UNITED
STATES
SECURITIES
AND EXCHANGE COMMISSION
Washington,
D.C. 20549
FORM
10-K
☒
ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For
the fiscal year ended December 31 , 2024
☐
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For
the transition period from __________ to __________
Commission
file number 001-12471
THE
ARENA GROUP HOLDINGS, INC.
(Exact
name of registrant as specified in its charter)
Delaware
68-0232575
(State
or other jurisdiction of
incorporation or organization)
(I.R.S.
Employer
Identification No.)
200
Vesey Street
24 th
Floor
New
York , New York
10281
(Address
of principal executive offices)
(Zip
Code)
(212)
321-5002
(Registrant’s
telephone number, including area code)
Securities
registered pursuant to Section 12(b) of the Act:
Title
of each class
Trading
Symbol(s)
Name
of each exchange on which registered
Common
Stock, $0.01 par value
AREN
NYSE
American
Securities
registered pursuant to Section 12(g) of the Act: None
Indicate
by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ☐ No ☒
Indicate
by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes ☐ No ☒
Indicate
by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange
Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2)
has been subject to such filing requirements for the past 90 days. Yes ☒ No ☐
Indicate
by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule
405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant
was required to submit such files). Yes ☒ No ☐
Indicate
by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting
company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,”
“smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large
accelerated filer ☐
Accelerated
filer ☐
Non-accelerated
filer ☒
Smaller
reporting company ☒
Emerging
growth company ☐
If
emerging growth company, indicated by check mark if the registrant has elected not to use the extended transition period for complying
with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
Indicate
by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness
of its internal control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered
public accounting firm that prepared or issued its audit report. ☐
If
securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of the registrant
included in the filing reflect the correction of an error to previously issued financial statements. ☐
Indicate
by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-based compensation
received by any of the registrant’s executive officers during the relevant recovery period pursuant to §240.10D-1(b). ☐
Indicate
by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐ or No ☒
As
of June 28, 2024, which was the last business day of the registrant’s most recently completed second fiscal quarter for fiscal
2024, the aggregate market value of the common stock held by non-affiliates was $ 9,882,347 . This calculation is based upon the closing
price of the common stock of $0.77 per share on that date, as reported by the NYSE American.
As
of April 7, 2025, the Registrant had 47,560,952 shares of common stock outstanding.
DOCUMENTS
INCORPORATED BY REFERENCE
Portions of the registrant’s definitive proxy statement for its 2025 Annual Meeting of Stockholders, or Proxy Statement, to be
filed within 120 days after the end of the fiscal year covered by this Annual Report on Form 10-K, are incorporated by reference in Part
III. Except with respect to information specifically incorporated by reference in this Annual Report on Form 10-K, the Proxy Statement
shall not be deemed to be filed as part hereof.
Form
10-K
Table
of Contents
Page
Part
I.
4
Item
1.
Business
4
Item
1A.
Risk
Factors
11
Item
1B.
Unresolved
Staff Comments
25
Item
1C.
Cybersecurity
25
Item
2.
Properties
26
Item
3.
Legal
Proceedings
26
Item
4.
Mine
Safety Disclosure
27
Part
II.
27
Item
5.
Market
for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
27
Item
6.
[Reserved]
28
Item
7.
Management’s
Discussion and Analysis of Financial Condition and Results of Operations
28
Item
7A.
Quantitative
and Qualitative Disclosures About Market Risk
41
Item
8.
Financial
Statements and Supplementary Data
41
Item
9.
Changes
in and Disagreements With Accountants on Accounting and Financial Disclosure
41
Item
9A.
Controls
and Procedures
41
Item
9B.
Other
Information
43
Item
9C.
Disclosure
Regarding Foreign Jurisdictions that Prevent Inspections
43
Part
III.
43
Item
10.
Directors,
Executive Officers and Corporate Governance
43
Item
11.
Executive
Compensation
43
Item
12.
Security
Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
43
Item
13.
Certain
Relationships and Related Transactions, and Director Independence
43
Item
14.
Principal
Accountant Fees and Services
43
Part
IV.
43
Item
15.
Exhibits
and Financial Statement Schedules
43
Item
16.
Form
10-K Summary
52
Signatures
53
Index to Consolidated Financial Statements
F-1
2
Cautionary
Statement Regarding Forward-Looking Information
Certain
statements and information in this Annual Report on Form 10-K may constitute “forward-looking statements” within the meaning
of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange
Act of 1934, as amended (“Exchange Act”). Forward-looking statements relate to future events or future performance and include,
without limitation, statements concerning our business strategy, future revenues, market growth, capital requirements, product introductions,
expansion plans and the adequacy of our funding. Other statements contained in this Annual Report on Form 10-K that are not historical
facts are also forward-looking statements. We have tried, wherever possible, to identify forward-looking statements by terminology such
as “may,” “will,” “could,” “should,” “expects,” “anticipates,”
“intends,” “plans,” “believes,” “seeks,” “estimates,” and other comparable
terminology.
Forward-looking
statements in this Annual Report on Form 10-K, for example, statements about:
●
our
ability to achieve and maintain profitability in the future;
●
our
ability to maintain an effective system of internal control over financial reporting;
●
the
success of strategic relationships with third parties;
●
our
ability to recruit and retain qualified personnel;
●
our
ability to manage our growth effectively, including through strategic acquisitions;
●
our
ability to attract, develop, and retain capable Publisher Partners (as described below) and Expert Contributors (as described below);
●
our
ability to attract new advertisers and to persuade existing advertisers to continue to advertise on the Platform (as described below);
●
our
ability to grow market share in our existing markets or any new markets we may enter;
●
our ability to attract, engage, and retain audiences;
●
protecting and monetizing our intellectual property;
●
maintaining and growing revenue streams;
●
retaining and growing trust in our brand and journalism given recent advances in Generative Artificial Intelligence;
●
our
ability to continue to satisfy NYSE American listing rules;
●
our
estimates of the sufficiency of our existing capital resources combined with future anticipated cash flows to finance our operating
requirements; and
●
other
factors detailed under the section entitled “ Risk Factors .”
We
caution investors that any forward-looking statements presented in this Annual Report on Form 10-K, or that we may make orally or in
writing from time to time, are based on the beliefs of, assumptions made by, and information currently available to, us. Such statements
are based on assumptions, and the actual outcome will be affected by known and unknown risks, trends, uncertainties, and factors that
are beyond our control or ability to predict. Although we believe that our assumptions are reasonable, they are not guarantees of future
performance, and some will inevitably prove to be incorrect. As a result, our actual future results can be expected to differ from our
expectations, and those differences may be material. Accordingly, investors should use caution in relying on forward-looking statements,
which are based only on known results and trends at the time they are made, to anticipate future results or trends.
Certain
risks are discussed in this Annual Report on Form 10-K and also from time to time in our other filings with the U.S. Securities and Exchange
Commission (the “SEC” or “Commission”).
This
Annual Report on Form 10-K and all subsequent written and oral forward-looking statements attributable to us or any person acting on
our behalf are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. We do not
undertake any obligation to release publicly any revisions to our forward-looking statements to reflect events or circumstances after
the date of this Annual Report on Form 10-K.
3
Part
I
Item
1. Business
The
Arena Group Holdings, Inc. (the “Company,” “Arena Group,” “we,” “our,” or “us”),
is a media company that leverages technology to build deep content verticals powered by anchor brands and a best-in-class digital media
platform (the “Platform”) empowering publishers who impact, inform, educate, and entertain. Our strategy is to focus on key
subject matter verticals where audiences are passionate about a topic category (e.g., sports & leisure, lifestyle, and finance) where
we can leverage the strength of our core brands to grow our audience and increase monetization both within our core brands as well as
for our media publisher partners (each, a “Publisher Partner”). Our focus is on leveraging our Platform and brands in targeted
verticals to maximize audience reach, enhance engagement, and optimize monetization of digital publishing assets for the benefit of our
users, our advertiser clients, and our greater than 20 owned and operated properties as well as properties we run on behalf of independent
Publisher Partners. We own and operate Athlon Sports, TheStreet, The Spun, Parade, Men’s Journal, HubPages, Men’s Fitness,
Autoblog, and Adventure Network, and also power more than 150 independent Publisher Partners.
Each
Publisher Partner joins the Platform by invitation only with the objective of improving our position in key verticals while optimizing
the performance of the Publisher Partner. Publisher Partners incur the costs in content creation on their respective channels and receive
a share of the revenue associated with their content. Because of the state-of-the-art technology and large scale of the Platform and
our expertise in search engine optimization, social media, ad monetization and subscription marketing, Publisher Partners continually
benefit from our ongoing technological advances and audience development expertise. While the Publisher Partners benefit from these critical
performance improvements, they may also save substantial technology, infrastructure, advertising sales, member marketing and management
costs. Additionally, we believe the lead brands within our verticals create a halo benefit for all Publisher Partners while each of them
adds to the breadth and quality of content.
Of
the more than 150 Publisher Partners, a majority of them publish content which aligns with one of our four verticals (sports & leisure,
finance, lifestyle and platform), and oversee an online community for their respective sites, leveraging our Platform, monetization operation,
distribution channels and data and analytics offerings, and benefiting from our ability to engage the collective audiences within a single
network. Generally, Publisher Partners are independently owned, strategic partners who receive a share of revenue from the interaction
with their content. Audiences expand and advertising revenue may improve due to the scale we have achieved by combining all Publisher
Partners into a single platform and a large and experienced sales organization. They also benefit from our membership marketing and management
systems, which we believe will enhance their revenue.
The
Platform
We
developed the Platform, a proprietary online publishing platform that provides our owned and operated media businesses, Publisher Partners
(who are third parties producing and publishing content on their own domains), and individual creators contributing content to our owned
and operated sites (“Expert Contributors”), the ability to produce and manage editorially focused content through tools and
services provided by us. We have also developed proprietary advertising technology, techniques and relationships that allow us, our Publisher
Partners, and our Expert Contributors to monetize editorially focused online content through various display and video advertisements
and tools and services for driving a subscription or membership based business and other monetization services (the “Monetization
Solutions” and, together with the Platform, the “Platform Services”). Our Platform offers audiences bespoke content
with optimized design and page construction.
The
Platform comprises state-of-the-art publishing tools, video platforms, social distribution channels, newsletter technology, machine learning
content recommendations, notifications, and other technology that deliver a complete set of features to drive a digital media business
in an entirely cloud-based suite of services. Our software engineering and product development teams are experienced at delivering these
services at scale. We continue to develop the Platform software by combining proprietary code with components from the open-source community,
plus select commercial services as well as identifying, acquiring, and integrating other platform technologies where we see unique long-term
benefits to us.
4
The
Platform Services include:
● Content
management, machine learning driven content recommendations, traffic redistribution, hosting
and bandwidth;
● Video
publishing, hosting, and player solution via an integrated set of third party providers;
● Dashboards
for our Publisher Partners as well as integration with leading analytics services like Google
Analytics;
● User
account management;
● User
account migration to our Platform, including emails and membership data;
● Technical
support team to support our Publisher Partners and staff (if applicable) on the Platform;
● Advertising
serving, trafficking/insertion orders, yield management, reporting and collection;
● Various
integrations to enable the syndication of content (e.g., Apple News, Facebook Instant Articles,
Google AMP, Google news and RSS feeds); and
● Other
features, as they may be added to the Platform from time to time.
Our
Verticals and Growth Strategy
Our
business model is to grow the audience across our verticals while striving to diversify revenue and drive gross profit through traditional
media brands as well as new digital-first brands. We believe our vertical model allows us and our Publisher Partners to leverage audience
growth, technological efficiencies and cost savings across all of our brands.
Our
primary areas of growth are expected to include expanding our audience within existing verticals, acquiring publishers that have premium
branded content and can broaden the reach and impact of the Platform, and adding independent Publisher Partners. To support our growth
strategy, specific initiatives include (i) expanding audience reach and impact within our verticals by boosting content production and
enhancing audience engagement, (ii) improving revenue yield of existing content through technology-enabled monetization strategies and
expanding syndication of the content on our Platform by re-publishing the content on third party websites, (iii) acquiring or partnering
with strong brands that can provide our audience tailored content and domain authority within existing verticals or in new verticals
which we can develop, (iv) forming key strategic partnerships with like-minded partners of high-quality content, (v) partnering with
entrepreneurial publishers to drive local content at variable cost tied to performance, and (vi) continuing to identify and partner with
new Publisher Partners on our network to expand our content offerings and add scale to the ecosystem.
Our
growth strategy is to continue adding new Publisher Partners in key verticals that management believes will expand the scale of unique
users interacting on the Platform. In each vertical, we seek to build around leading brands, such as Athlon Sports or The Spun (for sports),
TheStreet (for finance) and Parade and Men’s Journal (for lifestyle), surround them with subcategory specialists, and further enhance
coverage with individual Expert Contributors.
Sports
& Leisure Vertical - In 2019, we launched our Sport & Leisure Vertical which currently includes Athlon Sports, The Spun,
Men’s Fitness, and Adventure Network.
We
acquired Athlon Sports as part of the Parade acquisition in April 2022. It had been a print-only property publishing newsstand magazines
covering the various drafts and both professional and collegiate sports. We leveraged its expertise and appeal online as part of our
sports vertical and today it is a key component of our digital sports presence following substantial growth during 2024.
The
Spun, founded in September 2012, and acquired by us in June 2021, is an online independent sports publication that brings readers the
most interesting athletic stories of the day. The Spun focuses on the social media aspect of the industry.
Men’s
Fitness is an iconic fitness brand which was relaunched during 2024 with a mission to be the definitive source for men who want to live
stronger, healthier lives. The new site contains health and fitness news, training routines, nutrition expertise, gear reviews and more.
5
Adventure
Network includes several brands which were acquired in December 2022 including Surfer, Powder, Bike, SKATEboarding, Snowboarder and NewSchoolers.
Finance
Vertical – Our Finance Vertical currently includes TheStreet and Autoblog.
TheStreet
is a leading financial news and information provider to investors and institutions worldwide and produces business news and market analysis
for individual investors. TheStreet has a strong editorial tradition, a subscription platform, and valuable membership base to us, and
benefits from our mobile-friendly Content Management System, social, video, and monetization technology.
Autoblog
was acquired in September 2024 and subsequently relaunched. Autoblog is a leading automotive website with over 20 years of history. Autoblog
has a history of delivering insightful reviews, breaking news, and unique commerce deals to its readers.
Lifestyle
Vertical – Our Lifestyle Vertical currently includes Parade, Men’s Journal, and HubPages.
Parade,
a premium-branded company, was acquired in April 2022 and helped to expand our digital audience reach. Parade has a legacy of providing
premium entertainment and lifestyle content to readers and has become the anchor of our lifestyle vertical.
Men’s
Journal was acquired in December 2022. Men’s Journal provides content to foster the aspirational spirit of its readers through
coverage of gear, travel, health and fitness, food and drink, style, grooming and entertainment.
HubPages
enhances the user’s experience by including content from individual creators in the HubPages network of premium content channels
that are owned and operated by Arena. These channels, such as PetHelpful, dengarden and Fashionista, act as an open community for writers,
explorers, knowledge seekers, and conversation starters to connect in an interactive and informative online space.
Platform
Vertical
Our
Platform Vertical includes websites which are published by our Publisher Partners while leveraging our Platform and technology. Publisher
Partners use the Platform Services to produce, manage, host and monetize their content in accordance with the terms and conditions of
partner agreements between each of our Publisher Partners and us (the “Partner Agreements”). Our Publisher Partners incur
the costs with respect to creating their content; thus, not requiring capital investment by us. Pursuant to the Partner Agreements, we
and our Publisher Partners split revenue generated from the Platform Services used in connection with the Publisher Partner’s content
based on certain criteria. Criteria include whether the revenue was from digital advertising sales, was generated by our
Publisher Partner or us, was generated in connection with a subscription or a membership, was generated from syndicating or third party
licensing, or was derived from affiliate links.
Subject
to the terms and conditions of each Partner Agreement and in exchange for the Platform Services, our Publisher Partners grant us, for
so long as our Publisher Partner’s assets are hosted on the Platform, (i) the right to use, host, store, cache, reproduce, publish,
publicly display, distribute, transmit, modify, adapt and create derivative works of the content provided by the Publisher Partner to
provide, maintain and improve the Platform Services; (ii) use, publicly display, distribute and transmit the name, logo, and trademarks
of the Publisher Partner to identify them as users of the Platform Services; (iii) exclusive control of ads.txt with respect to our Publisher
Partner’s domains; and (iv) the exclusive right to include our Publisher Partner’s website domains and related URLs in a
consolidated listing assembled by third party measurement companies such as comScore, Nielsen or other similar measuring services selected
by us. As such, the Platform serves as the primary digital media and social platform with respect to each of our Publisher Partners’
website domains during the applicable term of each Partner Agreement.
6
Corporate
History
We
were originally incorporated in Delaware as Integrated Surgical Systems, Inc. (“Integrated”) in 1990. On October 11, 2016,
Integrated and TheMaven Network, Inc. (“Maven Network”) entered into a share exchange agreement (the “Share Exchange
Agreement”), whereby the stockholders of Maven Network agreed to exchange all of the then-issued and outstanding shares of common
stock of Maven Network for shares of common stock of Integrated. On November 4, 2016, the parties consummated a recapitalization pursuant
to the Share Exchange Agreement and, as a result, Maven Network became a wholly owned subsidiary of Integrated. Integrated changed its
name to theMaven, Inc. on December 2, 2016.
On
September 20, 2021, we rebranded to “The Arena Group.” Effective on February 8, 2022, we changed our legal name to The Arena
Group Holdings, Inc. in conjunction with filing a Certificate of Amendment and Certificate of Corrections with the State of Delaware.
On February 9, 2022, our common stock began trading on the NYSE American under the trading symbol “AREN”.
Intellectual
Property
We
use proprietary technology to operate our business, and our success depends, in part, on our ability to protect our technology and intellectual
property. We rely on a combination of patent, copyright, trademark and trade secret laws, as well as contractual restrictions, to establish
and protect our intellectual property. We maintain a policy requiring our employees, contractors, consultants and other third parties
to enter into confidentiality and proprietary rights agreements to control access to our proprietary information. These laws, procedures
and restrictions provide only limited protection and any of our intellectual property rights may be challenged, invalidated, circumvented,
infringed or misappropriated. Further, the laws of certain countries do not protect proprietary rights to the same extent as the laws
of the United States and, therefore, in certain jurisdictions, we may be unable to protect our proprietary technology.
As
of December 31, 2024, we had seven issued patents in the United States, all expiring by 2033.
As
of December 31, 2024, we also owned approximately 1,300 U.S. copyright registrations and had unregistered copyrights in our software
documentation, software code, marketing materials, and website content that we developed, and owned over 1,200 registered domain names.
As of December 31, 2024, we also owned approximately 118 U.S. trademark registrations, 32 pending U.S. trademark applications, and 90
issued foreign trademark registrations and 18 pending foreign trademark applications in over 30 countries, and a number of unregistered
marks that we use in the United States and other countries to promote our brands.
Our
registered trademarks are all subject to maintenance or renewal at various times through 2034.
We
will continue to file updated trademark applications in the United States and abroad to reflect our branding evolution and to continue
strengthening our trademark portfolio as financial resources permit. From time to time, we also expect to file additional patents and
copyrights.
Our
Publisher Partners and Licensing
In
connection with our Partner Agreements and any other applicable agreements between us and our Publisher Partners, (i) we and our affiliates
own and retain (a) all right, title, and interest in and to the Platform, other Monetization Solutions and data collected by us, and
(b) we and our licensors’ trademarks and branding and all software and technology we use to provide and operate the Platform and
Monetization Solutions, and (ii) each Publisher Partner owns and retains (a) all right, title, and interest in and to the Publisher Partner’s
assets, content, and data collected by Publisher Partner and (b) each Publisher Partner’s trademarks and branding.
Human
Capital Resources
Our
total number of employees as of December 31, 2024 was 198, of which 190 were full-time employees and 8 were part-time employees. As of
December 31, 2024, no employees are represented by a union.
7
Corporate
Culture
We
like to say that The Arena Group is where the action is - where passion drives each of us. The things we love are what keep us coming
back to read, watch and experience the best in sports, finance, and entertainment – brought to you by the iconic brands you admire
most. We are building out the pathways to passion – your ticket to continuous excitement.
We
are working to build and sustain a company culture that enables our employees to show up as their best, whole selves; to communicate,
collaborate, and innovate with their colleagues, no matter where they are located; and to learn, grow, and belong.
Seasonality
We
experience seasonality in our business as a result of typical seasonal spending trends in the advertising industry due to consumer behavior
and market activity throughout the year. These seasonal trends are driven by calendar or commercial events that happen annually including
holidays, weather, school terms, sports seasons and major sporting events. Seasonality can be viewed between our fiscal quarters. The
first quarter of the calendar year is notably our most challenging quarter for revenue performance. During this quarter, advertisers
are planning their budgets and current year spend and consumer spending declines after the holidays. As a result, Revenue per Page View
(“RPM”) is typically lowest during the first quarter. During the second quarter of the calendar year, we typically see advertisers
starting to spend their budgets more actively, which results in RPMs starting to recover. Summer is traditionally a quiet season, as
people spend more time outdoors and less time online resulting in lower revenue in the third quarter. Advertisers usually readjust their
budgets during this time and devise new strategies for the remainder of the year. Naturally, we see the highest dip in July, after which
RPMs gradually start to increase. The fourth quarter of the calendar year is our most profitable season. Advertising typically peaks
in the fourth quarter as advertisers tend to concentrate their budgets during the holiday season. This trend is magnified by professional
sports and college football seasons, which account for a significant portion of our advertising revenue during that period of the year.
Other sporting events such as the Super Bowl, the Winter and Summer Olympics, soccer’s World Cup, and major golf, tennis and cycling
events create increased traffic at the time of these respective events.
Competition
Currently,
we believe that there are many competitors delivering media content in the verticals that we serve on the web and on mobile devices and
an even broader array of general media companies and major media brands that compete for the attention of users overall and the advertisers
who desire to reach them. We have developed a playbook that leverages our Platform to optimize the performance of both our owned and
operated and our Publisher Partners’ properties. The playbook is a set of processes, procedures and tactics that help improve the
consumer experience, develop a greater organic audience reach, apply data management and artificial intelligence tools, optimize monetization
and leverage content through syndication, and improve distribution. The iconic brands leading each of our verticals, such as Athlon
Sports, Parade, and TheStreet, leverage this playbook to deliver a highly engaging and effective experience for our users, advertisers
and subscribers.
The
Internet allows theoretically unlimited market access for niche or general media companies resulting in a large number and variety of
participants competing directly for audiences, ad spend and membership revenues. The general business of online media, combined with
some level or method of leveraging community, attracts many potential entrants, and in the future, there may be strong competitors that
will compete with us in general or in selected markets. These and other companies may be better financed and be able to develop their
markets more quickly and penetrate those markets more effectively. The following is a list of possible competitors and their respective
categories:
● Vice,
Buzzfeed, Business Insider, et al., producers of niche content, leveraging social media,
mobile, and video to compete for ad dollars;
● Fortune,
CNN, ESPN, Yahoo!, Google, et al., major media companies and producers of general content
which also compete for ad dollars;
● WordPress,
Medium, RebelMouse, Arc, content management software providers, open to all including experts
and professionals, which compete for publishers;
8
● Leaf
Group Ltd. and Future PLC, which compete for partners and ad dollars;
● YouTube,
Twitter, Facebook, Reddit, social media platforms open to all creators and which also compete
for ad dollars and publishers; and
● Affiliate
networks such as Liberty Alliance, which compete for ad dollars.
In
addition, we view Nexstar Media Group, Inc. and Ziff Davis as peer companies for purposes of performance comparisons even though we do
not consider them direct competitors.
We
believe that our technology, our substantial scale in traffic, the ease of use of our Platform, our well-known lead media brands, and
the continuing development and evolution of our Platform provides us with a basis to compete effectively for market share in terms of
ad spend and membership revenue.
Government
Regulations
Our
operations are subject to many United States federal and state laws and regulations that involve data privacy, data protection, rights
of publicity, content regulation, intellectual property, or other subjects. The application and interpretation of these laws and regulations
often are uncertain and the impact of regulatory changes cannot be predicted with certainty.
Several
government authorities, both in the United States and abroad are increasing their focus on privacy issues and the use of personal information.
All U.S. states have enacted some form of data security legislation and there are several federal laws governing data privacy. A growing
number of U.S. states have enacted laws regarding the collection, use and disclosure of personal information such as the California Consumer
Privacy Act of 2018 (the “CCPA”), which was amended by the California Privacy Rights Act (the “CPRA”) which went
into effect January 1, 2020. As more states consider or enact laws about information security, companies may be required to adopt written
information security policies consistent with state laws.
At
the U.S. federal the Federal Trade Commission (“FTC”) and state attorneys general have oversight of business operations concerning
the use of personal information and breaches of the privacy laws and may examine privacy policies to ensure that a company discloses
all material practices and fully complies with representations in the policies regarding the use of personal information and the failure
to do so could give rise to penalties under state or federal unfair competition or consumer protection laws.
We
review our privacy policies and overall operations on a regular basis to ensure compliance with applicable United States federal and
state laws, and to the extent applicable, any foreign laws. We launched a CCPA compliance program in January 2020, and have expedited
it to cover CPRA as well. On an annual basis we review the program and adjust our privacy notice and compliance program practices to
account for our evolving practices and the CCPA/CPRA regulations, which were first promulgated in July 2020 and continue to be subject
to ongoing rulemaking. There are conflicting interpretations of adopted law in the digital media industry, and given the lack of guidance
to date on many of these issues, our compliance posture on some issues might not be accepted by the State of California.
In
addition to the laws of the United States, we may be subject to foreign laws regulating web sites and online services that in some jurisdictions
are stricter than the laws in the United States. For example, the General Data Protection Regulation (the “GDPR”) includes
operational requirements for companies that receive or process personal data of residents of the European Union (“EU”). Some
EU countries are considering or have passed legislation implementing additional data protection requirements that could increase the
cost and complexity of delivering our services. The GDPR also includes certain requirements regarding notification of data processing
obligations or security incidents to appropriate data protection authorities. How the GDPR will be fully applied to online services,
including cookies and digital advertising, is still being determined through ongoing rulemaking and evolving interpretation by applicable
authorities. On June 16, 2020, the Court of Justice of the European Union (“CJEU”), declared the E.U.-U.S. Privacy Shield
framework (“Privacy Shield”) to be invalid. As a result, Privacy Shield is no longer a valid mechanism for transferring personal
data from the European Economic Area to the United States. We are addressing this issue, for instance, by including standard contractual
clauses as part of our Data Processing Agreements; however, it is uncertain whether the standard contractual clauses will also be invalidated
by the European courts or legislature. GDPR also conveys a private right of action to lodge complaints with supervisory authorities to
seek judicial remedies and obtain compensation for damages for violations of the GDPR. GDPR imposes substantial fines for breaches and
violations (up to the greater of €20 million or 4% of our consolidated annual worldwide gross revenue).
9
Social
networking websites are also under increasing scrutiny. Legislation has been introduced on the state and federal level that could regulate
social networking websites. Any such regulation would likely be an impediment to our business.
The
FTC regularly considers issues relating to online behavioral advertising (a/k/a interest-based advertising), which is a significant revenue
source for us, and Congress and state legislatures are frequently asked to regulate this type of advertising, including requiring consumers
to provide express consent for tracking purposes, so that advertisers may know their interests and are, therefore, able to serve them
more relevant, targeted ads. Targeted ads generate higher per impression fees than non-targeted ads. New laws, or new interpretations
of existing laws, could potentially place restrictions on our ability to utilize our database and other marketing data (e.g., from third
parties) on our own behalf and on behalf of our advertising clients, which may adversely affect our business.
Legislation
concerning the above-described online activities could affect our ability to make our websites available in certain countries as future
legislation is made effective. It is possible that state and foreign governments might also attempt to regulate our transmissions of
content on our website or prosecute us for violations of their laws. United States law offers limited safe harbors and immunities to
publishers for certain liability arising out of user-posted content, but other countries do not. Further, legislative proposals in the
United States and internationally could impose new obligations in areas affecting our business, such as liability for copyright infringement
by third parties and liability for defamation or other claims arising out of user-posted content. Our business could be negatively impacted
if applicable laws subject us to greater regulation or risk of liability.
Our
business could also be adversely affected if regulatory enforcement authorities, such as the California Attorney General or EU/EEA data
protection authorities, take issue with any of our approaches to compliance, or if new laws, regulations or decisions regarding the collection,
storage, transmission, use or disclosure of personal information are implemented in such ways that impose new or additional technological
requirements on us, limit our ability to collect, transmit, store and use or disclose the information, or if government authorities or
private parties challenge our data privacy or security practices that result in liability to, or restrictions on us, or we experience
a significant data or information breach which would require public disclosure under existing notification laws and for which we may
be liable for damages or penalties.
Furthermore,
governments of applicable jurisdictions might attempt to regulate our transmissions or levy sales or other taxes relating to our activities
even though we do not have a physical presence or operate in those jurisdictions. As our platforms, products and advertising activities
are available over the Internet anywhere in the world, multiple jurisdictions may claim that we are required to qualify to do business
as a foreign corporation in each of those jurisdictions and pay various taxes in those jurisdictions. We address state and local jurisdictions
where we believe we have nexus, however, there can be no assurance that we have complied with all jurisdictions that may assert that
we owe taxes.
Currently,
we carry cybersecurity and business interruption coverage to mitigate certain potential losses, but this insurance is limited in amount
and may not be sufficient in type or amount to cover us against claims related to a cybersecurity breach and related business and system
disruptions. We cannot be certain that such potential losses will not exceed our policy limits, insurance will continue to be available
to us on economically reasonable terms, or at all, or any insurer will not deny coverage as to any future claim. In addition, we may
be subject to changes in our insurance policies, including premium increases or the imposition of large deductible or co-insurance requirements.
10
Available
Information
We
file our annual, periodic and current reports, and other required information, electronically with the SEC. The SEC maintains a website
at www.sec.gov that contains reports, proxy and information statements and other information that we file with the SEC electronically.
We also make available on our website at www.thearenagroup.net, free of charge, copies of these reports and other information as soon
as reasonably practicable after we electronically file such material with, or furnish it to, the SEC.
We
use our website, blog, press releases, public conference calls and public webcasts as means of disclosing material non-public information
and for complying with our disclosure obligations under Regulation FD. The information disclosed by the foregoing channels could be deemed
to be material information. As such, we encourage investors, the media, and others to follow the channels listed above and to review
the information disclosed through such channels. The contents of the websites referred to above are not incorporated into this filing.
Item
1A. Risk Factors
Investing
in our common stock involves a high degree of risk. Listed below is a summary of the principal risks that could adversely affect our
business, operations and financial results. There are numerous factors that affect our business, operations and financial results, many
of which are beyond our control. The risks described below are not the only risks we face. Additional risks and uncertainties not presently
known to us or that we currently deem immaterial may also affect our business operations. If any of the following risks actually occur,
our business, financial condition, results of operations, cash flows, or our ability to pay our debts and other liabilities could suffer.
As a result, the trading price and liquidity of our securities could decline, perhaps significantly, and you could lose all or part of
your investment. The risks discussed below also include forward-looking statements and our actual results may differ substantially from
those discussed in these forward-looking statements. See the section entitled “Cautionary Statement Regarding Forward-Looking Statements.”
All dollar figures are presented in thousands unless otherwise stated.
RISKS
RELATED TO OUR BUSINESS
If
we fail to retain current users or add new users, or if our users decrease their level of engagement with the Platform, our business
would be seriously harmed.
The
success of our business and our ability to attract and retain advertisers heavily depends on the size of our user base and the level
of engagement of our users. Several factors could negatively affect user retention, growth, and engagement, including if:
● our
users increasingly engage with competing platforms instead of the Platform;
● we
fail to introduce new and exciting products and services, or such products and services do
not achieve a high level of market acceptance;
● we
fail to accurately anticipate user needs, or we fail to innovate and develop new software
and products that meet these needs;
● we
fail to price our products competitively;
● we
do not provide a compelling user experience because of the decisions we make regarding the
type and frequency of advertisements that we display;
● we
are unable to combat spam, bugs, malwares, viruses, hacking, or other hostile or inappropriate
usage of our products or the Platform (as defined below);
● there
are changes in user sentiment about the quality or usefulness of our existing products in
the short-term, long-term, or both;
● there
are increased user concerns related to privacy and information sharing, safety, or security
on the Platform;
● there
are adverse changes in our products or services that are mandated by legislation, regulatory
authorities, or legal proceedings;
● technical
or other problems frustrate the user experience, particularly if those problems prevent us
from delivering our products in a fast and reliable manner;
11
● we,
our Publisher Partners, or other companies in our industry are the subject of adverse media
reports or other negative publicity, some of which may be inaccurate or include confidential
information that we are unable to correct or retract; or
● we
fail to maintain our brand image or our reputation is damaged.
Our
license agreement to operate the Sports Illustrated media business was terminated by the licensor, which may materially harm our business,
operating results and financial condition.
As
described in Note 25, Commitments and Contingencies , to our accompanying consolidated financial statements under Item 8 of
this Annual Report, ABG-SI, LLC (“ABG”) has alleged that we failed to make a quarterly payment due to ABG pursuant to
the Licensing Agreement, dated June 14, 2019, with ABG (“Licensing Agreement”) of approximately $3.8 million, and on
January 18, 2024, ABG notified us of the termination of the Licensing Agreement, effective immediately, in accordance with its
rights under the Licensing Agreement. As stated in the notice of termination, ABG believes that a fee of $45.0 million became
immediately due and payable by us to ABG pursuant to the terms and conditions of the Licensing Agreement. In addition, upon
termination of the Licensing Agreement, all outstanding and unvested warrants to purchase shares of Arena common stock issued to ABG
in connection with the Licensing Agreement became immediately vested and exercisable.
On March 18, 2024, ABG announced it had
reached an agreement in principle with a third party to become the new operator of the Sports Illustrated media business. On April 1,
2024, ABG Group filed an action against us and Manoj Bhargava, the former interim CEO of the Company and a principal stockholder, alleging,
among other things, breach of contract in the United States District Court of the Southern District of New York seeking damages in the
amount of $48.8 million ($3.8 million royalty fee liability and $45.0 million termination fee liability as reflected in current liabilities
from discontinued operations). See Item 3 of this Annual Report and Note 25, Commitments and Contingencies , to our accompanying
consolidated financial statements under Item 8 of this Annual Report for additional information.
The
loss of the rights to operate the Sports Illustrated media business, in addition to the alleged and disputed termination payments that
are due following termination of the Licensing Agreement, could harm our competitiveness in our industry, damage any goodwill we may
have generated, and otherwise have a material adverse effect on our business, operating results and financial condition. Any subsequent
rebranding efforts we may undertake may require significant resources and expenses and may affect our ability to attract and retain customers,
all of which may have a material adverse effect on our business, contracts, financial condition, operating results, liquidity and prospects.
Provisions
in our current debt obligations or any future indebtedness may limit our discretion in operating our business.
The
third amended and restated note purchase agreement (the “Third A&R NPA”) is, and any future indebtedness may be, secured
by all or a portion of our assets in which the lenders may have a security interest. Any security interests that we grant will be set
forth in a security agreement and evidenced by the filing of financing statements by the agent for the lenders. Any restrictive provision
or negative covenant in the agreements governing our indebtedness, including the Third A&R NPA, our other current debt agreements
or any of our future indebtedness limits or may limit our operating discretion, which could have a material adverse effect on our financial
condition, results of operations and cash flows. A failure to comply with the restrictive provisions or negative covenants in the Third
A&R NPA, our other current debt agreements, or any of our future indebtedness may result in an event of default and/or restrict our
ability to control the disposition of our assets and our utilization of any indebtedness. See “Management’s Discussion and
Analysis of Financial Condition and Results of Operations” for more.
Generative
Artificial Intelligence (“AI”) technology may negatively impact our ability to attract, engage, and retain audiences; protect
and monetize our intellectual property; maintain and grow our revenue streams; avoid reputational harm; and involve other risks.
Recent
advances in the use of AI may significantly alter the market for our products and services. These technologies make it easier to access,
duplicate, and distribute our content, or otherwise generate output based on our content, without authorization, fair compensation, or
proper attribution. These technologies may reduce our online traffic and audience sizes, infringe our intellectual property rights, harm
existing and potential new revenue streams, damage our brand, and adversely affect our business, financial condition, and results of
operations. Our reputation may also be harmed if these technologies wrongly attribute inaccurate information to us. We seek to limit
such threats; however, controlling unauthorized use of our content and intellectual property is difficult and preventative measures implemented
by us may not prevent misuse, misattribution, and infringement of our intellectual property. Although we do not believe these threats
have been material to our businesses to date, we expect to continue to be subject to these threats and, as a result
we may experience a negative impact on our business and financial condition.
12
The
market in which we participate is intensely competitive, and if we do not compete effectively, our operating results could be harmed.
The
digital media industry is fragmented and highly competitive. There are many players in the digital media market, many with greater name
recognition and financial resources, which may give them a competitive advantage. The general business of online media, combined with
some level or method of leveraging community attracts many potential entrants, and in the future, there may be strong competitors that
will compete with us in general or in selected markets. These and other companies may be better financed and be able to develop their
markets more quickly and penetrate those markets more effectively. We expect competition to intensify in the future. All of this could
adversely affect our revenues and operating results.
If
Internet search engines’ algorithms and methodologies are modified, traffic to our content could be reduced and our ability to
attract and retain our audiences could be adversely impacted.
Our search engine optimization capability in connection with audience acquisition efforts substantially depends on
various internet search engines, such as Google, to direct a significant amount of traffic to the content published on the Platform. Algorithms
are used by these search engines to determine search result listings and the order of such listings displayed in response to specific
searches. Search engines frequently revise their algorithms in an attempt to optimize their search result listings. Future algorithm changes
by Google or any other search engines could cause content published on the Platform to receive less favorable placements, which could
reduce the number of readers who view this content and impact our ability to effectively serve digital advertisements to our audience.
If we are unable to respond effectively to changes made by search engine providers to their algorithms and other processes, this could
have a material adverse effect on our revenues and operating results.
The
sales and payment cycle for online advertising is long, and such sales may not occur when anticipated or at all, all of which could adversely
affect our business.
