GLOSSARY // Market Structure
Stock Split
A stock split divides each existing share into multiple shares, cutting the price proportionally while leaving every holder's dollar value unchanged. In a 4-for-1 split, 100 shares at $400 become 400 shares at $100 — same $40,000 position, same ownership percentage, same market cap.
Companies split to keep the per-share price in a range that feels accessible and keeps option contracts (which cover 100 shares each) affordable to trade. Nothing about the business changes, yet split announcements often trade like good news — partly signal (boards split stocks they expect to keep rising), partly the liquidity that a lower price and tighter per-share spread invite.
Splits also ripple through price-weighted indexes: when a Dow component splits, its weight in the index drops because the Dow weights by share price, not company size.
An investor holds 50 shares of GHI at $720, worth $36,000. After a 3-for-1 split she holds 150 shares at $240 — still $36,000. Her cost basis per share divides by three as well, and the $720 strike calls she sold adjust to three contracts at a $240 strike.
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Educational only — not financial advice. Definitions simplified for clarity; markets are messier than definitions.