible for the ERC.
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As a result of the foregoing legislation, the Company
is eligible to claim a refundable tax credit against the employer share of Social Security taxes equal to seventy percent ( 70 %) of the
qualified wages that the Company pays to employees between December 31, 2020 and September 30, 2021. Qualified wages are limited to $ 10
per employee per calendar quarter in 2021 for a maximum ERC per employee of $ 7 per calendar quarter in 2021.
As a result of the Taxpayer Certainty and Disaster
Tax Relief Act of 2020, the Company is now eligible to make ERC claims for each quarter in 2020 and 2021, subject to the other eligibility
requirements.
The ERC was extended and expanded in March 2021
through December 31, 2021, as part of the American Rescue Plan Act of 2021 (“ARPA”). Under the CARES Act, the amount
of credit was fifty percent (50%) of qualified wages paid to the employee plus the employer cost to provide health benefits. Under
the Consolidated Appropriations Act of 2021, eligible employers can claim a refundable tax credit against the employer share of Social
Security taxes equal to seventy percent (70%) of the qualified wages they pay to employees after December 31, 2020, through September
30, 2021. The ARPA allows employers to retain a seventy percent (70%) credit for qualified wages paid between July 1, 2021, and December
31, 2021, including the cost to provide health benefits.
The Company qualified for the ERC beginning on
March 13, 2020 (the earliest eligibility date) through September 30, 2021 (the most recent assessment date).
During the three months ended September 30, 2021,
the Company recorded an ERC totaling $ 422 for credits earned for wages paid the third quarter of 2021. The credit for the third quarter
of 2021 was claimed on the Company’s original Form 941 . The Company has recorded these amounts as receivable within prepaid and
other currents assets within the Condensed Consolidated Balance Sheet as of September 30, 2021.
During the three months ended September 30, 2021,
the $ 422 of ERCs were included as a reduction in payroll taxes within the Condensed Consolidated Statement of Operations and allocated
to the financial statement caption from which the employee taxes were originally incurred. As a result, the Company recorded a reduction
in expenses of $ 136 , $ 50 , $ 49 , and $ 186 in Cost of Goods – Services, Sales and Marketing Expenses, Research and Development Expenses,
and General and Administrative Expenses, respectively, for the three months ended September 30, 2021.
The Company would qualify for an ERC for each remaining
quarter during 2021 in which the Company experiences a “significant decline in gross receipts,” defined as quarterly gross
receipts that are less than eighty percent ( 80 %) of its gross receipts for the same calendar quarter in 2019.
NOTE 17: SUBSEQUENT EVENTS
On November 12, 2021, the Company and Reflect
Systems, Inc., a Delaware corporation (“RSI”), entered into an Agreement and Plan of Merger (the "Merger
Agreement") providing for the merger of RSI with a wholly owned subsidiary of the Company in exchange for the consideration
described below (the “Merger”). RSI provides digital signage solutions, including software, strategic and media services
to a wide range of companies across the retail, financial, hospitality and entertainment, healthcare, and employee communications
industries in the North America.
Reflect offers digital signage platforms, including
ReflectView, which delivers content to more than 75,000 devices. Through its strategic services, RSI assists its customers with designing,
deploying and optimizing their digital signage networks, and through its media services, RSI assists customers with monetizing their digital
advertising networks.
If the Merger is consummated, each outstanding Reflect
share will be converted into the right to receive a portion of (i) $ 18,667 in cash, subject to certain adjustments set forth in the Merger
Agreement, (ii) 2,333,334 shares of Creative Realities common stock, par value $ 0.01 per share, referred to herein as the “Creative
Realities shares,” and (iii) contingent cash payable on or after the three-year anniversary of the effective time of the merger,
in an amount by which the closing price of the Creative Realities shares on such anniversary is than $ 6.40 per share, or if certain customers
of Reflect collectively achieve over 85,000 billable devices online at any time on or before December 31, 2022, $7.20 per share, in each
case multiplied by the amount of Creative Realities shares held by the Reflect stockholders on the three-year anniversary of the effective
time of the Merger (subject to a possible six-month extension period) .
At the closing of the Merger (the “Closing”), the Merger
Agreement requires Creative Realities to adopt a Retention Plan in substantially the form attached as Exhibit C to the Merger Agreement,
pursuant to which key members of Reflect’s management team will be eligible to receive an aggregate of $1,333,333 in cash, which
will be paid 50% at the Closing, and subject to continuous employment with Reflect, 25% on the one-year anniversary of Closing and 25%
on the two-year anniversary of the Closing. The future cash payments due on the one-year and two-year anniversaries of the Closing will
be deposited into a “rabbi trust” at Closing. The Retention Plan also will require Creative Realities to issue Creative Realities
shares having an aggregate value of $666,667 to the plan participants as follows: 50% of the value of such shares will be issued at the
Closing, and subject to continuous employment with Reflect, 25% of the value of such shares will be issued on the one-year anniversary
of Closing and the remaining 25% of the value of such shares will be issued on the two-year anniversary of the Closing. The shares to
be issued will be determined based on dividing the value of shares issuable on such date by the trailing 10-day volume weighed average
price (VWAP) of the shares as of the such date The Merger is subject to standard Closing conditions, including the approval of RSI’s
stockholders, the approval of the listing of additional shares of CRI common stock to be issued to RSI’s stockholders in the Merger,
required federal and state regulatory approvals and other customary Closing conditions. We expect the merger to close in the first quarter
of 2022.
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Text extracted from the filing as submitted to EDGAR. Formatting, tables and exhibits are simplified for reading; the original document is authoritative for anything you rely on.