The
decision process is typically lengthy for brand advertisers and sponsors to commit to online campaigns and subject to delays which may
be beyond our control. In addition, some advertisers and sponsors take months after the campaign runs to pay, and some may not pay at
all, or require partial “make-goods” based on performance. This could have a material adverse effect on our business, financial
condition, or results of operations.
We
are dependent on the continued services and on the performance of key third party content contributors, the loss of which could adversely
affect our business.
We
rely on content contributed by third party providers to attract users that drive advertising and subscription revenue. The loss of the
services of any of such key contributors could have a material adverse effect on our business, operating results, and financial condition.
Competition for such contributors is intense, and there can be no assurance that we will be able to successfully attract, assimilate,
or retain them which could have a material adverse effect on our business, financial condition, or results of operations.
Our
revenues could decrease if the Platform does not continue to operate as intended.
The
Platform performs complex functions and is vulnerable to undetected errors or unforeseen defects that could result in a failure to operate
or inefficiency. The occurrence of errors and defects could result in loss of or delay in revenue, loss of market share, increased development
costs, diversion of development resources and injury to our reputation or damage to our efforts to expand brand awareness.
The
growing percentage of users whose computers, tablets, or phones do not support identification through third party cookies, mobile identifiers,
or other tracking technologies could adversely affect our business, results of operations, and financial conditions.
We
rely heavily on our ability to collect and disclose data and metrics in order to attract new advertisers and retain existing advertisers.
Any restriction, whether by law, regulation, policy, or other reason, on our ability to collect and disclose data that our advertisers
find useful would impede our ability to attract and retain advertisers.
We
use “cookies,” or small text files placed on user devices when an Internet browser is used, as well as mobile device identifiers,
to connect users’ computers anonymously to information that we gather, enabling the Platform to demonstrate to advertisers its
efficacy. More and more devices have offered functionalities that block such anonymized identifiers and some prominent technology companies
have announced intentions to discontinue the use of cookies entirely. Although we believe the Platform is well-positioned to continue
to provide key data insights to advertisers without cookies, actions by advertisers to buy advertising based on alternative identifiers
could lead to changes in purchase behavior of such advertisers, thereby possibly impacting our operations, and our financial condition
could be adversely affected.
13
Our
Publisher Partners may engage in intentional or negligent misconduct or other improper activities on the Platform or otherwise misuse
the Platform, which may damage our brand image, our business and our results of operations.
The
Platform provides our owned and operated media businesses, Publisher Partners, and individual creators contributing content the ability
to produce and manage editorially focused content through tools and services provided by us. We might not be able to monitor or edit
a significant portion of the content, such as advertising content, that appears on the Platform. If misconduct and misuse of the Platform
for inappropriate or illegal purposes occurs, user experience on the Platform may suffer, and claims may be brought against us. Our business
and public perception of our brands may be materially and adversely affected if we face any related lawsuits or other liabilities.
The
Platform and our technology systems contain open-source software, which may pose particular risk to our proprietary software, features
and functionalities in a manner that negatively affect our business.
We
use open-source software in the Platform and our technology systems and will continue to use open-source software in the future. We have
set up an internal system to monitor the open-source software we use in our operation and its functionality, and to manage the risk it
poses to our business. We may face claims from third parties claiming ownership of, or demanding release of, the open-source software
or derivative works that we developed using such software. These claims could result in litigation and could require us to make our software
source code freely available, purchase a costly license or cease offering the implicated services unless and until we can re-engineer
them to avoid infringement. This could require significant additional technology and development resources, and we may not be able to
complete such re-engineering successfully.
ECONOMIC
AND OPERATIONAL RISKS
We
may have difficulty managing our growth.
We
have added, and expect to continue to add, Publisher Partner and end-user support capabilities, continue software development activities,
and expand our administrative capabilities. In the past two years, we have entered into strategic transactions which have significantly
expanded our business and placed significant strain on our resources. To manage any further growth, organically or through further acquisitions,
we will be required to improve existing, and implement new, operational and financial systems and properly manage our employee base.
If we are unable to manage growth effectively, our business could be harmed.
The
strategic relationships that we may be able to develop and on which we may come to rely may not be successful.
We
will seek to develop strategic relationships with advertising, media, technology, and other companies to enhance our market penetration,
business development, and advertising sales revenues. There can be no assurance that these relationships will develop and mature, or
that potential competitors will not develop more substantial relationships with the same or more attractive partners. Our inability to
successfully implement our strategy of building valuable strategic relationships could harm our business.
Interruptions
or performance problems associated with our technology and infrastructure may adversely affect our business and operating results.
Our
growth will depend in part on the ability of our users, customers, and Publisher Partners to access the Platform at any time and within
an acceptable amount of time. We may experience performance problems due to a variety of factors, including infrastructure changes, introductions
of new functionality, human or software errors, capacity constraints due to an overwhelming number of users accessing the Platform software
simultaneously, denial of service attacks, or other security related incidents. If the Platform software is unavailable or if our users
are unable to access it within a reasonable amount of time or at all, our business would be negatively affected.
Moreover,
the Partner Agreements with our Publisher Partners include service level standards that obligate us to provide credits or termination
rights in the event of a significant disruption of the Platform, which may adversely affect our business and operating results.
Cyber-attacks
and other security threats and disruptions could have a material adverse effect on our business.
As
a tech-powered media company, we face cybersecurity threats, such as ransomware and denial-of-service, and attacks on technical infrastructure.
Our customers and suppliers face similar cybersecurity threats, and a cybersecurity incident impacting us or any of these entities could
materially adversely affect our operations, performance and results of operations.
14
The
sophistication of threats continues to evolve and grow, including the risk associated with the use of emerging technologies, such as
artificial intelligence and quantum computing, for nefarious purposes. In addition to cybersecurity threats, we face threats to the security
of our systems and employees from terrorist acts, sabotage or other disruptions, any of which could adversely affect our business. The
improper conduct of our employees or others working on behalf of us who have access to confidential or sensitive information could also
adversely affect our business and reputation. Our customers (including sites that we operate for our customers) and suppliers experience
similar security threats.
If
we are unable to protect sensitive information, including complying with evolving information security, data protection and privacy regulations,
our customers or governmental authorities could investigate the adequacy of our threat mitigation and detection processes and procedures;
and could bring actions against us for noncompliance with applicable laws and regulations. Moreover, depending on the severity of an
incident, our customers’ data, our employees’ data, our intellectual property (including trade secrets and research, development
and engineering know-how), and other third party data (such as suppliers) could be compromised, which could adversely affect our business.
Products and services we provide to customers also carry cybersecurity risks, including risks that they could be breached or fail to
detect, prevent or combat attacks, which could result in losses to our customers and claims against us, and could harm our relationships
with our customers and financial results.
Given
the persistence, sophistication, volume and novelty of threats we face, we may not be successful in preventing or mitigating an attack
that could have a material adverse effect on us and the costs related to cyber or other security threats or disruptions may not be fully
insured or indemnified by other means.
Our
suppliers face similar security threats and an incident at one of these entities could adversely impact our business. These entities
are typically outside our control and may have access to our information with varying levels of security and cybersecurity resources,
expertise, safeguards and capabilities. Adversaries actively seek to exploit security and cybersecurity weaknesses in our supply chain.
Breaches in our supply chain could in the future compromise our data and adversely affect customer deliverables. We also must rely on
our supply chain for adequately detecting and reporting cyber incidents, which could affect our ability to report or respond to cybersecurity
incidents effectively or in a timely manner. Failures by our suppliers could result in damages to you and have an adverse effect on our
business and operations.
We
operate our exclusive coalition of professional-managed online media channels on third party cloud platforms and data center hosting
facilities.
We
rely on software and services licensed from, and cloud platforms provided by, third parties to offer our digital media services. Any
errors or defects in third party software or cloud platforms could result in errors in, or a failure of, our digital media services,
which could harm our reputation, our business and force us to seek more expensive alternatives. Failure of these third party systems
could cause us to render credits or pay penalties or cause our Publisher Partners to terminate their contractual arrangements with us.
We
are subject to certain standard terms and conditions with Amazon Web Services and Google Cloud, companies which have broad discretion
to change their terms of service and other policies with respect to us, and those changes may be unfavorable to us.
Real
or perceived errors, failures, or “bugs” in the Platform could adversely affect our operating results and growth prospects.
Because
the Platform is complex, undetected errors, failures, vulnerabilities, or bugs may occur despite prior testing, especially when updates
are deployed. Real or perceived errors, failures, or bugs in our software could result in negative publicity, loss of or delay in market
acceptance of the Platform, loss of competitive position, or claims by our Publisher Partners or our users for losses sustained by them.
15
Malware,
viruses, hacking attacks, and improper or illegal use of the Platform could harm our business and results of operations.
Malware,
viruses, and hacking attacks have become more prevalent in our industry and have occurred on our systems and may occur in the future.
Any security breach caused by hacking, which involves efforts to gain unauthorized access to information or systems, or to cause intentional
malfunctions or loss or corruption of data, software, hardware, or other computer equipment, and the inadvertent transmission of computer
viruses could harm our business, financial condition and operating results.
If
we are unable to protect our intellectual property rights, our business could suffer.
Our
success significantly depends on our proprietary technology. We rely on a combination of copyright, trademark and trade secret laws,
employee and third party non-disclosure and invention assignment agreements and other methods to protect our proprietary technology.
Our business, profitability and growth prospects could be adversely affected if we fail to receive adequate protection of our proprietary
rights.
We
could be required to cease certain activities or incur substantial costs due to claims of infringement of another party’s intellectual
property rights.
Some
of our competitors and other third parties may own technology patents, copyrights, trademarks, trade secrets and website content which
they may use to assert claims against us. We cannot assure you that we will not become subject to claims that we have misappropriated
or misused other parties’ intellectual property rights. Any claim or litigation alleging that we have infringed or otherwise violated
intellectual property or other rights of third parties, with or without merit, whether or not settled out of court or determined in our
favor, could be time-consuming and costly to address and resolve, and could divert the time and attention of our management and technical
personnel.
If
we are required to make substantial payments, cease using the challenged intellectual property, obtain a license or redesign existing
technology due to any intellectual property infringement claims against us, such payments or actions could have a material adverse effect
upon our business and financial results.
We
are subject to many laws and regulations in the United States and abroad that are constantly evolving and involve matters central to
our business.
We
are subject or will be subject in the future to myriad constantly evolving laws, statutes and regulations in the United States as well
as in other countries where we may do business. These include, among others, privacy, data protection, and personal information, rights
of publicity, content, intellectual property, advertising, marketing, distribution, data security, data retention and deletion, personal
information, electronic contracts and other communications, competition, protection of minors, consumer protection, telecommunications,
employee classification, product liability, taxation, economic or other trade prohibitions or sanctions (including tariffs), securities
law compliance, and online payment services, and the related compliance costs. Our failure to comply with these laws and regulations
could adversely affect our business and cause significant penalties to be imposed on us.
In
particular, the growth and development of Internet content, commerce and communities may prompt more stringent consumer protection, privacy,
and data protection laws, both in the United States and abroad, as well as new laws governing their taxation. Compliance with any newly
adopted laws may prove difficult and costly for us.
We are subject to risks from changes to regulations,
government funding, trade policies and tariffs imposed by governments that impact our advertising clients.
Changes in regulations, government funding, trade policies and tariffs imposed by the U.S. and other governments
could have an impact on advertisers and the advertising market. If advertisers’ operating costs increase due to the changes in policy,
and they are unsuccessful in passing these increases along to consumers, then the advertisers will likely seek to reduce costs in other
ways, including the amount of their advertising. Additionally, changes in regulations, government funding, trade policies and tariffs
could also have the impact of preventing advertisers from deploying new goods and services and reducing the related advertising dollars.
The recently announced tariffs by the U.S. government on product imports from certain countries may result in an outsize impact on certain
industries that are key advertising categories for us, including automotive and consumer goods. The uncertainty regarding the ultimate
impact of any changes in regulations, government funding, trade policies or tariffs could also impact advertisers as they continue to
determine changes needed to their businesses. Such changes in trade policy or the imposition of tariffs could have a material adverse
effect on our customers’ advertising spend, which could have a material adverse effect on our business, results of operations, and
financial condition.
Our
services involve the storage and transmission of digital information; therefore, cybersecurity incidents, including those caused by unintentional
errors and those intentionally caused by third parties, may expose us to a risk of loss, unauthorized disclosure or other misuse of this
information, litigation liability, regulatory exposure, reputational harm and increased security costs.
We
and our third party service providers experience attempted cyber-attacks of varying degrees on a regular basis, one of which infiltrated
our systems and accessed a limited amount of our non-financial and encrypted data. We expect to incur significant, increasing costs in
ongoing efforts to detect and prevent cybersecurity-related incidents. We cannot ensure that our efforts to prevent cyber security incidents
will succeed. While we purchase liability coverage for certain of these types of matters, a significant cybersecurity incident could
subject us to reputational harm, loss of revenue, financial liability and other damage that may exceed our insurance coverage and preclude
us from obtaining adequate insurance levels in the future.
16
Existing
or future strategic alliances, long-term investments and acquisitions may have a material and adverse effect on our business, reputation,
and results of operations.
We
may enter strategic business relationships with third parties to further our business purpose from time to time. These alliances could
subject us to risks, including risks associated with sharing proprietary information, non-performance by the third party and increased
expenses in establishing new strategic alliances, any of which may materially and adversely affect our business. We may have limited
ability to monitor or control the actions of these third parties and, to the extent any of these strategic third parties suffer negative
publicity or harm to their reputation from events relating to their business, we may also suffer negative publicity or harm to our reputation
by virtue of our association.
Future
acquisitions and the subsequent integration of new assets and businesses into our own will require significant attention from our management
and could result in a diversion of resources from our existing business, which in turn could have an adverse effect on our business operations.
Acquisitions may not achieve our goals and could be viewed negatively by users, business partners or investors, use substantial amounts
of cash, cause potentially dilutive issuances of equity securities, require significant goodwill impairment charges or amortization expenses
for other intangible assets and expose us to unknown liabilities of the acquired business. Moreover, the costs of identifying and consummating
acquisitions may be significant. In addition to, in some cases, having to obtain shareholders’ approval, we may also have to obtain
approvals and licenses from relevant authorities for the acquisitions, which could result in increased delay and costs.
Our
products may require availability of components or known technology from third parties and their non-availability can impede our growth.
We
license/buy certain technology integral to our products from third parties, including open-source and commercially available software.
Our inability to acquire and maintain any third party product licenses or integrate the related third party products into our products
in compliance with license arrangements, could result in delays in product development until equivalent products can be identified, licensed
and integrated. We also expect to require new licenses in the future as our business grows and technology evolves. We cannot provide
assurance that these licenses will continue to be available to us on commercially reasonable terms, if at all.
Our
business is subject to the risk of catastrophic events such as pandemics, earthquakes, flooding, fire, and power outages, and to interruption
by man-made acts, such as war and terrorism.
Our
business is vulnerable to damage or interruption from pandemics, earthquakes, flooding, fire, power outages, telecommunications failures,
terrorist attacks, acts of war, human errors, break-ins, and similar events. A significant natural disaster could have a material adverse
effect on our business, results of operations, and financial condition, and our insurance coverage may be insufficient to compensate
us for losses that may occur. Furthermore, acts of terrorism, which may be targeted at metropolitan areas that have higher population
density than rural areas, could cause disruptions in our or our Publisher Partners’ businesses or the U.S. economy as a whole.
Our technology infrastructure may also be vulnerable to computer viruses, break-ins, denial-of-service attacks, and similar disruptions
from unauthorized tampering with our computer systems, which could lead to interruptions, delays and loss of critical data. We may not
have sufficient protection or recovery plans in some circumstances. As we rely heavily on our computer and communications systems and
the Internet to conduct our business and provide high-quality user and customer service, these disruptions could negatively impact our
ability to run our business and either directly or indirectly disrupt our Publisher Partners’ businesses, which could adversely
affect our business, results of operations, and financial condition.
17
Compliance
with the reporting obligations under the United States securities laws and Section 404 of Sarbanes-Oxley requires expenditure of
capital and other resources and may divert management’s attention. If we fail to comply with these reporting obligations or to
maintain adequate internal controls our operations, our business, and investors’ confidence in us, could be materially and
adversely affected.
As
a public company, we are required to comply with the periodic reporting obligations of the Exchange Act, the Sarbanes-Oxley and other
applicable securities rules and regulations. Complying
with these rules and regulations has caused us and will continue to cause us to incur additional legal and financial compliance costs
and make some activities more difficult, time-consuming and costly. Further, by complying with public disclosure requirements, our business
and financial condition are more visible, which may result in increased threatened or actual litigation.
As
discussed in Item 9A of this Annual Report on Form 10-K, in the course of preparing our financial statements, we identified the following
material weaknesses in our internal control over financial reporting (i) our finance and accounting policies, including those governing
revenue recognition, expense recognition, and balance sheet valuation principles and methodologies, have not been fully documented; and
(ii) we did not maintain a sufficient system of internal controls to validate data provided by certain third party service providers.
As a result of the identified material weaknesses, our management concluded that our internal control over financial reporting was not
effective as of December 31, 2024. A material weakness is a deficiency, or combination of deficiencies, in internal control over financial
reporting, such that there is a reasonable possibility that a material misstatement of the annual or interim financial statements will
not be prevented or detected on a timely basis. The material weaknesses identified in Item 9A of this Annual Report on Form 10-K did
not result in any misstatement of our financial statements. Our management is currently undertaking remedial actions to address the material
weaknesses identified as of December 31, 2024. However, we may in the future discover material
weaknesses in other areas of our internal control over financial reporting that require remediation.
We
cannot assure you that the measures we have taken to date, and actions we may take in the future, will be sufficient to remediate the
control deficiencies that led to the material weaknesses in our internal control over financial reporting or that they will prevent or
avoid potential future material weaknesses.
If
we fail to timely meet our reporting obligations under the Exchange Act, Sarbanes -Oxley and other applicable securities rules and
regulations in their entirety, we could be subject to penalties under federal securities laws and regulations of the NYSE American
and face lawsuits, and our ability to access financing on favorable terms could be restricted severely. We will also not be able to
obtain independent accountant certifications required for public companies under Sarbanes-Oxley. In addition, pursuant to Section
404 of Sarbanes-Oxley, we are required to evaluate and provide a report of management on our internal control over
financial reporting which has, and will continue to, require increased costs, expenses and management resources. During the
evaluation and testing process of our internal controls, if we identify one or more material weaknesses in our internal control over
financial reporting, we will be unable to certify that our internal control over financial reporting is effective. We cannot assure
you that there will not be material weaknesses or significant deficiencies in our internal control over financial reporting in the
future.
Any
failure to maintain internal control over financial reporting could severely inhibit our ability to accurately report our financial condition
or results of operations. If we are unable to conclude that our internal control over financial reporting is effective, or if our independent
registered public accounting firm determines we have a material weakness or significant deficiency in our internal control over financial
reporting, we could lose investor confidence in the accuracy and completeness of our financial reports, the market price of our common
stock could decline, and we could be subject to sanctions or investigations by the SEC or other regulatory authorities. Failure to remedy
any material weakness in our internal control over financial reporting, or to implement or maintain other effective control systems required
of public companies, could also restrict our future access to the capital markets.
Unfavorable
economic and market conditions could adversely affect our business, reputation, and results of operations.
Our
services, products, properties, and our ability to access the capital markets on terms acceptable or at all may be adversely impacted
by uncertain economic conditions, including but not limited to, regional conflicts, pandemics, adverse changes in interest rates, foreign
currency exchange rates, tax laws or tax rates, inflation, economic downturns, recessions, contraction in the availability of credit,
and the effects of government initiatives to manage economic conditions.
18
Our
ongoing cash management strategy is to maintain diversity in our deposit accounts across financial institutions to manage risks from
potential instability in the banking system, but deposits in these institutions may exceed the amount of insurance provided on such deposits
and there can be no assurance that this strategy will be successful.
We
cannot predict how future economic conditions will affect our users and Publisher Partners and any negative impact on our users or Publisher
Partners may also have an adverse impact on our own results of operations or financial condition.
RISKS
RELATED TO OUR INDEBTEDNESS, FINANCIAL CONDITION, AND INTERNAL CONTROL
As
the general economic and market conditions present uncertainty as to our ability to secure additional capital, there can be no assurances
that we will be able to secure additional financing on acceptable terms, or at all, as and when necessary to continue to conduct operations.
Our
future liquidity and capital requirements will depend upon numerous factors, including the success of the Platform, our offerings, competing
technological developments, and general economic and market conditions, which have presented substantial uncertainty in recent months.
We may need to raise funds through public or private financings, strategic relationships, or other arrangements. There can be no assurance
that such funding will be available on terms acceptable to us, or at all. Furthermore, any equity financing will be dilutive to existing
stockholders, and debt financing, if available, may involve restrictive covenants that may limit our operating flexibility with respect
to certain business matters. Strategic arrangements may require us to relinquish our rights or grant licenses to some or substantial
parts of our intellectual property. If funds are raised through the issuance of equity securities, the percentage ownership of our stockholders
will be reduced, stockholders may experience additional dilution in net book value per share, and such equity securities may have rights,
preferences, or privileges senior to those of the holders of our existing capital stock. If adequate funds are not available on acceptable
terms, we may not be able to continue operating, develop or enhance products, take advantage of future opportunities or respond to competitive
pressures, any of which could have a material adverse effect on our business, operating results, and financial condition.
We
have a history of losses.
In
the year ended December 31, 2024 ,
we had net loss of approximately $100.7 million compared to approximately $55.6 million for the year ended December 31, 2023. Our accumulated
deficit as of December 31, 2024 was approximately $479.4 million compared to approximately $378.7 million as of December 31, 2023. We
may continue to incur losses in the future if we do not achieve sufficient revenue or adequately reduce costs to achieve and maintain
profitability. There is no assurance that our operations will generate sufficient cash flows to support our continued operations in the
future without needing to seek additional capital funding or borrowings. We can provide no assurance that if we need to seek such additional
outside capital that it will be available on favorable terms or at all. Any failure to achieve and maintain profitability could have
a materially adverse effect on our ability to implement our business plan, our results and operations, and our financial condition.
Our
financial condition raises substantial doubt about our ability to continue as a “going concern” through one year from the
date of the issuance of the financial statements contained herein due to the recurrence of net losses.
For
the year ended December 31, 2024, we incurred a net loss from continuing operations of approximately $7.7 million, and as of December
31, 2024, had cash on hand of approximately $4.4 million. Management has evaluated our current and historical net losses from continuing
operations to determine if the significance of those conditions or events would limit our ability to meet our obligations when due, including
under the Loan Documents and Simplify Loan. In its evaluation, management determined that substantial doubt exists about our ability
to continue as a going concern for a one-year period following the financial statement issuance date due to the net loss from continued
operations and working capital deficit.
There
can be no assurance that we will be able to execute plans to rectify the recurrence of net losses. If we are unable to execute these
plans, it could lead to selling assets and further reducing costs and cash requirements.
19
Our
results of operations may fluctuate significantly and may not meet our expectations or those of securities analysts and investors.
We
operate in an evolving industry, and as a result, our business has evolved over time such that our operating history makes it difficult
to evaluate our business and future prospects. Our results of operations have fluctuated in the past, and future results of operations
are likely to fluctuate as well. We may not be able to sustain current growth rates, current revenue levels, or achieve profitability.
In addition, because our business is evolving, our historical results of operations may be of limited utility in assessing our future
prospects. We expect to face challenges, risks, and difficulties frequently experienced by growing companies in rapidly developing industries,
including those relating to:
● changes
in demand and pricing for our products, services and the Platform;
● developing,
maintaining, and expanding relationships with Publisher Partners and advertisers;
● innovating
and developing new solutions that are adopted by and meet the needs of Publisher Partners
and advertisers;
● competing
against companies with a larger user and customer base or greater financial or technical
resources;
● changes
in the pricing policies of Publisher Partners, advertisers and competitors;
● changes
in our access to valuable user data;
● costs
to develop and upgrade the Platform to incorporate new technologies;
● costs
related to the acquisition of businesses, talent, technologies, or intellectual property,
including potentially significant amortization costs and possible write-downs;
● seasonality
in our business;
● the
length and complexity of our sales cycles;
● the
timing of stock-based compensation expense;
● potential
costs to attract, onboard, retain and motivate qualified personnel;
● responding
to evolving industry standards and government regulations that impact our business, particularly
in the areas of data protection and consumer privacy;
● changes
in demand as a result of changes in the macroeconomic environment, as a result of inflation,
changes in interest rates or foreign exchange rates, or otherwise; and
● further
expanding our business in other markets.
Any
one or more of the factors above may result in significant fluctuations in our results of operations. You should not rely on our past
results as an indicator of our future performance.
Because
many of our expenses are based upon forecast demand and may be difficult to reduce in the short term, volatility in quarterly revenue
could cause significant variations in quarterly results of operations. We may not forecast our revenue or expenses accurately, which
may cause our results of operations to diverge from our estimates or the expectations of securities analysts, and investors. If we fail
to meet or exceed such expectations for these or any other reasons, the trading price of our common stock could fall, and we could face
costly litigation, including securities class action lawsuits.
Any
future litigation against us could be costly and time-consuming to defend.
We
have in the past and may in the future become subject to legal proceedings and claims or regulatory inquiries or proceedings that arise
in the ordinary course of business, such as claims brought by our customers and partners in connection with commercial disputes, employment
claims made by our current or former employees, or claims for reimbursement following misappropriation of customer data.
For
example, we could face claims relating to information published or made available on the Platform. In particular, the nature of our business
exposes us to claims related to defamation, intellectual property rights and rights of publicity and privacy. We might not be able to
monitor or edit a significant portion of the content that appears on the Platform. This risk is enhanced in certain jurisdictions outside
the United States where our protection from liability for third party actions may be unclear and where we may be less protected under
local laws than we are in the United States. We could also face fines or orders restricting or blocking our services in particular geographies
as a result of content hosted on our services. If any of these events occur, our business could be seriously harmed.
20
Our
employees are highly experienced, having worked in our industry for many years and prior employers may try to assert that our employees
are breaching restrictive covenants and other limitations imposed by past employment arrangements. We believe that all of our employees
are free to work for us in their various capacities and have not breached past employment arrangements. Notwithstanding our care in our
employment practices, a prior employer may assert a claim against us. Such claims can be costly to contest, disruptive to our work environment,
and may be detrimental to our operations and financial results.
Moreover,
insurance may not cover any such claims that rise in the ordinary course of business, may not provide sufficient payments to cover all
the costs to resolve one or more such claims, and may not continue to be available on terms acceptable to us. A claim brought against
us that is uninsured or underinsured could result in unanticipated costs, thereby reducing our results of operations and leading analysts
or potential investors to reduce their expectations of our performance, which could reduce the trading price of our common stock. Litigation
may result in substantial costs and may divert management’s attention and resources, which could adversely affect our business,
financial condition, results of operations, and prospects.
Our
ability to utilize our net operating loss carryforwards may be limited.
As
of December 31, 2024, we had federal net operating loss carryforwards, or NOLs, due to prior period losses of approximately $210.6 million,
and certain NOLs could expire before we generate sufficient taxable income to make use of our NOLs. Subject to certain limitations, NOLs
can be used to offset taxable income for U.S. federal income tax purposes. However, Section 382 of the Internal Revenue Code of 1986,
as amended, may limit certain NOLs we may use in any year for U.S. federal income tax purposes in the event of certain changes in ownership
of our Company. If an “ownership change” occurs, Section 382 would impose an annual limit on certain pre-ownership NOLs and
other tax attributes we can use to reduce our taxable income, potentially increasing and accelerating our liability for income taxes,
and also potentially causing those tax attributes to expire unused. In addition, our ability to use our net operating losses is dependent
on our ability to generate taxable income, and certain net operating losses could expire before we generate sufficient taxable income
to make use of our net operating losses.
RISKS
RELATED TO GOVERNANCE AND COMMON STOCK
We
are dependent on the continued services and on the performance of our key executive officers, management team, and other key personnel,
the loss of which could adversely affect our business.
We
are dependent on the continued services and on the performance of our key executive officers, management team, and other key personnel.
We also depend on our ability to identify, attract, hire, train, retain, and motivate other highly skilled technical, managerial, sales,
operational, business development, and customer service personnel. Competition for such personnel is intense, and there can be no assurance
that we will be able to successfully attract, assimilate, or retain sufficiently qualified personnel. The loss or limitation of the services
of any of our executive officers, members of our management team, or other key personnel or the inability to attract and retain additional
qualified key personnel, could have a material adverse effect on our business, financial condition, or results of operations.
The
elimination of monetary liability against our directors, officers, and employees under Delaware law and the existence of indemnification
rights for our obligations to our directors, officers, and employees may result in substantial expenditures by us and may discourage
lawsuits against our directors, officers, and employees.
Our
Amended and Restated Certificate of Incorporation, as amended (our “Certificate of Incorporation”), and our Third Amended
and Restated Bylaws (our “Bylaws”) contain provisions permitting us to eliminate the personal liability of our directors
and officers to us and our stockholders for damages for the breach of a fiduciary duty as a director or officer to the extent provided
by Delaware law. We may also have contractual indemnification obligations under any future employment agreements with our officers. The
foregoing indemnification obligations could result in us incurring substantial expenditures to cover the cost of settlement or damage
awards against directors and officers, which we may be unable to recoup. These provisions and the resulting costs may also discourage
us from bringing a lawsuit against directors and officers for breaches of their fiduciary duties, and may similarly discourage the filing
of derivative litigation by our stockholders against our directors and officers even through such actions, if successful, might otherwise
benefit us and our stockholders.
21
Because
we are a “smaller reporting company,” we will not be required to comply with certain disclosure requirements that are applicable
to other public companies, and we cannot be certain if the reduced disclosure requirements applicable to smaller reporting companies
will make our common stock less attractive to investors.
We
are a “smaller reporting company,” as defined in Item 10(f)(1) of Regulation S-K. As a smaller reporting company, we are
eligible for exemptions from various reporting requirements applicable to other public companies that are not smaller reporting companies,
including, but not limited to reduced disclosure obligations, including with respect to executive compensation, in our periodic reports,
proxy statements, and registration statements. We will continue to be a smaller reporting company if either (i) the market value of our
stock held by non-affiliates is less than $250 million as of the prior June 30, or (ii) our annual revenue is less than $100 million
during the most recently completed fiscal year and the market value of our stock held by non-affiliates is less than $700 million as
of the prior June 30. We cannot predict if investors will find our common stock less attractive because we may rely on these exemptions.
Provisions
in our Certificate of Incorporation and Bylaws and Delaware law may discourage a takeover attempt even if a takeover might be beneficial
to our stockholders and limit our stockholders’ ability to obtain a favorable judicial forum for disputes with us or our directors,
officers and employees.
Provisions
contained in our Certificate of Incorporation and Bylaws could make it more difficult for a third party to acquire us. Provisions in
our Certificate of Incorporation and Bylaws impose various procedural and other requirements, which could make it more difficult for
stockholders to affect certain corporate actions. For example, our Certificate of Incorporation authorizes our Board to determine the
rights, preferences, privileges, and restrictions of unissued series of our preferred stock without any vote or action by our stockholders.
Thus, our Board can authorize and issue shares of our preferred stock with voting or conversion rights that could dilute the voting power
of holders of other series of our capital stock. These rights may have the effect of delaying or deterring a change of control of us.
Additionally, our Certificate of Incorporation or Bylaws establish limitations on the removal of directors and include advance notice
requirements for nominations for election to our Board and for proposing matters that can be acted upon at stockholder meetings.
In
addition, our Certificate of Incorporation provides that a state or federal court located within the state of Delaware will be the exclusive
forum for: any derivative action or proceeding brought on our behalf; any action asserting a breach of fiduciary duty; any action asserting
a claim against us arising pursuant to the Delaware General Corporation Law (“DGCL”), our Certificate of Incorporation, or
our Bylaws; any action to interpret, apply, enforce, or determine the validity of our Certificate of Incorporation or our Bylaws; or
any action asserting a claim against us that is governed by the internal affairs doctrine. This choice of forum provision may limit a
stockholder’s ability to bring a claim in a judicial forum that it finds favorable for disputes with us or any of our directors,
officers, or other employees, which may discourage lawsuits with respect to such claims. Alternatively, if a court were to find the choice
of forum provision contained in our Certificate of Incorporation to be inapplicable or unenforceable in an action, we may incur additional
costs associated with resolving such action in other jurisdictions, which could harm our business, operating results, and financial condition.
Moreover,
because we are incorporated in Delaware, we are governed by the provisions of Section 203 of the DGCL, which prohibits an “interested
stockholder” owning in excess of 15% of our outstanding voting stock from merging or combining with us for a period of three years
after the date of the transaction in which such stockholder acquired in excess of 15% of our outstanding voting stock, unless the merger
or combination is approved in a prescribed manner. These provisions could limit the price that certain investors might be willing to
pay in the future for shares of our common stock.
Claims
for indemnification by our directors and officers may reduce our available funds to satisfy successful third party claims against us
and may reduce the amount of money available to us.
Our
Certificate of Incorporation provides that we will indemnify our directors and officers, in each case, to the fullest extent permitted
by Delaware law. In addition, Section 145 of the DGCL or our Certificate of Incorporation provides that:
● We
indemnify our directors and officers for serving us in those capacities or for serving other
business enterprises at our request, to the fullest extent permitted by Delaware law. Delaware
law provides that a corporation may indemnify such person if such person acted in good faith
and in a manner such person reasonably believed to be in or not opposed to the best interests
of the corporation and, with respect to any criminal action or proceeding, had no reasonable
cause to believe such person’s conduct was unlawful.
22
● We
may, in our discretion, indemnify employees and agents in those circumstances where indemnification
is permitted by applicable law.
● We
are required to advance expenses, as incurred, to our directors and officers in connection
with defending a legal proceeding, except that such directors or officers shall undertake
to repay such advances if it is ultimately determined that such person is not entitled to
indemnification.
● The
rights conferred in our Certificate of Incorporation are not exclusive, and we are authorized
to enter into indemnification agreements with our directors, officers, employees, and agents
and to obtain insurance to indemnify such persons.
● We
may not retroactively amend our Certificate of Incorporation or indemnification agreement,
if any, to reduce our indemnification obligations to directors, officers, employees, and
agents.
The
trading price of the shares of our common stock has been and may continue to be volatile and could subject us to litigation.
Stocks
of companies in the media and technology industries have historically experienced high levels of volatility. The trading price of our
common stock has fluctuated substantially and may continue to do so. These fluctuations could cause you to incur substantial losses,
including all of your investment in our common stock. Factors that could cause fluctuations in the trading price of our common stock,
some of which are beyond our control and may not be related to our operational or financial performance, include, among others, the following:
● price
and volume fluctuations in the overall stock market from time to time;
● announcements
of new products, solutions or technologies, commercial relationships, acquisitions, or other
events by us or our competitors;
● the
public’s reaction to our press releases, other public announcements, and filings with
the SEC;
● fluctuations
in the trading volume of our shares or the size of our public float, including in connection
with an acquisition;
● sales
of large blocks of our common stock;
● actual
or anticipated changes or fluctuations in our results of operations or financial projections;
● failure
of securities analysts to initiate or maintain coverage of us, changes in financial estimates
by any securities analysts who follow our company, or our failure to meet these estimates
or the expectations of investors ;
● recruitment
or departures of key personnel ;
● governmental
or regulatory developments or actions, or litigation involving us, our industry, or both
● general
economic conditions and trends, including inflation and fluctuating interest rates;
● general
political conditions and trends, political instability and acts of war or terrorism, including
the ongoing conflict between Russia and Ukraine, as well as in the Middle East;
● public
health crises and related measures to protect the public health (such as the COVID-19 pandemic);
● major
catastrophic events in our domestic and foreign markets;
● changes
in accounting standards, policies, guidelines, interpretations, or principles; and
● “flash
crashes,” “freeze flashes,” or other glitches that disrupt trading on the
securities exchange on which we are listed.
In
addition, if the market for stock of media and technology companies or the stock market, in general, experiences a loss of investor confidence,
the trading price of our common stock could decline for reasons unrelated to our business, results of operations, or financial condition.
The trading price of our common stock might also decline in reaction to events that affect other companies in the media and technology
industries even if these events do not directly affect us. In the past, following periods of volatility in the market price of a company’s
securities, securities class action litigation has often been brought against that company. If litigation is instituted against us, it
could subject us to substantial costs, divert management’s attention and resources, and adversely affect our business.
23
Our
Board is authorized to issue additional shares of our common stock that would dilute existing stockholders and sales, distribution or
issuance of substantial amounts of our common stock could cause the market price of our common stock to decline.
Our
Board has the authority to issue any or all authorized but unissued shares of our common stock at any price and, with regard to our preferred
stock, at any price and with any attributes our Board considers appropriate, absent stockholder approval. The issuance of additional
shares of our common stock in the future will reduce the proportionate ownership and voting power of current stockholders and may negatively
impact the market price of our common stock. Moreover, the sale or distribution of a substantial number of shares of our common stock,
particularly sales by us or our directors, executive officers, and principal stockholders, or the perception that these sales or distributions
might occur in large quantities, could cause the market price of our common stock to decline. In addition, shares subject to outstanding
warrants as well as the shares of common stock subject to outstanding options and restricted stock unit awards under our equity incentive
plans, and the shares reserved for future issuance under our equity incentive plans, will become eligible for sale in the public market
upon issuance, subject to compliance with applicable securities laws. Further, we also may issue our capital stock or securities convertible
into our capital stock, from time to time in connection with financing, an acquisition, investments, or otherwise. Any of the aforementioned
activity, could result in substantial dilution to our existing stockholders and cause the market price of common stock to decline.
We
may issue additional securities with rights superior to those of our common stock, which could materially limit the ownership rights
of our stockholders.
We
may offer additional debt or equity securities in private or public offerings in order to raise working capital or to refinance our debt.
Our Board has the right to determine the terms and rights of any debt securities and preferred stock without obtaining the approval of
our stockholders. It is possible that any debt securities or preferred stock that we sell would have terms and rights superior to those
of our common stock and may be convertible into shares of our common stock. Any sale of securities could adversely affect the interests
or voting rights of the holders of our common stock, result in substantial dilution to existing stockholders, or adversely affect the
market price of our common stock.
We
are currently out of compliance with the continued listing standards of the NYSE American. Our failure to regain compliance with the
continued listing standards may result in the delisting of our common stock.
Our
common stock is listed on the NYSE American and such listing is contingent on our compliance with the NYSE American’s standards
for continued listing, including requirements relating to maintaining minimum stockholders’ equity. On October 2, 2024, we received
a notification (“Letter”) from the NYSE American stating that we are not in compliance with the minimum stockholders’
equity requirements of Sections 1003(a)(i), 1003(a)(ii) and 1003(a)(iii) of the NYSE American Company Guide (the “Company Guide”)
requiring stockholders’ equity of (i) $2.0 million or more if we have reported losses from continuing operations and/or net losses
in two of its three most recent fiscal years, (ii) $4.0 million or more if we have reported losses from continuing operations and/or
net losses in three of the four most recent fiscal years and (iii) $6.0 million or more if we have reported losses from continuing operations
and/or net losses in its five most recent fiscal years, respectively. As of December 31, 2024, we had a stockholders’ deficit of
approximately $130.3 million and have had losses in the most recent six fiscal years ended December 31, 2024.
As
a result of this non-compliance, we became subject to the procedures and requirements set forth in Section 1009 of the Company Guide
and submitted a plan (the “Plan”) of actions we have taken or will take to regain compliance with the continued listing standards.
On December 20, 2024, we received notice from the NYSE American that it had accepted the Plan and granted a plan period through April
2, 2026 (the “Plan Period”). During the Plan Period, the Company will be subject to quarterly monitoring for compliance with
the Plan. If we do not regain compliance with the NYSE American’s listing standards by the end of the Plan Period, or if we do
not make progress consistent with the Plan, then the NYSE American may initiate delisting proceedings.
We
intend to regain compliance within the Plan Period. Our receipt of the notification from NYSE American accepting the Plan has no immediate
effect on the listing or trading of our common stock on the NYSE American, nor does it affect our business operations or our reporting
requirements with the SEC.
24
Although
we intend to regain compliance with the continued listing requirements prior to the end of the Plan Period, we may be unable to do so.
If delisting proceedings are commenced, the NYSE American rules permit us to appeal a staff delisting determination; however, there can
be no assurance that the outcome of any such appeal would be in our favor.
If
NYSE American delists our common stock from trading on its exchange due to our failure to meet the NYSE American’s continued listing
standards, we and our security holders could face significant material adverse consequences, including, but not limited to, a lack of
trading market for our common stock, reduced liquidity, decreased analyst coverage of our common stock and an inability for us to obtain
additional financing to fund our operations.
Item
1B. Unresolved Staff Comments
Not
Applicable.
Item
1C. Cybersecurity
As
a tech-powered media company, we face cybersecurity threats, such as ransomware and denial-of-service, and attacks on technical infrastructure.
Our customers and suppliers face similar cybersecurity threats, and a cybersecurity incident impacting us or any of these entities could
materially adversely affect our operations, performance and results of operations.
We
maintain a cyber risk management program designed to identify, assess, manage, mitigate, and respond to cybersecurity threats. This program
addresses cybersecurity risks to the corporate information technology (“IT”) environment including systems, hardware, software,
data, people, and processes.
The
Audit Committee of the Board of Directors oversees management’s processes for identifying and mitigating risks, including cybersecurity
risks. Our Head of Information Security has primary responsibility for our entity-wide information security program. Our current Head
of Information Security has held that position since 2019 and has broad information technology and cybersecurity experience as a result
of that role and past work experience which includes cybersecurity consulting. Our Head of Information Security regularly briefs senior
leadership on our cybersecurity and information security posture including on the prevention, detection, mitigation, and remediation
of cybersecurity incidents, and senior leadership will then brief the Audit Committee. In the event of an incident, we intend to follow
our incident response playbook, which outlines our planned response from incident detection to mitigation, recovery and notification,
including notifying functional areas (e.g. legal), as well as senior leadership and the Board, as appropriate.
Our
security team is responsible for our overall information security strategy, including policy, security engineering, operations and cyber
threat detection and response. Our security team has extensive experience selecting, deploying, and overseeing cybersecurity technologies,
initiatives, and processes. Employees outside of our security team and third parties also have a role in our cybersecurity defenses. Such employees are given training which we believe improves our cybersecurity. We engage third parties to conduct risk assessments and evaluations
of our security controls. Such risk assessment and evaluations identify, quantify, and categorize any cyber risks. In addition, we, along
with third party cyber risk management specialists, develops a risk mitigation plan to address such risks, and where necessary, remediate
potential vulnerabilities identified through the assessment and evaluation process.
We
have processes to oversee and identify cybersecurity risks associated with the use of third party service providers in our organization’s
operations. Third party cybersecurity risk management engagement also includes activities such as penetration testing, independent audits
or consulting on best practices to address new challenges. We include security and privacy addendums to our contracts where applicable.
We also perform third party risk management assessments to help manage the risks associated with reliance on vendors, critical
service providers, and other third-parties that may lead to a service disruption or an adverse cybersecurity incident.
25
Our
Head of Information Security and cybersecurity stakeholders regularly brief the senior leadership team on cyber vulnerabilities identified
through the risk management process, the effectiveness of our cyber risk management program, the emerging threat landscape, and new cyber
risks on at least an annual basis. This includes updates on our processes to prevent, detect, and mitigate cybersecurity incidents.
Notwithstanding
the approach we take to cybersecurity, we may not be successful in preventing or mitigating a cybersecurity incident that could have
a material adverse effect on us. While we maintain cybersecurity insurance, the costs related to cybersecurity threats or disruptions
may not be fully insured. We have not identified any risks from known cybersecurity threats, including as a result of any prior cybersecurity
incidents, that have materially affected or are reasonably likely to materially affect our operations, business strategy, regulatory
compliance, results of operations, or financial condition. The Company proactively seeks to detect and investigate unauthorized attempts
and attacks against Company IT assets, data, and services, and to prevent their occurrence and recurrence where practicable through changes
or updates to internal processes and tools and changes or updates to Company service delivery; however, potential vulnerabilities to
known or unknown threats will still remain. See Item 1A. “Risk Factors” for a discussion of cybersecurity risks.
Item
2. Properties
As
of December 31, 2024, we had one lease in California and one in New York. In Carlsbad, California we have a lease for office space that
is partially sublet. We do not occupy the balance of the space and the space is not utilized in our operations. The Carlsbad lease terminates
in March 2025 and will not be renewed. In New York, New York we have a lease for office space that we occupy. Though we operate our business
partially in a virtual environment, we utilize our office space in New York in regular operations. To the extent we need to lease additional
physical properties in the future, we believe we would be able to find suitable properties at market rates.
Item
3. Legal Proceedings
From
time to time, we may be subject to claims and litigation arising in the ordinary course of business. The outcome of any litigation is
inherently uncertain. Based on the Company’s current knowledge it believes that the final outcome of the matters discussed below
will not likely, individually or in the aggregate, have a material adverse effect on its business, financial position, results of operations
or cash flows; however, in light of the uncertainties involved in such matters, there can be no assurance that the outcome of each case
or the costs of litigation, regardless of outcome, will not have a material adverse effect on the Company’s business.
On
January 30, 2024, the former President, Media filed an action against the Company and Manoj Bhargava, the former interim CEO and a principal
stockholder, alleging claims for breach of contract, failure to pay wages and defamation, among other things, in the United States District
Court of the Southern District of New York, seeking damages in an unspecified amount. On November 15, 2024, the Company has executed
a confidential settlement agreement with the former President, Media which fully resolved the matter to the satisfaction of the parties
to the litigation.
On
March 21, 2024, the former CEO and Chairman of the board of directors filed an action against the Company, members of its board of directors
and Simplify, alleging claims for retaliation, breach of contract, wrongful termination and age discrimination, among other things, in
the Superior Court of the State of California seeking damages in an amount of $20.0 million. The Company and board member Carlo Zola
filed a Cross Complaint and Answer on June 20, 2024. Apart from Mr. Zola, the remaining individual board member defendants successfully
filed a Motion to Quash Service of Summons based on lack of jurisdiction, and they have been dismissed from the case. On September 13,
2024, the former CEO and Chairman filed an Answer to the Company’s Cross Complaint.
On
April 8, 2025, the former CEO and Chairman, the Company, and Mr. Zola filed a Stipulation to allow the former CEO and Chairman to file
a First Amended Complaint, which adds a new cause of action for alleged breach of contract based upon the Company’s refusal to
advance certain attorneys’ fees to him. The Court has not yet approved the filing of the First Amended Complaint, and the Company
will respond to the First Amended Complaint in due course. The Company intends to vigorously defend itself against the allegations made
in this lawsuit.
26
On
April 1, 2024, Authentic Brands Group, LLC, ABG-SI, LLC, and ABG Intermediate Holdings 2 LLC (collectively referred to as the “ABG
Group”) filed an action against the Company and Manoj Bhargava, the former interim CEO of the Company and a principal stockholder,
alleging, among other things, breach of contract in the United States District Court of the Southern District of New York seeking damages
in the amount of $48.8 million (the alleged and disputed $3.8 million royalty fee liability and $45.0 million termination fee liability
as reflected in current liabilities from discontinued operations).
On
June 7, 2024, the Company filed a response denying ABG Group’s alleged breach of contract action and filed a counterclaim against
ABG Group and Minute Media, Inc. alleging, among other things, unfair competition, misappropriation of trade secrets, unjust enrichment,
breach of contract and tortious interference with contract. On August 2,2024, ABG Group filed an amended complaint which the Company
responded to on August 22, 2024 and subsequently filed counterclaims against ABG Group and Sportority, Inc. d/b/a Minute Media. A settlement
conference was held on December 4, 2024. On March 4, 2025, ABG Group filed a Second Amended Complaint adding allegations and additional
claims against Mr. Bhargava. The allegations and claims asserted against the Company remain substantially the same as those in ABG Group’s
original complaint filed April 1, 2024. On August 30, 2024, each of ABG, Minute Media, Inc., and Mr. Bhargava filed respective motions
to dismiss, which motions were fully briefed as of November 1, 2024. The motions remain pending with Mr. Bhargava’s motion needing
to be restated and briefed after the subsequent filing of the Second Amended Complaint. The Company intends to vigorously defend itself
against the allegations made in this lawsuit.
Item
4. Mine Safety Disclosure
Not
applicable.
Part
II.
Item
5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
Market
Information
Our
common stock began trading on the NYSE American on February 9, 2022 under the symbol “AREN.” Before then, from September
21, 2021 until February 8, 2022, our common stock was quoted on the OTCM’s OTCQX trading under the symbol “MVEN.”
Holders
As
of April 7, 2025, there were approximately 151 holders of record of our common stock. Since many of our shares of common stock are held
by brokers and other institutions on behalf of stockholders, we are unable to estimate the total number of stockholders represented by
these record holders.
Dividends
We
have never paid cash dividends on our common stock, and our present policy is to retain any future earnings to support our operations
and finance the growth and development of our business. We do not intend to pay cash dividends on our common stock for the foreseeable
future. Any future determination related to our dividend policy will be made at the discretion of our Board.
27
Purchases
of Equity Securities by the Issuer and Affiliated Purchasers
None.
Recent
Sales of Unregistered Securities
None.
Use
of Proceeds
None.
Item
6. [Reserved]
Item
7. Management’s Discussion and Analysis of Financial Condition and Results of Operations
The
following discussion should be read in conjunction with the consolidated financial statements and the notes to those statements that
are included elsewhere in this Annual Report. Our discussion includes forward-looking statements based upon current expectations that
involve risks and uncertainties, such as our plans, objectives, expectations, and intentions. Actual results and the timing of events
could differ materially from those anticipated in these forward-looking statements as a result of a number of factors. We use words such
as “anticipate,” “estimate,” “plan,” “project,” “continuing,” “ongoing,”
“expect,” “believe,” “intend,” “may,” “will,” “should,” “could,”
and similar expressions to identify forward-looking statements. All dollar figures presented below are in thousands unless otherwise
stated .
Overview
For
an overview of the Company, see the information above presented under the section labeled “Item 1. Business,” which is in
“Part I” of this Annual Report.
Key
Operating Metrics
Our
key operating metrics are:
● Revenue
per page view (“RPM”) – represents the advertising revenue earned per 1,000
pageviews. It is calculated as our advertising revenue during a period divided by our total
page views during that period and multiplied by $1,000; and
● Monthly
average pageviews – represents the total number of pageviews in a given month or the
average of each month’s pageviews in a fiscal quarter or year, which is calculated
as the total number of page views recorded in a quarter or year divided by three months or
12 months, respectively.
We
monitor and review our key operating metrics as we believe that these metrics are relevant for our industry and specifically to us and
to understanding our business. Moreover, they form the basis for trends informing certain predictions related to our financial condition.
Our key operating metrics focus primarily on our digital advertising revenue, which is our most significant revenue stream. As indicated
in the Results of Operations section below for the year ended December 31, 2024, digital advertising revenue decreased by approximately
13%, as compared to the same period in fiscal 2023. Management monitors and reviews these metrics because such metrics are readily measurable
in real time and can provide valuable insight into the performance of and trends related to our digital advertising revenue and our overall
business. We consider only those key operating metrics described here to be material to our financial condition, results of operations
and future prospects.
28
For
pricing indicators, we focus on RPM as it is the pricing metric most closely aligned with monthly average pageviews. RPM is an indicator
of yield and pricing driven by both advertising density and demand from our advertisers.
Monthly
average pageviews are measured across all properties hosted on the Platform and provide us with insight into volume, engagement and effective
page management and are therefore our primary measure of traffic. We utilize a third-party source, Google Analytics, to confirm this
traffic data.
As
described above, these key operating metrics are critical for management as they provide insights into our digital advertising revenue
generation and overall business performance. This information also provides feedback on the content on our website and its ability to
attract and engage users, which allows us to make strategic business decisions designed to drive more users to read or view more of our
content and generate higher advertising revenue across all properties hosted on the Platform.
For
the years ended December 31, 2024 and 2023, our RPM was $23.31 and $21.35, respectively. The 9% increase in RPM reflects an increase in
video advertising as a percentage of total digital advertising as digital video advertising is sold at a significantly higher price than
digital display advertising. For the years ended December 31, 2024 and 2023, our monthly average pageviews were 332,913,662 and 394,441,158,
respectively. The 16% decrease in monthly average pageviews is primarily driven by the cessation of publishing of FanNation
sites in early 2024 .
All
dollar figures presented below are in thousands unless otherwise stated.
Impact
of Macroeconomic Conditions
Uncertainty
in the global economy presents significant risks to our business. Increases in inflation, instability in the global banking system,
geopolitical factors, including the ongoing conflicts in Ukraine and Israel and the responses thereto impact, and the impact of
tariffs on print production costs and the overall market for advertising may have an adverse effect on our business. While we are
closely monitoring the impact of the current macroeconomic conditions on all aspects of our business, the ultimate extent of the
impact on our business remains highly uncertain and will depend on future developments and factors that continue to evolve. Most of
these developments and factors are outside of our control and could exist for an extended period of time. As a result, we are
subject to continuing risks and uncertainties. For more information regarding these risks and uncertainties, see the section titled
“Risk Factors” in Part 1, Item 1A of this Annual Report on Form 10-K.
Liquidity
and Capital Resources
Going
Concern
Our
accompanying consolidated financial statements have been prepared assuming that we will continue as a going concern, which contemplates
the realization of assets and the liquidation of liabilities in the normal course of business. Our consolidated financial statements
do not include any adjustments that might be necessary if we are unable to continue as a going concern.
For
the year ended December 31, 2024, we incurred a net loss from continuing operations of $7,667, and as of December 31, 2024, had cash
on hand of $4,362. Management has evaluated our current and historical net losses from continuing operations to determine if the
significance of those conditions or events would limit our ability to meet our obligations when due, including under the Loan
Documents and Simplify Loan (see Notes 17 and 18). In its evaluation, management determined that substantial doubt exists about our
ability to continue as a going concern for a one-year period following the financial statement issuance date due to the net loss
from continued operations and working capital deficit.
There
can be no assurance that we will be able to execute plans to rectify the recurrence of net losses. If we are unable to execute these
plans, it could lead to selling assets and further reducing costs and cash requirements.
29
Cash
and Working Capital Facility
As
of December 31, 2024, our principal sources of liquidity consisted of cash of $4,362 and accounts receivable from continuing operations,
net of our allowance for credit losses, of $31,115. In addition, as of December 31, 2024, we had $39,349 available for additional use
under our working capital loan with Simplify. As of December 31, 2024, the outstanding balance of the Simplify working capital loan was
$10,651. Our cash balance as of the issuance date of our accompanying consolidated financial statements was $3,556.
Debt
Financings and Obligations
The
following table summarizes information about our term debt:
As
of December 31,
2024
2023
Total debt obligations, gross
$ 121,342
$ 130,300
Weighted-average interest rate
10.4 %
10.5 %
Weighted-average term (in months) (1)
24
N/A
Simplify Loan facility capacity (2)
$ 50,000
$ -
Simplify Loan facility availability
$ 39,349
$ -
(1) As
of December 31, 2023, the term debt (further details are provided in our accompanying consolidated
financial statements in Note 18, Term Debt ) was currently due as a result of an event of default that was subsequently resolved.
(2) As
of December 31, 2024, the Simplify Loan facility has a maturity date of December 1, 2026.
Debt
Activity – During the year ended December 31, 2024, we took steps to extend our debt maturities. Our debt activity during
the year ended December 31, 2024 was as follows:
● On
August 19, 2024, in connection with the March 13, 2024 amendment to the Simplify Loan facility, which bears interest at 10% per annum of the
amount advanced, we entered into an Amended Promissory Note and a common stock purchase agreement (the “Common Stock Purchase Agreement”) with Simplify, whereby during the
year ended December 31, 2024 we borrowed $25,651 under the Simplify Loan, of which $15,000 was exchanged for shares of our common stock in August 2024. As of December 31, 2024, the balance outstanding on the Simplify Loan was
$10,651.
● We
repaid $20,027 under our line of credit.
Our
debt activity during the year ended December 31, 2023 was as follows:
● We
borrowed $8,000 under our Bridge Notes.
● We
drew down $5,517 under our line of credit.
Future
Debt Obligations – As of December 31, 2024, our future contractual debt obligations were $121,342, with $10,651 maturing on
December 1, 2026 and $110,691 maturing on December 31, 2026.
Off-Balance
Sheet Arrangements
None.
30
Material
Contractual Obligations
We
have material contractual obligations that arise in the normal course of business primarily consisting of employment contracts, consulting
agreements, leases, liquidated damages, debt and related interest payments. Purchase obligations consist of contracts primarily related
to merchandise, equipment, and third party services, the majority of which are due in the next 12 months. See Note 7, Leases ,
Note 14, Liquidated Damages Payable , and Note 18, Term Debt , in our accompanying consolidated financial statements for
amounts outstanding as of December 31, 2024, related to leases, liquidated damages, bridge financing and long-term debt.
During
2022, we assumed a lease for office space in Carlsbad, California, that expired in March 2025. As of December 31, 2024 we remained
responsible for $360 for the remaining lease term. We entered into two subleases that will pay us an aggregate of $36, net of security deposits, through March 2025.
Working
Capital Deficit
We
have financed our working capital requirements since inception through issuances of equity securities and various debt financings. Our
working capital deficit as of December 31, 2024 and 2023 was as follows:
As
of December 31,
2024
2023
Current assets
$ 40,234
$ 90,399
Current liabilities
(122,256 )
(236,021 )
Working capital deficit
(82,022 )
(145,622 )
As
of December 31, 2024, we had a working capital deficit of $82,022, as compared to $145,622 as of December 31, 2023, consisting of $40,234
in total current assets and $122,256 in total current liabilities. As of December 31, 2023, our working capital deficit consisted of
$90,399 in total current assets and $236,021 in total current liabilities.
Our
cash flows during the years ended December 31, 2024 and 2023 consisted of the following:
Years
Ended December 31,
2024
2023
Net cash used in operating activities
$ (16,076 )
$ (24,772 )
Net cash used in investing activities
(5,175 )
(3,212 )
Net cash provided by
financing activities
16,329
22,895
Net (decrease) in
cash, cash equivalents, and restricted cash
$ (4,922 )
$ (5,089 )
Cash, cash equivalents,
and restricted cash, end of year
$ 4,362
$ 9,284
For
the year ended December 31, 2024, net cash used in operating activities was $16,076, consisting primarily of $147,507 of cash paid to
employees, Publisher Partners, Expert Contributors, suppliers, and vendors, and for revenue share arrangements, professional services,
and $17,837 of cash paid for interest, offset by $149,268 of cash received from customers. For the year ended December 31, 2023, net
cash used in operating activities was $24,772, consisting primarily of $239,737 of cash paid to employees, Publisher Partners, Expert Contributors, suppliers, and vendors, and for revenue share arrangements, advance of royalty fees and professional services, and $12,101
of cash paid for interest, offset by $227,066 of cash received from customers.
For
the year ended December 31, 2024, net cash used in investing activities was $5,175, consisting of (i) $54 for purchase of property and
equipment and (ii) $5,121 for capitalized costs for our Platform. For the year ended December 31, 2023, net cash used in investing activities
was $3,212, consisting of $3,773 for capitalized costs for our Platform and $500 for the acquisition of a business, offset by $1,061
from the sale of assets.
31
For
the year ended December 31, 2024, net cash provided by financing activities was $16,329, primarily consisting of (i) $561 for the
payment of the contingent consideration, (ii) $20,027 from repayment of our line of credit with SLR Digital Finance LLC
(“SLR”) (iii) $534 for tax payments relating to the withholding of shares of common stock for certain employees and (iv)
$200 payment of deferred cash payments for an acquisition, less (v) $12,000 in net proceeds from the common stock private placement,
and (vi) $25,651 in net proceeds from our working capital loan with Simplify. For the year ended December 31, 2023, net cash
provided by financing activities was $22,895, consisting primarily of $11,333 (excluding accrued offering costs of $167) in net
proceeds from the public offering of common stock, $5,517 from borrowings under our Arena Credit Agreement, $7,543 (excluding debt
issuance costs of $457) in net proceeds from issuance of our bridge notes; offset by $1,423 tax payments relating to the withholding
of shares of common stock for certain employees, and $75 payment of deferred cash payments for an acquisition.
Results
of Operations
Comparison
of Fiscal 2024 to Fiscal 2023
Years
Ended December 31,
2024
versus 2023
2024
2023
$
Change
%
Change
Revenue
$ 125,907
$ 143,630
$ (17,723 )
-12.3 %
Cost of revenue
70,189
88,357
(18,168 )
-20.6 %
Gross profit
55,718
55,273
445
0.8 %
Operating expenses
Selling and marketing
12,548
24,263
(11,715 )
-48.3 %
General and administrative
30,399
43,783
(13,384 )
-30.6 %
Depreciation and amortization
3,704
4,243
(539 )
-12.7 %
Loss on impairment of assets
1,198
119
1,079
906.7 %
Loss on sale of assets
-
325
(325 )
100.0 %
Total operating expenses
47,849
72,733
(24,884 )
-34.2 %
Income (loss) from operations
7,869
(17,460 )
25,329
-145.1 %
Total other expenses
(15,287 )
(19,558 )
4,271
-21.8 %
Loss before income taxes
(7,418 )
(37,018 )
29,600
-80.0 %
Income tax benefit
(249 )
(197 )
(52 )
26.4 %
Net loss from continuing operations
(7,667 )
(37,215 )
29,548
-79.4 %
Net loss from discontinued
operations, net of tax
(93,043 )
(18,367 )
(74,676 )
406.6 %
Net
loss
$ (100,710 )
$ (55,582 )
$ (45,128 )
81.2 %
For
the year ended December 31, 2024, the net loss from continuing operations improved $29,548 to $7,667, as compared to our prior
period net loss of $37,215. This improvement was primarily due to a $24,884 decrease in operating expenses as a result of
headcount and consulting spend reductions.
Revenue
and Gross Profit
The
following table sets forth revenue, cost of revenue, and gross profit from continuing operations:
Years
Ended December 31,
2024
versus 2023
2024
2023
$
Change
%
Change
Revenue
$ 125,907
$ 143,630
$ (17,723 )
-12.3 %
Cost of revenue
70,189
88,357
(18,168 )
-20.6 %
Gross profit
$ 55,718
$ 55,273
$ 445
0.8 %
For
the year ended December 31, 2024, we had gross profit of $55,718, as compared to $55,273 for the year ended December 31, 2023, an increase
of $445. Gross profit percentage for the year ended December 31, 2024 was 44.3%, as compared to 38.5% for the year ended December 31,
2023.
32
The
increase in gross profit percentage was driven by a higher mix of revenue from video advertising as a percentage of total digital advertising,
as digital video advertising is sold at a significantly higher price than digital display advertising in combination with headcount and consulting spend reductions.
The
following table sets forth revenue from continuing operations by category:
Years
Ended December 31,
2024
2023
Digital revenue:
Digital advertising
$ 93,008
$ 106,282
Digital subscriptions
7,800
11,956
Licensing and Publisher
Revenue
7,914
10,941
Performance Marketing
10,927
3,449
Other digital revenue
5,185
1,495
Total digital revenue
124,834
134,123
Print revenue
1,073
9,507
Total revenue
$ 125,907
$ 143,630
For
the year ended December 31, 2024, total revenue decreased $17,723, or a 12.3% decrease, to $125,907 from $143,630 for the year ended
December 31, 2023. This reflected a decrease in print revenue of $8,434 due primarily to the shutdown of Athlon Outdoor print operations
and a 6.9% decrease in digital revenue from $134,123 for the year ended December 31, 2023 to $124,834 for the year ended December 31,
2024 driven primarily by the cessation of publishing of the FanNation sites in early 2024.
The
primary drivers of the decrease include a $13,274 decrease in our digital advertising revenue driven primarily by the cessation of
publishing of FanNation sites in early 2024, a decrease in our digital subscriptions of $4,156 due to a decline in
subscribers. These decreases were partially offset by an increase in performance marketing revenue that
increased by $7,478 due to growth of our affiliate partner network and expansion of the performance marketing model across our
portfolio and an increase in other digital revenue of $3,690.
Cost
of Revenue
The
following table sets forth cost of revenue from continuing operations by category:
Years
Ended December 31
2024
2023
External cost of content
$ 20,248
$ 27,093
Internal cost of content
26,103
27,131
Technology costs
16,701
21,376
Printing, distribution and fulfillment costs
890
3,602
Amortization of developed technology and platform
development
5,988
8,782
Other
259
373
Total cost of revenue
$ 70,189
$ 88,357
Total cost of revenues as a percentage of revenues
56 %
62 %
For
the year ended December 31, 2024, we recognized cost of revenue of $70,189, as compared to $88,357 for the year ended December 31,
2023, representing an increase of $18,168. Cost of revenue for the year ended December 31, 2024 was impacted by decreases in
printing, distribution and fulfillment costs of $2,712 due to the shutdown of Athlon Outdoor print operations, a decrease in the
amortization of developed technology and platform development costs of $2,794, a decrease in technology costs of $4,675, internal
cost of content of $1,028, and external cost of content of $6,845 driven by the cessation of publishing of FanNation sites in early
2024, and a decrease in other costs of revenue of $114.
33
Operating
Expenses
Selling
and Marketing
The
following table sets forth selling and marketing expenses from continuing operations:
Years
Ended December 31,
2024
2023
Selling and marketing
$ 12,548
$ 24,263
Selling and marketing as a percentage of revenues
10 %
17 %
For
the year ended December 31, 2024, we incurred selling and marketing costs of $12,548 as compared to $24,263 for the year ended December
31, 2023. The decrease in selling and marketing costs of $11,715 is primarily related to decreases in payroll and employee benefits costs
of $6,976 due to a reduction in direct sales workforce. In addition, there were decreases in professional marketing services of $2,139,
advertising costs of $887, circulation costs of $906, and stock-based compensation of $1,011; partially offset by other selling and marketing
expenses of $204.
General
and Administrative
The
following table sets forth general and administrative expenses from continuing operations:
Years
Ended December 31,
2024
2023
General and administrative
$ 30,399
$ 43,783
General and administrative as a percentage
of revenues
24 %
30 %
For
the year ended December 31, 2024, we incurred general and administrative costs of $30,399 as compared to $43,783 for the year ended
December 31, 2023. The $13,384 decrease in general and administrative expenses is primarily due to decreases in stock-based
compensation of $9,495, and payroll and related expenses of $2,987 as a result of headcount and consulting spend reductions, and a decrease in other
general and administrative expenses of $851; partially offset by an increase in professional services, including accounting, legal
and insurance of $51.
Segment
Revenue
We report our segment results as Sports & Leisure,
Finance, Lifestyle, and Platform. Additionally, certain expenses are not allocated to our segments because they represent Arena-level
activities.
The
following table sets forth revenue by segment:
Years
Ended December 31,
2024
2023
Segment revenue:
Sports &
Leisure
$ 42,449
$ 65,984
Finance
27,734
29,638
Lifestyle
39,865
36,836
Platform
15,859
11,172
Total revenue
$ 125,907
$ 143,630
Sports
& Leisure – decrease of $23,535 is due to the cessation of publishing of FanNation sites in early 2024 and the shutdown
of Athlon Outdoor print operations partially offset by the growth of Athlon Sports.
Finance – decrease of $1,904 is primarily driven by a decrease in digital subscription revenues partially offset by an increase in performance
marketing revenues.
Lifestyle – increase of $3,029 is driven primarily by an increase in performance marketing revenues.
Platform – increase of $4,687 is driven by an increase in digital advertising and other revenues.
34
Segment
Gross Profit
The
following table sets forth segment gross profit:
Years
Ended December 31,
2024
2023
Gross profit:
Sports and leisure
$ 20,089
$ 33,326
Finance
18,348
17,064
Lifestyle
24,656
22,030
Platform
6,390
2,033
Segment gross profit
$ 69,483
$ 74,453
Sports
& Leisure – decrease of $13,237 is due to the cessation of publishing of FanNation sites in early 2024 and the shutdown
of Athlon Outdoor print operations partially offset by the growth of Athlon Sports.
Finance –
increase of $1,284 is primarily driven by an increase in performance marketing revenues which require less content & editorial
spending than other revenue streams.
Lifestyle – increase of $2,626 is driven primarily by an increase in performance marketing revenues which require less content & editorial spending
than other revenue streams.
Platform – increase of $4,357 is driven by an increase in digital advertising and other revenues with controlled cost.
The
following table reconciles segment gross profit to gross profit:
Years
Ended December 31,
2024
2023
Segment gross profit
$ 69,483
$ 74,453
Arena level activities:
Internal cost of content
(2,021 )
(2,962 )
Technology costs
(5,756 )
(7,436 )
Amortization of developed
technology and platform development
(5,988 )
(8,782 )
Gross profit
$ 55,718
$ 55,273
35
Other
Expenses
The
following table sets forth other expenses:
Years
Ended December 31,
2024
2023
Change in fair value of contingent
consideration
$ (313 )
$ (1,010 )
Interest expense, net
(14,668 )
(17,965 )
Liquidated damages
(306 )
(583 )
Total other expenses
$ (15,287 )
$ (19,558 )
Change
in Fair Value of Contingent Consideration – the change in fair value of contingent consideration of $313 for the year ended December
31, 2024 represents the change in fair value of the put option on our common stock in connection with the acquisition of Fexy Studios
(as further described in Note 4, Acquisitions and Dispositions , in our accompanying consolidated financial statements). As part
of that acquisition consideration, we issued 274,692 shares of our common stock, which was subject
to a put option under certain conditions (as further described in Note 16, Fair Value Measurement in our accompanying consolidated
financial statements).
Interest
Expense – we incurred interest expense, net of $14,668 for the year ended December 31, 2024, as compared to $17,965 for the year ended
December 31, 2023. The decrease in interest expense of $3,297 was primarily from lower amortization of debt costs and lower interest
charges on the line of credit.
Liquidated
Damages – we recorded liquidated damages of $306 for the year ended December 31, 2024, as compared to $583 for the year ended December
31, 2023. The decrease of $277 in liquidated damages recorded for the year ended December 31, 2024, is primarily because in 2023 we had
an assessment under certain agreements as a result of filing a registration statement outside of the agreed upon filing deadline.
Income
Taxes
Income
Taxes – for the years ended December 31, 2024 and 2023, we recorded an income tax provision of $249 and $197, respectively, primarily
related to tax deductible goodwill.
For
further details refer to Note 23, Income Taxes , in our accompanying consolidated financial statements.
Use
of Non-GAAP Financial Measures
We
report our financial results in accordance with generally accepted accounting principles in the United States of America (“GAAP”);
however, management believes that certain non-GAAP financial measures provide users of our financial information with useful supplemental
information that enables a better comparison of our performance across periods. We believe Adjusted EBITDA provides visibility to the
underlying continuing operating performance by excluding the impact of certain items that are noncash in nature or not related to our
core business operations. We calculate Adjusted EBITDA as net loss as adjusted for loss from discontinued operations, with additional
adjustments for (i) interest expense (net), (ii) income taxes, (iii) depreciation and amortization, (iv) stock-based compensation, (v)
change in valuation of contingent consideration, (vi) liquidated damages, (vii) loss on impairment of assets, (viii) loss on sale of
assets; (ix) employee retention credit, (x) employee restructuring payments; and (xi) professional and vendor fees. Our non-GAAP measure
may not be comparable to similarly titled measures used by other companies, have limitations as an analytical tool, and should not be
considered in isolation, or as a substitute for analysis of our operating results as reported under GAAP. Additionally, we do not consider
our non-GAAP measures as superior to, or a substitute for, the equivalent measure calculated and presented in accordance with GAAP.
Some of the limitations are that our non-GAAP measure:
● does
not reflect interest expense and financing fees, or the cash required to service our debt,
which reduces cash available to us;
● does
not reflect income tax provision or benefit, which is a noncash income or expense;
36
● does
not reflect depreciation and amortization expense and, although this is a noncash expense,
the assets being depreciated may have to be replaced in the future, increasing our cash requirements;
● does
not reflect stock-based compensation and, therefore, does not include all of our compensation
costs;
● does
not reflect the change in valuation of contingent consideration and, although this is a noncash
income or expense, the change in the valuations each reporting period are not impacted by
our actual business operations but is instead strongly tied to the change in the market value
of our common stock;
● does
not reflect liquidated damages and, therefore, does not include future cash requirements
if we repay the liquidated damages in cash instead of shares of our common stock (which the
investor would need to agree to);
● does
not reflect any losses from the impairment of assets, which is a noncash operating expense;
● does
not reflect any losses from the sale of assets, which is a noncash operating expense
● does
not reflect the employee retention credits recorded by us for payroll related tax credits
under the CARES Act;
● does
not reflect payments related to employee severance and employee restructuring changes for
our former executives;
● does
not reflect the professional and vendor fees incurred by us for services provided by consultants,
accountants, lawyers, and other vendors, which services were related to certain types of
events that are not reflective of our business operations; and
● may
not reflect proper non direct cost allocations.
The
following table presents a reconciliation of Adjusted EBITDA to net loss, which is the most directly comparable GAAP measure, for the
periods indicated:
Years
Ended December 31,
2024
2023
Net loss
$ (100,710 )
$ (55,582 )
Loss from discontinued
operations, net of tax
93,043
18,367
Loss from continuing operations
(7,667 )
(37,215 )
Add (deduct):
Interest expense, net (1)
14,668
17,965
Income tax provision (benefit)
249
197
Depreciation and amortization
(2)
9,692
13,025
Stock-based compensation
(3)
2,425
16,292
Change in fair value of
contingent consideration (4)
313
1,010
Liquidated damages (5)
306
583
Loss on impairment of assets
(6)
1,198
119
Loss on sale of assets
(7)
-
325
Employee retention credit
(8)
-
(3,890 )
Employee restructuring
expenses (9)
5,776
3,570
Professional and vendor
fees (10)
-
1,194
Adjusted
EBITDA
$ 26,960
$ 13,175
(1) Interest
expense is related to our capital structure and varies over time due to a variety of financing
transactions. Interest expense includes $658 and $2,378 for amortization of debt discounts
for the years ended December 31, 2024 and 2023, respectively, as presented in our consolidated
statements of cash flows, which are noncash items. Investors should note that interest expense
will recur in future periods.
37
(2) Depreciation
and amortization related to our developed technology and Platform is included within cost
of revenue of $5,988 and $8,782, for the years ending December 31, 2024 and 2023, respectively,
and depreciation and amortization is included within operating expenses of $3,704 and $4,243
for the years ending December 31, 2024 and 2023, respectively. We believe (i) the amount
of depreciation and amortization expense in any specific period may not directly correlate
to the underlying performance of our business operations and (ii) such expenses can vary
significantly between periods as a result of new acquisitions and full amortization of previously
acquired tangible and intangible assets. Investors should note that the use of tangible and
intangible assets contributed to revenue in the periods presented and will contribute to
future revenue generation and should also note that such expense will recur in future periods.
(3) Stock-based
compensation represents noncash costs arise from the grant of stock-based awards to employees,
consultants and directors. We believe that excluding the effect of stock-based compensation
from Adjusted EBITDA assists management and investors in making period-to-period comparisons
in our operating performance because (i) the amount of such expenses in any specific period
may not directly correlate to the underlying performance of our business operations, and
(ii) such expenses can vary significantly between periods as a result of the timing of grants
of new stock-based awards, including grants in connection with acquisitions. Additionally,
we believe that excluding stock-based compensation from Adjusted EBITDA assists management
and investors in making meaningful comparisons between our operating performance and the
operating performance of other companies that may use different forms of employee compensation
or different valuation methodologies for their stock-based compensation. Investors should
note that stock-based compensation is a key incentive offered to employees whose efforts
contributed to the operating results in the periods presented and are expected to contribute
to operating results in future periods. Investors should also note that such expenses will
recur in the future.
(4) Change
in fair value of contingent consideration represents the change in the put option on our
common stock in connection with the acquisition of Fexy Studios.
(5) Liquidated
damages (or interest expense related to accrued liquidated damages) represents amounts we
owe to certain of our investors in private placements offerings conducted in fiscal years
2018 through 2020, pursuant to which we agreed to certain covenants in the respective securities
purchase agreements and registration rights agreements, including the filing of resale registration
statements and becoming current in our reporting obligations, which we were not able to timely
meet.
(6) Loss
on impairment of assets represents certain assets that are no longer useful.
(7) Loss
on sale of assets represents non-recurring losses for sale of assets.
(8) Employee
retention credit represents payroll related tax credits under the CARES Act.
(9) Employee
restructuring payments represents severance payments to employees under employer restructuring
arrangements and payments to our former Chief Executive Officer for the years ended December
31, 2024 and 2023, respectively.
(10) Professional
and vendor fees represents fees that are nonrecurring in connection with the Business Combination
resulting in a change of control, including fees incurred by consultants, accountants, lawyers.
Critical
Accounting Policies and Estimates
The
preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported
amount of assets and liabilities, the disclosure of contingent assets and liabilities and the reported amounts of revenue and expenses
during the reported periods. The more critical accounting estimates include estimates related to revenue recognition, platform development,
and impairment of goodwill. We also have other key accounting policies, which involve the use of estimates, judgments and assumptions
that are significant to understanding our results, which are described in Note 2, Summary of Significant Accounting Policies ,
in our accompanying consolidated financial statements.
Our
discussion and analysis of the financial condition and results of operations is based upon our consolidated financial statements included
elsewhere in this Annual Report on Form 10-K, which have been prepared in accordance with GAAP. We believe the following critical accounting
policies affect our more significant judgments and estimates used in the preparation of the financial statements. Actual results may
differ from these estimates under different assumptions or conditions.
38
Revenue
In
accordance with Accounting Standards Codification (“ASC”) 606, Revenue from Contracts with Customers , revenues
are recognized when control of the promised goods or services are transferred to our customers, in an amount that reflects the
consideration that we expect to receive in exchange for those goods or services. We generate all of our revenue from contracts with
customers. We have determined we are the principal in the majority of our transactions with our customers and therefore we generally
account for revenue on a gross as compared to a net basis, in our statement of operations. We have made this determination based on
our control of the advertising inventory and the ability to monetize the advertising inventory or publications and determine price
before transfer to the customer and because we are also the primary obligor responsible for providing the services to the customer.
Significant costs of revenue are presented as a separate line item on the consolidated statements of operations.
The
following is a description of the principal activities from which we generate revenue:
Advertising
Revenue
Digital
Advertising – we recognize revenue from digital advertisements at the point when each ad is viewed. We enter into contracts with advertising
networks to serve display or video advertisements on the digital media pages associated with our various channels. The quantity of advertisements,
the impression bid prices, and revenue are reported on a real-time basis to our partners. Although reported advertising transactions
are subject to adjustment by the advertising network partners, any such adjustments are known within a few days of month end. We owe
our independent Publisher Partners a revenue share of the advertising revenue earned, which is recorded as service costs in the same
period in which the associated advertising revenue is recognized.
Advertising
revenue that is comprised of fees charged for the placement of advertising on the websites that we own and operate, is recognized as
the advertising or sponsorship is displayed, provided that collection of the resulting receivable is reasonably assured.
Print Advertising –
advertising related revenues for print advertisements are recognized when advertisements are published (defined as an issue’s on-sale
date), net of provisions for estimated rebates, rate adjustments, and discounts.
Performance
Marketing
Performance Marketing transactions involve the promotion of other companies’ products and services over the internet
through digital advertising platforms. We include links to products and services in our display content on the Platform. When a consumer
clicks on the links and completes a purchase of a product or performs a specific action, such as signing up for a service, the Company
earns commissions by promoting products and services through affiliate links. The promise to integrate links in our display content on
the Platform is delivered when a consumer clicks on the links and completes a purchase.
Digital
Subscription Revenue
Digital
subscription revenue is generated by entering into contracts with internet users that subscribe to premium content on our owned and operated
media channels and facilitate such contracts between internet users and our Publisher Partners. These contracts provide internet users
with a membership subscription to access the premium content. For subscription revenue generated by our independent Publisher Partners’
content, we owe our Publisher Partners a revenue share of the membership subscription revenue earned, which is initially deferred and
recorded as deferred contract costs. We recognize deferred contract costs over the membership subscription term in the same pattern that
the associated membership subscription revenue is recognized.
Digital
subscription revenue generated from our websites that we own and operate are charged to customers’ credit cards or are directly
billed to corporate subscribers, and are generally billed in advance on a monthly, quarterly or annual basis. We calculate net subscription
revenue by deducting from gross revenue an estimate of potential refunds from cancelled subscriptions as well as chargebacks of disputed
credit card charges. Net subscription revenue is recognized ratably over the subscription periods. Unearned revenue relates to payments
for subscription fees for which revenue has not been recognized because services have not yet been provided.
39
Print
Revenue
Print
revenue includes single copy sales at newsstands.
Single copy revenue is recognized on
the publication’s on-sale date, net of provisions for estimated returns. We base our estimates for returns on historical experience
and current marketplace conditions.
Licensing
and Publisher Revenue
Content
licensing-based revenues and publisher revenues, primarily revenue shares and license exclusivity agreements, are accrued generally
monthly or quarterly based on a sales-based or usage-based royalty promised in exchange for a license of intellectual property.
Generally, revenues are accrued based on estimated sales and adjusted as actual sales are reported by partners. These adjustments
are typically recorded within three months of the initial estimates and have not been material. Any minimum guarantees are typically
earned evenly over the fiscal year or are recognized upfront if materially different than the actual usage pattern. Revenue
associated with sales-based or usage-based royalties where the customer is expected to exceed the minimum are recognized in the same
period in which the underlying sales or usage occurs.
Contract
Modifications
We
occasionally enter into amendments to previously executed contracts that constitute contract modifications. We assess each of these contract
modifications to determine:
●
if
the additional services and goods are distinct from the services and goods in the original arrangement; and
●
if
the amount of consideration expected for the added services or goods reflects the stand-alone selling price of those services and
goods.
A
contract modification meeting both criteria is accounted for as a separate contract. A contract modification not meeting both criteria
is considered a change to the original contract and is accounted for on either a prospective basis as a termination of the existing contract
and the creation of a new contract, or a cumulative catch-up basis.
Platform
Development
For
the years presented, substantially all of our technology expenses are development costs for our Platform that were expensed as incurred
or capitalized as intangible costs. Technology costs are expensed as incurred or in accordance with applicable guidance that requires
costs incurred in the preliminary project and post-implementation stages of an internal use software project be expensed as incurred
and that certain costs incurred in the application development stage of a project be capitalized.
We
capitalize internal labor costs, including compensation, benefits and payroll taxes, incurred for certain capitalized platform development
projects. Our policy with respect to capitalized internal labor stipulates that labor costs for employees working on eligible internal
use capital projects are capitalized as part of the historical cost of the project when the impact, as compared to expensing such labor
costs, is material. Our Platform development capitalized during the application development stage of a project include:
● payroll
and related expenses for personnel; and
● stock-based
compensation of related personnel.
Goodwill
Goodwill
represents the excess of the purchase price over the fair value of the net tangible and intangible assets of businesses acquired in
a business combination. Goodwill is not amortized but rather is tested for impairment at least annually on October 31, or more
frequently if events or changes in circumstances indicate that the carrying amount of goodwill may not be recoverable.
Recoverability of goodwill is determined by comparing the fair value of our reporting units to the carrying value of the underlying
net assets in the reporting units. If the fair value of a reporting unit is determined to be less than the carrying value of its net
assets, goodwill is deemed impaired, and an impairment loss is recognized to the extent that the carrying value of goodwill exceeds
the difference between the fair value of the reporting unit and the fair value of its other assets and liabilities. We determined
our operating segments are our reportable units for goodwill impairment testing, See Note 11 Goodwill in our accompanying
consolidated financial statements. We determine the fair value of our reporting units by utilizing the discounted cash flow method
of an income approach and the value indicated by the market approach, comparing transaction prices or stock prices of comparable
guideline companies to our market value. The income approach utilized a discounted cash flow analysis, incorporating
management’s projections of revenue growth, operating margins, and discount rates that reflect the risk-adjusted cost of
capital. The market approach considered valuation multiples derived from comparable publicly traded companies. The income and the
market approach are equally weighted when determining fair value of the reportable unit. These analyses require significant
assumptions and judgments. These assumptions and judgments include estimation of future cash flows, projections of revenue growth and operating margins, which is dependent on internal
forecasts, estimation of the long-term rates of growth for our business, estimation of the useful life over which cash flows will
occur, determination of a discount rate and the selection of comparable companies and the interpretation of
their data. As well as a control premium determined by utilizing publicly available data from studies for similar transactions of
public companies. No impairment charges were recorded during the year ended December 31, 2024.
40
Recently
Issued Accounting Pronouncements
Note
2, Summary of Significant Accounting Policies, in our accompanying consolidated financial statements appearing elsewhere in this
Annual Report includes Recently Issued Accounting Pronouncements.
Item
7A. Quantitative and Qualitative Disclosures about Market Risk
We
are a smaller reporting company as defined by Rule 12b-2 of the Exchange Act and are not required to provide the information otherwise
required under this item.
Item
8. Financial Statements and Supplementary Data
All
information required by this item is listed in the Index to Financial Statements in Part IV, Item 15(a)(1) of this Annual Report.
Item
9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
None.
Item
9A. Controls and Procedures
Evaluation
of Disclosure Controls and Procedures
Our
management is responsible for establishing and maintaining a system of disclosure controls and procedures (as defined in Rule 13a-15(e)
and 15d-15(e) under the Exchange Act) that is designed to ensure that information required to be disclosed by us in the reports we file
or submit under the Exchange Act is recorded, processed, summarized, and reported, within the time periods specified in the SEC’s
rules and forms. Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information
required to be disclosed by an issuer in the reports that it files or submits under the Exchange Act is accumulated and communicated
to the issuer’s management, including its principal executive officer(s) and principal financial officer(s), or persons performing
similar functions, as appropriate to allow timely decisions regarding required disclosure.
In
accordance with Exchange Act Rules 13a-15 and 15d-15, an evaluation was completed under the supervision and with the participation of
our management, including our Chief Executive Officer and Principal Financial Officer, of the effectiveness of the design and operation
of our disclosure controls and procedures as of December 31, 2024. Based on that evaluation, our management, including our Chief Executive
Officer and Principal Financial Officer, concluded that our disclosure controls and procedures were effective in providing reasonable
assurance that information required to be disclosed in our reports filed or submitted under the Exchange Act was recorded, processed,
summarized, and reported within the time periods specified in the SEC’s rules and forms.
Management’s
Annual Report on Internal Control over Financial Reporting
Our
management is responsible for establishing and maintaining adequate internal control over financial reporting (as defined in Rules 13a-15(f)
and 15d-15(f) under the Exchange Act). Internal control over financial reporting is a process, including policies and procedures, designed
to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external
reporting purposes in accordance with U.S. generally accepted accounting principles. Our management evaluated the effectiveness of our
internal control over financial reporting based on the Internal Control—Integrated Framework (2013 Framework) issued by the Committee
of Sponsoring Organizations of the Treadway Commission (“COSO”).
A
material weakness is a deficiency, or a combination of deficiencies, in internal control over financial reporting such that there is
a reasonable possibility that a material misstatement of our annual or interim financial statements will not be prevented or detected
on a timely basis.
Based
on our evaluation under the framework in COSO, our management concluded that our internal control over financial reporting was not effective
as of December 31, 2024 because we did not adequately identify and assess certain risks of material misstatement in a timely manner as we
did not have the properly trained resources in place to perform the risk assessment and then implement and execute appropriate controls.
We
have identified the following material weaknesses:
(i) Our
finance and accounting policies, including those governing revenue recognition, expense recognition,
and balance sheet valuation principles and methodologies, have not been fully documented;
and
41
(ii) We
did not maintain a sufficient system of internal controls to validate data provided by certain
third party service providers including:
i. A
third party providing print subscription management services;
ii. A
third party advertising partner; and
iii. A
third party providing ad serving services.
These
material weaknesses have not been remediated as of the date of filing of this Annual Report. We intend to undertake the following
remedial measures to address these material weaknesses and will continue to evaluate and adjust remediation actions as needed to
ensure the remedial measures remain appropriate and are sustainable:
(i) Hire resources to help develop
a comprehensive set of finance and accounting policies to document revenue recognition, expense
recognition, and balance sheet valuation principles and methodologies as well as enhance our risk assessment processes and internal control capabilities;
(ii) Obtain,
review, and map a System and Organization Controls – SOC 1 Type 2 report from third
party service providers for the effectiveness of controls relevant to any third party data
relied upon in accounting and financial reporting for any third parties noted above which
continue to support the business;
(iii) Review
all information provided by third parties directly and through third party portals to ensure
specific reports upon which we rely are covered by third party or end user controls within
each SOC 1 Type 2 report; and
(iv) Implement
additional controls to require documented review of any amendments to third party agreements
by finance and accounting personnel to ensure appropriate accounting treatment.
We
believe that the actions listed above will provide appropriate remediation of the material weaknesses. Due to the nature of the remediation
process and the need for sufficient time after implementation to evaluate and test the design and effectiveness of the controls, no assurance
can be given as to the timing for completion of remediation. The material weaknesses will be fully remediated when we conclude that the
controls have been operating for sufficient time and independently validated by management.
We
believe that, notwithstanding the material weaknesses mentioned above, the consolidated financial statements contained in this Annual
Report present fairly, in all material respects, the consolidated balance sheets, statements of operations and comprehensive loss, stockholders’
deficiency, and cash flows of the Company and its subsidiaries in conformity with U.S. generally accepted accounting principles as of
the dates and for the periods stated therein.
This
Annual Report does not include an attestation report of the Company’s registered public accounting firm regarding internal control
over financial reporting. Management’s report was not subject to attestation by the Company’s registered public accounting
firm pursuant to rules of the SEC that permit the Company to provide only management’s report in this Annual Report.
Changes
in Internal Control over Financial Reporting
Except
as described above under “Management’s Annual Report On Internal Control over Financial Reporting” there have not been
any changes in our internal control over financial reporting (as such term is defined in Rules 13a-15(f) and 15d-15(f) under the Exchange
Act) that occurred during the quarter ended December 31, 2024 that have materially affected, or are reasonably likely to materially affect,
our internal control over financial reporting.
Inherent
Limitations on the Effectiveness of Controls
The
effectiveness of any system of internal control over financial reporting, including ours, is subject to inherent limitations, including
the exercise of judgment in designing, implementing, operating, and evaluating the controls and procedures, and the inability to eliminate
misconduct completely. Accordingly, in designing and evaluating the disclosure controls and procedures, management recognizes that any
system of internal control over financial reporting, including ours, no matter how well designed and operated, can only provide reasonable,
not absolute assurance of achieving the desired control objectives. In addition, the design of disclosure controls and procedures must
reflect the fact that there are resource constraints, and that management is required to apply its judgment in evaluating the benefits
of possible controls and procedures relative to their costs. Projections of any evaluation of effectiveness to future periods are subject
to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies
or procedures may deteriorate. We intend to continue to monitor and upgrade our internal controls as necessary or appropriate for our
business but cannot assure you that such improvements will be sufficient to provide us with effective internal control over financial
reporting.
42
Item
9B. Other Information
None .
Item
9C. Disclosure Regarding Foreign Jurisdictions that Prevent Inspections
Not
applicable.
Part
III
Item
10. Directors, Executive Officers and Corporate Governance
The
information required under this item is incorporated herein by reference to our proxy statement for our 2025 Annual Meeting of Stockholders
to be filed with the SEC not later than 120 days after December 31, 2024.
Item
11. Executive Compensation
The
information required under this item is incorporated herein by reference to our proxy statement for our 2025 Annual Meeting of Stockholders
to be filed with the SEC not later than 120 days after December 31, 2024.
Item
12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
The
information required under this item is incorporated herein by reference to our proxy statement for our 2025 Annual Meeting of Stockholders
to be filed with the SEC not later than 120 days after December 31, 2024.
Item
13. Certain Relationships and Related Transactions, and Director Independence
The
information required under this item is incorporated herein by reference to our proxy statement for our 2025 Annual Meeting of Stockholders
to be filed with the SEC not later than 120 days after December 31, 2024.
Item
14. Principal Accountant Fees and Services
The
information required under this item is incorporated herein by reference to our proxy statement for our 2025 Annual Meeting of Stockholders
to be filed with the SEC not later than 120 days after December 31, 2024.
Part
IV
Item
15. Exhibits and Financial Statement Schedules
(a)
The
following documents are filed as part of this Annual Report:
1.
Index to Consolidated Financial Statements . Our consolidated financial statements and the Report of Independent Registered
Public Accounting Firms are included in Part IV of this Annual Report on the pages indicated:
Page
Report of Independent Registered Public Accounting Firm (PCAOB No. 185)
F-2
Report of Independent Registered Public Accounting Firm (PCAOB No. 688)
F-3
Consolidated
Balance Sheets as of December 31, 2024 and 2023
F-4
Consolidated
Statements of Operations and Comprehensive Loss for the Years Ended December 31, 2024 and 2023
F-5
Consolidated
Statements of Stockholders’ Deficiency for the Years Ended December 31, 2024 and 2023
F-6
Consolidated
Statements of Cash Flows for the Years Ended December 31, 2024 and 2023
F-8
Notes
to Consolidated Financial Statements
F-9
2.
Financial Statement Schedules . Schedule II – Valuation and Qualifying Accounts from Continuing Operations for the Years
Ended December 31, 2024 and 2023.
43
Exhibit
Description
2.1
Agreement
and Plan of Merger, dated as of March 13, 2018, by and among the Company, HP Acquisition Co., Inc., HubPages, Inc., and Paul Edmondson
as the securityholder representative, which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on March 19, 2018.
2.2
Amendment
to Agreement and Plan of Merger, dated as of April 25, 2018, by and among TheMaven, Inc., HP Acquisition Co., Inc., HubPages, Inc.,
and Paul Edmondson as the securityholder representative, which was filed as Exhibit 2.2 to our Annual Report on Form 10-K filed on
January 8, 2021.
2.3
Second
Amendment to Agreement and Plan of Merger, dated as of June 1, 2018, by and among TheMaven, Inc., HP Acquisition Co., Inc., HubPages,
Inc., and Paul Edmondson as the securityholder representative, which was filed as Exhibit 10.1 to our Current Report on Form 8-K/A
filed on June 4, 2018.
2.4
Third
Amendment to Agreement and Plan of Merger, dated as of May 31, 2019, by and among TheMaven, Inc., HP Acquisition Co., Inc., HubPages,
Inc., and Paul Edmondson as the securityholder representative, which was filed as Exhibit 2.4 to our Annual Report on Form 10-K filed
on January 8, 2021.
2.5
Fourth
Amendment to Agreement and Plan of Merger, dated as of December 15, 2020, by and among TheMaven, Inc., HP Acquisition Co., Inc.,
HubPages, Inc., and Paul Edmondson as the securityholder representative, which was filed as Exhibit 10.1 to our Current Report on
Form 8-K filed on December 21, 2020.
2.6
Amended
and Restated Asset Purchase Agreement, dated as of August 4, 2018, by and among the Company, Maven Coalition, Inc., and Say Media,
Inc., which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on August 9, 2018.
2.7
Amendment
to Amended and Restated Asset Purchase Agreement, dated as of August 24, 2018, by and among the Company, Maven Coalition, Inc., and
Say Media, Inc., which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on August 29, 2018.
2.8
Agreement
and Plan of Merger, dated as of October 12, 2018, by and among the Company, SM Acquisition Co., Inc., Say Media, Inc., and Matt Sanchez
as the Securityholder Representative, which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on October 17, 2018.
2.9
Amendment
to Agreement and Plan of Merger, dated as of October 17, 2018, by and among the Company, SM Acquisition Co., Inc., Say Media, Inc.,
and Matt Sanchez as the Securityholder Representative, which was filed as Exhibit 10.2 to our Current Report on Form 8-K filed on
October 17, 2018.
2.10
Agreement
and Plan of Merger, dated as of June 11, 2019, by and among the Company, TST Acquisition Co., Inc., and TheStreet, Inc., which was
filed as Exhibit 10.1 to our Current Report on Form 8-K filed on June 12, 2019.
2.11
Asset
Purchase Agreement, dated December 7, 2022, by and among The Arena Media Brands, LLC, Weider Publications, LLC and A360 Media, LLC,
which was filed as Exhibit 2.1 to our Current Report on Form 8-K filed on December 20, 2022.
2.12
Amendment
No. 1 to Business Combination Agreement, dated December 1, 2023, by and between the Company, Simplify Inventions, LLC, Bridge Media
Networks, LLC, New Arena Holdco, Inc., Energy Merger Sub I, LLC and Energy Merger Sub II, which was filed as Exhibit 10.1 to the
Company’s Current Report on Form 8-K filed on December 5, 2023.
44
3.1
Amended
and Restated Certificate of Incorporation of the Registrant, which was filed as Exhibit 3.1 to our Current Report on Form 8-K filed
on October 13, 2021.
3.2
Third
Amended and Restated Bylaws, which was filed as Exhibit 3.1 to our Current Report on Form 8-K filed on January 17, 2025.
3.3
Certificate
of Elimination of Series F Convertible Preferred Stock as filed with the Delaware Secretary of State on September 7, 2021, which
was filed as Exhibit 3.1 to our Current Report on Form 8-K filed September 13, 2021.
3.4
Certificate
of Elimination of Series I Convertible Preferred Stock as filed with the Delaware Secretary of State on September 7, 2021, which
was filed as Exhibit 3.2 to our Current Report on Form 8-K filed September 13, 2021.
3.5
Certificate
of Elimination of Series J Convertible Preferred Stock as filed with the Delaware Secretary of State on September 7, 2021, which
was filed as Exhibit 3.3 to our Current Report on Form 8-K filed September 13, 2021.
3.6
Certificate
of Elimination of Series K Convertible Preferred Stock as filed with the Delaware Secretary of State on September 7, 2021, which
was filed as Exhibit 3.4 to our Current Report on Form 8-K filed September 13, 2021.
3.7
Certificate
of Amendment as filed with the Delaware Secretary of State on January 20, 2022, which was filed Exhibit 3.1 to our Current Report
on Form 8-K filed January 26, 2022.
3.8
Certificate
of Correction of the Certificate of Amendment of the Amended and Restated Certificate of Incorporation, filed with the Secretary
of State of the State of Delaware on January 26, 2022, which was filed as Exhibit 3.2 to our Current Report on Form 8-K filed January
26, 2022.
3.9
Certificate
of Correction of the Certificate of Amendment of the Amended and Restated Certificate of Incorporation, filed with the Secretary
of State of the State of Delaware on February 3, 2022, which was filed as Exhibit 3.1 to our Current Report on Form 8-K filed February
9, 2022.
3.10
Certificate
of Amendment to the Amended and Restated Certificate of Incorporation, which was filed as Exhibit 3.1 to the Company’s Current
Report on Form 8-K filed on June 2, 2023.
4.1
Specimen
Common Stock Certificate, which was filed as Exhibit 4.3 to Amendment No. 1 to Registration Statement on Form SB-2/A (Registration
No. 333-48040) on September 23, 1996.
4.2
Common
Stock Purchase Warrant issued on June 6, 2018 to L2 Capital, LLC, which was filed as Exhibit 10.3 to our Current Report on Form 8-K
filed on June 12, 2018.
4.3
Common
Stock Purchase Warrant issued on June 15, 2018 to Strome Mezzanine Fund LP, which was filed as Exhibit 10.4 to our Current Report
on Form 8-K filed on June 21, 2018.
4.4
Form
of Common Stock Purchase Warrant issued on October 18, 2018, which was filed as Exhibit 10.3 to our Current Report on Form 8-K filed
on October 24, 2018.
4.5
Form
of Warrant for Channel Partners Program, which was filed as Exhibit 4.3 to our Annual Report on Form 10-K for the fiscal year ended
December 31, 2016.
4.6
Form
of MDB Warrant issued in connection with the Share Exchange Agreement, which was filed as Exhibit 10.3 to our Current Report on Form
8-K, filed on November 7, 2016.
4.7
Common
Stock Purchase Warrant (exercise price $0.42 per share), dated June 14, 2019, issued to ABG-SI LLC, which was filed as Exhibit 4.16
to our Annual Report on Form 10-K, filed on August 16, 2021.
4.8
Common
Stock Purchase Warrant (exercise price $0.84 per share), dated June 14, 2019, issued to ABG-SI LLC, which was filed as Exhibit 4.17
to our Annual Report on Form 10-K filed on January 8, 2021.
4.9
Form
of 2019 Warrant for Channel Partners Program, which was filed as Exhibit 4.18 to our Annual Report on Form 10-K filed on April 9,
2021.
4.10
Form
of 2020 Warrant for Channel Partners Program, which was filed as Exhibit 4.19 to our Annual Report on Form 10-K filed on April 9,
2021.
4.18
Form
of Bridge Notes. which was filed as Exhibit 4.1 to our Current Report on Form 8-K filed on December 20, 2022.
4.19
Form
of 2023 Notes, which was filed as Exhibit 4.1 to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
4.20*
Description of Securities.
45
10.1
Securities
Purchase Agreement, dated January 4, 2018, by and between the Company and certain investors named therein, which was filed as Exhibit
10.1 to our Current Report on Form 8-K filed on January 5, 2018.
10.2
Registration
Rights Agreement, dated January 4, 2018, by and between the Company and certain investors named therein, which was filed as Exhibit
10.2 to our Current Report on Form 8-K filed on January 5, 2018.
10.3
Securities
Purchase Agreement, dated March 30, 2018, by and among the Company and certain investors named therein, which was filed as Exhibit
10.11 to our Annual Report on Form 10-K filed on January 8, 2021.
10.4
Registration
Rights Agreement, dated March 30, 2018, by and among the Company and certain investors named therein, which was filed as Exhibit
10.12 to our Annual Report on Form 10-K filed on January 8, 2021.
10.5
Securities
Purchase Agreement, dated June 15, 2018, between the Company and each purchaser named therein, which was filed as Exhibit 10.1 to
our Current Report on Form 8-K filed on June 21, 2018.
10.6
Registration
Rights Agreement, dated June 15, 2018, by and between the Company and each purchaser named therein, which was filed as Exhibit 10.3
to our Current Report on Form 8-K filed on June 21, 2018.
10.7
Form
of Securities Purchase Agreement, dated as of August 9, 2018, by and between the Company and each purchaser named therein, which
was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on August 10, 2018.
10.8
Form
of Registration Rights Agreement, dated as of August 9, 2018, by and between the Company and each purchaser named therein, which
was filed as Exhibit 10.2 to our Current Report on Form 8-K filed on August 10, 2018.
10.9
Securities
Purchase Agreement, dated October 18, 2018, by and between the Company and each investor named therein, which was filed as Exhibit
10.1 to our Current Report on Form 8-K filed on October 24, 2018.
10.10
Securities
Purchase Agreement, dated December 12, 2018, by and between the Company and each investor named therein, which was filed as Exhibit
10.1 to our Current Report on Form 8-K filed on December 13, 2018.
10.11
Registration
Rights Agreement, dated December 12, 2018, by and between the Company and each investor named therein, which was filed as Exhibit
10.3 to our Current Report on Form 8-K filed on December 13, 2018.
10.12
Securities
Purchase Agreement, dated March 18, 2019, by and between the Company and each investor named therein, which was filed as Exhibit
10.1 to our Current Report on Form 8-K filed on March 22, 2019.
10.13
Registration
Rights Agreement, dated March 18, 2019, by and between the Company and each investor named therein, which was filed as Exhibit 10.3
to our Current Report on Form 8-K filed on March 22, 2019.
10.14
Securities
Purchase Agreement, dated March 27, 2019, by and between the Company and each investor named therein, which was filed as Exhibit
10.1 to our Current Report on Form 8-K filed on March 28, 2019.
10.15
Registration
Rights Agreement, dated March 27, 2019, by and between the Company and each investor named therein, which was filed as Exhibit 10.3
to our Current Report on Form 8-K filed on March 28, 2019.
10.16
Securities
Purchase Agreement, dated April 8, 2019, by and between the Company and each investor named therein, which was filed as Exhibit 10.1
to our Current Report on Form 8-K filed on April 12, 2019.
10.17
Registration
Rights Agreement, dated April 8, 2019, by and between the Company and each investor named therein, which was filed as Exhibit 10.3
to our Current Report on Form 8-K filed on April 12, 2019.
10.18
Pledge
and Security Agreement, dated June 10, 2019, by and among the Company, Maven Coalition, Inc., HubPages, Inc., Say Media, Inc., TST
Acquisition Co., Inc., and the investor named therein, which was filed as Exhibit 10.5 to our Current Report on Form 8-K filed on
June 12, 2019.
10.19
Confirmation
and Ratification Agreement, dated June 14, 2019, by and among the Company, Maven Coalition, Inc., HubPages, Inc., Say Media, Inc.,
TST Acquisition Co., Inc., and the investor named therein, which was filed as Exhibit 10.3 to our Current Report on Form 8-K filed
on June 19, 2019.
46
10.20
Form
of Securities Purchase Agreement, dated as of June 28, 2019, by and among the Company and each of the several purchasers named thereto,
which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on July 3, 2019.
10.21
Form
of Registration Rights Agreement, dated as of June 28, 2019, by and among the Company and each of the several purchasers named thereto,
which was filed as Exhibit 10.2 to our Current Report on Form 8-K filed on July 3, 2019.
10.22
Form
of Second Amended and Restated Promissory Note due June 14, 2022, which was filed as Exhibit 10.2 to our Current Report on Form 8-K
filed on September 3, 2019.
10.23
Form
of Securities Purchase Agreement, dated as of October 7, 2019, by and among the Company and each of the several purchasers named
therein, which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on October 11, 2019.
10.24
Form
of Registration Rights Agreement, dated as of October 7, 2019, by and among the Company and each of the several purchasers named
therein, which was filed as Exhibit 10.2 to our Current Report on Form 8-K filed on October 11, 2019.
10.25
Third
Amended and Restated Note Purchase Agreement, dated December 15, 2022, by and among the Company, the subsidiary guarantors party
thereto, BRF Finance Co., LLC, as agent and purchaser, and the other purchasers from time to time party thereto, which was filed
as Exhibit 10.1 to our Current Report on Form 8-K filed on December 20, 2022.
10.26
Sixth
Amendment to Financing and Security Agreement, dated December 15, 2022, by and among the Company, the subsidiaries of the Company
party thereto and SLR Digital Finance LLC, which was filed as Exhibit 10.2 to our Current Report on Form 8-K filed on December 20,
2022.
10.27
Form
of 15% Delayed Draw Term Note, issued on March 24, 2020, which was filed as Exhibit 10.2 to our Current Report on Form 8-K filed
on March 30, 2020.
10.28
Form
of Series H Securities Purchase Agreement, which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on August 20,
2020.
10.29
Sublease,
dated January 14, 2020, by and between Saks & Company LLC and Maven Coalition, Inc., which was filed as Exhibit 10.51 to our
Annual Report on Form 10-K filed on August 16, 2021.
10.30
Office
Lease Agreement, dated October 25, 2019, by and between Street Retail West I, LP and the Company, which was filed as Exhibit 10.54
to our Annual Report on Form 10-K filed on August 16, 2021.
10.31
Asset
Purchase Agreement, dated March 9, 2020, by and among Maven Coalition, Inc., Petametrics Inc., doing business as LiftIgniter, and
the Company, which was filed as Exhibit 10.59 to our Annual Report on Form 10-K filed on August 16, 2021.
10.32+
Form
of Stock Option Award Agreement – 2016 Stock Incentive Plan, which was filed as Exhibit 10.62 to our Annual Report on Form
10-K filed on August 16, 2021.
10.33+
Form
of Stock Option Award Agreement – 2019 Equity Incentive Plan, which was filed as Exhibit 10.63 to our Annual Report on Form
10-K filed on August 16, 2021.
10.34+
Independent
Director Agreement, effective as of September 3, 2018, by and between the Company and Todd D. Sims, which was filed as Exhibit 10.71
to our Annual Report on Form 10-K filed on August 16, 2021.
10.35+
First
Amendment to the 2016 Stock Incentive Plan, which was filed as Exhibit 10.80 to our Annual Report on Form 10-K filed on August 16,
2021.
10.36+
Second
Amendment to the 2016 Stock Incentive Plan, which was filed as Exhibit 10.81 to our Annual Report on Form 10-K filed on August 16,
2021.
10.37+
Form
of Restricted Equity Award Grant Notice – 2019 Equity Incentive Plan, which was filed as Exhibit 10.82 to our Annual Report
on Form 10-K filed on August 16, 2021.
10.38+
Form
of Restricted Stock Unit Grant Notice – 2019 Equity Incentive Plan, which was filed as Exhibit 10.83 to our Annual Report on
Form 10-K filed on August 16, 2021.
10.39+
Stock
Option Award Agreement, dated March 11, 2019, by and between the Company and Douglas B. Smith, which was filed as Exhibit 10.84 to
our Annual Report on Form 10-K filed on August 16, 2021.
10.40+
Stock
Option Award Agreement, dated March 11, 2019, by and between the Company and Douglas B. Smith, which was filed as Exhibit 10.85 to
our Annual Report on Form 10-K filed on August 16, 2021.
10.41
Channel
Partners Warrant Program adopted on May 20, 2020, which was filed as Exhibit 10.112 to our Annual Report on Form 10-K filed on April
9, 2021.
10.42+
Stock
Option Award Agreement, dated January 16, 2019, by and between the Company and Andrew Q. Kraft, which was filed as Exhibit 10.119
to our Annual Report on Form 10-K filed on April 9, 2021.
47
10.43+
Stock
Award Agreement, dated January 16, 2019, by and between the Company and Andrew Q. Kraft, which was filed as Exhibit 10.120 to our
Annual Report on Form 10-K filed on April 9, 2021.
10.44+
Maven
Executive Bonus Plan, which was filed as Exhibit 10.1 to our Current Report on Form 8-K filed on January 14, 2021.
10.45
Amendment
No. 1 to Agreement and Plan of Merger, dated July 12, 2019, by and among the Company, TheStreet, Inc., and TST Acquisition Co., Inc.,
which was filed as Exhibit 10.122 to our Annual Report on Form 10-K filed on April 9, 2021.
10.46+
Executive
Employment Agreement, effective January 1, 2021, by and between the Company and Paul Edmondson, which was filed as Exhibit 10.4 to
our Current Report on Form 8-K on February 23, 2021.
10.47+
Amended
and Restated Executive Employment Agreement, effective January 1, 2021, by and between the Company and Douglas B. Smith, which was
filed as Exhibit 10.2 to our Current Report on Form 8-K on February 23, 2021.
10.48+
Stock
Option Grant Notice, dated April 10, 2019, by and between the Company and Paul Edmondson, which was filed as Exhibit 10.127 to our
Annual Report on Form 10-K filed on April 9, 2021.
10.49+
Stock
Option Grant Notice, dated April 10, 2019, by and between the Company and Douglas Smith, which was filed as Exhibit 10.130 to our
Annual Report on Form 10-K filed on April 9, 2021.
10.50+
Form
of Amendment to Stock Option Award Agreement, by and between the Company and certain grantees awarded stock options on April 10,
2019, which was filed as Exhibit 10.131 to our Annual Report on Form 10-K filed on April 9, 2021.
10.51+
Executive
Employment Agreement, effective as of February 18, 2021, by and between the Company and Robertson Barrett, which was filed as Exhibit
10.3 to our Current Report on Form 8-K on February 23, 2021.
10.52
Services
Agreement, dated as of December 22, 2020, by and between the Company and Whisper Advisors, LLC, which was filed as Exhibit 10.134
to our Annual Report on Form 10-K on April 9, 2021.
10.53+
Stock
Option Award Agreement, dated September 14, 2018, by and between the Company and Paul Edmondson, which was filed as Exhibit 10.135
to our Annual Report on Form 10-K on April 9, 2021.
10.54+
Amended
and Restated Executive Employment Agreement, effective January 1, 2021, by and between the Company and Andrew Kraft, which was filed
as Exhibit 10.6 to our Current Report on Form 8-K on February 23, 2021.
10.55+
Second
Amended and Restated Executive Employment Agreement, effective January 1, 2021, by and between the Company and Avi Zimak, which was
filed as Exhibit 10.7 to our Current Report on Form 8-K on February 23, 2021.
10.56+
Second
Amendment to theMaven, Inc.’s 2019 Equity Incentive Plan, dated February 18, 2021, which was filed as Exhibit 10.1 to our Current
Report on Form 8-K on February 24, 2021.
10.57+
First
Amendment to theMaven, Inc.’s 2019 Equity Incentive Plan, dated March 16, 2020, which was filed as Exhibit 10.141 to our Annual
Report on Form 10-K on April 9, 2021.
10.58+
2019
Equity Incentive Plan, which was filed as Exhibit 10.142 to our Annual Report on Form 10-K on April 9, 2021.
10.59
2016
Stock Incentive Plan, which was filed as Exhibit 4.4 to our Annual Report on Form 10-K for the fiscal year ended December 31, 2016.
10.60
Financing
and Security Agreement, dated February 2020, by and among Maven Coalition, Inc., theMaven, Inc., Maven Media Brands, LLC, TheStreet,
Inc., and FPP Finance LLC, which was filed as Exhibit 10.8 to our Quarterly Report on Form 10-Q on May 7, 2021.
10.61
First
Amendment to Financing and Security Agreement, dated March 24, 2020, by and among Maven Coalition, Inc., theMaven, Inc., Maven Media
Brands, LLC, TheStreet, Inc., and FPP Financing LLC, which was filed as Exhibit 10.9 to our Quarterly Report on Form 10-Q on May
7, 2021.
10.62
Intercreditor
Agreement, dated February 24, 2020, by and between FPP Finance LLC and BRF Finance Co., LLC, which was filed as Exhibit 10.10 to
our Quarterly Report on Form 10-Q on May 7, 2021.
10.63
Amendment
No. 1 to Intercreditor Agreement, dated March 24, 2020, by and between FPP Finance LLC and BRF Finance Co., LLC, which was filed
as Exhibit 10.11 to our Quarterly Report on Form 10-Q on May 7, 2021.
10.64
Form
of Securities Purchase Agreement among the Company and each of the several purchasers signatory thereto, which was filed as Exhibit
10.2 to our Current Report on Form 8-K on May 25, 2021.
10.65
Form
of Registration Rights Agreement among the Company and each of the several purchasers signatory thereto, which was filed as Exhibit
10.3 to our Current Report on Form 8-K on May 25, 2021.
48
10.66
Stock
Purchase Agreement, dated June 4, 2021, by and among the Company, Maven Media Brands, LLC, College Spun Media Incorporated, Matthew
Lombardi, Alyson Shontell Lombardi, Timothy Ray, Andrew Holleran, and the Representative, which was filed as Exhibit 10.1 to our
Current Report on Form 8-K filed on June 7, 2021.
10.67
Second
Amended and Restated Executive Employment Agreement, effective August 26, 2020, by and between the Company and Ross Levinsohn, which
was filed as Exhibit 10.1 to our Current Report on Form 8-K on February 23, 2021.
10.68
Third
Amendment to Financing and Security Agreement, dated as of December 6, 2021, by and among theMaven, Inc., Maven Coalition, Inc.,
Maven Media Brands, LLC, TheStreet, Inc., College Spun Media Incorporated, and Fast Pay Partners LLC, which was filed as Exhibit
10.1 to our Current Report on Form 8-K filed on December 10, 2021.
10.69+
Amendment
No. 1 to Second Amended & Restated Executive Employment Agreement, dated as of December 22, 2021, by and between the Company
and Ross Levinsohn, which was filed as Exhibit 10.2 to our Current Report on Form 8-K filed on January 10, 2022.
10.70
Form
of Stock Purchase Agreement by and between the Company and certain investors, which was filed as Exhibit 10.1 to our Current Report
on Form 8-K filed on January 28, 2022.
10.71
Asset
Purchase Agreement between the Company and Fulltime Fantasy Sports, LLC, dated July 15, 2021, which was filed as Exhibit 10.5 to
our Quarterly Report on Form 10-Q on November 15, 2021.
10.72^
Amended
Licensing Agreement by and between the Company and ABG-SI LLC, which was filed as Exhibit 10.1 to our Current Report on Form 8-K/A
filed on November 29, 2022.
10.73^
Amendment
No. 5 to Licensing Agreement by and between the Company and ABG-SI LLC, which was filed as Exhibit 10.73 to our Annual Report on
Form 10-K filed on March 31, 2023.
10.74
Form
of Common Stock Purchase Agreement, which was filed as Exhibit 10.1 to the Company’s Current Report on Form 8-K filed on March
31, 2023.
10.75+
Amended
and Restated 2022 Stock and Incentive Compensation Plan, which was filed as Exhibit 10.1 to the Company’s Current Report on
Form 8-K filed on June 2, 2023.
10.76
Binding
Letter of Intent, dated August 14, 2023, by and between the Company and Simplify Inventions, LLC, which was filed as Exhibit 10.1
to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
10.77
Form
of Voting and Support Agreement, dated August 14, 2023, by and between the Company and certain stockholders. which was filed as Exhibit
10.2 to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
10.78
Amendment
to Third Amended and Restated Note Purchase Agreement, dated August 14, 2023, by and between the Company, the subsidiary guarantors
party thereto, BRF Finance Co., LLC, as agent and purchaser, and the other purchasers from time to time party thereto, which was
filed as Exhibit 10.3 to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
10.79+
Amendment
No. 3 to Second Amended & Restated Executive Employment Agreement, dated as of September 7, 2023, by and between the Company
and Ross Levinsohn, which was filed as Exhibit 10.4 to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
10.80+
First
Amendment to Executive Employment Agreement, dated August 15, 2023, by and between the Company and Henry Robertson Barrett, which
was filed as Exhibit 10.5 to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
10.81+
Severance Agreement, dated August 14, 2023, by and between the Company and Henry Robertson Barrett, which was filed as Exhibit 10.6 to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
10.82+
Severance
Agreement, dated August 14, 2023, by and between the Company and Douglas B. Smith, which was filed as Exhibit 10.7 to the Company’s
Quarterly Report on Form 10-Q filed on November 14, 2023.
10.83
Seventh
Amendment to Financing and Security Agreement, dated August 31, 2023, by and among the Company, certain subsidiaries of the Company
party thereto and SLR Digital Finance LLC, which was filed as Exhibit 10.8 to the Company’s Quarterly Report on Form 10-Q filed
on November 14, 2023.
10.84
Side
Letter to Licensing Agreement, dated October 1, 2023, by and between the Company and ABG-SI LLC, which was filed as Exhibit 10.9
to the Company’s Quarterly Report on Form 10-Q filed on November 14, 2023.
49
10.85
Common
Stock Subscription Agreement, dated as of November 5, 2023, between New Arena Holdco, Inc. and 5-Hour International Corporation Pte.
Ltd. , which was filed as Exhibit 10.1 to the Company’s Current Report on Form 8-K filed on November 7, 2023.
10.86#
Preferred
Stock Subscription Agreement, dated as of November 5, 2023, between New Arena Holdco, Inc. and The Hans Foundation USA, which was
filed as Exhibit 10.2 to the Company’s Current Report on Form 8-K filed on November 7, 2023.
10.87
Amendment
No. 2 to Third Amended and Restated Note Purchase Agreement, dated December 1, 2023, by and between the Company, the subsidiary guarantors
party thereto, BRF Finance Co., LLC, as agent and purchaser, and the other purchasers from time to time party thereto, which was
filed as Exhibit 10.2 to the Company’s Current Report on Form 8-K filed on December 5, 2023.
10.88
Waiver
of Liquidated Damages and Release of Claims, dated December 1, 2023, by and among the Company, Simplify Inventions, LLC and B. Riley
Principal Investments, LLC, which was filed as Exhibit 10.3 to the Company’s Current Report on Form 8-K filed on December 5,
2023.
10.89
Forbearance
Letter, which was filed as Exhibit 10.4 to the Company’s Current Report on Form 8-K filed on January 5, 2024.
10.90
Subscription
Agreement, dated February 14, 2024, by and between the Company and Simplify, which was filed as Exhibit 10.1 to the Company’s
Current Report on Form 8-K filed on February 14, 2024.
10.91
Forbearance
Letter between the Company and Renew Group Private Limited dated as of March 27, 2024.
10.92
Forbearance
Letter between the Company and Renew Group Private Limited dated as of April 29, 2024, which was filed as Exhibit 10.9 to the Company’s
Quarterly Report on Form 10-Q filed on May 17, 2024.
10.93
Consent
to Sublease among the Company, RXR HB Owner, LLC and Lument Real Estate Capital Holdings, LLC dated March 12, 2024, which was filed
as Exhibit 10.10 to the Company’s Quarterly Report on Form 10-Q filed on May 17, 2024.
10.94
Amendment
No. 3 to the Third Amended and Restated Note Purchase Agreement dated as of December 15, 2022 (as amended by that certain Amendment
No. 1 to Third Amended and Restated Note Purchase Agreement, dated as of August 14, 2023 and as further amended by that certain Amendment
No. 2 to Third Amended and Restated Note Purchase Agreement, dated as of December 1, 2023), by and among the Company, the Guarantors
party thereto, the Purchasers party thereto and Renew Group Private Limited, in its capacity as agent for the Purchasers, dated July
12, 2024, which was filed as Exhibit 10.1 to the Company’s Current Report on Form 8-K filed on July 17, 2024.
10.95+
Employment
Agreement between The Arena Group Holdings, Inc. and Geoffrey Wait dated effective August 6, 2024, which was filed as Exhibit 10.1
to the Company’s Current Report on Form 8-K filed on August 12, 2024.
10.96
Amendment
No. 1 to Loan Documents between the Company and Simplify Inventions, LLC dated August 19, 2024, which was filed as Exhibit 10.1 to
the Company’s Current Report on Form 8-K filed on August 23, 2024.
10.97
Amended
and Restated Promissory Note issued by the Company to Simplify Inventions, LLC dated August 19, 2024, which was filed as Exhibit
10.2 to the Company’s Current Report on Form 8-K filed on August 23, 2024.
10.98
Common
Stock Purchase Agreement between the Company and Simplify Inventions, LLC dated August 19, 2024, which was filed as Exhibit 10.3
to the Company’s Current Report on Form 8-K filed on August 23, 2024.
10.99
Loan
Agreement between The Arena Group Holdings, Inc. and Simplify Inventions, LLC dated March 13, 2024, which was filed as Exhibit 10.1
to the Company’s Current Report on Form 8-K filed on March 20, 2024.
10.100
Demand
Promissory Note issued by Simplify Inventions, LLC to The Arena Group Holdings, Inc. dated March 13, 2024, which was filed as Exhibit
10.2 to the Company’s Current Report on Form 8-K filed on March 20, 2024.
10.101
Continuing Unconditional Guaranty among Simplify Inventions, LLC and certain subsidiaries of The Arena Group Holdings, Inc., dated March 13, 2024, which was filed as Exhibit 10.3 to the Company’s Current Report on Form 8-K filed on March 20, 2024.
10.102
Pledge and Security Agreement among The Arena Group Holdings, Inc., certain subsidiaries of The Arena Group Holdings, Inc. and Simplify Inventions, LLC dated March 13, 2024, which was filed as Exhibit 10.4 to the Company’s Current Report on Form 8-K filed on March 20, 2024.
50
10.103
Forbearance
Letter between the Company and Renew Group Private Limited dated as of March 27, 2024, which was filed as Exhibit 10.91 to the Company’s
Annual Report on Form 10-K for the year ended December 31, 2024, filed on April 1, 2024.
10.104
Employment
Agreement between The Arena Group Holdings, Inc. and Sara Silverstein dated April 19, 2024, which was filed as Exhibit 10.1 to the
Company’s Current Report on Form 8-K filed on April 25, 2024.
10.105
Employment
Agreement with Paul Edmondson, which was filed as Exhibit 10.1 to the Company’s Current Report on Form 8-K filed on February
19, 2025.
19.1*
Insider Trading Policy
21.1*
Subsidiaries of the Arena Group Holdings, Inc.
23.1*
Consent of K PMG LLP, independent registered accounting firm.
23.2*
Consent of Marcum LLP, independent registered accounting firm
24.1*
Power
of Attorney (included in the signature pages hereto)
31.1*
Certification of Chief Executive Officer pursuant to Rule 13a-14(a) of the Securities Exchange Act of 1934, as amended.
31.2*
Certification of Principal Financial Officer pursuant to Rule 13a-14(a) of the Securities Exchange Act of 1934, as amended.
32.1**
Certification of Chief Executive Officer pursuant to Section 1350 of the Sarbanes-Oxley Act of 2002.
32.2**
Certification of Principal Financial Officer pursuant to Section 1350 of the Sarbanes-Oxley Act of 2002.
97.1
Clawback Policy of Arena Group Holdings, Inc., which was filed as Exhibit 97.1 to the Company’s Annual Report on Form 10-K filed on April 1, 2024
101.INS
Inline XBRL*
Instance
Document.
101.SCH
Inline XBRL*
Taxonomy
Extension Schema Document.
101.CAL
Inline XBRL*
Taxonomy
Extension Calculation Linkbase Document.
101.DEF
Inline XBRL*
Taxonomy
Extension Definition Linkbase Document.
101.LAB
Inline XBRL*
Taxonomy
Extension Label Linkbase Document.
101.PRE
Inline XBRL*
Taxonomy
Presentation Linkbase Document.
104*
Cover
Page Interactive Data (embedded within the Inline XBRL document and contained in Exhibit 101)
*
Filed
Herewith
**
This
certification is deemed not filed for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange
Act”), or otherwise subject to the liability of that section, nor shall it be deemed incorporated by reference into any filing
under the Securities Act of 1933, as amended, or the Exchange Act.
#
Certain
schedules and exhibits have been omitted pursuant to Item 601(a)(5) of Regulation S-K. Registrant agrees to furnish supplementally
a copy of any omitted schedule or exhibit to the SEC upon request.
^
Registrant
has omitted portions of the exhibit as permitted under Item 601(b)(10) of Regulations S-K.
+
Indicates
a management or compensatory plan or arrangement in which directors or executive officers
are eligible to participate.
The
certifications furnished in Exhibits 32.1 and 32.2 hereto are deemed to accompany this Annual Report on Form 10-K and are not deemed
“filed” for purposes of Section 18 of the Exchange Act, or otherwise subject to the liability of that section, nor shall
they be deemed incorporated by reference into any filing under the Securities Act of the Exchange Act.
(b)
Exhibits.
See Item 15(a) above.
51
THE
ARENA GROUP HOLDINGS, INC. AND SUBSIDIARIES
Annual
Report on Form 10-K
Schedule
II
Valuation
of Qualifying Accounts from Continuing Operations
Years
Ended December 31, 2024 and 2023
($
in thousands)
Additions
Balances
at Beginning of Year
Charge
to Costs and Expenses
Other
Deductions
from Reserves
Balances
at End of Year
2024
Allowance for doubtful accounts
receivable
$ 374
$ 1,934
$ -
$ (850 )
$ 1,458
Valuation allowances for deferred tax assets
76,367
-
27,239
-
103,606
2023
Allowance for doubtful accounts receivable
1,036
315
-
(977 )
374
Valuation allowances for deferred tax assets
65,406
-
10,961
-
76,367
Item
16. Form 10–K Summary
None.
52
SIGNATURES
Pursuant
to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, as amended, the Registrant has caused this Annual
Report on Form 10-K to be signed on its behalf by the undersigned, thereunto duly authorized.
The
Arena Group Holdings, Inc.
Dated:
April 15, 2025
By:
/s/
PAUL EDMONDSON
Paul
Edmondson
Chief
Executive Officer
(Principal
Executive Officer)
By:
/s/
GEOFFREY WAIT
Geoffrey
Wait
(Principal
Financial Officer)
Power
of Attorney
KNOW
ALL PERSONS BY THESE PRESENTS, that each person whose signature appears below constitutes and appoints Paul Edmondson and Geoffrey Wait,
jointly and severally, as his or her attorneys-in-fact, each with the power of substitution, for him or her in any and all capacities,
to sign any amendments to this Annual Report on Form 10-K, and to file the same, with exhibits thereto and other documents in connection
therewith, with the U.S. Securities and Exchange Commission, hereby ratifying and confirming all that each of said attorneys-in-fact,
or his substitute or substitutes, may do or cause to be done by virtue hereof
Pursuant
to the requirements of the Securities Exchange Act of 1934, as amended, this Annual Report on Form 10-K has been signed below by the
following persons on behalf of the Registrant and in the capacities indicated and on the dates indicated.
Signature
Title
/s/
PAUL EDMONDSON
Chief
Executive Officer
Paul
Edmonson
(Principal
Executive Officer)
Date
April 15, 2025
/s/
GEOFFREY WAIT
Principal
Financial Officer
Geoffrey
Wait
Date:
April 15, 2025
/s/
CAVITT RANDALL
Chairman
of the Board
Cavitt
Randall
Date:
April 15, 2025
/s/
H. HUNT ALLRED
Director
H.
Hunt Allred
Date:
April 15, 2025
/s/
CARLO ZOLA
Director
Carlo
Zola
Date:
April 15, 2025
/s/
CHRISTOPHER PETZEL
Director
Christopher
Petzel
Date:
April 15, 2025
/s/
LAURA LEE
Director
B.
Laura Lee
Date:
April 15, 2025
/s/
CHRISTOPHER FOWLER
Director
Christopher
Fowler
Date:
April 15, 2025
53
The
Arena Group Holdings, Inc. and Subsidiaries
Index
to Consolidated Financial Statements
PAGE
Report of Independent Registered Public Accounting Firm (PCAOB ID NO: 185 )
F-2
Report of Independent Registered Public Accounting Firm
( PCAOB ID NO: 688)
F-5
Consolidated
Balance Sheets as of December 31, 2024 and 2023
F-6
Consolidated
Statements of Operations and Comprehensive Loss for the Years Ended December 31, 2024 and 2023
F-7
Consolidated
Statements of Stockholders’ Deficiency for the Years Ended December 31, 2024 and 2023
F-8
Consolidated
Statements of Cash Flows for the Years Ended December 31, 2024 and 2023
F-10
Notes
to Consolidated Financial Statements
F-11
F- 1
REPORT OF INDEPENDENT REGISTERED
PUBLIC ACCOUNTING FIRM
KPMG
LLP Aon
Center
Suite
5500
200
E. Randolph Street
Chicago,
IL 60601-6436
Report
of Independent Registered Public Accounting Firm
To
the Stockholders and the Board of Directors
The Arena Group Holdings, Inc.:
Opinion
on the Consolidated Financial Statements
We
have audited the accompanying consolidated balance sheet of The Arena Group Holdings, Inc. and subsidiaries (the Company) as of December
31, 2024, the related consolidated statements of operations and comprehensive loss, stockholders’ deficiency, and cash flows for
the year then ended December 31, 2024, and the related notes and financial statement schedule II (collectively, the consolidated financial
statements). In our opinion, the consolidated financial statements present fairly, in all material respects, the financial position of
the Company as of December 31, 2024, and the results of its operations and its cash flows for the year then ended December 31, 2024,
in conformity with U.S. generally accepted accounting principles.
Going
Concern
The
accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern. As discussed
in Note 1 to the consolidated financial statements, the Company has suffered recurring net losses from continuing operations and has
a working capital deficit that raise substantial doubt about its ability to continue as a going concern. Management’s plans in
regard to these matters are also described in Note 1. The consolidated financial statements do not include any adjustments that might
result from the outcome of this uncertainty.
Basis
for Opinion
These
consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion
on these consolidated financial statements based on our audit. We are a public accounting firm registered with the Public Company Accounting
Oversight Board (United States) (PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal
securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We
conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the consolidated financial statements are free of material misstatement, whether due to error or fraud.
The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part
of our audit, we are required to obtain an understanding of internal control over financial reporting but not for the purpose of expressing
an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.
F- 2
Our
audit included performing procedures to assess the risks of material misstatement of the consolidated financial statements, whether due
to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence
regarding the amounts and disclosures in the consolidated financial statements. Our audit also included evaluating the accounting principles
used and significant estimates made by management, as well as evaluating the overall presentation of the consolidated financial statements.
We believe that our audit provides a reasonable basis for our opinion.
Critical
Audit Matters
The
critical audit matters communicated below are matters arising from the current period audit of the consolidated financial statements
that were communicated or required to be communicated to the audit committee and that: (1) relate to accounts or disclosures that are
material to the consolidated financial statements and (2) involved our especially challenging, subjective, or complex judgments. The
communication of critical audit matters does not alter in any way our opinion on the consolidated financial statements, taken as a whole,
and we are not, by communicating the critical audit matters below, providing separate opinions on the critical audit matters or on the
accounts or disclosures to which they relate.
Valuation
of goodwill
As
discussed in Note 2 and 11 to the consolidated financial statements, goodwill is tested for impairment at least annually on October 31,
or more frequently if events or changes in circumstances indicate that the carrying amount of goodwill may not be recoverable. The Company
determines the fair value of its reporting units using an equal weighting of the discounted cash flow method of an income approach and
the value indicated by the market approach. The assumptions used to determine the fair value of goodwill include projections of revenue
growth, operating margins, the long-term rates of growth and the discount rate. The Company has $42,575 thousand of goodwill as of December
31, 2024, which relates to four reporting units.
We
identified the evaluation of the goodwill impairment analysis as a critical audit matter . There
was a high degree of subjective auditor judgment in evaluating the key assumptions used in the discounted cash flow analysis used to
estimate the fair value of the reporting units. Changes to those assumptions, including revenue growth rates, operating margin projections,
the long-term rates of growth and the discount rate could have had a significant effect on the Company’s determination of the fair
value of the reporting units. Additionally, the use of professionals with specialized skills and knowledge was required to assess the
long-term rates of growth and the discount rate assumptions.
The
following are the primary procedures we performed to address this critical audit matter. We performed sensitivity analyses over the Company’s
revenue growth rates and operating margin projection assumptions to assess the impact any changes to those assumptions could have had
on the Company’s fair value estimate. We evaluated the revenue growth rates and operating margin projection assumptions by (1)
comparing them to the historical results of the reporting units, (2) comparing such assumptions to industry reports and (3) assessing
the impact of external economic factors. In addition, we involved valuation professionals with specialized skills and knowledge, who
assisted in:
● evaluating
the long-term rates of growth by comparing them to long-term rate of growth ranges that were
independently developed using publicly available industry and economic growth rates
● evaluating
the discount rate by independently developing a range of rates using independently obtained
market rate data of guideline public companies and comparing the independent range to the
rate used by the Company.
F- 3
Sufficiency
of audit evidence over programmatic advertising revenue and publisher revenue
As
discussed in Note 2 to the consolidated financial statements, the Company recorded digital advertising revenue of $93,008 thousand, a
portion of which related to programmatic advertising revenue, and licensing and publisher revenue of $8,781 thousand, a portion of which
related to publisher revenue, for the year ended December 31, 2024.
We
identified the evaluation of the sufficiency of audit evidence related to programmatic advertising revenue and publisher revenue as a
critical audit matter. Subjective auditor judgment was required to determine the nature and extent of procedures to be performed over
programmatic advertising and publisher revenue due to the high volume of transactions dependent on third party service providers and
other parties responsible for the initiation and processing of transactions and the determination of transaction price.
The
following are the primary procedures we performed to address this critical audit matter. We applied auditor judgment to determine the
nature and extent of procedures to be performed over programmatic advertising and publisher revenue, including the initiation and satisfaction
of performance obligations and determination of transaction price. We evaluated the design and tested the operating effectiveness of
certain internal controls related to the programmatic advertising revenue process, which included controls residing at certain third-party
service providers. For a sample of programmatic advertising revenue transactions, we compared the amounts recognized to underlying impressions
reports received from third party service organizations, cash receipts, and external confirmation of transactions from certain customers.
For a sample of publisher revenue transactions, we compared the amounts recognized to revenue share statements received directly from
publisher partners and cash receipts. We evaluated the sufficiency of audit evidence obtained by assessing the results of procedures
performed, including the appropriateness of the nature and extent of such evidence.
/s/ KPMG LLP
We
have served as the Company’s auditor since 2024.
Chicago,
Illinois
April
15, 2025
F- 4
REPORT
OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
To
the Shareholders and Board of Directors of
The
Arena Group Holdings, Inc. and Subsidiaries
Opinion
on the Financial Statements
We
have audited the accompanying consolidated balance sheet of The Arena Group Holdings, Inc. and Subsidiaries (the
“Company”) as of December 31, 2023, the related consolidated statements of operations and comprehensive loss,
stockholders’ deficiency and cash flows for the year then ended, and the related notes (collectively referred to as the
“financial statements”). In our opinion, the financial statements present fairly, in all material respects, the
financial position of the Company as of December 31, 2023, and the results of its operations and its cash flows for the year then
ended, in conformity with accounting principles generally accepted in the United States of
America.
Explanatory
Paragraph – Going Concern
The
accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern. As more
fully described in Note 1, the Company has a significant working capital deficiency, has incurred significant losses and may need to
restructure its debt to meet its obligations and sustain its operations. These conditions raise substantial doubt about the Company’s
ability to continue as a going concern. Management’s plans in regard to these matters are also described in Note 1. The consolidated
financial statements do not include any adjustments that might result from the outcome of this uncertainty.
Basis
for Opinion
These
financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s
financial statements based on our audit. We are a public accounting firm registered with the Public Company Accounting Oversight Board
(United States) (“PCAOB”) and are required to be independent with respect to the Company in accordance with the U.S. federal
securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We
conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. The Company
is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our audit
we are required to obtain an understanding of internal control over financial reporting but not for the purpose of expressing an opinion
on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.
Our
audit included performing procedures to assess the risks of material misstatement of the financial statements, whether due to error
or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding
the amounts and disclosures in the financial statements. Our audit also included evaluating the accounting principles used and significant
estimates made by management, as well as evaluating the overall presentation of the financial statements. We believe that our audit provides a reasonable basis for our opinion.
Critical
Audit Matters
Critical
audit matters are matters arising from the current period audit of the financial statements that were communicated or required to be
communicated to the audit committee and that: (1) relate to accounts or disclosures that are material to the financial statements and
(2) involved our especially challenging, subjective, or complex judgments. We determined that there are no critical audit matters.
/s/
Marcum llp
Marcum
LLP
We
have served as the Company’s auditor from 2019 through July 11, 2024.
New
York, NY
April
1, 2024, except for Notes 3 and 26, as to which the date is April 15, 2025
F- 5
THE
ARENA GROUP HOLDINGS, INC. AND SUBSIDIARIES
CONSOLIDATED
BALANCE SHEETS
2024
2023
As
of December 31,
2024
2023
($ in thousands,
except share data)
Assets
Current assets:
Cash and cash
equivalents
$ 4,362
$ 9,284
Accounts receivable, net
31,115
31,676
Prepayments and other current
assets
4,757
5,791
Current assets from discontinued
operations
-
43,648
Total current assets
40,234
90,399
Property and equipment, net
148
328
Operating lease right-of-use assets
2,340
176
Platform development, net
8,115
8,723
Acquired and other intangible assets, net
22,789
27,457
Other long-term assets
151
1,003
Goodwill
42,575
42,575
Noncurrent assets from
discontinued operations
-
18,217
Total assets
$ 116,352
$ 188,878
Liabilities, mezzanine equity
and stockholders’ deficiency
Current liabilities:
Accounts payable
$ 4,844
$ 7,803
Accrued expenses and other
10,990
28,903
Line of credit
-
19,609
Unearned revenue
6,349
16,938
Subscription refund liability
430
46
Operating lease liability
254
358
Contingent consideration
-
1,571
Liquidated damages payable
3,230
2,924
Bridge notes
-
7,887
Debt
-
102,309
Current liabilities from
discontinued operations
96,159
47,673
Total current liabilities
122,256
236,021
Unearned revenue, net of current portion
403
542
Operating lease liability, net of current portion
1,964
-
Other long-term liabilities
-
406
Deferred tax liabilities
802
599
Simplify loan
10,651
-
Debt
110,436
-
Noncurrent liabilities
from discontinued operations
-
10,137
Total liabilities
246,512
247,705
Commitments and contingencies (Note 25)
-
-
Mezzanine equity:
Series
G redeemable and convertible preferred stock, $ 0.01 par value, $ 1,000 per share liquidation value and 1,800 shares designated; aggregate
liquidation value: $ 168 ; Series G shares issued and outstanding: 168 ; common shares issuable upon conversion: 8,582 at December 31,
2024 and December 31, 2023
168
168
Total mezzanine equity
168
168
Stockholders’ deficiency:
Common stock, $ 0.01 par
value, authorized 1,000,000,000 shares: issued and outstanding; 47,556,267 and 23,836,706 shares December 31, 2024 and 2023, respectively
475
237
Additional paid-in capital
348,560
319,421
Accumulated deficit
( 479,363 )
( 378,653 )
Total stockholders’
deficiency
( 130,328 )
( 58,995 )
Total liabilities, mezzanine
equity and stockholders’ deficiency
$ 116,352
$ 188,878
See
accompanying notes to consolidated financial statements.
F- 6
THE
ARENA GROUP HOLDINGS, INC. AND SUBSIDIARIES
CONSOLIDATED
STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS
2024
2023
Years
Ended December 31,
2024
2023
($ in thousands,
except share data)
Revenue
$ 125,907
$ 143,630
Cost of revenue (includes
amortization for developed technology and platform development for 2024 and 2023 of $ 5,988 and $ 8,782 , respectively)
70,189
88,357
Gross profit
55,718
55,273
Operating expenses
Selling and marketing
12,548
24,263
General and administrative
30,399
43,783
Depreciation and amortization
3,704
4,243
Loss on impairment of assets
1,198
119
Loss on sale of assets
-
325
Total operating expenses
47,849
72,733
Income (loss) from operations
7,869
( 17,460 )
Other expenses
Change in valuation of
contingent consideration
( 313 )
( 1,010 )
Interest expense, net
( 14,668 )
( 17,965 )
Liquidated damages
( 306 )
( 583 )
Total other expenses
( 15,287 )
( 19,558 )
Loss before income taxes
( 7,418 )
( 37,018 )
Income tax provision
( 249 )
( 197 )
Loss from continuing operations
( 7,667 )
( 37,215 )
Loss from discontinued
operations, net of tax
( 93,043 )
( 18,367 )
Net
loss
$ ( 100,710 )
$ ( 55,582 )
Basic and diluted net loss per common share:
Continuing operations
$ ( 0.22 )
$ ( 1.67 )
Discontinued operations
( 2.63 )
( 0.82 )
Basic and diluted net
loss per common share
$ ( 2.85 )
$ ( 2.49 )
Weighted average number
of common shares outstanding – basic and diluted
35,405,336
22,323,763
See
accompanying notes to consolidated financial statements
F- 7
THE
ARENA GROUP HOLDINGS, INC. AND SUBSIDIARIES
CONSOLIDATED
STATEMENTS OF STOCKHOLDERS’ DEFICIENCY
Year
Ended December 31, 2024
Shares
Par
Value
Shares
Par
Value
Capital
Deficit
Deficiency
Common
Stock
Common
Stock
to
be Issued
Additional
Paid-in
Accumulated
Total
Stockholders’
Shares
Par
Value
Shares
Par
Value
Capital
Deficit
Deficiency
($
in thousands, except share data)
Balance at January 1, 2024
23,836,706
$ 237
2,701
$ -
$ 319,421
$ ( 378,653 )
$ ( 58,995 )
Issuance of common stock pursuant to common
stock purchase agreement in connection with exchange of debt
17,797,817
178
-
-
14,822
-
15,000
Issuance of common stock in connection with
private placement
5,555,555
56
-
-
11,944
-
12,000
Issuance of common stock for restricted stock
units
971,863
10
-
-
( 10 )
-
-
Common stock withheld for taxes
( 330,982 )
( 3 )
-
-
( 531 )
-
( 534 )
Repurchase of common stock for Fexy put option
( 274,692 )
( 3 )
-
-
( 376 )
-
( 379 )
Stock-based compensation
-
-
-
-
3,290
-
3,290
Net loss
-
-
-
-
-
( 100,710 )
( 100,710 )
Balance at December
31, 2024
47,556,267
$ 475
2,701
$ -
$ 348,560
$ ( 479,363 )
$ ( 130,328 )
F- 8
THE
ARENA GROUP HOLDINGS, INC. AND SUBSIDIARIES
CONSOLIDATED
STATEMENTS OF STOCKHOLDERS’ DEFICIENCY
Year
Ended December 31, 2023
Common
Stock
Common
Stock
to
be Issued
Additional
Paid-in
Accumulated
Total
Stockholders’
Shares
Par
Value
Shares
Par
Value
Capital
Deficit
Deficiency
($ in thousands,
except share data)
Balance at January 1, 2023
18,303,193
$ 182
41,283
$ -
$ 270,743
$ ( 323,071 )
$ ( 52,146 )
Balance
18,303,193
$ 182
41,283
$ -
$ 270,743
$ ( 323,071 )
$ ( 52,146 )
Issuance of common stock in connection with
registered direct offering
2,963,918
30
-
-
11,114
-
11,144
Issuance of common stock upon conversion of
series H convertible preferred stock
1,981,128
20
-
-
12,988
-
13,008
Issuance of common stock in connection with
the acquisition of Fexy Studios
274,692
3
-
-
1,997
-
2,000
Issuance of common stock in connection with
settlement of liquidated damages
47,252
-
-
-
369
-
369
Gain upon issuance of common stock in connection
with settlement of liquidated damages
-
-
-
-
130
-
130
Issuance of common stock for restricted stock
units
429,528
4
-
-
( 4 )
-
-
Common stock withheld for taxes
( 202,382 )
( 2 )
-
-
( 1,421 )
-
( 1,423 )
Issuance of common stock upon exercise of stock
options
795
-
-
-
-
-
-
Issuance of common stock in connection with
acquisition
38,582
-
( 38,582 )
-
-
-
-
Reclassification to liability upon modification
of common stock option
-
-
-
-
( 68 )
-
( 68 )
Gain upon forgiveness of liquidated damages
with principal stockholder
-
-
-
-
3,497
-
3,497
Stock-based compensation
-
-
-
-
20,076
-
20,076
Net loss
-
-
-
-
-
( 55,582 )
( 55,582 )
Balance at December
31, 2023
23,836,706
$ 237
2,701
$ -
$ 319,421
$ ( 378,653 )
$ ( 58,995 )
Balance
23,836,706
$ 237
2,701
$ -
$ 319,421
$ ( 378,653 )
$ ( 58,995 )
See
accompanying notes to consolidated financial statements.
F- 9
THE
ARENA GROUP HOLDINGS, INC. AND SUBSIDIARIES
CONSOLIDATED
STATEMENTS OF CASH FLOWS
2024
2023
Years
Ended December 31,
2024
2023
($ in thousands)
Cash flows from operating
activities
Net loss
$ ( 100,710 )
$ ( 55,582 )
Adjustments to reconcile net loss to net cash
used in operating activities:
Depreciation of property
and equipment
234
352
Amortization of platform
development and intangible assets
11,859
27,354
Amortization of debt costs
658
2,378
Noncash and accrued interest
-
3,824
Loss on impairment of assets
40,589
119
Loss on sale of assets
-
325
Change in valuation of
contingent consideration
313
1,010
Liquidated damages
306
583
Stock-based compensation
3,031
19,060
Deferred income taxes
203
134
Bad debt expense
2,992
315
Other
( 19 )
-
Change in operating assets
and liabilities net of effect of acquisitions:
Accounts receivable
10,478
( 11,599 )
Subscription acquisition
costs
6,131
3,143
Prepayments and other current
assets
1,841
( 2,157 )
Other long-term assets
852
( 77 )
Accounts payable
( 3,730 )
( 2,663 )
Accrued expenses and other
29,688
3,453
Unearned revenue
( 18,803 )
( 7,970 )
Subscription refund liability
404
( 396 )
Operating lease liability
( 304 )
( 231 )
Contingent consideration
( 1,683 )
-
Other long-term liabilities
( 406 )
( 6,147 )
Net cash used in operating
activities
( 16,076 )
( 24,772 )
Cash flows from investing
activities
Purchases of property and
equipment
( 54 )
-
Capitalized platform development
( 5,121 )
( 3,773 )
Proceeds from sale of assets
-
1,061
Payments for acquisitions,
net of cash
-
( 500 )
Net cash used in investing
activities
( 5,175 )
( 3,212 )
Cash flows from financing
activities
Proceeds from bridge notes,
net of debt costs
-
8,000
Payment of Fexy put option
( 561 )
-
(Repayments) proceeds under
line of credit
( 20,027 )
5,517
Proceeds from common stock
private placement
12,000
-
Proceeds from Simplify
loan
25,651
-
Proceeds from common stock
public offering, net of offering costs
-
11,500
Payments of issuance costs
from common stock public offering
-
( 167 )
Payments of debt issuance
costs
-
( 457 )
Payment of deferred cash
payment
( 200 )
( 75 )
Payment for taxes related
to common stock withheld for taxes
( 534 )
( 1,423 )
Net cash provided by financing
activities
16,329
22,895
Net decrease in cash and cash equivalents
( 4,922 )
( 5,089 )
Cash and cash equivalents
– beginning of year
9,284
14,373
Cash, and cash equivalents
– end of year
$ 4,362
$ 9,284
Supplemental disclosure
of cash flow information
Cash paid for interest
$ 17,837
$ 12,101
Cash paid for income taxes
85
85
Noncash investing and financing
activities
Reclassification of stock-based
compensation to platform development
$ 259
$ 1,016
Debt costs recorded in
accrued expenses and other and in other long-term liabilities
-
189
Repurchase of common stock
for Fexy put option
379
-
Issuance of common stock
upon conversion of Series H convertible preferred stock
15,000
-
Issuance of common stock
in connection with settlement of liquidated damages
-
499
Issuance of common stock
upon conversion of series H preferred stock
-
13,008
Issuance of common stock
in connection with an acquisition
-
2,000
Deferred cash payments
recorded in connection with acquisitions
-
246
Assumption of liabilities
in connection with acquisitions
-
1,246
Reclassification to liability
upon common stock modification
-
68
See
accompanying notes to consolidated financial statements.
F- 10
THE
ARENA GROUP HOLDINGS, INC. AND SUBSIDIARIES
NOTES
TO CONSOLIDATED FINANCIAL STATEMENTS
($
in thousands, unless otherwise stated)
1. Organization and Basis of Presentation
Organization
The
Arena Holdings Group, Inc. (“The Arena Group” or the “Company”), was incorporated in Delaware on October 1, 1990.
On October 11, 2016, the predecessor entity now known as The Arena Group exchanged its shares with another entity that was incorporated
in Delaware on July 22, 2016. On November 4, 2016, these entities consummated a recapitalization. This resulted in The Arena Group becoming
the parent entity, and the other Delaware entity becoming the wholly owned subsidiary. On December 19, 2019, the Company’s wholly
owned subsidiaries The Arena Platform, Inc. (formerly known as Maven Coalition, Inc.), and HubPages, Inc. (“HubPages”), which
was acquired by the Company in a merger during 2018, were merged into another of the Company’s wholly owned subsidiaries, Say Media,
Inc. (“Say Media”), which was acquired by the Company in a merger during 2018, with Say Media as the surviving corporation.
On January 6, 2020, Say Media changed its name to The Arena Platform, Inc. (“Arena Platform”). As of December 31, 2024, the
Company’s wholly owned subsidiaries consist of The Arena Platform, The Arena Media Brands, LLC (“Arena Media”) (formerly
known as Maven Media Brands, LLC) formed during 2019 as a wholly owned subsidiary of The Arena Group), TheStreet, Inc. (“TheStreet”
acquired by the Company in a merger during 2019), College Spun Media Incorporated (“The Spun” acquired by the Company in
a merger during 2021), Athlon Holdings, Inc. (“Parade” acquired by the Company in
a merger during 2022), and Athlon Sports Communications, Inc.
The
Company changed its legal name to The Arena Group Holdings, Inc. from TheMaven, Inc. on February 8, 2022. The Company’s subsidiaries
changed their corporate names to The Arena Platform, Inc. from Maven Coalition, Inc. and to The Arena Media Brands, LLC from Maven Media
Brands, LLC on February 18, 2022.
Unless
the context indicates otherwise, The Arena Group, The Arena Platform, TheStreet, The Spun and Parade, are together hereinafter referred
to as the “Company.”
Business
Operations
The
Company is a media company that leverages technology to build deep content verticals powered by anchor brands and a best-in-class digital
media platform (the “Platform”) empowering publishers who impact, inform, educate, and entertain. The Company’s strategy
is to focus on key subject matter verticals where audiences are passionate about a topic category (e.g., sports & leisure, lifestyle,
and finance) where it can leverage the strength of its core brands to grow its audience and increase monetization both within its core
brands as well as for its media publisher partners (each, a “Publisher Partner”). The Company’s focus is on leveraging
its Platform and brands in targeted verticals to maximize audience reach, enhance engagement, and optimize monetization of digital publishing
assets for the benefit of its users, its advertiser clients, and its greater than 20 owned and operated properties as well as properties
it runs on behalf of independent Publisher Partners. The Company owns and operates Athlon Sports, TheStreet, The Spun, Parade, and Men’s
Journal and powers more than 150 independent Publisher Partners.
Each
Publisher Partner joins the Platform by invitation only with the objective of improving the Company’s position in key verticals
while optimizing the performance of the Publisher Partner. Publisher Partners incur the costs in content creation on their respective
channels and receive a share of the revenue associated with their content. Because of the state-of-the-art technology and large scale
of the Platform and the Company’s expertise in search engine optimization, social media, ad monetization and subscription marketing,
Publisher Partners continually benefit from the Company’s ongoing technological advances and audience development expertise. While
the Publisher Partners benefit from these critical performance improvements, they may also save substantial technology, infrastructure,
advertising sales, member marketing and management costs. Additionally, the Company believes the lead brands within its verticals create
a halo benefit for all Publisher Partners while each of them adds to the breadth and quality of content. While the Publisher Partners
benefit from these critical performance improvements, they may also save substantial technology, infrastructure, advertising sales, member
marketing and management costs.
F- 11
Of
the more than 150 Publisher Partners, a majority of them publish content which aligns with one of our four verticals (sports & leisure,
finance, lifestyle and platform), and oversee an online community for their respective sites, leveraging our Platform, monetization operation,
distribution channels and data and analytics offerings, and benefiting from our ability to engage the collective audiences within a single
network. Generally, Publisher Partners are independently owned, strategic partners who receive a share of revenue from the interaction
with their content. Audiences expand and advertising revenue may improve due to the scale we have achieved by combining all Publisher
Partners into a single platform and a large and experienced sales organization. They also benefit from our membership marketing and management
systems, which we believe will enhance their revenue.
Platform
The
Company developed the Platform, a proprietary online publishing platform that provides its owned and operated media businesses, Publisher
Partners (who are third parties producing and publishing content on their own domains), and individual creators contributing content
to its owned and operated sites (“Expert Contributors”), the ability to produce and manage editorially focused content through
tools and services provided by it. The Company has also developed proprietary advertising technology, techniques and relationships that
allow it, its Publisher Partners, and its Expert Contributors to monetize editorially focused online content through various display
and video advertisements and tools and services for driving a subscription or membership based business and other monetization services
(the “Monetization Solutions” and, together with the Platform, the “Platform Services”). The Company’s
Platform offers audiences bespoke content with optimized design and page construction.
The
Platform comprises state-of-the-art publishing tools, video platforms, social distribution channels, newsletter technology, machine learning
content recommendations, notifications, and other technology that deliver a complete set of features to drive a digital media business
in an entirely cloud-based suite of services. The Company’s software engineering and product development teams are experienced
at delivering these services at scale. The Company continues to develop the Platform software by combining proprietary code with components
from the open-source community, plus select commercial services as well as identifying, acquiring, and integrating other platform technologies
where it sees unique long-term benefits to it.
Seasonality
The
Company experiences seasonality in its business as a result of typical seasonal spending trends in the advertising industry due to consumer
behavior and market activity throughout the year. These seasonal trends are driven by calendar or commercial events that happen annually
including holidays, weather, school terms, sports seasons and major sporting events. Seasonality can be viewed between the Company’s
fiscal quarters. The first quarter of the calendar year is notably the Company’s most challenging quarter for revenue performance.
During this quarter, advertisers are planning their budgets and current year spend and consumer spending declines after the holidays.
As a result, Revenue per Page View (“RPM”) is typically lowest during the first quarter. During the second quarter of the
calendar year, the Company typically see advertisers starting to spend their budgets more actively, which results in RPMs starting to
recover. Summer is traditionally a quiet season, as people spend more time outdoors and less time online resulting in lower revenue in
the third quarter. Advertisers usually readjust their budgets during this time and devise new strategies for the remainder of the year.
Naturally, the Company sees the highest dip in July, after which RPMs gradually start to increase. The fourth quarter of the calendar
year is the Company’s most profitable season. Advertising typically peaks in the fourth quarter as advertisers tend to concentrate
their budgets during the holiday season. This trend is magnified by professional sports and college football seasons, which account for
a significant portion of the Company’s advertising revenue during that period of the year. Other sporting events such as the Super
Bowl, the Winter and Summer Olympics, soccer’s World Cup, and major golf, tennis and cycling events create increased traffic at
the time of these respective events.
Going
Concern
The
Company’s consolidated financial statements have been prepared assuming that the Company will continue as a going concern, which
contemplates the realization of assets and the liquidation of liabilities in the normal course of business. The Company’s consolidated
financial statements do not include any adjustments that might be necessary if it is unable to continue as a going concern.
F- 12
For
the year ended December 31, 2024, the Company incurred a net loss from continuing operations of $ 7,667 , and as of December 31, 2024,
had cash on hand of $ 4,362 and a working capital deficit of $ 82,022 . Management has evaluated the Company’s net loss from continuing
operations and working capital deficit to determine if the significance of those conditions or events would limit its ability to meet
its obligations when due, including under the Loan Documents and Simplify Loan. In its evaluation, management determined that substantial
doubt exists about the Company’s ability to continue as a going concern for a one-year period following the financial statement
issuance date due to the net loss from continued operations and working capital deficit.
The
Company’s financial results have improved in recent periods due to headcount and consulting spend reductions. In addition, the Company is planning to continue improving monthly financial performance through the
reduction of costs and monthly cash requirements, maintain compliance with the terms of all outstanding debt agreements, and take actions
to resolve current and potential future liabilities to alleviate the conditions that raise substantial doubt about its ability to continue
as a going concern, such as resolving pending litigation. However, there can be no assurance that the Company will be able to execute
these plans. If the Company is unable to execute these plans, it could lead to selling assets and further reducing costs and cash requirements.
2.
Summary of Significant Accounting Policies
Principles
of Consolidation
The
accompanying consolidated financial statements of the Company have been prepared in accordance with accounting principles generally accepted
in the United States of America (“GAAP”) and include the financial statements of The Arena Group and its wholly owned subsidiaries,
Arena Media, Arena Platform, TheStreet, The Spun and Parade. Intercompany balances and transactions have been eliminated in consolidation.
Use
of Estimates
The
preparation of the Company’s consolidated financial statements in conformity with GAAP requires management to make certain estimates
and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities as of
the date of the consolidated financial statements and the reported results of operations during the reporting period. Significant estimates
include: allowance for credit losses; capitalization of platform development and associated useful lives; goodwill and other acquired
intangible assets and associated useful lives; assumptions used in accruals for potential liabilities; stock-based compensation
and the determination of the fair value; valuation allowances for deferred tax assets and uncertain tax positions; accounting for business
combinations; and assumptions used to calculate contingent liabilities. These estimates are based on information available as of the
date of the consolidated financial statements; therefore, actual results could differ from management’s estimates.
Risks
and Uncertainties
The
Company’s business and operations are sensitive to general business and economic conditions in the United States and worldwide.
These conditions include short-term and long-term interest rates, inflation, fluctuations in debt and equity capital markets and the
general condition of the United States and world economy. A host of factors beyond the Company’s control could cause fluctuations
in these conditions. Adverse developments in these general business and economic conditions could have a material adverse effect on the
Company’s financial condition and the results of its operations.
In
addition, the Company will compete with many companies that currently have extensive and well-funded projects, marketing and sales operations
as well as extensive human capital. The Company may be unable to compete successfully against these companies. The Company’s industry
is characterized by rapid changes in technology and market demands. As a result, the Company’s products, services, or expertise
may become obsolete or unmarketable. The Company’s future success will depend on its ability to adapt to technological advances,
anticipate customer and market demands, and enhance its current technology under development.
F- 13
Uncertainty
in the global economy presents significant risks to the Company’s business. Increases in inflation, instability in the global banking
system, tariffs, geopolitical factors, including the ongoing conflicts in Ukraine and Israel and the responses thereto may have an adverse
effect on the Company’s business. While the Company is closely monitoring the impact of the current macroeconomic conditions on
all aspects of its business, the ultimate extent of the impact on its business remains highly uncertain and will depend on future developments
and factors that continue to evolve. Most of these developments and factors are outside of the Company’s control and could exist
for an extended period of time. As a result, the Company is subject to continuing risks and uncertainties.
Comprehensive
Loss
Comprehensive
loss is defined as the change in equity of a business during a period from transactions and other events and circumstances from non-owner
sources. Comprehensive loss includes net loss as well as other changes in stockholders’ deficit which includes certain changes
in equity that are excluded from net loss. To date, the Company has not had any transactions that are required to be reported in comprehensive
loss other than the net loss incurred from operations.
Segment
Reporting
The
Company operates within the media industry, providing digital content across four primary verticals (as further described in Note 26)
through its publishing platform. The Company leverages its Platform to build content verticals powered by anchor brands. The Company’s
strategy is to focus on key subject matter verticals where audiences are passionate about a topic category where it can leverage the
strength of its core brands to grow its audience and monetize editorially focused online content through various display and video advertisements
that are viewed by internet users of the content. The Company has four reportable segments: Sports & Leisure, Finance, Lifestyle,
and Platform. The Company’s reportable segments are organized in subject matter verticals that offer content on the respective
topic.
The
Company’s chief operating decision maker (“CODM”) is the Chief Executive Officer. The CODM evaluates performance and
allocates resources for all of its reportable segments based on segment gross profit. This segment profit measure is defined as segment
revenue less segment cost of revenue, consisting of those costs and expenses directly attributable to the segment. The segment profit
measure is used by the CODM to assess the performance of each segment by comparing the results of each segment with one another (see
Note 26).
Revenue
Recognition
In
accordance with Accounting Standards Codification (“ASC”) 606, Revenue from Contracts with Customers , revenues
are recognized when control of the promised goods or services are transferred to the customer in an amount that reflects the
consideration that the Company expects to receive in exchange for those goods or services. The Company generates all revenue from
contracts with customers. The Company has determined it is generally the principal in transactions with customers and therefore
accounts for the majority of revenue on a gross as compared to a net basis, in its statement of operations. The Company has made
this determination based on its control of the advertising inventory and the ability to monetize the advertising inventory or
publications and determine price before transfer to the customer and because it is also the primary obligor responsible for
providing the services to the customer. Significant costs of revenue are presented as a separate line item on the consolidated
statements of operations.
The
following is a description of the principal activities from which the Company generates revenue.
Advertising
Revenue
Digital
Advertising – the Company recognizes revenue from digital advertisements at the point when each ad is viewed. The Company enters into
contracts with advertising networks to serve display or video advertisements on the digital media pages associated with its various channels.
The quantity of advertisements, the impression bid prices, and revenue are reported on a real-time basis to its partners. Although reported
advertising transactions are subject to adjustment by the advertising network partners, any such adjustments are known within a few days
of month end. The Company owes its independent Publisher Partners a revenue share of the advertising revenue earned, which is recorded
as service costs in the same period in which the associated advertising revenue is recognized.
F- 14
Advertising
revenue is comprised of fees charged for the placement of advertising on the Company’s websites that the Company owns and
operates and is recognized as the advertising or sponsorship is displayed, provided that collection of the resulting receivable is
reasonably assured.
Print
Advertising – advertising related revenues for print advertisements are recognized when advertisements are published
(defined as an issue’s on-sale date), net of provisions for estimated rebates, rate adjustments, and discounts.
Performance
Marketing
The Company recognizes revenue from numerous affiliate networks, which facilitate partnerships with merchants. The
Company creates editorial and sponsored content recommending products and services to our readers, and the Company is paid a
commission when a user clicks from our websites to a merchant and makes a transaction. The affiliate networks manage the attribution
of clicks from our websites and transactions with the merchants. The commission rates are variable based on merchant, product
category, seasonality, among other factors.
Subscription
Revenue
Digital
Subscriptions – the Company enters into contracts with internet users that subscribe to premium content on its owned and operated
media channels and facilitates such contracts between internet users and its Publisher Partners. These contracts provide internet users
with a membership subscription to access the premium content. For subscription revenue generated by its independent Publisher Partners’
content, the Company owes its Publisher Partners a revenue share of the membership subscription revenue earned, which is initially deferred
and recorded as deferred contract costs. The Company recognizes deferred contract costs over the membership subscription term in the
same pattern that the associated membership subscription revenue is recognized.
Digital
subscription revenue generated from websites that the Company owns and operate are charged to customers’ credit cards or are
directly billed to corporate subscribers and are generally billed in advance on a monthly, quarterly, or annual basis. The Company calculates
net subscription revenue by deducting from gross revenue an estimate of potential refunds from cancelled subscriptions as well as chargebacks
of disputed credit card charges. Net subscription revenue is recognized ratably over the subscription periods. Unearned revenue relates
to payments for subscription fees for which revenue has not been recognized because services have not yet been provided.
Newsstand
Includes single copy sales at newsstands
recognized on the publication’s on-sale date, net of provisions for estimated returns. The Company bases its estimates for
returns on historical experience and current marketplace conditions.
Licensing
and Publisher Revenue
Content licensing-based revenues and publisher revenues
are sales-based or usage-based royalties promised in exchange for a license of intellectual property which are typically exclusive and
accrued monthly or quarterly based on the specific mechanisms of each contract. Revenues are generally sales-based or usage-based royalties
provided as consideration for providing customers with new content on a recurring basis or in exchange for a license of intellectual property.
For contracts to provide content as a recurring service, the Company recognizes the sales-based or usage-based royalty over time using
the as-invoiced practical expedient. For contracts to provide one or more functional content licenses, the Company recognizes revenue
at the point in time when the license is delivered and records the variable consideration in the contract as the subsequent sale or usage
occurs. Guaranteed minimums represent fixed consideration and are recognized over time or at a point in time depending on the contract
type.
F- 15
Performance
Obligations
At
contract inception, the Company assesses the obligations promised in its contracts with customers and identifies a performance obligation
for each promise to transfer a good or service or bundle that is distinct. To identify the performance obligations, the Company considers
all the promises in the contract, whether explicitly stated or implied based on customary business practices. For a contract that has
more than one performance obligation, the Company allocates the total contract consideration to each distinct performance obligation. Revenue is recognized when, or as, the performance obligations are satisfied, and control
is transferred to the customer.
Digital
Advertising – The Company sells digital advertising inventory on its websites directly to advertisers or through advertising
agencies. The Company’s performance obligations related to digital advertising are generally satisfied when the advertisement is
run on the Company’s platform.
Digital
Subscriptions – The Company recognizes revenue from each membership subscription to access the premium content as a series
of distinct services representing a single performance obligation that is satisfied over time based on a daily calculation of revenue
during the reporting period, which is generally one year. Subscriber payments are initially recorded as unearned revenue on the balance
sheet. The requirement of the Company is to provide the subscription service (it is the primary service sold to customers), which is
substantially the same each day of the term, although the underlying activities it performs to provide the subscription service may vary
from day to day.
Performance
Marketing – Performance Marketing transactions involve the promotion of other companies’ products and services over the
internet through digital advertising platforms. The Company includes links to products and services in its display content on the Platform.
When a consumer clicks on the links and completes a purchase of a product or performs a specific action, such as signing up for a service,
the Company earns commissions by promoting products and services through affiliate links. The promise to integrate links in its display
content on the Platform is delivered when a consumer clicks on the links and completes a purchase.
An
individual click is capable of being distinct since the customer can benefit from it on its own or together with readily available resources.
An individual click is distinct in the context of the contract since each click is not dependent on any other click – the clicks
are not highly affected or highly interrelated with other promises in the contract. Each click is distinct in the context of the contract.
Therefore, a click on the link making a purchase is a single performance obligation.
Newsstand
– The Company sells single copy magazines, or bundles of single copy magazines, to wholesalers for ultimate resale on newsstands,
primarily at major retailers and grocery/drug stores, and in digital form on tablets and other electronic devices. Publications sold
to magazine wholesalers are sold with the right to receive credit from the Company for magazines returned to the wholesaler by retailers.
Licensing
and Publisher Revenues – The Company has entered into various licensing and syndication agreements that provide third-party
partners with the right to utilize the Company’s content. Publisher Revenue is generated from the transfer of digital content on
the Platform through republishing that content on third-party websites through the granting of a non-exclusive, non-transferable license.
The Company is entitled to monthly fees based on the number of page views, which may include a monthly minimum guarantee of page views.
Determining
the Transaction Price
Digital
Advertising
The
contractual transaction price in digital advertising contracts can vary. For direct digital advertising, the transaction price is determined
by individual clicks on an ad (cost per click) or individual number of ad impressions, or delivering a specified number of ad impressions,
regardless of whether the ad is clicked (i.e. count of display of ads to users - cost per thousand of impressions – CPM), delivering
a certain number of clicks on an ad (cost per click), a cumulative guaranteed viewership across an entire ad campaign and fixed flat
fee.
F- 16
For
programmatic digital advertising, specific pricing is not defined in the individual Sell-Side Platform (“SSP”) contract since the pricing is based on winning
bids from real-time auctions, less any fees charged from the SSP. Programmatic pricing involves an automated bidding on ad inventory
in real-time, often through ad exchanges. The Company’s ad operations department works with the SSP by providing pricing parameters,
such as a floor price that the Company is willing to accept.
Performance
Marketing
The
transaction price for Performance Marketing transactions is determined by specific outcomes such as sign-ups, purchases, or other actions
initiated by users after interacting with the ad. The transaction price is calculated as a percentage of the retail price of the goods
or services sold and delivered. Generally, the Company receives approximately 90 days following the end of each calendar month, payment
for referral fees earned on qualifying products that were shipped during that month. If a customer returns a product that generated a
referral fee, a deduction for the corresponding referral fee is taken from the next monthly payment. The Company records a liability
for potential returns in the amount expected to be returned to the customer. The Company continuously updates its estimate of expected
returns based on available information, such as historical returns and current market conditions.
Publisher
Revenue
Publisher
Revenue is generated from the transfer of digital content on the Platform through republishing that content on third-party
websites through the granting of a non-exclusive, non-transferable license. The Company is entitled to monthly fees based on the number
of page views, which may include a monthly minimum guarantee of page views.
In
exchange for providing the license, the Company will only receive as consideration a percentage of the gross revenue generated from the
page views, essentially impressions (that is, usage-based consideration, which is considered a form of variable consideration). The transaction
price is typically stated as a percentage of gross revenue generated from page views.
Digital
Subscriptions
The
transaction price is fixed upon the inception of the contract and includes the quantity and price of each subscription purchased and
does not typically include any type of variable consideration.
Timing
of Satisfaction of Performance Obligations
Point-in-Time
Performance Obligations – For performance obligations related to certain digital advertising space and sales of print advertisements,
the Company determines that the customer can direct the use of and obtain substantially all the benefits from the advertising products
as the digital impressions are served or on the issue’s on-sale date. For sales of single copy magazines on newsstands, revenue
is recognized on the issue’s on-sale date, as the date aligns most closely with the date that control is transferred to the customer,
net of estimated returns. Revenues from functional licenses and syndication arrangements are recognized as a usage-based royalty when
the subsequent usage occurs.
Revenue
from performance marketing transactions is recognized at the point in time when an individual clicks the link and makes a purchase, net
of an estimate for potential returns.
Over-Time
Performance Obligations – For performance obligations related to sales of certain digital advertising space, the Company
transfers control and recognizes revenue over time by measuring progress towards complete satisfaction using the most appropriate method.
For
performance obligations related to digital advertising, the Company satisfies its performance obligations on some flat-fee digital advertising
placements over time using a time-elapsed output method.
Determining
a measure of progress requires management to make judgments that affect the timing of revenue recognized. The Company has determined
that the above methods provide a faithful depiction of the transfer of goods or services to the customer. For performance obligations
recognized using a time-elapsed output method, the Company’s efforts are expended evenly throughout the period.
Performance
obligations related to subscriptions to premium content on the digital media channels provide access for a given period of time, which
is generally one year. The Company recognizes revenue from each membership subscription over time based on a daily calculation of revenue
during the reporting period.
F- 17
Disaggregation
of Revenue
The
following table provides information about disaggregated revenue by category, geographical market and timing of revenue recognition:
Schedule of Disaggregation of Revenue
2024
2023
Years Ended December 31,
2024
2023
Revenue by category:
Digital revenue
Digital advertising
$ 93,008
$ 106,455
Digital subscriptions
7,800
11,956
Licensing and Publisher Revenue
8,781
11,401
Other digital revenue
15,245
4,311
Total digital revenue
124,834
134,123
Print revenue
Print advertising
48
3,600
Print subscriptions
1,025
5,907
Total print revenue
1,073
9,507
Total revenue
$ 125,907
$ 143,630
Revenue by geographical market:
United States
$ 118,491
$ 137,873
Other
7,416
5,757
Total revenue
$ 125,907
$ 143,630
Revenue by timing of recognition:
At point in time
$ 110,486
$ 131,674
Over time
15,421
11,956
Total revenue
$ 125,907
$ 143,630
Cost
of Revenue
Cost
of revenue represents the cost of providing the Company’s digital media channels and advertising and membership services. The cost
of revenue that the Company has incurred in the periods presented primarily include: internal and external cost of content; amortization
of developed technology and platform development; royalty fees; hosting and bandwidth and software license fees; printing and distribution
costs; payroll and related expenses for customer support, technology maintenance; fees paid for data analytics and to other outside service
providers; and stock-based compensation of related personnel (as described in Note 21).
Contract
Balances
The
timing of the Company’s performance under its various contracts often differs from the timing of the customer’s payment,
which results in the recognition of a contract asset or a contract liability. A contract asset is recognized when a good or service is
transferred to a customer and the Company does not have the contractual right to bill for the related performance obligations. An asset
is recognized when certain costs incurred to obtain a contract meet the capitalization criteria (further details are provided under the
heading Subscription Acquisition Costs ). A contract liability is recognized for unearned revenue when consideration is received
from the customer prior to the transfer of goods or services.
The
following table provides information about contract balances:
Schedule of Contract Balances
2024
2023
As
of December 31,
2024
2023
Unearned revenue (short-term contract liabilities):
Digital revenue
$ 6,349
$ 151
Print
revenue
-
16,787
Unearned revenue (short-term
contract liabilities)
$ 6,349
$ 16,938
Unearned revenue (long-term contract liabilities):
Digital
revenue
$ 403
$ 542
Unearned revenue (long-term contract liabilities)
$ 403
$ 542
The
Company’s contract liabilities were $2 0,834 for the current portion of contract liabilities and $ 2,517 for the noncurrent
portion of contract liabilities as of January 1, 2023.
Unearned Revenue –
unearned revenue, also referred to as contract liabilities, include payments received in advance of performance under certain contracts
and are recognized as revenue over time. The Company records contract liabilities as unearned revenue on the consolidated balance sheets.
Digital revenue and print revenue of $ 16,892
was recognized during the year ended December
31, 2024 from unearned revenue at the beginning of the year.
Cash,
Cash Equivalents, and Restricted Cash
The
Company maintains cash and cash equivalents at banks where amounts on deposit may exceed the Federal Deposit Insurance Corporation limit
during the year. Cash and cash equivalents represent cash and highly liquid investments with an original contractual maturity at the
date of purchase of three months. As of December 31, 2024 and 2023, cash and cash equivalents of $ 4,362 and $ 9,284 , respectively, consisted
primarily of checking, savings deposits and money market accounts. These deposits exceeded federally insured limits. The Company has
not experienced any losses in such accounts and believes it is not exposed to significant credit risk regarding its cash and cash equivalents.
F- 18
Accounts
Receivable and Allowance for Credit Losses
The
Company receives payments from advertising customers based upon contractual payment terms; accounts receivable is recorded when the right
to consideration becomes unconditional and are generally collected within 90 days. The Company generally receives payments from digital
and print subscription customers at the time of sign up for each subscription; accounts receivable from merchant credit card processors
are recorded when the right to consideration becomes unconditional and are generally collected weekly. Accounts receivable have been
reduced by an allowance for credit losses. The Company maintains the allowance for estimated losses resulting from the inability of the
Company’s customers to make required payments. The allowance represents the current estimate of lifetime expected credit losses
over the remaining duration of existing accounts receivable considering current market conditions and supportable forecasts when appropriate.
The estimate is a result of the Company’s ongoing evaluation of collectability, customer creditworthiness, historical levels of
credit losses, and future expectations. Accounts receivable are written off when deemed uncollectible and collection of the receivable
is no longer being actively pursued. Accounts receivable as of December 31, 2024 and 2023 were $ 31,115 and $ 31,676 , respectively, and
are presented net of allowance for credit losses.
The
following table summarizes the allowance for credit losses activity:
Schedule of Allowance For Doubtful Accounts
2024
2023
Years
Ended of December 31,
2024
2023
Allowance for credit losses
- beginning of year
$ 374
$ 1,036
Additions
1,934
315
Deductions - write-offs
( 850 )
( 977 )
Allowance for credit
losses - end of year
$ 1,458
$ 374
Subscription
Acquisition Costs
Subscription
acquisition costs include the incremental costs of obtaining a contract with a customer, paid to external parties, if the Company expects
to recover those costs. The Company has determined that sales commissions paid on all third-party agent sales of subscriptions are direct
and incremental costs of obtaining a contract with a customer and, therefore, meet the capitalization criteria. The Company has elected
to apply the practical expedient to amortize these costs at the portfolio level. The sales commissions paid to third party agents are
amortized as the magazines are sent to the subscriber on an issue-by-issue basis. The Company determined that commissions paid for subscriber
renewal contracts to all third-party agents are not from a specifically anticipated future contract, therefore, the commissions paid
on renewals are amortized as the magazines are sent to the subscriber over the renewal term on an issue-by-issue basis. Direct mail costs
for renewal subscriptions are expensed as incurred since they do not meet the capitalization criteria.
Amortization
of subscription acquisition costs for the years ended December 31, 2024 and 2023 has been presented within discontinued operations (reported
within selling and marketing as presented in Note 3). All subscription acquisition costs are related to the discontinued operations and
have been impaired as of December 31, 2024 recognized within loss from discontinued operations (for further details see Note 3).
Concentrations
Significant
Customers – Concentration of credit risk with respect to accounts receivable is limited to customers to whom the Company makes
significant sales. While a reserve for the potential write-off of accounts receivable is maintained, the Company has not written off
any material accounts to date. To control credit risk, the Company performs regular credit evaluations of its customers’ financial
condition.
There
was no revenue from a single customer that was considered significant as a percentage of the Company’s total revenue for the
years ended December 31, 2024 and 2023.
F- 19
There
were no significant accounts receivable balances as a percentage of the Company’s total accounts receivable from customers as of
December 31, 2024. Significant accounts receivable balances as a percentage of the Company’s total accounts receivable balances
represented 14.1 % from a customer as of December 31, 2023.
Significant
Vendors – Concentrations of risk with respect to third party vendors who provide products and services to the Company are limited.
If not limited, such concentrations could impact profitability if a vendor failed to fulfill their obligations or if a significant vendor
was unable to renew an existing contract and the Company was not able to replace the related product or service at the same cost.
There
were no significant accounts payable balances as a percentage of the Company’s total accounts payable from vendors as of December
31, 2024. Significant accounts payable balances as a percentage of the Company’s total accounts payable represent 12.2 % from a
vendor as of December 31, 2023.
Leases
The
Company has lease arrangements for its offices. Leases are recorded as an operating lease right-of-use assets and operating lease liabilities
on the consolidated balance sheets and recognized upon commencement of the lease based on the present value of the future minimum lease
payments over the lease term. Leases with an initial term of 12 months or less are not recorded on the consolidated balance sheets. At
inception, the Company determines whether an arrangement that provides control over the use of an asset is a lease. When it is reasonably
certain that the Company will exercise the renewal period, the Company includes the impact of the renewal in the lease term for purposes
of determining total future lease payments. Rent expense is recognized on a straight-line basis over the lease term. The Company does
not have any finance leases.
Property
and Equipment
Property
and equipment is stated at cost less accumulated depreciation. Maintenance and repairs are charged to expense as incurred. Gains and
losses from disposition of property and equipment are included on the consolidated statements of operations and comprehensive loss when
realized. Depreciation and amortization are provided using the straight-line method over the following estimated useful lives:
Schedule of Depreciation and Amortization, Useful Lives of Assets
Office
equipment and computers
1
– 3 years
Furniture
and fixtures
1
– 5 years
Platform
Development
The
Company capitalizes platform development costs for internal use when planning and design efforts are successfully completed, and development
is ready to commence. The Company places capitalized platform development assets into service and commences amortization when the applicable
project or asset is substantially complete and ready for its intended use. Once placed into service, the Company capitalizes qualifying
costs of specified upgrades or enhancements to capitalized platform development assets when the upgrade or enhancement will result in
new or additional functionality.
The
Company capitalizes internal labor costs, including payroll-based and stock-based compensation, benefits and payroll taxes, that are
incurred for certain capitalized platform development projects related to the Platform.
Platform
development costs are amortized on a straight-line basis over three years, which is the estimated useful life of the related asset and
is recorded in cost of revenue on the consolidated statements of operations and comprehensive loss. Amortization period may be accelerated if the useful life of the related asset is shortened.
F- 20
Business
Combinations
The
Company accounts for business combinations using the acquisition method of accounting. The acquisition method of accounting requires
that the purchase price, including the fair value of contingent consideration, of the acquisition be allocated to the assets acquired
and liabilities assumed using the estimated fair values determined by management as of the acquisition date. Goodwill is measured as
the excess of consideration transferred and the net fair values of the assets acquired, and the liabilities assumed at the date of acquisition.
While the Company uses its best estimates and assumptions as part of the purchase price allocation process to accurately value assets
acquired and liabilities assumed at the acquisition date, the Company’s estimates are inherently uncertain and subject to refinement.
As a result, during the measurement period, the Company records adjustments to the assets acquired and liabilities assumed, with the
corresponding offset to goodwill to the extent the Company identifies adjustments to the preliminary purchase price allocation. Upon
the conclusion of the measurement period, which may be up to one year from the acquisition date, or final determination of the values
of assets acquired or liabilities assumed, whichever comes first, any subsequent adjustments are recorded to the consolidated statements
of operations and comprehensive loss. Additionally, the Company identifies acquisition-related contingent payments and determines their
respective fair values as of the acquisition date, which are recorded as accrued liabilities on the consolidated balance sheets. Subsequent
changes in fair value of contingent payments are recorded on the consolidated statements of operations and comprehensive loss. The Company
expenses transaction costs related to the acquisition as incurred.
Long-Lived
and Definite-Lived Intangible Assets
Long-lived
assets and definite-lived intangible assets, consisting of developed technology, customer relationships, and trade names, are
amortized using the straight-line method over the estimated economic life of the assets. Long-lived and definite-lived intangible
assets are tested for recoverability whenever events or changes in circumstances indicate the carrying amount of an asset may not be
recoverable. For long-lived and definite-lived intangible assets, an impairment loss is indicated when the undiscounted future cash
flows estimated to be generated by the asset group are not sufficient to recover the carrying value of the asset group.
Determination of recoverability is based on an estimate of undiscounted future cash flows resulting from the use of the primary
asset in the group.
Goodwill
Goodwill
represents the excess of the purchase price over the fair value of the net tangible and intangible assets of businesses acquired in
a business combination. Goodwill is not amortized but rather is tested for impairment at least annually on October 31, or more
frequently if events or changes in circumstances indicate that the carrying amount of goodwill may not be recoverable.
Recoverability of goodwill is determined by comparing the fair value of the reporting units to the carrying value of the underlying
net assets in the reporting units. If the fair value of a reporting unit is determined to be less than the carrying value of its net
assets, goodwill is deemed impaired, and an impairment loss is recognized to the extent that the carrying value of goodwill exceeds
the difference between the fair value of the reporting unit and the fair value of its other assets and liabilities. The Company
determined its operating segments are its reportable units for goodwill impairment testing, See Note 10 Goodwill in the
accompanying consolidated financial statements. The Company determines the fair value of its reporting units by utilizing the
discounted cash flow method of an income approach and the value indicated by the market approach, comparing transaction prices or
stock prices of comparable guideline companies to our market value. The income and the market approach are equally weighted when
determining fair value of the reportable unit. These analyses require significant assumptions and judgments. These assumptions and
judgments include estimation of future cash flows, projections of revenue growth and margins, which is dependent on internal
forecasts, estimation of the long-term rates of growth of the business, estimation of the useful life over which cash flows will
occur, determination of the discount rate and the selection of comparable companies and the interpretation of
their data. As well as a control premium determined by utilizing publicly available data from studies for similar transactions
of public companies. No impairment charges were recorded during the year ended December 31, 2024.
F- 21
Debt
Costs
Debt
costs consist of cash and noncash consideration paid to lenders and third parties with respect to debt and other financing transactions,
including legal fees and placement fees. Such costs are deferred and amortized over the term of the related debt. Additional consideration
in the form of warrants and other derivative financial instruments issued to lenders are accounted for at fair value utilizing information
determined through consultation with the Company’s independent valuation firm. The fair value of warrants and derivatives are recorded
as a reduction to the carrying amount of the related debt and amortized to interest expense over the term of such debt, with the initial
offsetting entries recorded as a liability on the balance sheet. Upon the settlement of the debt the pro rata portion of any related
unamortized debt cost is charged to operations.
Liquidated
Damages
The
Company incurred and may continue to incur liquidated damages when: (i) a registration rights agreement provided for damages if the Company
did not register the shares of the Company’s common stock within the requisite time frame (the “Registration Rights Damages”),
which, in general, provided for a cash payment equal to 1.0% per month of the amount invested, on a daily pro rata basis for any portion
of a month, as partial liquidated damages per month, upon the occurrence of certain events, up to a maximum amount of 6.0% of the aggregate
amount invested, subject to interest at the rate of 1.0% per month until paid in full; and (ii) a securities purchase agreement provided
for damages if the Company failed for any reason to satisfy a public information requirement within the requisite time frame with the
Securities and Exchange Commission (“SEC”) (the “Public Information Failure Damages”), which, in general, provided
for a cash payment equal to 1.0% of the aggregate amount invested for each 30-day period, or pro rata portion thereof, as partial liquidated
damages per month, up to a maximum of 6 months, subject to interest at the rate of 1.0% per month until paid in full. Collectively, the
Registration Rights Damages and the Public Information Failure Damages are referred to as the “Liquidated Damages” on the
consolidated balance sheets.
Selling
and Marketing
Selling
and marketing expenses consist of compensation, employee benefits and stock-based compensation of selling and marketing, account management
support teams, as well as commissions, travel, trade show sponsorships and events, conferences and advertising costs. The Company’s
advertising expenses are expensed when an advertisement takes place. During the years ended December 31, 2024 and 2023, the Company incurred
advertising expenses of $ 2,156 and $ 3,043 , respectively, which are included within selling and marketing on the consolidated statements
of operations and comprehensive loss.
General
and Administrative
General
and administrative expenses consist primarily of payroll for executive personnel, technology personnel incurred in developing conceptual
formulation and determination of existence of needed technology, and administrative personnel along with any related payroll costs; professional
services, including accounting, legal and insurance; facilities costs; conferences; other general corporate expenses; and stock-based
compensation of related personnel.
Derivative
Financial Instruments
The
Company accounts for freestanding contracts that are settleable in the Company’s equity securities, including the put option on
the Company’s common stock, to be designated as an equity instrument, as a liability. A contract so designated is carried at fair
value on the consolidated balance sheets, with any changes in fair value recorded as a gain or loss on the consolidated statements of
operations and comprehensive loss, with no impact on cash flows.
At
the date of settlement of a freestanding equity contract, the pro rata fair value of the related liability is transferred to additional
paid-in capital.
F- 22
Fair
Value of Financial Instruments
The
authoritative guidance with respect to fair value established a fair value hierarchy that prioritizes the inputs to valuation techniques
used to measure fair value into three levels and requires that assets and liabilities carried at fair value be classified and disclosed
in one of three categories, as presented below. Disclosure as to transfers in and out of Levels 1 and 2, and activity in Level 3 fair
value measurements, is also required.
Level
1 . Observable inputs such as quoted prices in active markets for an identical asset or liability that the Company has the ability
to access as of the measurement date. Financial assets and liabilities utilizing Level 1 inputs include active-exchange traded securities
and exchange-based derivatives.
Level
2 . Inputs, other than quoted prices included within Level 1, which are directly observable for the asset or liability or indirectly
observable through corroboration with observable market data. Financial assets and liabilities utilizing Level 2 inputs include fixed
income securities.
Level
3 . Unobservable inputs in which there is little or no market data for the asset or liability which requires the reporting entity
to develop its own assumptions. Financial assets and liabilities utilizing Level 3 inputs include infrequently traded non-exchange-based
derivatives and commingled investment funds and are measured using present value pricing models.
The
Company determines the level in the fair value hierarchy within which each fair value measurement falls in its entirety, based on the
lowest level input that is significant to the fair value measurement in its entirety. In determining the appropriate levels, the Company
performs an analysis of the assets and liabilities at each reporting period end.
The
carrying amount of the Company’s financial instruments comprising of cash, restricted cash, accounts receivable, accounts payable
and accrued expenses and other approximate fair value because of the short-term maturity of these instruments.
Preferred
Stock
Preferred
stock (the “Preferred Stock”) (as described in Note 19) is reported as a mezzanine obligation between liabilities and stockholders’
deficiency. If it becomes probable that the Preferred Stock will become redeemable, the Company will re-measure the Preferred Stock by
adjusting the carrying value to the redemption value of the Preferred Stock assuming each balance sheet date is a redemption date.
Stock-Based
Compensation
The
Company provides stock-based compensation in the form of (a) stock awards to employees and directors, comprised of restricted stock awards
and restricted stock units, (b) stock option grants to employees, directors and consultants, (c) common stock warrants to Publisher Partners
(no warrants were issued during the years ended December 31, 2024 and 2023) (further details are provided under the headings Publisher
Partner Warrants and New Publisher Partner Warrants in Note 21), and (d) common stock warrants to ABG (further details are
provided under the heading ABG Warrants in Note 21).
The
Company accounts for stock awards and stock option grants to employees, directors and consultants, and non-employee awards to certain
directors and consultants by measuring the cost of services received in exchange for the stock-based payments as compensation expense
in the Company’s consolidated financial statements. Stock awards and stock option grants to employees and non-employees which are
time-vested, are measured at fair value on the grant date, and charged to operations ratably over the vesting period. Stock awards and
stock option grants to employees and non-employees which are performance-vested, are measured at fair value on the grant date and charged
to operations when the performance condition is satisfied or over the service period.
F- 23
The
fair value measurement of stock awards and grants used for stock-based compensation is as follows: (1) restricted stock awards and restricted
stock units which are time-vested, are determined using the quoted market price of the Company’s common stock at the grant date;
(2) stock option grants which are time-vested and performance-vested, are determined utilizing the Black-Scholes option-pricing model
at the grant date; (3) restricted stock units and stock option grants which provide for market-based vesting with a time-vesting overlay,
are determined through consultation with the Company’s independent valuation firm using the Monte Carlo model at the grant date;
(4) Publisher Partner Warrants were determined utilizing the Black-Scholes option-pricing model; and (5) ABG warrants are determined
utilizing the Monte Carlo model (further details are provided in Note 21). Estimated volatility was determined under the (1) “Probability
Weighted Scenarios” (prior to the reverse stock split on February 8, 2022) where one scenario assumes that the Company’s
common stock will be up-listed on a national stock exchange (the “Exchange”) on a certain listing date (the “Up-list”)
where the estimated volatility was based on evaluating the average historical volatility of a group of peer companies that are publicly
traded and the second scenario assumes that the Company’s common stock is not up-listed on the Exchange prior to the final vesting
date of the grants (the “No Up-list”) where the historical volatility of the Company’s common stock was evaluated based
upon market comparisons; and the (2) “Up-list Scenario” (after the reverse stock split on February 8, 2022) where the Company
estimated volatility based on evaluating the average historical volatility of a group of peer companies that are publicly traded after
the Company up-listed to the NYSE American. The risk-free interest rate is based on the U.S. Treasury yield curve in effect at the time
of grant. The fair market value of common stock is determined by reference to the quoted market price of the Company’s common stock.
The
Company has elected to recognize forfeitures as they occur and to recognize stock-based compensation cost on a straight-line basis over
the total requisite service period for awards with graded vesting. The Company classifies stock-based compensation cost on its consolidated
statements of operations and comprehensive loss in the same manner in which the award recipient’s cash compensation cost is classified.
Income
Taxes
The
Company accounts for income taxes under the asset and liability method. Deferred tax assets and liabilities are recognized for the future
tax consequences attributable to operating loss carryforwards and temporary differences between financial statement bases of existing
assets and liabilities and their respective income tax bases. Deferred tax assets and liabilities are measured using enacted income tax
rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled.
The effect of a change in the income tax rates on deferred tax asset and liability balances is recognized in income in the period that
includes the enactment date of such rate change. A valuation allowance is recorded for loss carryforwards and other deferred tax assets
when it is determined that it is more likely than not that such loss carryforwards and deferred tax assets will not be realized.
The
Company follows accounting guidance that sets forth a threshold for financial statement recognition, measurement, and disclosure of a
tax position taken or expected to be taken on a tax return. Such guidance requires the Company to determine whether a tax position of
the Company is more likely than not to be sustained upon examination by the applicable taxing authority, including resolution of any
related appeals or litigation processes, based on technical merits of the position.
Discontinued
Operations
When
a component such as a reportable segment or an operating segment, a reporting unit, or an asset group is classified as held for sale
or disposed of, representing a strategic shift that will have a major effect on the Company’s financial results, the component
is classified as a discontinued operation.
Loss
per Common Share
Basic
loss per share is computed using the weighted average number of common shares outstanding during the period and excludes any dilutive
effects of common stock equivalent shares, such as stock options, restricted stock, and warrants. All restricted stock awards are considered
outstanding but are included in the computation of basic loss per common share only when the restrictions expire, the shares are no longer
forfeitable, and are thus vested. Restricted stock units are included in the computation of basic loss per common share only when the
restrictions expire, the shares are no longer forfeitable, and are thus vested. Contingently issuable shares are included in basic loss
per common share only when there are no circumstances under which those shares would not be issued. Diluted loss per common share is
computed using the weighted average number of common shares outstanding and common stock equivalent shares outstanding during the period
using the treasury stock method.
F- 24
The
Company excluded the outstanding securities summarized below (capitalized terms are described herein), which entitle the holders thereof
to acquire shares of the Company’s common stock, from its calculation of net loss per common share, as their effect would have
been anti-dilutive. Common stock equivalent shares are excluded from the diluted calculations when a net loss is incurred as they would
be anti-dilutive.
Schedule of Common Stock Equivalent Shares Excluded From Diluted Calculations
2024
2023
As
of December 31,
2024
2023
Series G Preferred Stock
8,582
8,582
Financing Warrants
39,774
39,774
ABG Warrants
999,540
999,540
AllHipHop Warrants
5,682
5,682
Publisher Partner Warrants
9,800
9,800
Restricted stock units
15,557
199,267
Common stock options
2,943,676
5,451,968
Total
4,022,611
6,714,613
Anti-dilutive securities
4,022,611
6,714,613
Recent
Accounting Pronouncements
Recently
Adopted Accounting Standards
In
June 2022, the FASB issued ASU 2022-03, Fair Value Measurement (Topic 820): Fair Value Measurement of Equity Securities Subject to
Contractual Sale Restrictions , which clarifies that a contractual restriction on the sale of an equity security is not considered
part of the unit of account of the equity security and, therefore, is not considered in measuring fair value. This update also clarifies
that an entity cannot, as a separate unit of account, recognize and measure a contractual sale restriction and requires certain disclosures
for equity securities subject to contractual sale restrictions. ASU 2022-03 was effective for the Company in the fiscal year beginning
after December 15, 2023, and interim periods within the fiscal year. The adoption of ASU 2022-03 on January 1, 2024 did not have a material
impact on the Company’s consolidated financial statements.
In
November 2023, the FASB issued ASU 2023-07, Segment Reporting (Topic 280) – Improvements to Reportable Segment Disclosures ,
a new standard to improve reportable segment disclosures. The guidance expands the disclosures required for reportable segments in annual
and interim financial statements, primarily through enhanced disclosures about significant segment expenses. ASU 2023-07 is effective
for public entities’ fiscal years beginning after December 15, 2023 and interim periods within fiscal years beginning after December
15, 2024. The Company adopted the standard retrospectively in the fourth quarter of 2024 with additional disclosure in the notes to consolidated
financial statements (refer to Note 2 and Note 26 for segment reporting).
Recently
Issued Accounting Standards
In
December 2023, the FASB issued ASU 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures , which will
require the Company to disclose specified additional information in its income tax rate reconciliation and provide additional information
for reconciling items that meet a quantitative threshold. ASU 2023-09 will also require the Company to disaggregate its income taxes
paid disclosure by federal, state and foreign taxes, with further disaggregation required for significant individual jurisdictions. The
provisions of ASU 2023-09 are effective for annual periods beginning after December 15, 2024; early adoption is permitted using either
a prospective or retrospective transition method. The Company expects ASU 2023-09 to require additional disclosures in the notes to its
consolidated financial statements.
F- 25
In
November 2024, the FASB issued ASU 2024-03, Income Statement—Reporting Comprehensive Income—Expense Disaggregation Disclosures
(Subtopic 220-40): Disaggregation of Income Statement Expenses . This ASU aims to enhance the transparency of financial reporting
by requiring public business entities (PBEs) to provide detailed disclosures about the components of significant expense captions presented
in the income statement. The Company will be required to disclose, in a tabular format, the amounts recognized within each relevant expense
caption in the income statement. This ASU is effective for fiscal years beginning after December 15, 2026; early adoption is permitted
using either a prospective or retrospective transition method. The Company is not planning to early adopt. The Company expects ASU 2024-23
to require additional tabular disclosures in the notes to its consolidated financial statements.
Management
does not believe that any other recently issued, but not yet effective, authoritative guidance, if currently adopted, would have a material
impact on the Company’s financial statement presentation or disclosures.
3.
Discontinued Operations
On
March 18, 2024, the Company discontinued the Sports Illustrated media business (the “SI Business”) that was operated under
the Licensing Agreement with ABG-SI, LLC (“ABG”) dated June 14, 2019 (as amended to date, the “Licensing Agreement”).
This discontinuation of the SI Business (i.e., discontinued operations) followed the termination of the Licensing Agreement by ABG on
January 18, 2024. The last date of any obligation of the Company to perform under the Licensing Agreement was March 18, 2024. In connection
with the termination, certain ABG Warrants vested (further details are provided under the heading Vesting of Warrants in Note
21).
The
table below sets forth the loss from discontinued operations:
Schedule of Discontinued Operations
2024
2023
Years
Ended December 31,
2024
2023
Revenue
$ 22,159
$ 100,573
Cost of revenue
15,137
53,883
Gross profit (loss)
7,022
46,690
Operating expense
Selling and marketing
12,358
49,982
General and administrative
(1)
45,907
369
Depreciation and amortization
2,401
14,681
Loss
on impairment of assets (2)
39,391
-
Total
operating expenses
100,057
65,032
Loss from discontinued operations
( 93,035 )
( 18,342 )
Income tax provision
( 8 )
( 25 )
Net loss from discontinued
operations
$ ( 93,043 )
$ ( 18,367 )
(1)
General
and administrative expenses for the year ended December 31, 2024, includes a $ 45,000 termination fee liability.
(2)
Loss
on impairment of assets for the year ended December 31, 2024 of $ 39,391 , includes $ 8,601 for the impairment of intangible assets
and $ 30,790 for the impairment of subscription acquisition costs.
The
table below sets forth the major classes of assets and liabilities of the discontinued operations:
2024
2023
As
of December 31,
2024
2023
Assets
Accounts
receivable, net
$ -
$ 13,135
Subscription acquisition
costs, current portion
-
29,706
Prepayments
and other current assets
-
807
Current assets from discontinued operations
-
43,648
Subscription acquisition
costs, net of current portion
-
7,215
Acquired
and other intangibles assets, net
-
11,002
Noncurrent assets from
discontinued operations
-
18,217
Total assets from
discontinued operations
$ -
$ 61,865
Liabilities
Accounts payable
$ 1,783
$ 2,554
Accrued expenses and
other
519
1,868
Subscription refund
liability
423
403
Royalty
fee liability (1)
3,750
-
Termination
fee liability (1)
45,000
-
Subscription
liability, current portion
44,684
42,848
Current liabilities
from discontinued operations
96,159
47,673
Subscription
liability, net of current portion
-
10,137
Noncurrent liabilities
from discontinued operations
-
10,137
Total liabilities
from discontinued operations
$ 96,159
$ 57,810
(1) Further
details related to the alleged and disputed royalty fee liability of $ 3,750 and termination
fee liability of $ 45,000 are described under the heading ABG Group Legal Matters in
Note 25.
F- 26
The
table below sets forth the cash flows of the discontinued operations:
2024
2023
Years
Ended December 31,
2024
2023
Cash flows from operating
activities from discontinued operations
Net loss
from discontinued operations
$ ( 93,043 )
$ ( 18,367 )
Adjustments to reconcile
net loss to net cash used in operating activities:
Amortization of intangible
assets
2,401
14,681
Loss on impairment of
assets
39,391
-
Stock-based compensation
606
2,768
Bad debt expense
1,058
-
Change in operating assets and liabilities:
Accounts receivable,
net
12,077
( 64 )
Subscription acquisition
costs
6,131
3,143
Prepayments and other
current assets
807
724
Accounts payable
( 771 )
( 4,700 )
Accrued expenses and
other (1)
( 1,349 )
114
Subscription refund
liability
20
( 442 )
Subscription liability
( 8,301 )
( 4,712 )
Royalty fee liability
(1)
3,750
-
Termination
fee liability (1)
45,000
-
Net cash provided
by operating activities from discontinued operations
$ 7,777
$ ( 6,855 )
(1) Included
within accrued expenses and other on consolidated statements of cash flows.
Further
details regarding legal matters in connection with the discontinued operations are provided under the heading ABG Group Legal Matters
in Note 25.
4.
Acquisitions and Dispositions
The
Company uses the acquisition method of accounting, which is based on ASC, Business Combinations (Topic 805) , and uses the fair
value concepts which requires, among other things, that most assets acquired, and liabilities assumed be recognized at their fair values
as of the acquisition date.
2023
Acquisition
Teneology,
Inc. – On January 11, 2023, the Company entered into an asset purchase agreement with Teneology, Inc., (“Teneology”)
pursuant to which it acquired certain assets (consisting of the RoadFood media business, including digital and television assets; the
Moveable Feast media business, including digital and television assets; the Fexy-branded content studio business; and the MonkeySee YouTube
Channel media business, collectively “Fexy Studios”), for a purchase price of $ 3,307 . The purchase price consisted of the
following: (1) $ 500 cash paid at closing (including an advance payment of $ 250 prior to closing); (2) $ 75 deferred cash payments due
in three equal installments (paid in 2023); (3) $ 200 deferred cash payment due on the first anniversary of the closing date, subject
to certain indemnity provisions (further details are provided under the heading Fexy Put Option in Note 16); and (4) the issuance
of 274,692 shares of the Company’s common stock, subject to certain lock-up provisions, with a fair value of $ 2,000 on the transaction
closing date (fair value was determined based on an independent appraisal); and which was subject to a put option under certain conditions
(the “contingent consideration”) (as further described below in Note 16). The number of shares of the Company’s common
stock issued was determined based on a $ 2,225 value using the common stock trading price on the day immed iately
preceding the January 11, 2023 closing date (on the closing date the common stock trading price was $ 7.94 per share). The agreement also
provided for a cash retention pool for certain employees of $ 300 , subject to vesting over three years upon continued employment and other
conditions.
F- 27
The
composition of the purchase price is as follows:
Schedule of Composition Preliminary Assets Purchase Price
Cash
$ 500
Common stock
2,000
Contingent consideration
561
Deferred cash payments,
as discounted
246
Total purchase consideration
$ 3,307
The
Company accounted for the asset acquisition as a business combination in accordance with ASC 805 since the acquisition met the definition
of a business under the applicable guidance.
The
Company incurred $ 99 in transaction costs related to the acquisition, which primarily consisted of legal and accounting expenses. The
acquisition-related expenses were recorded in general and administrative expenses on the consolidated statements of operations and comprehensive
loss.
The
purchase price allocation resulted in the following amounts being allocated to the assets acquired and liabilities assumed at the closing
date of the acquisition based upon their respective fair values as summarized below:
Summary of Preliminary Assets Purchase Price Allocation
Advertiser relationships
$ 663
Brand names
659
Goodwill
1,985
Net assets acquired
$ 3,307
The
Company utilized an independent appraisal firm to assist in the determination of the fair values of the assets acquired and liabilities
assumed, which required certain significant management assumptions and estimates. The fair value of the advertiser relationships were
valued using the excess earnings method of the income approach and the brand names were valued using the relief-from-royalty method of
the income approach. The estimated useful life is fifteen years ( 15.0 years) for the advertiser relationships and twelve years ( 12.0
years) for the brand names.
The
excess-of purchase price over the fair value amounts assigned to the assets acquired and liabilities assumed represents goodwill from
the acquisition. Goodwill is recorded as a non-current asset that is not amortized but is subject to an annual review for impairment.
The Company expects $ 1,678 of goodwill to be deductible for tax purposes.
Supplemental
Pro Forma Information
The
pro forma disclosures have been deemed impracticable for this acquisition since after making reasonable efforts the Company is unable
to accept assumptions made by Teneology. The Company has determined, based on the information provided by Teneology and made available
to the Company, that the earnings from the prior periods could not be verified since the acquisition only included certain activities
of Teneology and financial statements were not available. In this regard, the Company: (1) made reasonable effort to obtain certain financial
results of the certain activities but Teneology was unable to comply with this request; and (2) the presentation of the pro forma results
and the assumptions made by Teneology management were unable to be independently substantiated.
F- 28
2023
Disposition
On
November 17, 2023, the Company sold certain assets related to one of Parade’s business components known as Athlon Outdoors for
cash proceeds of $ 1,061 ($ 1,000 sale price (with a target working capital of $ 272 ) plus a preliminary working capital adjustment of $ 61 ),
as further reduced by a final working capital adjustment of $ 153 , as reflected in accrued expenses and other on the consolidated balance
sheets, resulting in a final sale price of $ 908 . In connection with the sale, the Company disposed of certain advertiser relationships
and trade name relating to that business component with a carrying value of $ 639 and $ 172 , respectively, along with the accounts receivable
and accounts payable of the business component of $ 453 and $ 31 , respectively, resulting in a recognized loss on sale of assets of $ 325
as reflected on the consolidated statements of operations and comprehensive loss.
5.
Prepayments and Other Current Assets
Prepayments
and other current assets are summarized as follows:
Schedule of Prepayments and Other Current Assets
2024
2023
As
of December 31,
2024
2023
Prepaid expenses
$ 2,078
$ 2,139
Prepaid supplies
62
773
Refundable income and franchise taxes
149
157
Unamortized debt costs
-
209
Employee retention credits
2,468
2,468
Other receivables
-
45
Total prepayments
and other current assets
$ 4,757
$ 5,791
Under
the provisions of the Coronavirus Aid, Relief, and Economic Security Act (the “CARES Act”) and the subsequent extensions
of the CARES Act, the Company was eligible for a refundable employee retention credit subject to certain criteria. The Company determined
that it qualifies for the tax credit under the CARES Act. In connection with the CARES Act, the Company adopted a policy to recognize
the employee retention credit when earned and to offset the credit against the related expenditure. During the year ended December 31,
2024, the Company recorded the employee retention credits as a reduction to payroll and related expenses of $ 6,868 in operating expenses
on the consolidated statements of operations with a corresponding receivable included in prepaid expenses and other current assets on
the consolidated balance sheets for the respective periods. During the year ended December 31, 2024, the Company received $ 4,400 in employee
retention credits and has a receivable balance remaining of $ 2,468 as of December 31, 2024.
6.
Property and Equipment
Property
and equipment are summarized as follows:
Schedule of Property and Equipment
2024
2023
As
of December 31,
2024
2023
Office equipment and computers
$ 1,777
$ 1,744
Leasehold improvements
54
-
Furniture and fixtures
133
166
Gross property and equipment
1,964
1,910
Less accumulated depreciation
and amortization
( 1,816 )
( 1,582 )
Net property and
equipment
$ 148
$ 328
Depreciation
and amortization expense for the years ended December 31, 2024 and 2023 was $ 234 and $ 352 , respectively. Impairment charges for property
and equipment for the years ended December 31, 2024 and 2023 of $ 0 and $ 55 , respectively, have been recorded on the consolidated statements
of operations and comprehensive loss.
F- 29
7.
Leases
The
Company has a real estate lease for the use of office space.
The
table below presents information related to the operating leases:
Schedule of Supplemental Information Related to Operating Leases
As
of December 31,
2024
2023
Operating lease costs during the
year
$ 431
$ 1,052
Cash payments included in the measurement of
operating lease liability during the year
916
486
Operating lease liability arising from obtaining
lease right-of-use assets during the year
2,583
-
Weighted-average remaining lease term (in years)
as of year-end
5.92
0.75
Weighted-average discount rate during the year
10.90 %
9.90 %
The
Company generally utilizes its incremental borrowing rates on a collateralized basis, reflecting the Company’s credit quality and
the term of the lease at the commencement of the lease in determining the present value of future payments since the implicit rate for
the Company’s leases is not readily determinable.
Variable
lease expense includes rental increases that are not fixed, such as those based on amounts paid to the lessor based on cost or consumption,
such as maintenance and utilities.
The
components of operating lease costs were as follows:
Schedule of Operating Lease Costs
2024
2023
As
of December 31,
2024
2023
Operating lease costs included in:
General
and administrative
$ 884
$ 1,344
Total operating costs (1)
884
1,344
Less
sublease income
( 453 )
( 292 )
Total operating lease
costs
$ 431
$ 1,052
(1) Includes certain
costs associated with an expired business membership agreement that permitted access to certain office space of $ 0 and $ 620 and month-to-month
lease arrangements of $ 0 and $ 396 for the years ended December 31, 2024 and 2023, respectively.
Maturities
of the operating lease liability as of December 31, 2024 are summarized as follows:
Summary of Maturity of Lease Liabilities
Years Ending December
31,
2025
$ -
2026
652
2027
652
2028
652
2029
652
Thereafter
597
Total lease payments
3,205
Less imputed interest
( 987 )
Present value of
operating lease liability
$ 2,218
Current portion of operating lease liability
$ 254
Long-term portion of
operating lease liability
1,964
Total operating lease
liability
$ 2,218
Sublease
Agreement – The Company has entered into agreements to sublease certain space that it does not occupy, through the duration
of the lease terms, with one sublease that expires in September 2024 and two other subleases (these operating leases were recorded as an assumed
lease liability in connection with the acquisition of Men’s Journal) that expires in March 2025. As of December
31, 2024, the Company is entitled to receive total sublease income of $ 265 which will offset an assumed liability.
F- 30
Lease
Termination – Effective September 30, 2021, the Company terminated a certain lease arrangement for office space. In connection
with the termination, the Company agreed to pay the landlord cash payments and credits for market rate advertising, where $ 4,000 of cash
payments were paid during each year ended December 31, 2024 and 2023, and market rate advertising of $ 800 and $ 615 recognized during
the years ended December 31, 2024 and 2023, respectively, leaving no further obligations related to the lease termination.
8.
Platform Development
Platform
development costs are summarized as follows:
Summary of Platform Development Costs
2024
2023
As
of December 31,
2024
2023
Platform development
$ 31,434
$ 26,054
Less accumulated amortization
( 23,319 )
( 17,331 )
Net platform development
$ 8,115
$ 8,723
A
summary of platform development activity is as follows:
Summary of Platform Development Cost Activity
As
of December 31,
2024
2023
Platform development beginning
of year
$ 26,054
$ 21,493
Payroll-based costs capitalized
5,121
3,773
Less dispositions
-
( 164 )
Total capitalized payroll-based costs
31,175
25,102
Stock-based compensation
259
1,016
Impairments
-
( 64 )
Platform development
end of year
$ 31,434
$ 26,054
Amortization
expense for platform development for the years ended December 31, 2024 and 2023 was $ 5,988 and $ 6,332 , respectively. Amortization expense
for platform development is included in cost of revenue on the consolidated statements of operations and comprehensive loss. Impairment
charges for platform development for the years ended December 31, 2024 and 2023 of $ 0 and $ 64 , respectively, have been recorded on the
consolidated statements of operations and comprehensive loss.
9.
Intangible Assets
Intangible
assets subject to amortization consisted of the following:
Schedule of Intangible Assets Subject to Amortization
As
of December 31, 2024
As
of December 31, 2023
Weighted
Average Useful Life (in years)
Carrying
Amount
Accumulated
Amortization
Net
Carrying Amount
Carrying
Amount
Accumulated
Amortization
Net
Carrying Amount
Developed technology
4.70
$ 17,333
$ ( 17,333 )
$ -
$ 17,333
$ ( 17,333 )
$ -
Trade name
16.10
5,181
( 1,799 )
3,382
5,181
( 1,547 )
3,634
Brand name
9.50
12,115
( 3,729 )
8,386
12,774
( 2,374 )
10,400
Subscriber relationships
8.50
2,150
( 1,379 )
771
2,150
( 1,121 )
1,029
Advertiser relationships
9.90
14,519
( 4,269 )
10,250
15,182
( 2,832 )
12,350
Database
3.00
1,140
( 1,140 )
-
1,140
( 1,140 )
-
Digital content
2.00
355
( 355 )
-
355
( 311 )
44
Total intangible assets
$ 52,793
$ ( 30,004 )
$ 22,789
$ 54,115
$ ( 26,658 )
$ 27,457
Intangible
assets subject to amortization were recorded as part of the Company’s business acquisitions. Amortization expense for the years
ended December 31, 2024 and 2023 was $ 3,470 and $ 6,341 , respectively, of which amortization expense for developed technology of $ 0 and
$ 2,450 , respectively, is included in cost of revenue on the consolidated statements of operations and comprehensive loss.
F- 31
Impairment
charges for the year ended December 31, 2024 of $ 1,198 was recorded as a result of the disposition of Fexy Studios intangible assets,
including the advertiser relationships of $ 608 and brand names of $ 590 , on the consolidated statements of operations and comprehensive
loss. No impairment charges from continuing operations for the year ended December 31, 2023 was recorded for intangible assets.
Estimated
total amortization expense for the next five years and thereafter related to the Company’s intangible assets subject to amortization
as of December 31, 2024 is as follows:
Schedule of Future Estimated Amortization expense For Intangible Assets
Years Ending December 31,
2025
$ 3,328
2026
3,115
2027
3,115
2028
2,865
2029
2,626
Thereafter
7,740
Intangible
assets ,net
$ 22,789
10.
Other Long-Term Assets
Other
assets are summarized as follows:
Summary of Other Assets
2024
2023
As
of December 31,
2024
2023
Security deposit
$ 109
$ 420
Other receivables
-
90
Prepaid insurance
42
284
Unamortized debt cost
-
209
Total other assets
$ 151
$ 1,003
11.
Goodwill
The
changes in carrying value of goodwill are as follows:
Schedule of Changes in Carrying Value of Goodwill
2024
2023
As
of December 31,
2024
2023
Carrying value at beginning of
year
$ 42,575
$ 39,344
Goodwill acquired in acquisition of Parade
-
-
Goodwill acquired in acquisition of Men’s
Journal
-
1,246
Goodwill acquired in acquisition
of Fexy Studios
-
1,985
Carrying value at end
of year
$ 42,575
$ 42,575
The
Company performs an annual goodwill impairment test, or more frequently if events or changes in circumstances indicate that the carrying
value of goodwill may not be recoverable. Resulting from a change in reportable segments (see Note 26) the Company reassessed its goodwill
reporting unit level and determined its goodwill reporting units had changed and goodwill was assigned to the new goodwill reporting
units based on the relative fair value of each reporting unit.
The
goodwill impairment test was conducted at the reporting unit level, which now consists of four reporting units: Sports, Finance, Lifestyle,
and Platform.
The
Company bypassed the qualitative test known as Step Zero and proceeded directly to the quantitative impairment test allowable under ASC
350. The fair value of each reporting unit was estimated using a combination of the income and market approaches. The income approach
utilized a discounted cash flow analysis, incorporating management’s projections of revenue growth, operating margins, and discount
rates that reflect the risk-adjusted cost of capital. The market approach considered valuation multiples derived from comparable publicly
traded companies.
Based
on the results of the quantitative impairment test, the fair values of all four reporting units exceeded their respective carrying
amounts. Accordingly, no
goodwill impairment was recorded during the years ended December 31, 2024 and 2023, respectively.
F- 32
12.
Accrued Expenses and Other
Accrued
expenses and other are summarized as follows:
Schedule of Accrued Expenses
2024
2023
As
of December 31,
2024
2023
General accrued expenses
$ 2,140
$ 5,551
Accrued payroll and related taxes
3,805
4,515
Accrued publisher expenses
4,066
7,596
Accrued interest
-
3,824
Liabilities in connection with acquisitions
and dispositions
30
1,119
Assumed lease liability
390
1,328
Lease termination liability
-
4,481
Other accrued expenses
559
489
Total accrued expenses
and other
$ 10,990
$ 28,903
13.
Line of Credit
Line
of Credit – In connection with the Arena Notes Default (as further described below in Note 25) there was a cross-default under
the SLR Digital Finance LLC (“SLR” and the “SLR Default”) financing and security agreement for a line of credit
(the “Line of Credit”), where the Line of Credit, as amended, was terminated. In connection with the termination, the Company
paid SLR $ 3,448 with the proceeds from the Simplify Loan as described in Note 17, representing the amount due on the outstanding loan
balance, accrued interest, certain fees and contingency reserves other fees in connection with the termination. In connection with the
SLR Default, SLR no longer provided funding under the Line of Credit while paying down the Line of Credit with payments received from
the Company’s customers in accordance with the terms of the agreement.
As
of December 31, 2023, in connection with the SLR Default, the Company recorded a $ 900
termination fee representing 2.25 %
of the maximum line amount, and the current portion of the unamortized debt costs of $ 209
was reflected in prepayment and other current assets and the noncurrent portion of $ 209
was reflected in other long-term assets on the consolidated balance sheets. As of December 31, 2024 and 2023, the outstanding
balance under the Line of Credit was $ 0
and $ 19,609 ,
respectively.
The
Company has refinanced the Line of Credit with a new credit facility with Simplify, as further described in Note 17.
Information
for the years ended December 31, 2024 and 2023, with respect to interest expense related to the Line of Credit is provided under the
heading Interest Expense in Note 18.
F- 33
14.
Liquidated Damages Payable
Liquidated
damages were recorded as a result of the Registration Rights Damages and the Public Information Failure Damages.
Obligations
with respect to the liquidated damages payable are summarized as follows:
Summary of Liquidated Damages
As
of December 31, 2024
Registration
Rights Damages
Public
Information Failure Damages
Accrued
Interest
Balance
MDB common stock to be issued (1)
$ 15
$ -
$ -
$ 15
Series H convertible preferred stock
566
574
796
1,936
Convertible debentures (2)
-
144
89
233
Series J convertible preferred stock (2)
152
152
165
469
Series K convertible preferred
stock (2)
166
70
341
577
Total
$ 899
$ 940
$ 1,391
$ 3,230
(1) Shares
of common stock issuable to MDB Capital Group, LLC (“MDB”) (see Common Stock
to be Issued in Note 20).
(2) Represents
previously issued and converted debt or equity securities.
As
of December 31, 2023
Registration
Rights Damages
Public
Information Failure Damages
Accrued
Interest
Balance
MDB common stock to be issued (1)
$ 15
$ -
$ -
$ 15
Series H Preferred Stock
565
574
659
1,798
Convertible debentures (2)
-
144
72
216
Series J convertible preferred stock (2)
152
152
129
433
Series K convertible preferred
stock (2)
166
70
226
462
Total
$ 898
$ 940
$ 1,086
$ 2,924
(1) Shares
of common stock issuable to MDB.
(2) Represents
previously issued and converted debt or equity securities.
As
of December 31, 2024 and 2023, the short-term liquidated damages payable were $ 3,230 and $ 2,924 , respectively. The Company will continue
to accrue interest on the liquidated damages balance at 1.0 % per month based on the balance outstanding as of December 31, 2024, or $ 3,230 ,
until paid. There is no scheduled date when the unpaid liquidated damages become due. The Series K convertible preferred stock remains
subject to Registration Rights Damages and Public Information Failure Damages, which will accrue in certain circumstances, limited to
6 % of the aggregate amount invested.
On
December 1, 2023, the Company entered into a waiver of liquidated damages and release of claims, where B. Riley, a principal stockholder
at the time, relinquished any claims to liquidated damages and accrued interest thereon amounting to $ 3,497 , which resulted in a gain
on forgiveness of debt. Given this transaction was with a related party and in connection with other contemporaneous transactions with
another principal stockholder, Simplify (further described in Note 25), the gain of $ 3,497 was recorded within additional paid-in capital
on the consolidated statement of stockholders’ deficiency.
On
February 8, 2023, the Company entered into a stock purchase agreement with an investor, where the Company was liable for liquidated damages,
pursuant to which the Company issued 47,252 shares of its common stock, in satisfaction of the liquidated damages, at a price equal to
$ 10.56 per share (determined based on the volume-weighted average price of the Company’s common stock at the close of trading on
the sixty (60) previous trading days), to the investor in lieu of an aggregate of $ 499 owed in liquidated damages as of the conversion
date. The Company prepared and filed a registration statement covering the resale of these shares of the Company’s common stock
issued in lieu of payment of these liquidated damages in cash. During the year ended December 31, 2024, the Company recorded $ 499 in
connection with the issuance of shares of the Company’s common stock on the consolidated statements of stockholders’ deficiency
(further details are provided under the heading Common Stock for Liquidated Damages in Note 20).
F- 34
Information
with respect to the liquidated damages recognized on the consolidated statements of operations and comprehensive loss is provided in
Note 22.
During
the years ended December 31, 2024 and 2023, the Company recorded liquidated damages of $ 306 and $ 583 (including accrued interest of $ 306
and $ 583 ), respectively.
15.
Other Long-Term Liabilities
As
of December 31, 2023, other long-term liabilities consisted of $ 350
for an assumed lease liability and $ 56
of other. There were no long-term liabilities as of December 31, 2024.
16.
Fair Value Measurement
The
Company’s financial instruments consist of level 1, Level 2 and level 3 assets as of December 31, 2024 and 2023. As of December
31, 2024 and 2023, the Company’s cash and cash equivalents of $ 4,362 and $ 9,284 , respectively, were Level 1 assets and included
savings deposits, overnight investments, and other liquid funds with financial institutions.
The
Company accounted for certain common stock issued in connection with the acquisition of Fexy Studios that was subject to a put option
(which provided for a cash payment to the sellers on the first anniversary date of the closing (or January 11, 2024) in the event the
common stock trading price on such date was less than the common stock trading price on the day immediately preceding the acquisition
date, or $ 8.10 per share), as a derivative liability, which required the Company to carry such amounts on its consolidated balance sheets
as a liability at fair value, as adjusted at each reporting period-end.
Fexy
Put Option – The Company accounted for certain common stock issued in connection with the Fexy Studios acquisition that
was subject to a put option (the “Fexy Put Option”), which provides for a cash payment to the sellers on the first anniversary
date of the closing (on January 11, 2024) in the event the common stock trading price on such date was less than the common stock trading
price on the day immediately preceding the acquisition date of $ 8.10 per share, as a derivative liability, which required the Company
to carry such amounts on the consolidated balance sheets as a liability at fair value, as adjusted at each reporting period-end.
On
February 15, 2024, in connection with the contingent consideration related to the acquisition of Fexy Studios, the Company agreed to
pay the amount due of $ 2,478 in four (4) equal installments of approximately $ 620 starting February 16, 2024 (paid $ 620 in February 2024)
and then on the 15th day of March (paid $ 620 in March 2024), April (paid $ 620 in April 2024) and May (paid $ 620 in May 2024) of 2024
comprised of the following: (i) $2,225 pursuant to the Fexy Put Option where the Company gave the recipients of the contingent consideration
a right to put their 274,692 shares of the Company’s common stock; (ii) $200 deferred payment due under the purchase agreement;
and (iii) $53 in other costs and reimbursable transition expenses payable. During the nine months ended December 31, 2024, the Company
paid the Fexy Put Option and recorded the repurchase of 274,692 shares of the Company’s common stock issued in connection with
the acquisition, resulting in a loss of $ 379 as reflected on the consolidated statements of stockholders’ deficiency.
The
Company’s Term Debt (as described below), carried at amortized cost, with a carrying value of $ 110,436
and $ 102,309
as of December 31, 2024 and 2023, respectively, its Simplify Loan (as described below) carried at amortized cost, has a carrying
value of $ 10,651
as of December 31, 2024, and its Bridge Notes, carried at amortized cost, has a carrying value of $ 7,887
as of December 31, 2023.
F- 35
Liabilities
measured at fair value on a recurring basis consisted of the following December 31, 2023:
Schedule of Fair Value of Financial Instruments
Fair
Value
Quoted
Prices in Active Markets for Identical Assets
(Level
1)
Significant
Other Observable Inputs
(Level
2)
Significant
Unobservable Inputs
(Level
3)
Contingent consideration
$ 1,571
$ -
$ 1,571
$ -
Contingent
Consideration – The fair value of the contingent consideration was primarily dependent on the common stock trading price on
the first anniversary of the closing of the Fexy Studios acquisition, or January 11, 2024. As of December 31, 2023, the estimated fair
value was calculated based on the $ 8.10 put option amount based on the exercise price of the Company’s common stock at the acquisition
date, less the $ 2.38 the Company’s common stock trading price as of the reporting date, or $ 5.72 per share, multiplied by the number
of shares subject to the put option of 274,692 , which approximated the value if the Black-Scholes option-pricing model was used given
the proximity date of the put option.
For
the years ended December 31, 2024 and 2023, the loss in change in valuation of the contingent consideration of $ 313 and $ 1,010 , respectively,
was recognized in other expense on the consolidated statements of operations and comprehensive loss.
17.
Simplify Loan
On
August 19, 2024, the Company entered into an amended and restated promissory note (the “Amended Promissory Note”), in
connection with the amendment to the March 13, 2024 working capital loan agreement with Simplify, a related party as further
described in Note 24 (the “Simplify Loan”), pursuant to which the Company has available up to $ 50,000
(originally $ 25,000 )
at ten percent ( 10.0 %)
interest rate per annum (the “Applicable Interest Rate”), payable monthly in arrears with a maturity on December 1, 2026
(originally March 13, 2026). The Simplify Loan is secured by certain assets of the Company and its subsidiaries, which are also
guarantors of the obligations. In connection with the Amended Promissory Note, on August 19, 2024, the Company and Simplify also
entered into a common stock purchase agreement (the “Common Stock Purchase Agreement”), whereby $ 15,000
of outstanding indebtedness under the Simplify Loan was exchanged for shares of the Company’s common stock, as further
described under the heading Common Stock Purchase Agreement and Simplify Loan Exchange for Common Stock in Note 20. In
the event of a default, including but not limited to the failure to pay any amounts when due, the interest will accrue at the
Applicable Interest Rate plus five percent ( 5.0 %)
and the Simplify Loan will be payable upon demand by Simplify. As of December 31, 2024, the balance outstanding on the Simplify Loan
was $ 10,651 .
In
connection with the closing of the Simplify Loan, the Company borrowed $ 3,448 to repay the outstanding loan balance, accrued interest,
certain fees and contingency reserves under the Line of Credit.
Information
for the years ended December 31, 2024 and 2023, with respect to interest expense related to the Simplify Loan is provided under the heading
Interest Expense in Note 18.
18.
Term Debt
Pursuant
to the Note Purchase Agreement, as amended from time-to time, leading to the Third Amended and Restated Note Purchase Agreement
dated December 15, 2022 (the “Third Amended and Restated Notes”) (as further described under the heading Former
Principal Stockholder in Note 24), as of December 31, 2024 and 2023, the Company has notes outstanding referred to as the senior
secured notes (the “Senior Secured Notes”), the delayed draw term notes (the “Delayed Draw Term Notes”), the
2022 bridge notes (the “2022 Bridge Notes”) and the 2023 notes (the “2023 Notes”), as further described
below and collectively referred to as the “Term Debt”.
F- 36
Senior
Secured Notes
The
terms of the Senior Secured Notes provide for:
●
a
provision for the Company to enter into Delayed Draw Term Notes (as described below);
●
a
provision where the Company added $ 13,852 to the principal balance of the notes for interest payable prior to January 1, 2022 as
payable in-kind;
●
a
provision where the paid in-kind interest can be paid in shares of the Company’s common stock based upon the conversion rate
specified in the Certificate of Designation for the Series K convertible preferred stock, subject to certain adjustments;
●
an
interest rate of 10.0 % per annum, subject to adjustment in the event of default, with a provision that within one (1) business day
after receipt of cash proceeds from any issuance of equity interests, unless waived, the Company will prepay certain obligations
in an amount equal to such cash proceeds, net of underwriting discounts and commissions;
●
interest
on the notes payable after February 15, 2022, at the agent’s sole discretion, either (a) in cash quarterly in arrears on the
last day of each fiscal quarter or (b) by continuing to add such interest due on such payment dates to the principal amount of the
notes;
●
a
maturity date of December 31, 2026 , subject to certain acceleration conditions; and
●
the
Company to enter into the 2022 Bridge Notes for $ 36,000 (as further described below).
Delayed
Draw Term Notes
The
terms of the Delayed Draw Term Notes provide for:
●
an
interest rate of 10.0 % per annum, subject to adjustment in the event of default;
●
interest
on the notes payable after February 15, 2022, at the agent’s sole discretion, either (a) in cash quarterly in arrears on the
last day of each fiscal quarter or (b) by continuing to add such interest due on such payment dates to the principal amount of the
notes; and
●
a
maturity date on December 31, 2026 , subject to certain acceleration terms.
2022
Bridge Notes
The
terms of the 2022 Bridge Notes provide for:
●
an
interest rate fixed at 10.0 % per annum (as amended from interest that was payable in cash at an interest rate of 12 % per annum quarterly;
with interest rate increases of 1.5 % per annum on March 1, 2023, May 1, 2023, and July 1, 2023, pursuant to the First Amendment,
(as further described below);
●
a
maturity date of December 31, 2026 , subject to certain mandatory prepayment requirements, including, but not limited to, a requirement
that the Company apply the net proceeds from certain debt incurrences or equity offerings to repay the notes; and
●
an
election to prepay the notes, at any time, in whole or in part with no premium or penalty.
F- 37
2023
Notes
In
connection with the Third Amended and Restated Notes (as further described under the heading Former Principal Stockholder in
Note 24), on August 31, 2023 pursuant to Amendment No. 1 under the Third Amended and Restated Notes dated August 14, 2023, the
Company issued $ 5,000
aggregate principal amount of senior secured notes (the “2023 Notes” and collectively the 2022 Bridge Notes and 2023
Notes are referred to as the “Bridge Notes”) The provisions of Amendment No. 1 also permit certain incremental borrowings in the
amount up to $ 3,000
at the sole discretion of the purchaser (the “Incremental 2023 Notes”), subject to a minimum amount of $ 1,000
and other conditions. On September 29, 2023, the Company issued $ 1,000
aggregate principal amount of Incremental 2023 Notes. On November 27, 2023, the Company issued $ 2,000
aggregate principal amount of Incremental 2023 Notes.
The
terms of 2023 Notes provide for:
●
an
interest rate fixed at 10.0 % per annum;
●
a
maturity date of December 31, 2026; and
●
an
election to prepay the notes, at any time, at 100 % of the principal amount due with no premium or penalty.
The
following table summarizes the Term Debt:
Schedule of Long Term Debt
As
of December 31, 2024
As
of December 31, 2023
Principal
Balance
Unamortized
Discount and Debt Issuance Costs
Carrying
Value
Principal
Balance
Unamortized
Discount and Debt Issuance Costs
Carrying
Value
Senior Secured Notes, effective
interest rate of 10.1 % as of December 31, 2024, as amended
$ 62,691
$ ( 181 )
$ 62,510
$ 62,691
$ ( 272 )
$ 62,419
Delayed Draw Term Notes, effective interest
rate of 10.2 % as of December 31, 2024, as amended
4,000
( 21 )
3,979
4,000
( 31 )
3,969
2022 Bridge Notes, effective interest rate of 10.2 % as of December 31,
2024, as amended
36,000
( 53 )
35,947
36,000
( 79 )
35,921
2023 Notes, effective interest rate of 14.2 %
as of December 31, 2024, as amended
8,000
-
8,000
-
-
-
Total
$ 110,691
$ ( 255 )
$ 110,436
$ 102,691
$ ( 382 )
$ 102,309
The
2023 Notes with a carrying value of $ 7,887 were reflected in current liabilities on the consolidated balance sheet as of December 31,
2023.
The
debt issuance costs incurred, as amended based on certain debt modifications, are being amortized over the applicable term of the Term
Debt.
On
December 29, 2023, the Company failed to make the interest payment due on the Term Debt resulting in an event of default with
subsequent agreement to a forbearance period that was extended to September 30, 2024. On July 12, 2024, the Company entered into a
third amendment to the Third Amended and Restated Notes dated as of December 15, 2022 (“Amendment No. 3”) which further
deferred the accrued interest due date to December 31, 2024 (refer to the heading Principal Stockholder in Note 24). On
November 6, 2024, the Company received a letter from Renew (as described in Note 24) confirming the Company was not then in
default under the Term Debt (collectively all of the Term Debt is also referred to as “Loan Documents”) due to the cure
of the default identified in the forbearance letter (as updated from time-to-time the “forbearance letter”), and all
interest was paid as of December 31, 2024 (see Note 24).
F- 38
As
of December 31, 2024, the Term Debt principal maturity of $ 110,691 is due on December 31, 2026.
Information
for the years ended December 31, 2024 and 2023 with respect to interest expense related to the Term Debt is provided below.
Interest
Expense
The
following table represents interest expense:
Summary of Interest Expense
2024
2023
Years
Ended December 31,
2024
2023
Amortization of debt costs:
Line of
credit
$ 418
$ 214
Senior Secured Notes
91
632
Delayed Draw Term Notes
10
72
2022 Bridge Notes
26
1,216
2023
Notes
113
244
Total amortization of
debt costs
658
2,378
Noncash and accrued interest:
Senior Secured Notes
-
1,602
Delayed Draw Term Notes
-
102
2022 Bridge Notes
-
920
2023 Notes
-
173
Line of credit termination
fee
-
900
Other
accrued interest
-
127
Total noncash and accrued
interest
-
3,824
Cash paid interest:
Line of credit
1,706
2,023
Simplify Loan
585
-
Senior Secured Notes
6,373
4,754
Delayed Draw Term Notes
406
303
2022 Bridge Notes
3,660
3,763
2023 Notes
812
44
Other
471
1,214
Total cash paid interest
( 1 )
14,013
12,101
Less interest income ( 2 )
( 3 )
( 338 )
Total interest expense
$ 14,668
$ 17,965
(1) During the year
ended of December 31, 2024, the Company paid cash interest of $ 3,824 that was accrued at December 31, 2023.
(2) During the year
ended December 31, 2023, the Company recorded interest income of $ 338 related to the refunds received from the employee retention credits.
19. Preferred Stock
The
Company has the authority to issue 1,000,000 shares of Preferred Stock, $ 0.01 par value per share, consisting of authorized and/or outstanding
shares as of December 31, 2024 as follows:
●
1,800
authorized shares designated as “Series G Convertible Preferred Stock”, of which 168 shares are outstanding.
●
23,000
authorized shares designated as “Series H Convertible Preferred Stock” (as further described below), of which no shares
are outstanding.
F- 39
Series
G Preferred Stock
On
May 30, 2000, the Company sold 1,800 shares of its Series G convertible Preferred Stock (the “Series G Preferred Stock”),
of which 1,631.504 were converted prior to November 2001 and 168.496 shares continue to be outstanding, at a stated value of $ 1,000 per
share, convertible into shares of the Company’s common stock, as adjusted for the stock split on February 8, 2022, and will be
further adjusted in the event of another stock splits, stock dividends, combinations of shares and similar transactions subject to stock
splits. The Series G Preferred Stock is convertible into shares of common stock, at the option of the holder, subject to certain limitations.
The Company may require holders to convert all (but not less than all) of the Series G Preferred Stock or buy out all outstanding shares
of Series G Preferred Stock at the liquidation value of $ 168 . Holders of Series G Preferred Stock are not entitled to dividends and have
no voting rights, unless required by law or with respect to certain matters relating to the Series G Preferred Stock.
Upon
a change in control, sale of or similar transaction, as defined in the Certificate of Designation for the Series G Preferred Stock, the
holder of the Series G Preferred Stock has the option to deem such transaction as a liquidation and may redeem their 168.496 shares at
the liquidation value of $ 1,000 per share, or an aggregate amount of $ 168 . The sale of all the assets of the Company on June 28, 2007
triggered the redemption option. As such redemption was not in the control of the Company, the Series G Preferred Stock has been accounted
for as if it is redeemable preferred stock and is classified on the consolidated balance sheets as a mezzanine obligation between liabilities
and stockholders’ deficiency. The holder of the Series G Preferred Stock still has the ability to exercise the redemption option.
Series
H Preferred Stock
All
of the then outstanding shares of Series H convertible Preferred Stock (the “Series H Preferred Stock”) automatically converted
into shares of the Company’s common stock on the fifth anniversary date of the initial first closing of the Series H Preferred
Stock, or on August 10, 2023, at the conversion price of $ 7.26 per share (the “automatic mandatory conversion”). Further
details are provided under the heading Common Stock in Note 20.
20.
Stockholders’ Deficiency
Common
Stock
Common
Stock Purchase Agreement – On August 19, 2024, in connection with the Amended Promissory Note, the Company and Simplify entered
into a Common Stock Purchase Agreement, where $ 15,000 of outstanding indebtedness under the Simplify Loan was exchanged for 17,797,817
shares of the Company’s common stock at a purchase price of approximately $ 0.84 per share, based on a 60-day volume weighted-average
price of the Company’s common stock, which approximated the trading price on August 19, 2024, as reflected on the consolidated
statements of stockholders’ deficiency. Further information is provided in Note 24.
Common
Stock Private Placement – On February 14, 2024, the Company entered into a subscription agreement (the “Subscription
Agreement”) with Simplify, pursuant to which the Company agreed to sell and issue to Simplify in a private placement (the “Private
Placement”) an aggregate of 5,555,555 shares (the “Private Placement Shares”) of the Company’s common stock,
at a purchase price of $ 2.16 per share, a price equal to the 60-day volume weighted average price of the Company’s common stock.
The Private Placement closed on February 14, 2024 and the Company received proceeds from the Private Placement of $ 12,000 as reflected
on the condensed consolidated statements of stockholders’ deficiency. The proceeds were used for working capital and general corporate
purposes. Further information is provided in Note 24.
F- 40
Restricted
Stock Units – The Company issued, in connection with the vesting of restricted stock units, 971,863 and 429,528 shares of the
Company’s common stock (as described in Note 21) during the years ended December 31, 2024 and 2023, respectively, as reflected
on the consolidated statements of stockholders’ deficiency.
Common
Stock Withheld – The Company recorded the repurchase of vested restricted common stock of 330,982 shares for the payment for
taxes of $ 534 , and 202,382 shares for the payment for taxes of $ 1,423 , during the years ended December 31, 2024 and 2023, respectively,
as reflected on the consolidated statements of stockholders’ deficiency.
Common
Stock for Series H Preferred Stock – During the year ended December 31, 2023, the Company recorded the issuance of 1,981,128
(of which 1,759,224 were issued in accordance with the automatic mandatory conversion) shares of common stock upon conversion of 14,356
(of which 12,748 were issued were issued in accordance with the automatic mandatory conversion) shares of Series H Preferred Stock, with
a corresponding amount of $ 13,008 (representing 14,356 shares of Series H Preferred Stock at $ 1,000 stated par value per share, less
issuance cost of $ 1,348 ), as reflected on the consolidated statements of stockholders’ deficiency.
Common
Stock Registered Direct Offering – On March 31, 2023, the Company entered into common stock purchase agreements with certain
purchasers, pursuant to which the Company issued and sold in a registered direct offering an aggregate of 2,963,918 shares of the Company’s
common stock, at a purchase price of $ 3.88 per share. The gross proceeds received were $ 11,500 and after deducting offering expenses
of $ 356 , the Company received net proceeds of $ 11,144 , as reflected on the consolidated statements of stockholder’s deficiency.
No underwriter or placement agent participated in the registered direct offering. Further information is provided in Note 24.
Common
Stock for Acquisitions – During the year ended December 31, 2023, the Company recorded the issuance of 274,692 shares of the
Company’s common stock, as reflected on the consolidated statements of stockholders’ deficiency pursuant to the Fexy Studios
asset acquisition on January 11, 2023, with a fair value of $ 2,000 on the transaction closing date, as further described in Note 4.
Common
Stock for Liquidated Damages – During the year ended December 31, 2023, the Company entered into several stock purchase agreements
with an investor where it was liable for liquidated damages, pursuant to which the Company issued 47,252 shares of its common stock to
the investor in lieu of an aggregate of $499 owed in liquidated damages as of the conversion date, where the Company recorded $ 369 in
connection with the issuance of shares of the Company’s common stock and a gain of $130 on the settlement of the liquidated damages,
both as reflected in additional paid-in capital, totaling $499 , which was recorded as additional paid-in capital on the consolidated
statements of stockholders’ deficiency.
Exercise
of Stock Options – During the year ended December 31, 2023, the Company recorded the exercise of 795 common stock options for
shares of the Company’s common stock for cash of $ 0 , as reflected on the consolidated statements of stockholders’ deficiency.
Common
Stock to be Issued – During the year ended December 31, 2023, in connection with the Say Media merger on December 12,
2018, the Company issued 38,582 shares of the Company’s common stock, which were required to be issued as of January 1, 2022.
Restricted
Stock Awards
Unless
otherwise stated, the fair value of a restricted stock award is determined based on the number of shares granted and the quoted price
of the Company’s common stock on the date issued. The estimated fair value of these shares is being recognized as compensation
expense over the vesting period of the award (see Note 21) .
Common
Stock to be Issued
In
connection with a closing of a private placement on January 4, 2018, MDB, as the placement agent, was entitled to receive 2,701 shares
of the Company’s common stock (subject to liquidated damages, see Note 14), which have not been issued as of December 31, 2024,
as reflected on the consolidated statements of stockholders’ deficiency as common stock to be issued (see Note 14).
F- 41
Common
Stock Warrants
Warrants
were issued to purchase shares of the Company’s common stock in connection with various financings,
all of which have expired.
As
of December 31, 2024, the Company had outstanding warrants to purchase 39,774 shares of common stock, all of which are currently exercisable.
These warrants were issued in connection with financing activities and have a weighted-average exercise price of $ 7.26 per share. The
warrants are set to expire on October 20, 2025, resulting in a weighted-average remaining contractual life of approximately 0.80 years.
There
was no intrinsic value of exercisable but unexercised in-the-money financing warrants based on a fair market value of the Company’s
common stock of $ 1.34 per share on December 31, 2024.
AllHipHop
Warrants – On October 26, 2020, the Company granted AllHipHop, LLC an aggregate of 5,682 warrants for shares of the Company’s
common stock with an exercise price of $ 14.30 (the “AllHipHop Warrants”). The AllHipHop Warrants are exercisable for a period
of five years, subject to customary anti-dilution adjustments, and may be exercised on a cashless basis.
ABG
Warrants – On June 14, 2019, the Company issued 999,540 warrants to acquire the Company’s common stock to ABG (the “ABG
Warrants”) in connection with the Sports Illustrated Licensing Agreement, expiring in ten years . The warrants provided time-based
vesting in equal monthly increments over a period of two years beginning on the one year anniversary of the date of issuance of the warrants,
of which 399,816 are vested as of December 31, 2024 (the “Time-Based Warrants”). Further details are provided under the heading
ABG Warrants in Note 21, and performance based vesting based on the achievement of certain performance goals for the licensed brands
in calendar years 2020, 2021, 2022, or 2023 (the “Performance-Based Warrants”), of which 599,724 vested of December 31, 2024,
further details are provided under the heading ABG Warrants in Note 23 and in Note 29. The warrants also provide that (1) under certain
circumstances the Company may require ABG to exercise all (and not less than all) of the warrants, in which case all of the warrants
will be vested; (2) all of the warrants automatically vest upon certain terminations of the Licensing Agreement by ABG or upon a change
of control of the Company; and (3) ABG has the right to participate, on a pro-rata basis (including vested and unvested warrants, exercised
or unexercised), in any future equity issuance of the Company (subject to customary exceptions). As of December 31, 2024, 399,816 Time-Based
Warrants and 599,724 Performance-Based Warrants are vested (further details are provided under the heading ABG Warrants in Note
21).
Information
with respect to stock-based compensation cost and unrecognized stock-based compensation cost related to the ABG Warrants is provided
in Note 21.
Publisher
Partner Warrants – On May 20, 2020, the Board approved a third publisher partner warrant program, which superseded the second
publisher partner warrant program and authorized the Company to grant publisher partner warrants to purchase up to 90,910 shares of the
Company’s common stock (the “Publisher Partner Warrants”). The issuance of the Publisher Partner Warrants is administered
by management and approved by the Board.
New
Publisher Partner Warrants – On November 2, 2022, the Board approved a warrant incentive program to grant warrants to certain
publishers (the “New Publisher Partner Warrants”), that authorized the Company to grant New Publisher Partner Warrants to
purchase up to 33,000 shares of the Company’s common stock. The New Publisher Partner Warrants will have the following terms: (i)
one-third will become exercisable and vest on the one-year anniversary of the issuance; (ii) the remaining warrants will become exercisable
and vest in a series of twenty-four (24) successive equal monthly installments following the first anniversary of the issuance; and (iii)
a five-year term. The issuance of the New Publisher Partner Warrants is administered by management and approved by the Board.
Information
with respect to stock-based compensation cost and unrecognized stock-based compensation cost related to the New Publisher Partner Warrants
is provided in Note 21.
F- 42
21. Stock–Based Compensation
The
Company issued stock-based compensation awards under several plans as follows:
● 2016
Plan – On December 19, 2016, the Board adopted the 2016 Stock Incentive Plan (the
“2016 Plan”) that allowed the Company to grant restricted stock awards and statutory
and non-statutory common stock options to acquire shares of the Company’s common stock
to employees, directors and consultants, with vesting variable vesting provisions consisting
of time-based and performance-based. The Company is no longer issuing awards under the 2016
Plan.
● 2019
Plan – On April 4, 2019, the Board adopted the 2019 Equity Incentive Plan (the
“2019 Plan”) that allowed awards of stock options, restricted stock awards, restricted
stock units, unrestricted stock awards, and stock appreciation rights, with variable vesting
provisions consisting of time-based, performance-based, or market-based. The Company is no
longer issuing option awards under the 2019 Plan.
● Outside
Options – The Company granted stock options outside the 2016 Plan and 2019 Plan
(the “Outside Options”) that allowed the Company to grant statutory and non-statutory
common stock options, with variable vesting provisions consisting time-based, performance-based
targets and certain performance achievements. The Company is no longer issuing Outside Options.
● 2022
Plan – On April 18, 2022, the Board adopted the 2022 Stock and Equity Compensation
Plan (the “2022 Plan”) that was approved by the Company’s stockholders
on June 2, 2022 with a maximum number of shares authorized to be issued under the plan of
1,800,000 . The purpose of the 2022 Plan is to foster the growth and success of the Company
by providing a means to attract, motivate and retain officers, directors, key employees,
and consultants through awards of stock options, stock appreciation rights, restricted stock
awards, unrestricted stock awards and restricted stock units. Shares subject to an award
that have been canceled, expired, settled in cash, or not issued or forfeited for any reason
will not reduce the aggregate number of shares that may be subject to or delivered under
the 2022 Plan and will be available for future awards granted under the 2022 Plan. Common
stock options issued under the 2022 Plan may have a term of up to ten years and may have
variable vesting provisions based on time and performance. The issuance of awards under the
2022 Plan is administered by the Board or any committee of directors designated by the Board.
Restricted
Stock Units
During
the years ended December 31, 2024 and 2023, the Company issued restricted stock units to various employees and members of the board subject
to continued service. Upon vesting of the award, subject to certain conditions for release of the award, the Company issues the underlying
common stock of the Company.
The
fair value of a restricted stock unit was determined based on the number of shares granted and the quoted price of the Company’s
common stock on the date issued during the years ended December 31, 2024, and 2023.
A
summary of the restricted stock unit activity during the year ended December 31, 2024 is as follows:
Schedule of Restricted Stock Units Activity
Number of Shares
Weighted Average Grant-Date Fair
Unvested
Vested
Value
Restricted stock units outstanding at January 1, 2024
199,267
612,871
$ 13.55
Granted
222,396
-
1.55
Vested
( 366,491 )
366,491
4.11
Issuance of common stock for restricted stock units
-
( 971,863 )
Cancelled
( 39,615 )
-
8.72
Restricted stock units outstanding at December 31, 2024
15,557
7,499
6.99
F- 43
On
February 28, 2023 and June 30, 2023, the Company modified certain restricted stock units as a result of the resignation of two senior
executives, where 38,026 and 42,635 restricted stock units with time-based vesting that were unvested were vested, respectively, subject
to certain provisions, resulting in no incremental cost.
The
aggregate grant date fair value of restricted stock units that vested during the year ended December 31, 2024 was $ 1,507 .
The
Company’s policy is to repurchase the number of shares of its common stock at the fair market value at the time of issuance of
new shares of its common stock upon conversion of a restricted stock unit to cover the tax obligations. During the year ending December
31, 2025, the Company expects to repurchase approximately 6,000 shares of its common stock to cover the tax obligations upon the conversion
of restricted stock units that are expected to vest and be released during the period.
The
total intrinsic value of shares of the Company’s common stock issued for restricted stock units that were released during the years
ended December 31, 2024 and 2023 were $ 454 and $ 2,955 , respectively.
Common
Stock Options
During
the years ended December 31, 2024 and 2023, the Company issued common stock options under the 2022 Plan, consisting of primarily of incentive
stock options with a term of up to ten years with time-based vesting provisions over three years.
The
fair value of common stock option awards granted during the years ended December 31, 2024 and 2023 was calculated using a Black-Scholes
options-pricing model for the time-based awards under the Up-list Scenario, after the Company’s common stock was listed on the
NYSE American. The assumptions utilized are as follows:
Schedule of Fair Value of Stock Options Assumptions
Years Ended December 31,
2024
2023
Up-list
Up-list
Risk-free interest rate
3.85 % - 3.98 %
3.46 % - 4.82 %
Expected dividend yield
0.00 %
0.00 %
Expected volatility
47.32 % - 47.35 %
46.43 % - 47.27 %
Expected life
6 years
6 years
F- 44
A
summary of the common stock option activity during the year ended December 31, 2024 is as follows:
Summary of Stock Option Activity
Weighted
Average
Weighted
Remaining
Number
Average
Contractual
of
Exercise
Life
Shares
Price
(in Years)
Common stock options outstanding at January 1, 2024
5,451,968
$ 9.56
4.43
Granted
22,843
0.35
Forfeited
( 401,489 )
7.58
Expired
( 2,129,646 )
9.20
Common stock options outstanding at December 31, 2024
2,943,676
10.03
2.98
Common stock options exercisable at December 31, 2024
2,265,249
10.06
3.72
Common stock options not vested at December 31, 2024
678,427
Common stock options available for future grants at December 31, 2024 (1)
1,338,225
(1) Common stock available
for future issuance under the 2022 Plan represent 1,800,000 of authorized shares; less 422,052 common stock options outstanding and 19,723
restricted stock units outstanding.
The
aggregate grant date fair value of common stock options granted during the years ended December 31, 2024 and 2023 was $ 4 and $ 610 , respectively.
The weighted-average grant-date fair value of common stock options granted during the years ended December 31, 2024 and 2023 were $ 0.18
and $ 2.21 , respectively.
The
total intrinsic value of common stock options exercised during the years ended December 31, 2024 and 2023 were $ 0 and $ 10 , respectively.
The total fair value of common stock options vested during the years ended December 31, 2024 and 2023 were $ 2,412 and $ 10,155 , respectively.
The
unvested common stock options for which the vesting is expected based on achievement of a performance condition as of December 31, 2024
were 583,143 with a weighted average remaining contractual term of 4.28 years.
The
Company’s policy is to repurchase the number of shares of its common stock at the fair market value at the time of issuance of
its common stock upon exercise of common stock options to cover the tax obligations and any cashless exercise.
As
of December 31, 2024, there was no intrinsic value of exercisable, in-the-money common stock option awards and no aggregate intrinsic
value of all outstanding, in-the-money options, including both exercisable and unvested options, based on the fair market value of the
Company’s common stock trading price at December 31, 2024 of $ 1.34 per share.
F- 45
Modification
of Awards – On February 28, 2023, the Company modified certain equity awards as a result of the resignation of a senior executive
employee where 38,026 restricted stock units with time-based vesting that were unvested were vested and 21,117 options to purchase shares
of the Company’s common stock with time-based vesting that were unvested were vested, each subject to compliance with applicable
securities laws and certain other provisions. In connection with the modification of these equity awards, the Company agreed to purchase
a total of 45,632 options to purchase shares of the Company’s common stock (including previously vested options to purchase shares
of the Company’s common stock of 24,515 ) as of the resignation date of the employee at a price of $ 10.29 per share, reduced by
the exercise price and required tax withholdings, subject to certain conditions. The modification of the equity awards resulted in the
unamortized costs being recognized at the modification date. The cash price of $ 10.29 per option less the strike price of $ 8.82 per option
resulted in incremental cost of $ 68 being recognized at the modification date. The modification resulted in liability classification
of the equity awards, with $ 68 paid during the year ended December 31, 2024.
On
June 30, 2023, the Company modified certain equity awards upon the resignation of a senior executive employee pursuant to which unvested
restricted stock units for 42,635 shares of the Company’s common stock vested, and unvested options for 29,701 shares of the Company’s
common stock vested with the exercise period extended for the 10 -year contractual term of the options from the grant date of the award.
In connection with the termination, the unamortized costs of the awards of $ 773 was recognized at the termination date and $ 284 of incremental
cost was recognized as a result of the option award modification upon termination of the senior executive.
On
November 2, 2023, the Company modified options of former a senior executive officer for 450,560 shares of the Company’s common
stock, pursuant to which the exercise period would be extended for the 10 -year contractual term from the grant date of the award subject
to continued employment through the closing date of the Business Combination (see Note 24) (the “conditions”). Incremental
costs in connection with the modification was $ 380 , of which no cost was recognized at the modification date since the conditions were
not satisfied and the employment of the officer was terminated.
ABG
Warrants
In
connection with the Licensing Agreement and issuance of the ABG Warrants to purchase up to 999,540 shares of the Company’s common
stock, the Company recorded the issuance of the warrants as stock-based compensation with the fair value of the warrants measured at
the time of issuance and expensed over the requisite service period.
A
summary of the ABG Warrant activity during the year ended December 31, 2024 is as follows:
Schedule of Warrants Activity
Number of Shares
Weighted Average
Weighted Average Remaining Contractual Life
Unvested
Vested
Exercise Price
(in years)
ABG Warrants outstanding at January 1, 2024
599,724
399,816
$ 11.55
5.46
Vested
( 599,724 )
599,724
-
-
ABG Warrants outstanding at December 31, 2024
-
999,540
11.55
4.45
There
was no intrinsic value of exercisable but unexercised in-the-money ABG Warrants as of December 31, 2024 based on a fair market value
of the Company’s common stock of $ 1.34 per share on December 31, 2024. Information on the acceleration of the vesting of the ABG
Warrants is provided in Note 27.
F- 46
Publisher
Partner Warrants
Publisher
Partner Warrants – Publisher Partner Warrants outstanding as of January 1, 2023, totaling 4,154 , expired during the year ended
December 31, 2023. As of December 31, 2024 and 2023, there are no Publisher Partner Warrants outstanding.
A
summary of the Publisher Partner Warrants activity during the year ended December 31, 2024 is as follows:
Schedule of Warrants Activity
Weighted
Average
Weighted
Remaining
Number
Average
Contractual
of
Exercise
Life
Shares
Price
(in Years)
Publisher Partner Warrants outstanding at January 1, 2024
9,800
$ 6.91
4.15
Granted
-
6.91
3.15
Publisher Partner Warrants outstanding at December 31, 2024
9,800
7.11
3.14
Publisher Partner Warrants exercisable at December 31, 2024
6,062
Publisher Partner Warrants not vested at December 31, 2024
3,738
Publisher Partner Warrants available for future grants at December 31, 2024
23,200
There
was no intrinsic value of exercisable but unexercised in-the-money Publisher Partner Warrants since the fair market value of $ 1.34
per share of the Company’s common stock was lower than the exercise prices on December 31, 2024.
Stock-Based
Compensation
Stock–based
compensation and equity-based expense charged to operations or capitalized during the years ended December 31, 2024 and 2023 are summarized
as follows:
Summary of Stock-based Compensation
Year Ended December 31, 2024
Restricted Stock
Equity Plans
Warrants
Totals
Cost of revenue
$ 119
$ 745
$ 13
$ 877
Selling and marketing
20
187
-
207
General and administrative
909
432
-
1,341
Total costs charged to operations
1,048
1,364
13
2,425
Capitalized platform development
-
259
-
259
Total stock-based compensation
$ 1,048
$ 1,623
$ 13
$ 2,684
F- 47
Year Ended December 31, 2023
Restricted Stock
Equity Plans
Warrants
Totals
Cost of revenue
$ 2,092
$ 2,136
$ 10
$ 4,238
Selling and marketing
257
961
-
1,218
General and administrative
6,372
3,454
1,010
10,836
Total costs charged to operations
8,721
6,551
1,020
16,292
Capitalized platform development
-
1,016
-
1,016
Total stock-based compensation
$ 8,721
$ 7,567
$ 1,020
$ 17,308
Unrecognized
compensation expense related to the stock-based compensation awards and equity-based awards as of December 31, 2024 was as follows:
Schedule of Unrecognized Compensation Expense
As of December 31, 2024
Restricted Stock
Equity Plans
ABG Warrants
Totals
Unrecognized compensation expense
$ 451
$ 1,015
$ 19
$ 1,485
Weighted average period expected to be recognized (in years)
0.93
1.02
1.52
1.00
22. Income Taxes
The
components of the (provision) benefit for income taxes consist of the following:
Schedule of Income Taxes
2024
2023
Years Ended December 31,
2024
2023
Current tax (provision) benefit:
Federal
$ -
$ -
State and local
( 46 )
( 63 )
Total current tax (provision) benefit
( 46 )
( 63 )
Deferred tax (provision) benefit:
Federal
( 55 )
( 57 )
State and local
( 148 )
( 77 )
Total deferred tax (provision) benefit
( 203 )
( 134 )
Total income tax (provision) benefit
$ ( 249 )
$ ( 197 )
F- 48
The
components of deferred tax assets and liabilities were as follows:
Schedule of Components of Deferred Tax Assets and Liabilities
2024
2023
As of December 31,
2024
2023
Deferred tax assets:
Net operating loss carryforwards
$ 57,207
$ 52,353
Interest limitation carryforward
14,289
10,028
Tax credit carryforwards
264
264
Allowance for credit losses
1,070
388
Accrued expenses and other
999
891
Termination fee liability
13,743
-
Lease termination
-
1,017
Liquidated damages
911
794
Unearned revenue
12,626
5,148
Stock-based compensation
4,964
7,229
Operating lease liability
-
58
Depreciation and amortization
-
4,146
Deferred tax assets
106,073
82,316
Valuation allowance
( 103,606 )
( 76,367 )
Total deferred tax assets
2,467
5,949
Deferred tax liabilities:
Acquired and other intangible assets
( 2,729 )
( 6,548 )
Depreciation and amortization
( 518 )
-
Operating lease liability
( 22 )
-
Total deferred tax liabilities
( 3,269 )
( 6,548 )
Net deferred tax liabilities
$ ( 802 )
$ ( 599 )
The
Company must make judgements as to the realization of deferred tax assets that are dependent upon a variety of factors, including the
generation of future taxable income, the reversal of deferred tax liabilities, and tax planning strategies. To the extent that the Company
believes that recovery is not likely, it must establish a valuation allowance. A valuation allowance has been established for deferred
tax assets which the Company does not believe meet the “more likely than not” criteria. The Company’s judgments regarding
future taxable income may change due to changes in market conditions, changes in tax laws, tax planning strategies or other factors.
If the Company’s assumptions and consequently its estimates change in the future, the valuation allowances it has established may
be increased or decreased, resulting in a respective increase or decrease in income tax expense. Based upon the Company’s historical
operating losses and the uncertainty of future taxable income, the Company has provided a valuation allowance primarily against its deferred
tax assets up to the deferred tax liabilities, except for deferred tax liabilities on indefinite lived intangible assets, as of December
31, 2024 and 2023.
F- 49
As
of December 31, 2024, the Company had federal, state, and local net operating loss carryforwards available of $ 210,633 , $ 161,471 and
$ 59,138 respectively, to offset future taxable income. Net operating losses for U.S. federal tax purposes of $ 184,730 do not expire (limited
to 80% of taxable income in a given year) and $ 25,903 will expire, if not utilized, through 2037 in various amounts. As of December 31,
2023, the Company had federal, state, and local net operating loss carryforwards available of $ 193,801 , $ 145,968 and $ 53,002 , respectively,
to offset future taxable income.
Sections
382 and 383 of the Internal Revenue Code imposes restrictions on the use of a corporation’s net operating losses, as well as certain
recognized built-in losses and other carryforwards, after an ownership change occurs. A section 382 ownership change occurs if one or
more stockholders or groups of stockholders who own at least 5% of the Company’s common stock increase their ownership by more
than 50 percentage points over their lowest ownership percentage within a rolling three-year period. Future issuances or sales of the
Company’s common stock (including certain transactions involving the Company’s common stock that are outside of the Company’s
control) could also result in an ownership change under section 382. If an ownership change occurs, Section 382 would impose an annual
limit on the amount of pre-change net operating losses and other losses the Company can use to reduce its taxable income generally equal
to the product of the total value of the Company’s outstanding equity immediately prior to the ownership change (subject to certain
adjustments) and the long-term tax exempt interest rate for the month of the ownership change.
The
Company believes that it did have a change in control under these sections in connection with its recapitalization on November 4,
2016 and utilization of the carryforwards would be limited such that the majority of the carryforwards will never be available.
Accordingly, the Company has not recorded those net operating loss carryforwards and credit carryforwards in its deferred tax
assets. The Company completed a section 382 analysis as of December 31, 2023 and December 31, 2024 and concluded it experienced an
ownership change as a result of certain equity transactions during the rolling three-year period of 2022 to 2024. The Company
concluded that its federal net operating loss carryforwards, including any net operating loss carryforwards as a result of the
mergers during 2018 and 2019, resulted in annual limitations on the overall net operating loss carryforward and that an ownership
change, if any, would impose an annual limit on the net operating loss carryforwards and could cause federal income taxes (similar
provisions apply for state and local income taxes) to be paid earlier than otherwise would be paid if such limitations were not in
effect. The federal, state, and local net operating loss carryforwards are stated net of any such anticipated limitations as of
December 31, 2024 and 2023.
The
provision (benefit) for income taxes on the statements of operations and comprehensive loss differs from the amount computed by applying
the statutory federal income tax rate to loss before the benefit for income taxes, as follows:
Schedule of Tax Benefit and Effective Income Tax
Years Ended December 31,
2024
2023
Amount
Percent
Amount
Percent
Federal benefit expected at statutory rate
$ ( 1,558 )
21.0 %
$ ( 7,774 )
21.0 %
State and local taxes, net of federal benefit
( 569 )
7.7 %
( 1,714 )
4.6 %
Stock-based compensation
2,284
- 30.8 %
3,472
- 9.4 %
Unearned revenue
( 407 )
5.5 %
( 562 )
1.5 %
Interest expense
36
- 0.5 %
62
- 0.2 %
Lease termination
( 407 )
5.5 %
( 294 )
0.8 %
Other differences, net
198
- 2.7 %
735
- 1.9 %
Valuation allowance
672
- 9.1 %
6,272
- 16.9 %
Income tax provision (benefit) and effective income tax rate
$ 249
- 3.4 %
$ 197
- 0.5 %
The
Company recognizes the tax benefit from uncertain tax positions only if it is “more likely than not” that the tax positions
will be sustained on examination by the tax authorities, based on the technical merits of the position. The tax benefit is measured based
on the largest benefit that has a greater than 50% likelihood of being realized upon ultimate settlement. The Company recognizes interest
and penalties related to income tax matters in income tax expense. The Company is also required to assess at each reporting date whether
it is reasonably possible that any significant increases or decreases to its unrecognized tax benefits will occur during the next 12
months.
F- 50
The
Company did not recognize any uncertain tax position, or any accrued interest and penalties associated with uncertain tax positions for
the years ended December 31, 2024 and 2023. The Company files tax returns in the U.S. federal jurisdiction and New York, California,
and other states. The Company is generally subject to examination by income tax authorities for three years from the filing of a tax
return, therefore, the federal and certain state returns from 2018 forward and the California returns from 2017 forward are subject to
examination. The Company currently is under examination by a state tax authority.
23. Employee Benefit Plans
The
Company has a qualified 401(k) defined contribution plan that allows eligible employees of the Company to participate in the plan, subject
to limitations. The plan allows for discretionary matching contributions by the Company, up to 4% of eligible annual compensation made
by participants of the plan. The Company contributions to the plan were $ 1,295 and $ 2,125 for the years ended December 31, 2024 and 2023,
respectively.
24. Related Party Transactions
Principal
Stockholders
Loan
Documents – On January 5, 2024, as part of negotiations with Renew Group Private Limited (“Renew”), an affiliated
entity of Simplify Inventions, LLC (“Simplify”), in connection with the Company’s failure on December 29, 2023 to make
the interest payment due on the Loan Documents, dated December 15, 2022 held by Renew in the amount of $ 2,797 , that resulted in an event
of default under the Loan Documents, Renew agreed in writing to a forbearance period t
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